Drive More Phone Calls DIGITAL DISPLAY ADS Display Ad Marketing Is Placing Your Ads On Websites...

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Drive More

Phone Calls With Digital Display Advertising

[email protected]

BusinessCreator, Inc.

mailto:[email protected]

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Traffic StrategiesThat Convert

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We want to help youacquire more clients!

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What has worked best to generate new ones?

Have you tried other tactics that didn’t work?

Do you know why or was the reporting not clear?

How much do you think it costs to generate one client?

What would you estimate the lifetime value of a client to be?

We’ve Found A Lot

Of Businesses…

Are Feeling Their Industry Is Getting

More Competitive Everyday And Don’t

Really Know What To Do About It

Are Struggling To Make Their

Website More Effective In Getting

More Business

Are Stuck Without Any Real

Plan To Trying Get In Front

Of More Potential Clients

What I’m About To RevealIs Going To Change That For You

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www.statistica.com

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The Tide Has Changed…. For The First Time In History

Companies Spent More On Display Ads Then Search (PPC) Advertising

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What Are Digital Display Ads?

The Ads You See When You Go Online.

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For The First Time In History

Companies Spent More On Display Ads Then Television Advertising

3 Major Ways To Get Traffic

SEO PPC ADWORDS DISPLAY ADS

DISPLAY ADS TERMS:▪ RTB (Real Time Bidding)▪ Contextual Advertising▪ Programmatic Advertising

✓ TAKES A LOT OF TIME✓ NO GUARANTEE✓ HIGH COMPETITION

✓ INSTANT✓ HIGH COSTS✓ HIGH COMPETITION

✓ INSTANT✓ LOWER COSTS✓ LOWER COMPETITION

PPC PAY PER CLICK

VS

DIGITAL DISPLAY ADS

Display Ad Marketing Is Placing Your Ads On Websites Based On Your Target Market's Interests:Ex: Health, Home Improvement, Beauty, Travel, Etc.

• You Usually Pay Based On Cost Of Impressions Not Clicks. Range From $25 - $50 Per 1k Impressions [CPM]

• New Traffic & Retargeting With Long Term Branding AND The Ability To Follow Up With Website Visitors Based On Their Engagement Level

PPC Marketing Is Placing Your Ad In Front Of Someone Based On The Words They Searched For.Ex: Search AC Repair, Landscaper, Dentist, Etc.

• You Only Pay For Clicks And They Can Range From $20.00 - $HUNDREDS For 1 Click

• Only New Cold Traffic. No Branding Or Ability To

Follow Up With People That Click On Your Ad

TWO TYPES OF DISPLAY AD MARKETING

Someone VisitsYour Website

Capture 100% Visitors Drop A Browser Pixel

www

Market Only Your Website Visitors On

Any Other Site

Follow Them 1-3 Months Until They Are Ready To Buy

Market To Everyone That Visits Those Site Or Only Those

From A City That Visits

Split Test Your Offers, Reputation, & Brands Ads

To Maximize Clicks

Place Ads On Sites That Interest Your

Target Market

RETARGETING AD TRAFFIC: 96% of Website Visitors Don’t Contact You

COLD AD TRAFFIC: Drive New Customers to Your Door

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3 Types Of Traffic

SEO PPC ADWORDS DISPLAY AD

Cold New Traffic Cold New Traffic Cold New Traffic

Retargeting TrafficNo RetargetingNo Retargeting

If You Have Any Traffic To Your SiteIf You Are Doing SEO For TrafficIf You Are Doing PPC For Traffic

YOU NEED TO BE FOCUSED ON RETARGETING

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RETARGETING STRATEGY “Traffic Story”

Someone VisitsYour Website

Capture 100% VisitorsDrop A Browser Pixel

Market Only Your Website Visitors On Any Other Site

Follow Them 90 DaysUntil They Are Ready To Buy

THE PROBLEM: EVERY VISITOR IS A POTENTIAL BUYER FROM TODAY TO 90 DAYS FROM NOW. THERE’S NO WAY OF KNOWING WHO IS WHO, BUT WE DO KNOW THEY

ALL FIT INTO 1 OF 3 CATEGORIES.

✓ Looking For a Good Deal: Offer Ads✓ Looking For A Reputable Company: Reputation Ads✓ Looking For A Specific Product Or Service: Branding Ads

Secret That Your Competitors Don’t Know Yet…You Can 10x Your Results If You Retarget Each Buyer For 90 Days

And You Switch Up Your Messaging & Get Rid Of Banner Blindness

WHY DO 96% Of WEBSITE VISITORS NEVER CONTACT YOU?

96% Leave

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We Created The 10x RETARGETING FUNNEL

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HOME RENNOVATIONS CONTRACTOR CASE STUDY: COLD TRAFFIC

INDUSTRY NUMBERSCold Display Ads Average Click Through Rate 0.06%Retargeted Display Ads Average Click Through Rate 0.6%

Average PPC: $7.00/clickKeywords: home renovation, building contractors, home contractors

Clicks: 6CTR: 0.06%

Clicks: 60CTR: 0.6%

0

50

100

Clicks For 10,000 Impressions

COLD DISPLAY ADS RETARGETING DISPLAY ADS

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TRAFFIC SUMMARY

Campaign Duration53 DAYS

185,644

324

0.17%

Impressions

Clicks

Click Through Rate183% Ind. Avg.

0

1000

2000

3000

4000

5000

6000

1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35 37 39 41 43 45 47 49 51 53

Impressions for Period

Impressions

0

5

10

15

20

25

1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35 37 39 41 43 45 47 49 51 53

Cold Traffic Clicks for Period

Clicks

HOME RENNOVATIONS CONTRACTOR CASE STUDY: COLD TRAFFIC

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INDUSTRY NUMBERS

Cold Display Ads Average Click Through Rate 0.06%Retargeted Display Ads Average Click Through Rate 0.6%

Average PPC: $13-$15/clickKeywords: electrician, home electrician, electrician contractor

Clicks: 6CTR: 0.06%

Clicks: 60CTR: 0.6%

0

50

100



ELECTRICIAN CASE STUDY: COLD TRAFFIC

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TRAFFIC SUMMARY


284,140

348

0.12%

Impressions

Clicks


0

1000

2000

3000

4000

5000

6000

1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35 37 39 41 43 45 47 49 51 53 55 57 59 61


Impressions

0

5

10

15

20

1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31 33 35 37 39 41 43 45 47 49 51 53 55 57 59 61

Clicks for Period

Clicks

ELECTRICIAN CASE STUDY: COLD TRAFFIC

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INDUSTRY NUMBERS

Cold Display Ads Average Click Through Rate 0.06%Retargeted Display Ads Average Click Through Rate 0.6%

Average PPC: $60-$66/clickKeywords: water damage, water damage repair, water damage restoration

Clicks: 6CTR: 0.06%

Clicks: 60CTR: 0.6%

0

50

100



WATER DAMAGE CASE STUDY: COLD TRAFFIC

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TRAFFIC SUMMARY


125,652

309

0.25%

Impressions

Clicks

Click Through Rate

0

1000

2000

3000

4000

5000

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34

Impressions

Impressions

0

5

10

15

20

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34

Clicks

Clicks316% Better Industry Average

WATER DAMAGE CASE STUDY: COLD TRAFFIC

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LAW FIRM CASE STUDY: COLD TRAFFIC

INDUSTRY NUMBERSCold Display Ads Average Click Through Rate 0.06%Retargeted Display Ads Average Click Through Rate 0.6%

Average PPC: $42-$45Keywords: Attorney, Lawyer, Law Firm

Clicks: 6CTR: 0.06%

Clicks: 60CTR: 0.6%

0

50

100



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TRAFFIC SUMMARY


84,905

56

0.07%

Impressions

Clicks

Click Through Rate

0

2,000

4,000

6,000

8,000

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23


Impressions

0

5

10

15

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23

Clicks for Period

Clicks

LAW FIRM CASE STUDY: COLD TRAFFIC

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TRAFFIC SUMMARY


2,683

40

1.49%

Impressions

Clicks


0

50

100

150

200

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31


Impressions

0

1

2

3

4

5

6

7

8

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31

Clicks for Period

Clicks

LAW FIRM CASE STUDY: RETARGETING TRAFFIC

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The ad above received the highest number of clicks.

REPUTATION ADS

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HIGHEST CONVERTINGADS

The 10x RETARGETING FUNNEL

Q: Can You See How This Is Different From

What You Are Doing Now?

Q: Can You See How We Are Hitting Different

Interests Over 90 Day Buying Period?

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10x RETARGETING FUNNEL

Create 10 Ad Sets @ $695 Per Set $6,950.00Setup 10 Ad Campaigns @ $300 Per $3,000.00Total Just To Start $9,950.00

Why Only Fortune 1000 Companies Do This…

And We Haven’t Spent Any Money On Ad Placement Yet

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WE JUST RELEASED A RETARGETING PROGRAM THAT ALLOWS COMPANIESTO RETARGET FOR LESS THAN THE COST OF A POSTCARD

GOOD NEWS!

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Special For You

“10x Market Domination Package”

“Do You Want To Dominate Your Competition?

4 Reputation Ad Sets $ 2,80010 Retargeting Campaigns $ 3,000+ Up To 50k Mo. ImpressionsTotal $10,000

+ 4 Replacement Ad Sets/mo. $ 2,800Grand Total $12,800

Special One Time Offer

CALL US FOR SPECIAL PRICING

3 Discount Offer Ad Sets $ 2,1003 Branding Ad Sets $ 2,100

• Rapid Traffic-Your Phone Will Start To Ring Almost As Soon As We Get Your Campaign Started

• Fixed Monthly Fee (No Per Call Fee!)

• Fee depends on service type and location and is scalable to increase the number of leads generated by your campaign

• NO Additional Setup fees

Why Use Our Rapid Traffic Digital Display Advertising Program?

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• Former Google AdWords Employee (12 years) is our Digital Ad Team Leader (Google national trainer on AdWords to AdWords Agencies/Experts)

• No chasing leads like other lead generation programs

• EXCLUSIVE LEADS-We serve ONLY ONE service type in your marketing area

• Direct call from our lead generation platform


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• Online access and daily reporting

• You may cancel your program at any time-monthly billing

• No limit to the number of leads

• Quality leads

• No limit to the number of services or coverage areas (if available)

• You are billed at the beginning of each campaign


How Do We Generate Leads For Your Business?

• Programmatic and AI Learning Platform

• Real time display ad bidding platform(most efficient method for maximum call volume/maximum ROI)

• Digital Ad campaigns optimized for Phone Calls

• Digital Ad campaigns optimized for mobile

• Custom Landing Page optimized for conversion on desktop and mobile

How it’s done...

Optimized Mobile landing pagesAnd display ads!

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How it’s done...• Effective Ad Display creation for maximum conversion

• Display Ad Retargeting

• Access to approximately 99% of all websites that supply ads on Ad Exchange Networks

• Platform ties into over 90 different publisher exchanges

• Unique Tracking Number and Calls are recorded

• Daily reports and access to the call tracking portal

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What to expect, when you move forward

Together, we will…

Complete a campaign

discovery session

Determine your goals and the value of a new customer

Determine what you would like to promote

Gather the information we

need

Collect the necessary images for the campaign.

Collect the website credentials for your site

Provide tracking codes for

installation or request site

access to install.

Have your campaign up & running within

3-7 business days from receiving the

kick-off docs.

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How To Get Started

Call or email us with the details of your campaign.We can then quote you a fixed monthly fee.

BusinessCreator, Inc.855-943-8736

[email protected]

Drive More Phone Calls DIGITAL DISPLAY ADS Display Ad Marketing Is Placing Your Ads On Websites...

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