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It is difficult to believe that the Duke Association for Business Oriented Women (BOW) started only four years ago. We began this school year with 60 members—we now have 160 members. Our executive board became close friends, and spent the year aiming to bring that sense of community to the rest of our organization. I would like to highlight the contributions of each executive board member, because much of their hard work and devotion occurred behind the scenes. First, ALISON LANE, our Executive Vice President. Alison, a senior, also

held executive positions in DUU and the Marketing Club, and still had time to come to our exec meetings each week AND send out our lengthy BOW emails, which helped keep all of our members in the loop about BOW events and business-related opportunities. Alison always follows through with what she says she is going to do, which has been so valuable this year in planning events, contacting potential speakers, and keeping track of our email account.

DAISY JING, our VP of Alumni Affairs, graduated in December and is now working at Accenture. In the fall semester, she reached out to Fuqua women, most notably Fuqua’s Association for Women in Business. This is a very important connection for BOW, and we are very grateful that Daisy initiated it. Also, Daisy wants to start an alumni newsletter in order to reconnect former BOW members. I hope to work with her on this! Daisy is clearly passionate about women in business, and we missed her this spring. CHRISTINE DEVENNY, our VP of Development, will be

continuing as Executive Vice President for her senior year. Christine planned all of our General Body Meetings, which included a very useful “What to Wear in the Workplace” workshop with Dr. Martha Reeves, our faculty advisor, and most recently an ice cream social with an intense Taboo competition. All of us were so amazed that Christine was able to juggle this with her position on the Duke Cheerleading Squad. Christine also helped us with many nitty-gritty tasks, including keeping track of attendance and general membership.

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CONG DING, who was this year’s Finance Chair and will serve her senior year as President, has contributed many ideas, most notably this newsletter. She took charge in the fall, and gathered a group of general members to help us put together what we hope will be a regular newsletter for members and alumni. She helped coordinate all of the interviews that appear in the pages to follow, and made sure it was actually completed, which is often half the battle. Cong is definitely a person who

follows through, which will be an asset in continuing to grow BOW. CHELSEA SASSOUNI, this year’s Public Relations Chair and next year’s VP of External Relations, helped open the door into corporate law. Although she was abroad in the fall, when she came back in the spring she put together a lunch with a corporate lawyer, which is uncharted territory for BOW, although many of our members have expressed interest in the field. We all think Chelsea will continue to be a valuable board member, especially considering she was both a BOW exec board member and a CEO of Devil’s Delivery Service (DDS)!

JESSICA KIM, who was abroad in the spring in a Duke program in India and China, was this year’s VP of Public Relations and will be next year’s VP of Internal Relations. In the fall, Jessica was crucial in advertising our events to our members via Facebook, and blogged about many of our meetings with visiting companies. She was also very involved in our recruitment push in the fall, and helped increase BOW’s headcount to 160 members. Her interest in journalism will continue to be an asset, as it helps steer BOW’s focus towards many types of business fields rather than Duke’s most popular ones.

JESSICA CHANG, this and next year’s VP of Finance, is a fundraising guru. She and Ting-Ting connected with a bunch of corporations at the career fair in the fall, and as a result we formed strong relationships with a variety of corporations. !

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There is no way we would have these funds without Jessica. She always made sure to have all of her bases covered, and developed many strong corporate contacts for BOW. She is the expert planner, and will be an awesome VP of Finance next year!

TING-TING ZHOU, a sophomore and this year’s Member Relations Chair, will be next year’s VP of Development. This year, she was a “jack of all trades,” in that she helped run meetings, reached out to corporate sponsors, and designed and ordered our BOW t-shirts. Ting-Ting also has unique business interests, and has helped us think outside the box with our general body meetings and corporate events. Finally, I would like to congratulate our incoming BOW executive board (those who have not already been mentioned): HANNAH SIEBER, VP of Communications; CHRISTINE LIAW, Communications Chair; JENNY ZHANG, Finance Chair; ISSY CHAMMAH, External Relations Chair; RACHEL LENG; Internal Relations Chair; KYRA SOCOLOF, Development Chair; TALI

CHUCHINSKY and MELISSA MORENO, Recruitment Chairs; and NICOLE PAVIA and KELLY

FROELICH, Spring Business Conference Chairs. We were delighted to receive so many applications for executive positions, because it indicates that many of our members have “caught” the enthusiasm for this group. We hope to continue spreading it in the years to come, as it both strengthens our organization and improves the Duke experience for our young women, who will have access to an invaluable network both at Duke and after graduation. All the best,

Joanna Bromley

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FALL SEMESTER EVENTS

• Trunk show with Rent the Runway • Panel and teach-in with Mars Consulting • Lunch with VISA • Abercrombie & Fitch focus group • Q&A with Deloitte Consulting • JOHN CACCAVALE discussion • “Your Personal Brand” discussion with Barclays Capital • GEICO Meyer-Briggs workshop • Lunch with Goldman Sachs • “Dress for Success” BOW exec presentation • Dinner with Wells Fargo • Dessert with Accenture at the Washington Duke Inn • Lunch with DON MULLIGAN, CFO of General Mills • Lunch with TOM WANTY of Oliver Wyman • “Flunches” (Faculty Lunches) with Professor GEORGE GRODY, JOHN CACCAVALE, and

Professor MARTHA REEVES

SPRING SEMESTER EVENTS

• Fuqua Panel (Fuqua’s Women in Business club) • MATT ANDRESEN (NASDAQ) talk • Forte Foundation Career Lab • Dinner with Macquarie • Lunch with KIMBERLY JENKINS • General Body Meeting with HADLEY NIXON, owner and founder of Hadley Emerson • Lunch with JUANITA BROOKS (corporate law) • KATY HOLLISTER (Deloitte) & friends career discussion • Lunch with LAURIE SILVERS, CEO of Hollywood Media • Wells Fargo field trip • JOHN CACCAVALE discussion about the future of sales and trading • Ice cream social and game night

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ABERCROMBIE & FITCH FOCUS GROUP By JOANNA BROMLEY

In September 2010, two representatives from Abercrombie & Fitch visited Duke to host a focus group with BOW. They aimed to gather opinions on some clothing samples from Abercrombie’s new sleepwear line, Gilly Hicks, which is comparable to American Eagle's Aerie or Victoria's Secret's Pink. They introduced a variety of patterns, colors, styles, and cuts ranging from plaid pajama pants to ruffled nightgowns. BOW members gave verbal feedback and rated each sample based on how likely they would be to purchase the product. The representatives explained that they would use the survey results in a presentation introducing the new Gilly Hicks clothing line to the CEO. They also discussed their respective career paths as a merchant and a designer, as well as A&F's Corporate Training Program. The focus group encouraged candid discussions between the students and professionals about which in-store marketing strategies are most effective, and provided BOW with an opportunity to learn about how consumer surveying works on a first-hand basis.

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DISCUSSION WITH KIMBERLY JENKINS By TING-TING ZHOU

In March 2011, BOW members had lunch with KIMBERLY

JENKINS, Senior Advisor to the President and Provost for Innovation and Entrepreneurship at Duke University. Kimberly was a refreshing addition to BOW's usual line-up of investment banking and consulting speakers. Dr. Jenkins discussed her path with the BOW women, beginning with her PhD in Education and her first job at Microsoft during its early days when it was only a 300-person company. She soon saw that she could use her skills and training to transform Microsoft Office into a learning and software tool in the education division.

She pitched the idea to her supervisor, who took the idea to Microsoft’s CEO, Bill Gates. Gates was impressed with her drive and decided to let her take this risk. As someone who understood this untapped education market, Dr. Jenkins was successful and saw her own creation, Microsoft's Education Division, flourish and eventually contribute ten percent to Microsoft's overall revenue. After leaving Microsoft, Dr. Jenkins took her entrepreneurial spirit to work for Steve Jobs and consulted for companies including Sun, Oracle, and Cisco.

Dr. Jenkins then took questions from the audience, addressing issues ranging from self-confidence and criticism (setting a personal time limit so as to ensure the criticism is constructive and not damaging) to power and money. She emphasized the importance of having a strong network of people at your workplace and having women affirm each other. Too many women leave or don't even enter high positions in a company because they find themselves isolated from the "men's clubhouse." Thus, she encourages mentors (both male and female) who can coach each other. While it may seem intimidating at first to ask that very busy junior, senior, or even MBA student for advice, most people are eager to help and the relationships you can build from having or being a mentor are invaluable.

Dr. Jenkins spoke very positively about the ways in which the work and social culture for

women have changed for the better versus when she began her career, and that we should be unafraid to take risks and fail a few times. Her parting words hit home: "Be thoughtful, deliberate, and intentional.” I will personally aspire to develop her risk-seeking qualities, and hope BOW can connect with more role models like Kimberly Jenkins.

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MYERS-BRIGGS PERSONALITY TEST WITH GEICO By EMILY BAILEY

In November 2010, a representative from GEICO visited Duke to give a presentation on the company's marketing strategy, and engaged students in a discussion about recent trends in insurance advertising. After the discussion, BOW members participated in a workshop on Myers-Briggs personality tests. After members completed the test, they were able to discuss the results in terms of what it meant for their career paths.

The Myers-Briggs personality test is a questionnaire designed to gauge how people perceive the world and make decisions, and the results measure attitude (introversion vs. extroversion), perception function (sensing vs. intuition), judging function (thinking vs. feeling), and lifestyle (judgment vs. perception). One letter stands for each trait, and each set of four letters makes up the personality type. For the purposes of the meeting, each permutation was matched with a corresponding career path recommendation.

To conclude the meeting, the representative led an informal discussion, and many BOW members expressed that they were surprised by their results. MELISSA REGALIA, a freshman, enjoyed the event, noting that “everybody has a unique personality type, and there are a wide array of careers that work best with each personality.” BOW President JOANNA BROMLEY agrees, but also said, “I think it’s fun to do tests like this, but take them with a grain of salt because it’s not good to put ourselves into a box."

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FORTE FOUNDATION CAREER LAB By CHRISTINE LIAW

In February 2011, the BOW-sponsored Forte Foundation Career Lab provided Duke undergraduates with the opportunity to engage with Fuqua Business School students or recent graduates in casual roundtable discussions about their work and internship experience, as well as what it was like to go back to school. The tables were organized by industry, and undergrads rotated table-to-table in order to learn about different business industries, including finance, consulting, marketing, non-profits, and entrepreneurship. The real highlight of the evening was the keynote address by KELLY MARCHESE, a principal at Deloitte, who talked about her experience in the consulting industry, explaining that she was someone who wanted to “change companies rather than lead them.” She engaged the audience by having select members read pearls of wisdom from Eleanor Roosevelt, and advised women in the audience to simply ask for what they want, which men often practice more than women do. She experienced this for herself when “someone who I thought was far less qualified than me was promoted to a position that I wanted. Later when I asked her how she got the position, she answered ‘Oh, I just asked for it!’”

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DESSERT WITH ACCENTURE By EMILY BAILEY

In November 2010, a representative from Accenture joined twenty members of BOW for a conversation over dessert at the Washington Duke Inn. DAISY JING, a recent Duke grad who is currently working with Accenture, organized this casual conversation to provide BOW members interested in leadership, business, or consulting with an opportunity to learn about the consulting industry, Accenture’s work culture, and life as a woman in business.

Over sweet potato pie and mango sorbet, the women of BOW were able to learn a lot from MINDY MILLER, from her recent marriage, to business school, to how many nights per week she actually travels as an Accenture consultant. Mindy was honest and open about all aspects of her career and her life. The BOW women left the Washington Duke Inn with a general sense of enlightenment, drawing back the curtain from the often-intimidating world of high-powered businesswomen.

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FUQUA PANEL TAKEAWAYS ALISON LANE: “The Fuqua Panel was a great event for BOW because we were able to see the diverse professional backgrounds of women who choose to go to Fuqua for business school. There were about eight women on the panel representing banking, consulting and marketing, among other industries. I also enjoyed hearing about their experiences as women in business; many said they felt they had to prove themselves more than their male colleagues to gain the initial respect of more senior members of their organizations. The women on the panel were extremely professional, friendly, and willing to speak with us about our professional goals and questions about the role of women in today's business environment.” JOANNA BROMLEY: “I would say that it's important to seek people out yourself, which the Fuqua women emphasized. I actually found the Forte Career Lab very helpful as well because it was a one-on-one interaction. I think it's vital to seek out older women OR men. Many girls think they need a female mentor, but having a male mentor can sometimes be better. It's all about meshing the right personalities and finding someone who you respect and who respects you. That said, I think BOW should try to interact more with Fuqua in the future, and possibly make mentorship families.”

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Between freshman and senior year, ALISON LANE witnessed Business Oriented Women (BOW) develop from a newly founded club to an influential organization, with more than 160 members. When she first joined BOW, she was not sure what area of business interested her: “I knew I wanted to do business, but I had no idea which field of business was for me.” She found that BOW was a great match for her needs: it served as an organization for young women interested in business, carried an open and friendly atmosphere, and presented a huge realm of possibilities. “BOW exposed me to different fields, and I finally found marketing as the best fit for me.”

Alison became the Executive Vice President of BOW during her junior year. She believes that BOW played an important role in her decision making process, and she really wants to foster this tradition of exploration in BOW. She helps build relationships between Duke Marketing Club and BOW, and is always willing to share her perspective with the other women. Today, BOW is an open-minded group of women with diversified interests in all fields of business.

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JOANNA BROMLEY is a very approachable “big sister” for all BOW women. In addition to working with the executive board to organize events and coordinate with speakers and corporate sponsors, Joanna meets with many women in BOW to share her experience and thoughts about business. “BOW is all about relationships, which can help make or break us, both in terms of careers and happiness,” Joanna says. “Being an active part of BOW is also a great way to develop skills that the classroom won’t provide. BOW started pretty recently, and we’ve been trying to make BOW into an organization in which every member can choose to be active, which is one reason for this newsletter.” She confessed that, “Being part of BOW is the best experience I had in college.”

BOW women are great friends inside and outside the club. Joanna mentioned in her interview with me that she had become great friends with all the women on BOW’s executive board, and believes they will continue being friends after graduation. “Being with these women has made a huge difference in my experience at Duke, and I know we will all continue to help each other out down the road. That’s what we need to be building for women to be successful in business.”

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AMANDA HASCOE waited until her sophomore year to join a club on campus, because she wanted to figure out her interests first. During high school, Amanda started her own jewelry business and made $15,000 by organizing a charity trunk show to help her grandfather, who was suffering from cancer. These experiences sparked her interest in business.

Amanda found BOW to be helpful in every aspect of her preparation for internships. She mentioned that the “Dress for Success”, discussion, an event designed to show girls appropriate business attire in different industries, was one of her favorite events. “Even though it sounds simple, I felt it was really helpful to learn that I have to wear not--too-high heels and a skirt of an appropriate length to an interview”. Amanda worked for Goldman Sachs for one week as a spring intern during her spring break, and she will intern at Morgan Stanley in Global Capital Markets. Amanda noted that “BOW was crucial for me in getting these internships: all the information, like interview tips, resume tips... I don’t think I could get half as far as I did without BOW.”

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GINI LI comes from a family with a strong entrepreneurial spirit, and interned with a start-up company during her freshman summer. She joined BOW this semester because she felt the group would allow her to explore other avenues of business.

Among the BOW-hosted events, Gini’s favorite is the guest speaker series, “BOW invited so many great guest speakers that are really helpful. They are not limited to classical careers such as investment banking and consulting, but also include people in marketing, nonprofit, entrepreneurship and so many other fields. They are amazing!”

Although Gini is new to BOW, she has noticed its many invaluable opportunities. When talking about her expectation and what she wants to do in BOW, she mentioned “finding a mentor, or even mentoring the freshmen”, “meeting new people and helping each other out”, and “hearing thoughts and experiences from everyone in various fields.”

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MENTORSHIP BOW BUDDIES BOW Buddies is a mentorship opportunity few organizations on campus can claim to offer. Every week, members get paired to meet other members within BOW. As it is up to the members to take initiative, this system encourages self-motivation and the personal drive to reach out to others. It gives members the chance to practice networking and marketing their individual brand, while being a fun way to form relationships with people you might not meet otherwise.

BOW buddies is a great initiative to spark conversation with female Duke students who have immersed themselves in various sectors of business. As a freshman, the opportunity to speak with students who have greater business experience than me was very rewarding. The girls provided helpful suggestions for my future career goals. I look forward to meeting more of the BOW members and hope to continue learning from them. – Laura McLaughlin

BOW CONNECT BOW Connect is another way in which members of BOW can connect with each other. It is meant to be the Duke Connect of BOW, serving as a database with members' interests and experiences academically, personally, and professionally. Members of BOW have the option of providing their contact information and details about their experiences in college, from majors to study abroad experiences, summer experiences, and extracurricular activities. The rest of BOW has the option of contacting these girls on their own time to learn from them. – Alison Lane

! Are you in a non-finance related major, such as philosophy or engineering, and trying to get into the Duke in New York program? The education section of BOW Connect offers a quick search to help you find others in your major who have an interest in business and can give you advice on classes or professors. In addition, the study abroad section can fill you in on programs in which BOW members have participated and let you connect with them to hear more about their experiences.

! Do you have experiences to share or are just willing to help others who might have common interests? Add your information to BOW Connect and become a resource for others.

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BOW BUDDIES BOW Buddies began this year as a mentorship opportunity: every week, members are paired with each other, and it is up to the individual pairs to take the initiative, which encourages self-motivation and the personal drive to reach out to others. It gives members the chance to practice networking and marketing their individual brand, while providing a fun means of forming relationships with BOW members we might not meet outside the club. Each week Alison created different pairs, aiming to match older and younger members and encourage mentorship and a sense of community within BOW. BOW Buddies was one of Alison’s favorite aspects of BOW: she met with approximately fifteen girls over the spring semester and enjoyed learning about their career and personal interests, as well as offering guidance as they think about their future plans in business. LAURA MCLAUGHLIN, a BOW member, also found the BOW Buddies system a great way to explore her own interests:

“BOW buddies is a great initiative to spark conversation with female Duke students who have immersed themselves in various sectors of business. As a freshman, the opportunity to speak with students who have greater business experience than me was very rewarding. The girls provided helpful suggestions for my future career goals. I look forward to meeting more of the BOW members and hope to continue learning from them.”

BOW CONNECT BOW Connect is meant to be the Duke Connect of BOW, serving as a database with members' academic, personal, and professional interests and experiences. Members of BOW have the option of providing their contact information and details about their experiences in college, from majors to study abroad experiences, summer experiences, and extracurricular activities. All BOW members have access to this database, and can contact those who volunteered their information. Have experiences to share or are just willing to help others who might have common ground? Add your information to BOW Connect and become a resource for others.

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BOW OFFICE HOURS

The BOW executive board initiated BOW office hours in order to help the group become a stronger support network. Because the exec board members have a wide variety of business interests, these casual “open house” hours allow BOW members with the same interests to connect with each other and exchange experiences and tips. A couple of BOW girls found office hours particularly helpful. NICOLE LIPP: “I joined BOW because I am interested in a career in business, and an alum recommended it as a great organization to gain more exposure in the different areas of business. I did not foresee the great mentorship aspect of BOW. The members and exec board have been approachable, knowledgeable, and helpful! At mentorship office hours, the exec members suggested their favorite classes and teachers, academic resources, and they edited my resume. Their advice is so helpful because many of them have experienced a variety of opportunities in the different sectors of business.” HANNAH CRANSTON: “BOW mentorship office hours were surprisingly helpful. I really just expected to get some basic advice on what to include in my resume. All the girls seemed so genuinely interested in helping me out. Jessica Chang has probably helped me edit my resume four times now and Joanna Bromley brought me an ad for an internship in my field of interest. They gave me such great advice on how to search for an internship and how to contact people that could be of help. Most importantly, they gave me the confidence to seek out possible opportunities I might not have otherwise. I didn't think about mentorship that much when I was joining BOW, I was more concerned with the networking opportunities but now I see the real treasure of the association is the mentorship program.”

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CLAIRE MCCONNELL: A former Vice President of Finance of BOW, CLAIRE

MCCONNELL is now a business analyst at the management consulting firm, McKinsey. In the past year, she has worked on a variety of strategy management projects. She spent six months at a large mortgage services firm developing different foreclosure alternatives, which included methods of borrower communication and the launching of a pilot program. The project required that she train call center representatives, and she was able to travel to both LA and Texas to do so. Overall, McKinsey has provided her with a strong foundation of technical proficiency, presentation skills, and the opportunity to

build leadership expertise. “I have lead client teams and presented reports to top executives. I have loved working closely with clients and getting a very collaborative solution to the presented problem.”

The leadership skills she has demonstrated at McKinsey were strongly developed in BOW. “I learned how to take real ownership of something in BOW. I worked hard to make sure we had great events planned and that they went well, and that experience has been very valuable to me.” Claire also attributes her knowledge of the many opportunities in the business world to her experience in BOW. “I loved getting to know other women with diverse career interests, and meeting people in different aspects of the business world.”

Though she has enjoyed her experience with McKinsey, Claire will be leaving to join Tesla Motors this summer. The Palo Alto based company was founded in 2003 and provides emissions-free, affordable electric cars. “Working at an earlier stage company is something that always appealed to me, and I have always been an environmentalist.” The skill set she built at McKinsey has been invaluable, she says, but she is looking forward to moving into the clean tech industry.

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DAISY JING:

After graduating a semester early from Duke in 2010, DAISY JING joined the business world as an analyst for Accenture. Within five months on the job, she has already worked on multiple projects for the company. “I love the variability at Accenture. I’m working on something different from month to month.” Daisy is currently working on the power and organizational performance for a high tech product company in Silicon Valley. Her team is trying to integrate a new system seamlessly, and this requires development of a new training mechanism so all employees can transition smoothly. “It is a lot of detail oriented work, and there is not a set way to do it. In

consulting, you just have to jump right in and try your best.”

Daisy interned at Accenture before joining full time, and she learned about the company through a women’s networking event her sophomore year. “ I was impressed by the stories I heard and the women I met. Accenture is consistently known for hiring and promoting women, and I have had a great experience there thus far.”

A former Alumni Relations Chair and founder of BOW Buddies, Daisy was very involved with the organization during her time at Duke. “Overall, BOW has helped me to be confident. It is intimidating to go into fields that are more male dominated, but having a network like BOW and meeting women with real experiences let me know that I was not alone.” Her advice to current BOW members? “Take advantage of the network at Duke. You can learn so much from the women in your class, not just the recruiters and speakers on campus. BOW is one of the best things I did at Duke, and I just wish I had joined earlier and gotten more involved.”

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GEORGE GRODY Professor GEORGE GRODY joined Procter & Gamble after graduating from Duke University in 1981 with a bachelor’s degree in management sciences. At Procter and Gamble, he worked in sales, marketing, and general management, both domestically and, later in his career, internationally. Upon graduation, P&G was Grody’s lowest offer by about 20 percent, but he still chose P&G because he valued the core ideals of the company. Procter and Gamble promotes from within and invests time and resources on the personal development of every employee and on the maintenance of a stable work-life balance. Because of his positive lifetime experience at P&G, Grody encourages Duke students to focus more on experience and development

opportunities when choosing a job and less on the status of a company, which can be exaggerated in the unrealistic Duke bubble.

Professor Grody always wanted to come back to teach at Duke. Now officially retired, he holds the position of Associate Director of Markets and Management Studies Program at Duke, serves on the Board of Visitors at Duke University Health System, and is Chairman of the National Board of Advisors at Duke Children’s Hospital. He is also the faculty adviser for Duke Marketing Club. Recently, Grody has been entertained ambitions to start a “Duke Creative” program as a collaboration between DUU and the Career Center. One of the main features of “Duke Creative” would be a website to bring all aspects of original student designs and endeavors under a common theme, from marketing to journalism to the arts.

Professor Grody emphasized that he wants to be supportive of BOW, since it “provides a lot of valuable resources for its members.” During his time at Duke, he has “shared” the speakers that he brought in for his classes and for the Duke Marketing Club with BOW. Every year, Professor Grody hosts a faculty lunch with women of BOW. He is clearly one of BOW’s biggest assets.

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MARTHA REEVES Professor MARTHA REEVES is a Visiting Professor in the Markets and Management Studies Program and Women’s Studies Department at Duke University, a member of the Duke Corporate Education Global Learning Resource Network and a faculty director for the Bangladesh Duke Engage program. She is also the faculty adviser for BOW.

In the past several years, Martha has aided BOW’s growth by helping the founders obtain “chartered” status, guiding the executive board in recruitment and internal development, and advising on program activities. Martha thinks that the women in BOW represent Duke positively, as they are “are smart, motivated, and eager to learn,” and “speakers from the business community are often impressed by their enthusiasm and intellectually curiosity.”

According to Martha, BOW has invited speakers who have experience in relevant business fields, a move which better prepares women in BOW for the real business world. Moreover, BOW puts Duke women in touch with employers, which helps them both with information about jobs and valuable networking contacts. For example, for the past few years, Martha has invited LAURIE

SILVERS, CEO of Hollywood Media, to have a lunch discussion with a group of BOW members. Her experience is extremely unique, in that she did not follow the “traditional” Duke career path, but was nevertheless successful. Many of the attendees expressed that they had not even considered a career in media, and now are contemplating it!

In addition to joining BOW, Martha suggests that students who are interested in business seek out internship opportunities and develop skills through classroom project activities. The Markets and Management Program provides students with project-based assignments, which will build their skills and make them more attractive to employers. “While at Duke, students should take full advantage of learning how to work in teams and they should step up to any business projects that might be assigned. Many MMS classes ask students to create business plans or to develop marketing campaigns,” she offered.

Most importantly, Martha has served as an invaluable mentor for many BOW and non-BOW young women. She regularly volunteers her time to help young women develop professionally, whether through resume and cover letter advice or interview preparation. She also is actively involved in social ventures, including overseeing Duke Engage microfinance projects in Uganda and India. Most importantly, Martha is very approachable, and enjoys getting to know Duke females one-on-one. Many of us have found a mentor and someone to admire in Martha.

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BOW would like to thank our Corporate Sponsors—BARCLAYS CAPITAL, MACQUARIE, and WELLS FARGO. Through these partnerships, members in BOW have greatly benefited from programming on a personal level, and have gained valuable exposure to professional networking opportunities. At the beginning of the school year, BARCLAYS

CAPITAL held a workshop with BOW, called “Branding Yourself”. Members learned the importance of the “elevator pitch” and learned how to present their “brand” to people they meet. Members were able to receive constructive feedback from the Barclays representatives and other members in the organization as to what they could do to improve certain aspects of their elevator pitch.

BOW held two events with WELLS FARGO this year—a private dinner, and a visit to the firm. At the private dinner, LISA MCGEOUGH (Managing Director), LAUREN GIUGLIANO (Sales and Trading), CHELSEA ALLISON (Investment Banking), and CATHY AMEZCUA visited Durham and made a presentation about “Being your own CEO” over dinner at Piazza Italia. Members were able to learn how to network, seek mentorship, and excel in their profession. In April, a group of BOW members went to Wells Fargo in Charlotte

for half a day. They toured the trading floor, listened to a presentation by ANIKA KHAN, a senior economist at the firm, learned about the Development and Engagement Council, and attended a panel with analysts and associates from the various divisions of the bank (Sales and Trading, Investment Banking, and Research). In the spring semester, BOW held a private dinner with MACQUARIE. BOW members were able to network and have intimate conversations with the bank’s analysts and associates. One Vice President, SUSAN

ORR, spoke with BOW members about the macroeconomic environment, her career path, and her experiences with public infrastructure projects headed by Macquarie.

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A NOTE TO CURRENT AND POTENTIAL CORPORATE SPONSORS:

BOW would not be possible without the help from our generous sponsors, and we hope to form partnerships with more corporate sponsors as we move forward.

BOW has recognized that, in order to achieve its goals and better serve our members’ ever changing interests, we need to engage organizations and individuals from a wide variety of industries that have a recognized commitment to pre-professional undergraduate development. To achieve this, BOW has structured its sponsorship program in a way that offers you or your organization an opportunity to make an investment in BOW. An investment in BOW will help us develop ways through which our members can learn more about various industries and specifics about you or your organization, and at the same time grow on a pre-professional level.

Corporate and individual sponsors have priority access to all the initiatives, programs, events, and activities our group organizes, thus increasing their exposure and visibility within the Duke community.

BOW is committed to helping our members meet their potential as future leaders. Please visit our website at http://dukegroups.duke.edu/bow/ or contact jessica.y.chang@duke.edu for more information on how to support us achieve this vision. Whether you are a student, alum, or firm, we look forward to working with you in continuing BOW’s programs.

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A NEW BOW INITIATIVE: BOW ALUMNI NETWORK AND BOW ALUMNI

BOARD

After leaving Duke and realizing how much she misses BOW and the Duke network, DAISY JING suggested that recent alums, including JOANNA BROMLEY AND ALISON LANE, start a BOW Alumni Network and a BOW Alumni Board. First, these groups will serve as a means for BOW alums to stay connected with one another. Second, they will serve as a great point of contact for Duke’s undergraduate BOW members.

DAISY, JOANNA, and ALISON are working with the Duke Alumni Association to start an "affinity group," which will make it easy for alums to stay in contact.

The BOW Alumni Network will be open to all BOW alumni. The network will have a leadership board, called the BOW Alumni Board, consisting of representatives from each class, and will provide leadership and structure for the Duke BOW Alums. One does NOT have to be part of the leadership board to be part of the general network. The leadership board will be tentatively responsible for the following activities: · Happy Hour/Connection Events for Alums in NYC, DC, SF, LA, Chicago, and other cities · Semi-Annual Newsletter covering alums and BOW members’ activities and whereabouts · Maintenance of the LinkedIn Group · Organizing other mentorship and networking opportunities Please email Daisy at daiserz@gmail.comor Joanna at Joanna.bromley@gmail.com if you are interested in joining the network or leadership board. Must have been an active BOW member at Duke.

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