국가평생교육진흥원 학점은행제 학위과정 · impact, marketing strategy, personnel...

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Casino Management Hotel Management Course Ministry of Education, Science and Technology Subject Accreditation, Validity Period: 3. 1. 2009 ~ 2. 28. 2017 Career Development Program Ministry of Labor Training: International Tourism Marketing: (3. 1. 2013 ~ 2. 28. 2015)

Transcript of 국가평생교육진흥원 학점은행제 학위과정 · impact, marketing strategy, personnel...

Page 1: 국가평생교육진흥원 학점은행제 학위과정 · impact, marketing strategy, personnel management, casino accounting, and the safety management. Students will be able to

Casino Management

Hotel Management Course

Ministry of Education, Science and Technology Subject Accreditation, Validity Period:

3. 1. 2009 ~ 2. 28. 2017

Career Development Program Ministry of Labor Training: International Tourism Marketing:

(3. 1. 2013 ~ 2. 28. 2015)

Page 2: 국가평생교육진흥원 학점은행제 학위과정 · impact, marketing strategy, personnel management, casino accounting, and the safety management. Students will be able to

Accreditatio

n Date

Comments

3. 1. 2009

3. 1. 2013

3. 1. 2009~2. 28. 2013 Learning Unit Accredited by the Minister of Education and

Human Resources Development, No. 2009-04512

3. 1. 2013~2. 28. 2017 Learning Unit Accredited by the Minister of Education and

Human Resources Development, No. 2013-05788

[Casino Management] Written by: Minja Kim , Contact: 010-4533-0168

Modification History.

[Casino Management] is a compulsory unit for Tourism Management Course with 3 hours of

lectures. 3 accredited academic credits will be given.

Unit DescriptionThis unit aims to ensure student to learn general theory of casino management by investigating

the characteristics of the casino industry and understanding legal, social and economic business

environment situations related to the industry. In addition, this unit aims to provide learning of

the status of domestic and international casino industry, environmental conditions, market

research and analysis, casino gaming facilities, and game rules in order to allow student to

understand the role of the casino industry in modern society. Student will also acquire overall

understanding and knowledge of the casino industry by learning casino marketing, casino

personnel management, accounting, and safety management. This unit allows students to

systematically understand casino management, emerging service industry by learning history and

development of the casino industry, as well as to be equipped with the basic knowledge needed

for casino management and business by learning the industry that creates high added value as a

part of the tourism industry.

Application of the UnitAs this unit covers casino in general for comprehensive understanding, students will be able to

understand the casino industry basically, and learn practices such as the table and machine game

theory and casino marketing with detailed introduction of the status of the casino industry in the

world. Students will also gain knowledge on the origin of casino game tools, history of casino,

game industry, the status of the casino industry and management, policy, economic analysis and

impact, marketing strategy, personnel management, casino accounting, and the safety

management. Students will be able to become pre-professionals of the casino industry through

understanding of the world casino policies and education system, economic and social impact of

the casino industry, and ways to minimize social side effects.

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This unit must be assessed after the following prerequisite unit:

No Pre-Requisites

Element refers to

a key outcome

of a competency

unit

Performance Criteria describes the outcome needed to demonstrate

achievement of the element. Informations in bold italics within the main text

are explained further in the “Required Skills and Knowledge” and “Range

Statement” sections. Performance assessment is carried out in accordance with

the “Evidence Guide”.

Understanding of

the concept of

the casino

industry

To understand the history of the game.

To understand the casino industry.

To understand the concept of the casino industry.

To examine the features of the casino industry.

Understanding of

the status of the

casino industry

To examine the development process of the casino industry.

To examine the international trends in the casino industry.

To understand the status of casino in region by region

To examine the development process of the casino industry in Korea

To examine the analysis of the management structure of the casino industry

To examine the status of the casino management organization

Understanding of

the management

of the casino

industry

To examine the table games (blackjack, roulette, baccarat, big wheel, Tai-Sai)

To examine types of machine game.

To examine the slot machines marketing.

To examine the creation of profits by machine games.

To examine the keno, poker, and sports book.

To understand the casino accounting

To understand the casino marketing

Licensing/Regulatory InformationNo qualifications required

Pre-Requisites

Employability Skills InformationThis unit contains employability skills.

Elements and Performance Criteria Pre-ContentNone.

Elements and Performance Criteria

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Understanding of

policies and

systems of the

casino industry

To understand the casino policies

To understand the policies of countries that have major casinos.

To understand the casino-related legislations.

To understand the casino education system.

Understanding of

the economic

and social

impact of the

casino industry

To examine the economic impact of the casino industry

To examine the social impact of the casino industry.

Examine the ways to minimize social side effects.

▶ Overall understanding and knowledge of the basic casino industry

- Understanding of casino terminology

- Understanding of casino dealers

- Understanding of services characteristics of the casino industry

▶ Ability as a dealer

- Ability as a dealer

- Understanding of the rules as a casino dealer

- Foreign language proficiency

- Skills and kindness of a casino dealer

- Accuracy and quickness during casino currency exchange

- Efforts to learn skills and improve the image in order to be a dealer

▶ Understanding of every sector of the general casino industry and knowledge of the

casino service trend

- Knowledge of the concept of the casino industry

- Knowledge of job duty and characteristics of a casino dealer

- Knowledge of the economic and social impact of the casino industry

Required Skills

Required Knowledge

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Critical aspects for

assessment and

evidence required to

demonstrate

competency in this

unit

The following abilities will be assessed:

l Ability to understand the development of the casino industry in

Korea

l Ability to understand the casino organization

l Ability to understand the casino terminology

l Ability to understand the development of the casino industry in

foreign countries

l Ability to understand the terminology of Blackjack

l Ability to understand the characteristics of game machines

l Ability to understand the success factors of the casino industry in

the U.S.

l Ability to understand the characteristics of the casino industry

l Ability to understand the economic effects of casino

l Ability to understand the basic information on the policy direction

of the casino industry

l Ability to understand factors of the permission in countries that

have casinos.

l Ability to understand the side effects of casino

l Ability to understand the check-points at the time of the

permission for the new casino.

l Ability to understand the selection of target markets according to

sums of betting

Method of assessment

Various assessment methods must be used to evaluate practical skills

and knowledge. The following methods are applicable to this course:

l Assessment of the understanding of concepts through written

tests.

l Assessment of the interest in the casino industry and the

understanding of recent changes in the casino industry through

the report.

Evidence GuideThe Evidence Guide provides guildelines for assessment and should be viewed in conjunction with

the Performance Criteria, Required Skills and Knowledge, Range Statement and the Assessment

Guidelines for Training Package

Overview of assessment

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l Assessment of presentation skill and logical aspects through

presentations

l Assessment of attributes as prospective employees of the service

industry

l Assessment of the adequacy of the contents according to the

topic and the novelty of the topic.

Guidance information

for assessment

Assesser should conduct an integrated assessment in order to

comprehensively evaluate this unit along with other units, in relation

to the industry, field and duty.

l Assess the employability in the casino industry.

l Assess the understanding of rules of casino games.

Understanding of the

casino industry and the

status of the casino

industry in foreign

countries

Check whether the student understands the concept of the casino

industry and the history of the game.

Check whether the student understands the characteristics of the

casino industry.

Check whether the student understands the development of the

casino industry.

Understanding of the

management of the

casino industry

Check whether the student has knowledge of the environmental

conditions, and the market research and analysis of casino.

Check whether the student has knowledge of the casino game

facilities and game rules.

Check whether the student understands the slot machine marketing.

Understanding the

casino marketing

Check whether the student understands the casino marketing mix.

Check whether the student understands the casino service.

Check whether the student understands the Comp.

Range StatementThis section contains information relating to performance and devices. This can affect the work

environment as well as performance. This can be included in education and assessment as

necessary criteria (availability of device and needs of local society and businesses).

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Understanding of the

education system of

casino

Check whether the student understands the status of the education of

casino employees.

Check whether the student understands the education of casino

employees in the U.S.

Check whether the student understands the development plan of

education system for casino employees.

Casino-related legislation Check whether the student understands related regulations for the

permission of casinos.

Check whether the student understands related legislations for the

casino business.

Check whether the student understands the business regulation of

casinos.

Midterm Exam (30)

Basic understanding of the casino industry, organization, and

games (Written Test)

Assessment of the understanding of the development of the

casino industry, characteristics of casinos in the U.S. and Australia,

casino organizations and terminology of games.

l Multiple choices 1 point ⅹ 15 questions

l Short-answer 2 points ⅹ 3 questions

l Descriptive question 4 points ⅹ 1 question

l Descriptive question 5 points ⅹ 1 question

Outcomes of the midterm exam

- Positive idea for casino-related career through understanding of

Unit Sector(s)

Tourism Management Course, Hotel Management Course

Competency Field

Casino industry, tourism industry, hotel business

Elements and Performance Criteria

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global trend of the casino industry

- Increasing business adaptability in the casino industry through

understanding of the terminology of casino games.

Final Exam (40)

Basic understanding of the casino marketing mix, casino policy,

the economic effect of casinos, social effects, and side effects of

casino (Written Test)

Assessment of understanding of casino services, reason for

no-admittance to casino in Korea, casino business, and

check-points for the permission of new casinos

l Multiple choices 1 point ⅹ 20 questions

l Short-answer 2 points ⅹ 5 questions

l Descriptive question 5 points ⅹ 2 questions

Outcomes of the final exam

- Establishment of guidelines for the employment through

understanding of practical job duty of casino.

- To be able to suggest the developing directions of the casino

industry through understanding of various effects of the casino

industry

Report (10)

To provide personal opinions about positive and negative effects

of casinos after examining the global status of the casino industry.

Adequacy of the topic 3 points: consistency with the unit subject

Preparedness of the preparation 3 points: level of effort, passion,

and cooperation

Originality of the contents 4 points: differentiated directions,

novelty of the topic, professionalism

Outcomes of the report.

- To raise the personal understanding of and interest in the

casino industry that constitutes national competitiveness based

on the current trends in the casino industry through reports.

Attendance (20) Academic credit will not be given for attendance lower than 80%.

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Page 13: 국가평생교육진흥원 학점은행제 학위과정 · impact, marketing strategy, personnel management, casino accounting, and the safety management. Students will be able to