如何選擇善待森林(AFF)的紙張 -- 真正 ... - HKTDC · How to Choose Ancient Forest...

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How to Choose Ancient Forest Friendly (AFF) Paper -- Real “Eco Friendly Paper”? 如何選擇善待森林(AFF)的紙張 -- 真正的「環保紙張」? Presentation to EcoExpo Asia – International Trade Fair on Environmental Protection 2008 By Ivy Chan, Campaigner 31 st October, 2008

Transcript of 如何選擇善待森林(AFF)的紙張 -- 真正 ... - HKTDC · How to Choose Ancient Forest...

  • How to Choose Ancient Forest Friendly (AFF) Paper -- Real “Eco Friendly Paper”?

    如何選擇善待森林(AFF)的紙張 -- 真正的「環保紙張」?

    Presentation to EcoExpo Asia

    – International Trade Fair on Environmental Protection 2008

    By Ivy Chan, Campaigner31st October, 2008

  • About Green Labels & Certs…

  • 香港每年用紙量/Annual Paper Consumption of HK

    0

    200,000

    400,000

    600,000

    800,000

    1,000,000

    1,200,000

    2003 2004 2005 2006 2007

    年份/Yr

    噸/to

    ns

  • HK's Paper Consumption per capita

    020406080

    100120140160

    2003 2004 2005 2006 2007

    Yr

    tons

  • Paper & Paperboard Consumption per capita (2005)

    0

    50

    100

    150

    200

    250

    300

    350

    400

    Luxem

    bourg

    Finlan

    d {4}

    United

    State

    sAu

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    Belgiu

    mDe

    nmark

    Cana

    daJap

    anGe

    rman

    yNe

    therlan

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    Switze

    rland Italy

    Austra

    l ia {1}

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    dom

    New Z

    ealan

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    Spain

    Korea

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    Countries

    tons

  • The Situation in China today 今日中國的狀況

    China is now the second largest paper producing and paper consuming country in the world中國是世界第二大的紙張生產及消費國家

    The largest market for paper products from China, afterthe mainland, is Hong Kong中國是全球最大的紙品市場,香港僅次其後

    Hong Kong is a major printing hub, globally香港亦是環球印刷中心

    43 % of the publications printed in HK are destined for the US香港有43%的印刷品出口至美國

  • Many countries exporting pulp and paper to China are problematic向中國出口紙漿的許多國家都存在森林破壞問题

    timber pulp imported 2007

    26%

    13%

    13%12%

    12%

    11%

    13%Canada

    Indonesia

    Chile

    Russia

    United States

    Brazil

    Others

    Particularly in Indonesia and Russia, illegal logging is still rampant. In the case of Indonesia, this accountsfor as much as 80 %.

    森林破壞的情况在印度尼西 亞和俄羅斯尤其嚴重,非法 砍伐的問題非常猖獗,例

    如,印尼的非法采伐比例高 達 80%。

  • Almost a quarter of mammal species may go extinct, and 39 % of the world’s fish species are at risk.

    幾乎有 ¼

    的哺乳類動物和 39% 的魚類正面臨絕種的危機

    Scientists believe that current extinction rates are 1,000 times faster than they would be, without human-caused effects.

    科學家相信目前生物絕種的速度是人類出現前的 1,000倍以上。

    80 % of the world’s forests have already been destroyed or are severely degraded

    地球上80%的原始森林已經消失…

  • We will lose species such as as the orangutan and the gorilla in the next couple decades, unless trends are reversed.

    如不扭轉這種環境破 壞的趨勢,在未來幾 十年之內,我們將會 失去包括红猩猩、大 猩猩在内的眾多生物

  • What are those timbers used for? 被砍的木材用作甚麼?

    Of all the trees loggedglobally, approximately40 % of this wood endsup being turned into paperproducts. (Note that someestimates indicate this is ashigh as 55 –

    60 %).

    在全球所有被砍伐的木材 中,大约有40%的木材製成

    了纸品,有一些研究指比例 可能高達55-60%。

  • Case Study (02:37)

  • What’s the solution?出版業的解决方案?

    Get your paper suppliers or printinghouses to provide you with paper with higher recycled content, preferably 100 %.要求你的紙張供應商或者印刷商提供含有更高比例

    回收廢料的再造生纸,最好能使用100%再造纸。

    If virgin fibre is included in the paper youuse, ensure that it has been certifiedaccording to the principles of the ForestStewardship Council.如果出版紙張中一定要使用一定比例的原木漿,請

    確保使用的是經

    FSC(森林管理委員會)認證的纸 張或紙品。

  • Phenomenal growth in companies going for FSC 企業使用FSC認證紙張的趨勢

    There are over 420 companies in mainland China alone, certified as being able to produce FSC products.單在內地,已有超過420間公司獲取認證以生產FSC認

    可的紙品。

    There are another 120 companies in Hong Kong.在香港,亦有120間公司獲取FSC認證。

    Growing rapidly: 40 % growth in 2007 globally.在2007年,全球獲取FSC認證的公司增加40%。

    According to a market survey from 2007, the value of FSC labeled sales was estimated at over $ 20 billion U.S.根據市場調查,由2007年至今,FSC認證的紙品市場總

    值超過2000萬美元。

  • Heightened interest in Recycled Paper 推介選擇使用再造紙

    The price of recycled paper is often less than FSC paper.一般而言,再造紙的價格較FSC認證紙張平宜。

    Recycled paper also has higher ecological savings (uses less energy and water to produce, has less waste going into landfills)再造紙的生產過程更能節省能源及用水,並可減少垃圾。

    Many international customers, such as publishers, give priority to recycled paper rather than FSC paper.很多跨國企業,包括出版商,傾向優先使用再造紙。

  • Be part of a global initiative加入全球綠色出版領先者的行列

    We started talking to publishers in Canada 7 years ago. Today, over 70 % of the book publishing sector has committed to only print their books on eco-friendly paper. In the UK, it’s now at 60 %. We are also working with publishers in, for example, Germany, Italy, Spain, and the US. Now, we’re starting to talk

    with publishers in Hong Kong and the mainland.

    我們在7年前開始與加拿大的出版業界討論如何走向綠色出版,至今已有 70%的加拿大出版商承諾只適用對環境友好的纸張;在英國也已經有60%

    的出版商作出了承諾。與此同时,我們也在與德國、意大利、西班牙和美國的出版商合作走向綠

    色出版。现在我們開始與中國大陸和香港的出版業界展開合作。

  • Famous authors such as J.K. Rowling, Isabel Allende, Jose Saramago, Ian

    Rankin and Margaret Atwood are all supporters of the initiative.包括寫作哈利波特在內的J.K.羅琳等衆

    多知名作家已承諾成爲森林友好作家

    Authors for Forests森林友好作家

    J.K. J.K. RowlingsRowlings

    getting awardgetting awardfor her ecofor her eco--activismactivism獲頒感謝獎予獲頒感謝獎予J.K.J.K.羅琳,以表羅琳,以表

    揚她對環保的支持。揚她對環保的支持。

  • Working Magic for the World’s Forests 哈利波特的森林魔法

    2003

    -

    Canadian issue of Harry

    Potter 5 printed on 100% post-consumer recycled paper哈利波特5在加拿大採用100%再造紙

    印刷

    2005 -

    Harry Potter 6 printed on eco- papers in nine countries

    哈利波特6在全球9個國家採用對生態 友好的紙張印刷

    2007 -

    Harry Potter 7 printed on

    eco- papers in 23 countries

    哈利波特7在全球23個國家採用對生態 友好的紙張印刷

  • A Paper Groundswell in North America 席捲北美的紙業風潮

    Canada in 2000…2000年的加拿大出版業…

    No publishers consistently printed on recycled stock沒有出版商持續地使用再造紙出版書籍

    • No printers stocked eco-friendly papers and no mills commercially produced沒有印刷商願意採購生態友好的紙品,也沒有紙廠商業化

    生産對生態友好的紙品• No demand of FSC fibre

    and little awareness of recycled

    contents 市場缺乏對FSC認證紙漿的需求,業界對紙漿中的再造成

    分也缺乏瞭解

  • Publishers Step Forward for Forests 加拿大出版商齊向森林保護傾斜

    TODAY…今天…

    115 leading Canadian book publishers have eco-paper policies115個領先出版商已經建立起對生態友

    好的紙品採購政策

    42 printers stock eco-friendly papers42家印刷商採購對生態友好的紙張

    64 new eco-friendly papers developed市場新開發了64種不同種類, 而且對生

    態友好的紙張

  • In a North American survey, 95 % of consumers say it’s important for companies to develop an environmental policy.北美的意見調查反映,95%的消費者認為企業訂立環保政策

    十分重要。

    Approximately 70 % say they would pay more forpublications using environmentally friendly paper.約有70%的消費者願意購買一些對環境有善的紙品。

    Consumer awareness on the rise消費者的意識正在提升

  • 1 of world’s largest travel guide companies commits to FSC 世界最大的旅遊指南出版社已承認轉用FSC認證紙張

    High percentage of LP’s guidebooks are now printed in China.

    大部份的LP旅遊指南是在中國印刷 的。

    They say “we’re committed to using AFF paper that is 100% FSC approved plantation timber. This means we use paper that isn’t produced from ancient forests.”

    LP已承諾使用「森林友好型」紙張,包括100%FSC認證的原木材料;換言之,LP旅 遊指南的紙張不是來自原始森林的。

  • Publishers continue to educate and gain marketing advantage…出版社持續教育讀者亦有助市場推廣….

    By making it clear that the FSC logo = ecothe FSC logo = eco--friendly choicesfriendly choices簡易明白的方法:FSCFSC標籤標籤

    = = 對環境有善的選擇對環境有善的選擇

  • “Green”

    procurement on the rise globally 全球增加「綠色」採購

    Many governments as well as companies are now requiring printers and suppliers to supply higher recycled content or certified products.多個政府以至公司正要求印刷商及供應商增加紙品的廢料再造成

    份。

    This includes governments in the US, Canada, the UK, Germany, France, Italy, and Japan.這些國家包括:美國、加拿大、英國、德國、法國、意大利及日

    本。

    More than 50 municipal governments in Italy have Adopted Ancient Forest Friendly purchasing policies (Rome, Florence, etc.).在意大利,超過50個市政府(如羅馬、佛羅倫斯等)實施「森林友

    好型」的紙張採購政策。

  • Who’s benefiting from producing, selling and marketing good paper?哪裡可以購買「好」紙?

    Shandong factory, producing 100 % non-chlorine-bleached paper, selling into the Hong Kong market via..如在山東生產運往香港銷售的100%無氯漂染的再造紙…

    The Wiz Office, an on-line stationary supply company有公司提供網上銷售辦公室用的再造紙

  • And thus, the need to take action…接下來,便需要行動…

  • How to Be Part of the Movement 如何加入綠色的潮流

    Develop an Ancient Forest Friendly policy建立對原始森林友好的紙品採購政策

    Ask your printers to develop an Ancient Forest Friendly policy and support proactive players要求印刷提供商也建立對原始森林友好的紙品採購政策,支持積極推動轉變的相關機構

    Improve the environmental qualities of your papers提高所使用紙品的環境友好水平

    Work with suppliers to eliminate endangered forest fibre與供應商一起將威脅森林保護的紙漿清除出供應鏈

    Message your environmental commitment to consumers向消費者和作家溝通你的環保承諾

  • 7 STEPS TO GO GREEN 綠色印刷及出版指引

    1.

    Review & Assess of your current use of paper: quality, quantity, cost & environmental impact

    2.

    Establish a plan with goals & benchmarks: rate of recycled, FSC certified, implementation, etc.

    1.

    檢視及評估公司的使用紙張

    的情況對環境的影響

    2.

    訂立目標計劃及執行基準:

    再造紙、FSC認證紙張的使 用量、如何執行等

  • 3.

    Make a formal commitment to use AFF papers

    Establish a timeline for implementation

    Eliminating the use of fiber from endangered forests

    Maximizing the use of recycled and FSC certified fiber

    Minimizing the use of toxic substances during the production process

    Increasing paper efficiencies

    3.

    確立正式的綠化印刷及出版

    的指引條文

    訂明執行的時間表

    減少使用來自頻危林森的原

    木木漿

    盡量使用再造及FSC認證的 紕張材料

    在生產及印刷過程中,盡量

    減少使用含有毒的物料

    增加用紙的效率

  • 4.

    Assign responsibility for environmental goals to an individual, or team of people

    5.

    Communicate w/ paper suppliers, printers, designers and your team

    6.

    Phase-in increasing amounts of titles or publications on AFF papers

    7.

    Continue to improve, track & report regularly

    4.

    指定執行計劃的負責人或團

    5.

    與供應商、印刷商、設計師

    及工作團隊溝通

    6.

    逐步提高再造紙及FSC紙的 使用量

    7.

    持續監察計劃的執行情況及

    作出改善

  • Get the Highest % of Post-Consumer Recycled / Waste (PCR/PCW)•

    What kind of paper am I using now?

    What are the AFF paper options available?

    What are the different AFF paper specifications?

    Percentage post consumer content, percentage deinked

    fiber?

    目前用甚麼紙?

    有甚麼再造紙及FSC紙的產 品選擇?

    有沒有紙品的說明書?再造

    紙及FSC紙的成份是甚麼?

    含有多少用後廢料成入?多

    少脫墨紙漿成份?

    增加再造紙中用後廢料的 成份

  • Get Paper with the Smallest Amount of Chemical Additive

    How is the paper processed?

    What sorts of chemicals are added to the pulp?

    Is the paper processed chlorine free (PCF)? Totally chlorine free (TCF)?

    那些紙品如何生產?

    紙漿中有甚麼化學添加物

    料?

    是否無氯氣漂染?全無氯氣

    漂染?

    減少使用化學物料

  • Use Eco-Friendly Inks & Support Inks

    Recycling•

    Is the ink I currently use harmful to the environment?

    Should I stop using ink with heavy metals?

    What about metallic inks?

    Ask your printer if they recycle their ink or how they dispose of it.

    What about inks that contain renewable oils?

    目前使用的印墨是否對環境

    有害?

    是否應該停止使用含有重金

    屬物料的印墨?

    金屬色印墨又如何?

    印刷商循環使用印墨嗎?

    有環保印墨嗎?

    使用環保印墨及

    支持回收計劃

  • COATED PAPER & COATINGS

    Should I use coated paper & coating?

    Are publications with glossy cover coatings recyclable?

    Are there alternative to the common UV cover coating?

    是否必須用光粉紙?是否必

    須要「過膠/上油」?

    光粉紙或「上油」的印刷品

    可否循環再造?

    常用的UV光油有更環保的替 代品嗎?

    粉紙及「上油/過膠」

  • ACTION Now! 立即行動吧!

    Establish a PLAN with GOALS & BENCHMARKS

    Work with your teammates, paper suppliers and printers to executed your plan

    Ask help from Greenpeace to establish a GOALS & ACTION PLAN

    請承諾全面綠化您的紙張採

    購,建立目標:在一定時間 內全部轉用再造紙及/或FSC

    認證紙

    與您的工作團隊、供應商、

    印刷商共同實踐計畫

    綠色和平樂意提供協助,讓

    您制訂具體的時間表和行動 計劃來實踐這目標

  • 邵家臻 – 支持《愛書人 愛森林》作家 (01:37)

  • How to Choose Ancient Forest Friendly (AFF) Paper -- Real “Eco Friendly Paper”?��如何選擇善待森林(AFF)的紙張 -- 真正的「環保紙張」?About Green Labels & Certs…Slide Number 3Slide Number 4Slide Number 5Slide Number 6Slide Number 7Slide Number 8The Situation in China today�今日中國的狀況Slide Number 10Slide Number 11Slide Number 12Slide Number 13Slide Number 14Slide Number 15Case Study (02:37)Slide Number 17Phenomenal growth in companies going for FSC�企業使用FSC認證紙張的趨勢Heightened interest in Recycled Paper�推介選擇使用再造紙Slide Number 20Slide Number 21Working Magic for the World’s Forests�哈利波特的森林魔法A Paper Groundswell in North America�席捲北美的紙業風潮Publishers Step Forward for Forests�加拿大出版商齊向森林保護傾斜Slide Number 25Slide Number 26Slide Number 27“Green” procurement on the rise globally�全球增加「綠色」採購Slide Number 29Slide Number 30Slide Number 31How to Be Part of the Movement�如何加入綠色的潮流7 STEPS TO GO GREEN綠色印刷及出版指引Slide Number 34Slide Number 35Get the Highest % of Post-Consumer Recycled / Waste (PCR/PCW)Get Paper with the Smallest Amount of Chemical AdditiveUse Eco-Friendly Inks & Support Inks RecyclingCOATED PAPER �& COATINGSSlide Number 40ACTION Now! 立即行動吧!邵家臻 – 支持《愛書人 愛森林》作家 (01:37) Slide Number 43