Dr. Mitchell Ginsburg, PhD Economic Expert

Quartz Surface Products from China 701-TA-606 and 731-TA-1416

Staff Conference

COLIN FARRELL "NARRATOR .'

VIEW THE. ELM AT - Camb LE SA .com

THE LEGEND OF CAMBRIA — THE FILM (Pull The Trigger Productions 2018).

The Market is Segmented

• "We can stay where we are today serving the premium market or we can say, lets look at the mark-to-market, maybe not compete in all of the range, but let's take the premium part of it, the upper part of it and be relevant to people over there."

Raanan Zilberman, CEO Caesarstone, 04 2017Earnings call, seekingAlpha transcripts

ontr. 54.411111111110111 "0- ‘'.„.<•4‘,,,,.

*Aga;

1." warsi:2r - ortu

y

Cosentino's Spokesman Rafael Nadal

Cosentino's Spokeswoman Cindy Crawford

Price is NOT the only factor

• "Our ability to maintain or grow our market share, revenue and profits is dependent on a range of factors. These factors include brand awareness and brand position, product quality, product differentiation and breadth of product offerings, slab width and length, new product development and time to market, technological innovation, popular home interior design trends, pricing, availability of inventory on demand, distribution coverage and customer service."

Caesarstone 2016 Annual Report

2017

Growth

in the U.S. Quartz Countertop Market

2012 2013 2014 2015 2016

Source: Freedonia Group

CANADA UNITED STATES

Quartz Share of Countertop Market by Region

ISRAEL

AUSTRALIA

Source: Source: Freedonia February 2017; sales figures based on end-user consumer installed prices, including installation and other costs

Dr. Mitchell Ginsburg, PhD Associate Principal, Washington D.C.

- More than 20 years of experience in the trade policy arena

- Held several economic advisor positions at the U.S. International Trade Commission, providing advice to commissioners regarding injury determinations in antidumping and countervailing duty investigations

- Has provided testimony before the World Trade Organization's dispute settlement panel

- Boasts 12 years experience at the Office of the United States Trade Representative participating in the section 301 process and providing economic analysis to support trade negotiations, safeguards remedy analysis, and dispute resolution at the WTO

- Continues to serve on the editorial board for the Global Economic Journal

C 12 rs

loe

Ls

i tRiver

es

Education PhD, Economics, American University MS, Urban Systems and Policy Planning, Northwestern University BA, International Studies/Economics, Johns Hopkins University