Donna Liu Executive Director, University Channel NMC Summer Conference June 10, 2006.

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http://uc.princeton.edu Donna Liu Executive Director, University Channel NMC Summer Conference June 10, 2006

Transcript of Donna Liu Executive Director, University Channel NMC Summer Conference June 10, 2006.

Page 1: Donna Liu Executive Director, University Channel NMC Summer Conference June 10, 2006.

http://uc.princeton.eduDonna LiuExecutive Director, University Channel

NMC Summer ConferenceJune 10, 2006

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One Portal, Many Schools

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One Issue, Many Viewpoints

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One Event, Many Formats

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“The Full UC Treatment”

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Options• Download Audio (the podcast – mp3)

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Options• Download Audio (the podcast – mp3)• Download Video (the vodcast – m4v)

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Options• Download Audio (the podcast – mp3)• Download Video (the vodcast – m4v)• , , or , Stream Video or Audio

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Options• Download Audio (the podcast – mp3)• Download Video (the vodcast – m4v)• , , or , Stream Video or Audio

Download broadcast quality programming (UC members only)

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Download broadcast quality TV programming

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One Project, Many Partners

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Academic Partners

Middlebury

GeneralMembers Columbia

Universityof Texas

Princeton

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Multiply the Audience

vodcast

download

IPTV

VOD

access TV

stream

podcast

ProductionPartners

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Release and Licensing

ProductionPartners

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Branding

ProductionPartners

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Distribution Partners

OpenMedia

Aggregators Cable TVVOD

PEGStations

IPTV

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Open Media Platforms

DistributionPartners

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Aggregators

DistributionPartners

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TV and Broadcast

DistributionPartners

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Search

DistributionPartners

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Audience• Best daily traffic: 20,000 downloads

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Audience• Best daily traffic: 20,000 downloads• ½ million visits in first half of 2006

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Audience• Best daily traffic: 20,000 downloads• ½ million visits in first half of 2006• 15-20% from overseas

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Audience• Best daily traffic: 20,000 downloads• ½ million visits in first half of 2006• 15-20% from overseas• 10% from the .edu domain

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Audience• Best daily traffic: 20,000 downloads• ½ million visits in first half of 2006• 15-20% from overseas• 10% from the .edu domain• Links from .edu libraries, WebCT and

Blackboard sites, blogs, MSM

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Audience• Best daily traffic: 20,000 downloads• ½ million visits in first half of 2006• 15-20% from overseas• 10% from the .edu domain• Links from .edu libraries, WebCT and

Blackboard sites, blogs, MSM • Potential TV audience > 5 million

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Benefits to Contributors

•Outreach• Technical Collaboration• Public Service

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Benefits to Distributors

•Quality Content• Technical Collaboration• Public Service

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Benefits to the Public

• Easy access to expert presentations• Intelligent discussion of world issues

• “Access to a World of Ideas”

Page 33: Donna Liu Executive Director, University Channel NMC Summer Conference June 10, 2006.

http://uc.princeton.eduDonna LiuExecutive Director, University Channel

NMC Summer ConferenceJune 10, 2006