DonhauserCIMUSET 20091 100 years TMW Changes of content, style and communication.
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Transcript of DonhauserCIMUSET 20091 100 years TMW Changes of content, style and communication.
Donhauser CIMUSET 2009 2
Predecessors„Kunst- und Wunderkammer“ of the Habsburg‘sCollection of models by the Jesuite UniversityThe „physikalisches Kabinett“ in the HofburgThe „k. k. National-Fabriksprodukten-Kabinett“The collection of tools by Georg AltmütterThe collection of machine modelsThe collection of models of the „K. k. Landwirtschafts-Gesellschaft“ in ViennaThe „K. k. historische Museum der Österreichischen Eisenbahn“The „K. k. Postmuseum“The „Museum der österreichischen Arbeit“The „K. k. Gewerbe-hygienische Museum“The „K. k. technologische Gewerbe-Museum“
Donhauser CIMUSET 2009 3
Laying of the cornerstone 1909Cause: 60th anniversary of emperor Franz Josef‘s regnancy
driving force: Wilhelm Exner
To pay tribute to the ancestorsTo teach the youthTo serve the economy
Guidelines for expert consultants 1909:
„By presenting the contents of the museum more vividly
average people should be enabled to
understand the construction, the mode of operation and the effect of
technical installations
in order to adopt their nature“.
Donhauser CIMUSET 2009 4
Building and openingThe contest:
The pre-project by Emil von Förster Otto Wagner
Rudolf Tropsch
Donhauser CIMUSET 2009 5
The winning projectHans Schneider
Primary mistakes: no workshops no storage rooms !
Donhauser CIMUSET 2009 13
The communication was organized quite one-dimensional,based on the idea of a straight-lined progress in technology
Example:series of axle-bearings showing the linear development
Donhauser CIMUSET 2009 15
Change of content, style and communication starting with the 1950ties:
Hands-on gallery was dismantled, replaced by some sceneries
Start of a series of 161 temporary exhibitions until the 1990ties:
• 1964: 40th anniversary of the Austrian broadcasting company• 1968: 50th anniversary of the museum• 1969 and 1971: Space flight to the moon
Donhauser CIMUSET 2009 19
The phase of renovation
A new annexe on the western side
A new conception: the team
Donhauser CIMUSET 2009 20
The idea of an annexe failed due to missing money
To gain more exhibition space two actions were taken:
A new entrance on the basment level
The two domes were elevatedup to the second floor
Four new galleries were built
Donhauser CIMUSET 2009 24
Nature and Knowledge Experiments
Heavy industry Images of Technology Energy
Process engineering Music Product engineering
Information technology Temp.Exh. Everyday life
Donhauser CIMUSET 2009 30
Solution for the railway collection:Plans for a new annexe and IMAX theatre
Donhauser CIMUSET 2009 31
The well directed usage of Science Centre elements like hands-on or other communication strategies like science shows within a ‘conventional’ exhibition with historical artefacts opens a new way of visitor oriented presentation.It might help to bridge the gap between these two cultures of displaying technology and science.
Donhauser CIMUSET 2009 33
Changes 6 months later ...
unchanged
Musical instruments moved
Industrial production cancelled
Every day life moved
Transportation