ECONOMICS 1 (What is Economics?)
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TheScopean
dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 1 of 50
The Scope And Method Of Economics
economics The study of how individuals and
societies choose to use the scarce resources
that nature and previous generations have
provided.
Economics is the study of how individuals and societies choose to
use the scarce resources that nature and previous generations
have provided. The key word in this definition is choose.Economics is a behavioral, or social, science. In large measure it
is the study of how people make choices. The choices that people
make, when added up, translate into societal choices.
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TheScopean
dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 2 of 50
What is economics?
a. Economics is the study of money and financial systems.
b. Economics is the study of business.
c. Economics is a behavioral science that studies how peoplemake choices.
d. Economics is a natural science that studies the resourcesthat nature and previous generations have provided.
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TheScopean
dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 3 of 50
What is economics?
a. Economics is the study of money and financial systems.
b. Economics is the study of business.
c.c. Economics is a behavioral science that studies how peopleEconomics is a behavioral science that studies how pe
ople
make choices.make choices.
d. Economics is a natural science that studies the resourcesthat nature and previous generations have provided.
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 4 of 50
Three fundamental concepts:
Opportunity cost
Marginalism, and
Efficient markets
To Learn A Way Of Thinking
Why Study Economics?
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 5 of 50
opportunity cost The best alternative that
we forgo, or give up, when we make a
choice or a decision.
scarce Limited.
Why Study Economics?
Opportunity Cost
To Learn A Way Of Thinking
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 6 of 50
What is opportunity cost?
a. Opportunity cost refers to costs that cannot be avoided, regardless ofwhat is done in the future, because they have already been incurred.
b. Opportunity cost is the value of what we give up by not making thealternative choice.
c. Opportunity cost is a business concept that explains why it isimportant to consider the additional cost of production, not just theinitial cost, in making production decisions.
d. Opportunity cost is a cost associated with the allocation of abundantresources among alternative uses.
e. Opportunity cost is a monetary measure of cost that takes intoaccount only explicit costs, or costs that can be counted.
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CHAP
TheScopean
dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 7 of 50
What is opportunity cost?
a. Opportunity cost refers to costs that cannot be avoided, regardless ofwhat is done in the future, because they have already been incurred.
b.b. Opportunity cost is the value of what we give up by not making theOpportunity cost is the value of what we give up by not making thealternative choice.alternative choice.
c. Opportunity cost is a business concept that explains why it is importantto consider the additional cost of production, not just the initial cost, inmaking production decisions.
d. Opportunity cost is a cost associated with the allocation of abundantresources among alternative uses.
e. Opportunity cost is a monetary measure of cost that takes into accountonly explicit costs, or costs that can be counted.
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 8 of 50
Why Study Economics?
marginalism The process of analyzing
the additional or incremental costs or
benefits arising from a choice or decision.
sunk costs Costs that cannotbe avoided, regardless of what is
done in the future, because they
have already been incurred.
Marginalism and Sunk Costs
To Learn A Way Of Thinking
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 9 of 50
Why Study Economics?
efficient market A market
in which profit opportunities are
eliminated almost instantaneously.
Efficient Markets—No Free Lunch
The study of economics teaches us a way of thinking and helps
us make decisions.
To Learn A Way Of Thinking
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 10 of 50
Why Study Economics?
Industrial Revolution The period in
England during the late eighteenth and
early nineteenth centuries in which newmanufacturing technologies and improved
transportation gave rise to the modern
factory system and a massive movement of
the population from the countryside to the
cities.
To Understand Society
The study of economics is an essential part of the study of
society.
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 11 of 50
Why Study Economics?
To Be An Informed Citizen
When we participate in the political process, we are voting on
issues that require a basic understanding of economics.
A knowledge of economics is essential to
be an informed citizen.
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 12 of 50
microeconomics The branch of economics that
examines the functioning of individual industries and the
behavior of individual decision-making units—that is,
business firmsand households.
The Scope of Economics
Microeconomics and Macroeconomics
macroeconomics The branch of economics that
examines the economic behavior of aggregates—
income, employment, output, and so on—on a national
scale.
Microeconomics looks at the individual unit—the household, the
firm, the industry. It sees and examines the “trees.”
Macroeconomics looks at the whole, the aggregate. It sees and
analyzes the “forest.”
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 13 of 50
The Scope of Economics
TABLE 1.1 Examples of Microeconomic and Macroeconomic Concerns
Divisionsof Economics Production Prices Income Employment
Microeconomics Production/output inindividual industries and
businesses How much steelHow much office
spaceHow many cars
Price of individual goods and services
Price of medical carePrice of gasolineFood pricesApartment rents
Distribution of income and
wealth
Wages in the autoindustry
Minimum wageExecutive salariesPoverty
Employment by individual businesses
and industries
Jobs in the steelindustry
Number of employeesin a firm
Number of accountants
Macroeconomics National production/output
Total industrial outputGross domestic
productGrowth of output
Aggregate price level
Consumer pricesProducer pricesRate of inflation
National income
Total wages andsalaries
Total corporateprofits
Employment and unemployment in
the economy
Total number of jobsUnemployment rate
Microeconomics and Macroeconomics
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 14 of 50
The Scope of Economics
TABLE 1.2 The Fields of Economics
Comparative economic systems
examines the ways alternative economic systems function. What are the advantagesand disadvantages of different systems?
Econometrics applies statistical techniques and data to economic problems in an effort to testhypotheses and theories. Most schools require economics majors to take at leastone course in statistics or econometrics.
Economic development focuses on the problems of low-income countries. What can be done to promotedevelopment in these nations? Important concerns of development economistsinclude population growth and control, provision for basic needs, and strategies for
international trade.
Economic history traces the development of the modern economy. What economic and political eventsand scientific advances caused the Industrial Revolution? What explains thetremendous growth and progress of post—World War II Japan? What caused theGreat Depression of the 1930s?
Economics of race and gender
examines the role of race and gender in economic theory, in economic life, and inpolicymaking. How has discrimination by race or gender affected the well-being of households and the distribution of income and wealth?
Environmental economics studies the potential failure of the market system to account fully for the impacts of production and consumption on the environment and on natural resource depletion.Have alternative public policies and new economic institutions been effective incorrecting these potential failures?
Finance examines the ways in which households and firms actually pay for, or finance, their purchases. It involves the study of capital markets (including the stock and bondmarkets), futures and options, capital budgeting, and asset valuation.
The Diverse Fields of Economics
Continued...
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 15 of 50
Which of the following statements is correct?
a. The aggregate price level is a subject of concern inmicroeconomics.
b. A study of employment in the semiconductor industry would becategorized as a microeconomic study.
c. The production and growth of output in the domestic economyis a microeconomic concern.
d. Microeconomics is an in-depth study of aggregate economic
behavior.e. Microeconomics includes the study of fiscal and monetary
policies, or government policies designed to steer the economyin the right direction.
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CHAP
TheScopean
dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 16 of 50
Which of the following statements is correct?
a. The aggregate price level is a subject of concern inmicroeconomics.
b.b. A study of employment in the semiconductor industry would beA study of employment in the semiconductor industry would becategorized as a microeconomic study.categorized as a microeconomic study.
c. The production and growth of output in the domestic economyis a microeconomic concern.
d. Microeconomics is an in-depth study of aggregate economic
behavior.e. Microeconomics includes the study of fiscal and monetary
policies, or government policies designed to steer the economyin the right direction.
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The Method of Economics
positive economics An approach to economics that
seeks to understand behavior and the operation of
systems without making judgments. It describes
what exists and how it works.
normative economics An approach to economics that
analyzes outcomes of economic behavior, evaluates
them as good or bad, and may prescribe courses of action. Also called policy economics.
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 18 of 50
The Method of Economics
descriptive economics The compilation of data that
describe phenomena and facts.
Descriptive Economics and Economic Theory
economic theory A statement or set of related
statements about cause and effect, action and
reaction.
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The Method of Economics
model A formal statement of a theory, usually a
mathematical statement of a presumed relationship
between two or more variables.
variable A measure that can change from time to time or
from observation to observation.
Theories and Models
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 20 of 50
If you apply your own values to judge economic decisions, whichcategory of economics would you be applying?
a. Normative economics.
b. Positive economics.
c. Descriptive economics.
d. Economic theory.
e. Empirical economics.
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 21 of 50
If you apply your own values to judge economic decisions, whichcategory of economics would you be applying?
a.a. Normative economics.Normative economics.
b. Positive economics.
c. Descriptive economics.
d. Economic theory.
e. Empirical economics.
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 22 of 50
The Method of Economics
ceteris paribus, or all else equal A device used toanalyze the relationship between two variables while the
values of other variables are held unchanged.
All Else Equal: Ceteris Paribus
Using the device of ceteris paribus is one part of theprocess of abstraction. In formulating economic theory,
the concept helps us simplify reality to focus on the
relationships that interest us.
Theories and Models
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 23 of 50
Economic models are:
a. Precise representations of reality that include as many detailsas possible in order to accurately predict behavior.
b. Simplifications of reality that focus only on key relationshipsand ignore less relevant details.
c. General interpretations of cause and effect.
d. Analytical interpretations of economic behavior involving agood deal of the surrounding social and political structure of
society.
e. Devices that usually make it impossible to isolate the impact ofa single factor.
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CHAP
TheScopean
dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 24 of 50
Economic models are:
a. Precise representations of reality that include as many detailsas possible in order to accurately predict behavior.
b.b. Simplifications of reality that focus only on key relationshipsSimplifications of reality that focus only on key relationships
and ignore less relevant details.and ignore less relevant details.
c. General interpretations of cause and effect.
d. Analytical interpretations of economic behavior involving agood deal of the surrounding social and political structure of
society.
e. Devices that usually make it impossible to isolate the impact ofa single factor.
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 25 of 50
The Method of Economics
The most common method of expressing the quantitativerelationship between two variables is graphing that
relationship on a two-dimensional plane.
Expressing Models in Words, Graphs, and Equations
Theories and Models
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The Method of Economics
Cautions and Pitfalls
The Post Hoc Fallacy post hoc, ergo propter hoc Literally, “after this (in time),
therefore because of this.” A common error made in thinking
about causation: If Event A happens before Event B, it is not
necessarily true that A caused B.
Theories and Models
The Fallacy of Composition
fallacy of composition The erroneous belief that what is true for
a part is necessarily true for the whole.
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The Method of Economics
empirical economics The collection and use of data
to test economic theories.
Testing Theories and Models: Empirical Economics
Theories and Models
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The Method of Economics
Economic Policy
Criteria for judging economic outcomes:
1. Efficiency
2. Equity
3. Growth
4. Stability
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dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 29 of 50
The Method of Economics
efficiency In economics, allocative efficiency. Anefficient economy is one that produces what people
want at the least possible cost.
Efficiency
equity Fairness.
Equity
Economic Policy
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The Method of Economics
economic growth An increase in the total output of an
economy.
Growth
stability A condition in which
national output is growing steadily, with low inflation
and full employment of resources.
Stability
Economic Policy
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TheScopean
dMe© 2009 Pearson Education, Inc. Publishing as Prentice Hall Principles of Economics 9e by Case, Fair and Oster 31 of 50
Which of the following criteria for judging economic outcomes refersto producing what people want at the least possible cost?
a. Efficiency.
b. Equity.c. Growth.
d. Stability.
e. All of the above.
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TheScopean
dM
Which of the following criteria for judging economic outcomes refersto producing what people want at the least possible cost?
a.a. Efficiency.Efficiency.
b. Equity.c. Growth.
d. Stability.
e. All of the above.