Driving Hyper-personalization in Banking · Retail Banking Suite Rapid API Creator and Instant...

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DigitalBankingExperiencePlatform(DBXP) in Banking Omni-Channel Retail Banking Suite Rapid API Creator and Instant UI/UX Manager In-Built Growth Hacking Tools Personalization and Experimentation Engine Driving Hyper-personalization Build.Grow.Personalize

Transcript of Driving Hyper-personalization in Banking · Retail Banking Suite Rapid API Creator and Instant...

Page 1: Driving Hyper-personalization in Banking · Retail Banking Suite Rapid API Creator and Instant UI/UX Manager In-Built Growth Hacking Tools Personalization and Experimentation Engine

Digital�Banking�Experience�Platform�(DBXP)

in Banking

Omni-Channel Retail Banking Suite

Rapid API Creator andInstant UI/UX Manager

In-Built Growth Hacking Tools

Personalization and Experimentation Engine

Driving Hyper-personalization

B u i l d . � G r o w . � P e r s o n a l i z e

Page 2: Driving Hyper-personalization in Banking · Retail Banking Suite Rapid API Creator and Instant UI/UX Manager In-Built Growth Hacking Tools Personalization and Experimentation Engine

The past decade has witnessed an exponential rise in the usage of digital access-points. In today’s times, customers demand the convenience of accessing various services through the channel of their choice. However, consumer internet companies (likes of FAANG) have demonstrated that massive, high-scale businesses can be built successfully, ONLY by truly embracing “digital”, and with obsessive consumer focus.

THE AGE OF DIGITAL CUSTOMER ENGAGEMENT

Hence, it is important for the banks that are serious about building digital businesses to learn from the FAANG’s successful execution of their digital strategy that should encompass the following dimensions:

GLOBAL INTERNET USAGE, 2009 - 2017

3500

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02009 2010 2011 2012 2013 2014 2015 2016 2017

Glo

bal In

ternet U

sers in m

illions

Web Mobile

Our Digital Banking Experience Platform (DBXP) provides a comprehensive solution to banks, to not only build, manage and control the omni-channel experiences, but also continuously iterate and engage the consumers, through instant configuration capability, marketing automation, personalization and experimentation engine. This empowers the bank to deliver a hyper-personalized experience, thereby enhancing the customer’s value, and, subsequently, profitably transition to the digital age.

BUILD

GROW

PERSONALIZE

Offering the relevant services across the right channels spanning web, mobile, bots, wearables, and voice.

Engaging effectively with consumers by Understanding how they consume your offerings Constantly adapting (in near real-time) to better serve their ever changing needs

Providing tailor made experience catering to the individual consumer personas/segments instead of carpet-bombing, both across what you communicate, and what you present on your digital channels

F A A N Gacebook | pple | mazon | etflix | oogle

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DIGITAL TRANSACTION LAYER

Open Banking Suite – ‘API’fication ofbanking services with control systems(limits & thresholds) to offer seamlessexperience across all touch pointsExternal Integration Gateway tohandle 3rd party integrations, formattransformationsBusiness Flow Orchestration layer toCreate custom service journeysNative payment capabilities withsupport for MTES / VDES

Native mobile apps withpre-built android / iOS platformcapabilities (biometrics, face-id)

OUT OF BOX MOBILE APPS & GEN-II CHANNELS

Support for generation-IIchannels (bots, wearable, and voice)Built-in 3rd party social integrations

Instant Configurations – Dynamically control the app presentation (segment-based UI / UX), A / B testing

DIGITAL EXPERIENCE LAYER

Marketing Automation – reach out to right consumer, with personalized content, in the right context

PLATFORM OVERVIEW

USE CASES AT A GLANCE OF Digital Banking

Experience Platform (DBXP):

DIGITAL BANKING EXPERIENCE PLATFORM

Built for mobile-first. Modular, there by enabling the selection of relevant modules from the above that fit your needs

CONSUMERONBOARDING

Highly configurable consumerjourney flow

Scan and upload KYCdocuments using mobile

Faster on-boarding via easyintegrations with multipleKYC services

Face ID check against KYCdocument photo

OCR for KYC documents tosimplify onboarding

BANKINGSERVICES

Account summary /statementsManage card and limits,Support for Credit / Debit /Virtual Cards, Report lost card

Request Cheque book,Scan and Upload Cheque,Positive Pay

Transfers – Domestic andInternational, StandingInstructions, Chip In

Loan calculator, Creditscoring, Apply loan, View loandetails, and Repay loan

Open, Renew, or Break Fixed /Recurring Deposits

Proximity payments throughTap and Pay [VTS / MDES],Masterpass QR, and mVisa

Remote payments throughMasterpass, Mastercard send

Bill Payments – Online andOffline support, E-receipts,Bill capture using OCR

FRICTIONLESSPAYMENTS

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DIGITAL BANKING EXPERIENCE PLATFORM (DBXP):

DELIVERING ENHANCED VALUE ACROSS ALL CHANNELS

FOLLOW US ON

CONTACT

General Contact

Tel: +91 124 481 9000

[email protected]

Media Contact

Tel: +91 124 481 9000

[email protected]

All trade marks, trade names, symbols, images, and contents etc. used in this document are the proprietary information of Comviva Technologies Limited.Unauthorized copying and distribution is prohibited. ©2018 Comviva Technologies Limited. All Rights Reserved.

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WEARABLES

BOTS VOICE

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KEY HIGHLIGHTS:

Out of box Visa/Master certified payment capabilities Leveraging in built AI/ML engine to deliver hyper-personalization

Kenya Contact

Tel: +254 20 3673520