CASA Superhero RunCASA Superhero Run

Why CASA? Fun for the whole family!Why CASA? Fun for the whole family!

CASA Superhero Run 2016CASA Superhero Run 2016

569 Registrants569 Registrants

CASA Superhero Run 2016CASA Superhero Run 2016Participant BreakdownParticipant Breakdown ## Registration FeeRegistration Fee

Kids’ Run Kids’ Run 133133 $15 to $25$15 to $25

5K 12 and Under5K 12 and Under 7474 $15 to $25$15 to $25

5K Adults (13+)5K Adults (13+) 362362 $25 to $35 $25 to $35

Total: Registrants Total: Registrants 569569 Income $11,788Income $11,788

MaleMale 270270

FemaleFemale 299299

Kids’ RunKids’ Run 133133

5k5k 436436

“It was such an awesome run, short and sweet, and myself (batman) and my girlfriend (robin) had so much fun!” Ian Blossom

CASA Superhero Run 2016CASA Superhero Run 2016

Income $63,348Income $63,348Expense $6,193Expense $6,193 Profit $57,155Profit $57,155

“Great day-- you would never know from the pictures that it was cool and rainy!! Well done to the organizers!!” Sherrie Bridges Jarvis

Organized by two nonprofit directors who do not run!

$287,766 Raised Since 2010!

CASA Superhero Run 2016CASA Superhero Run 2016

The Breakdown!The Breakdown!Sponsorships $21,400Sponsorships $21,400Online Donations $27,637Online Donations $27,637Registrations $11,788Registrations $11,788Games/Capes/Ts $2,558Games/Capes/Ts $2,558

“Great fun for the kids and adults alike... For a great cause... Every year!!!!!” Barbara Burns Carter

CASA Superhero Run 2016CASA Superhero Run 2016

SP

ON

SO

RS

!!

Fraternal Order of Police 500QSI 500Egg and I 500New York Life 500Whole Foods 500Union Bank and Trust 500Thompson, Siegel & Walmsley 500Physical Therapy Solutions 500Hirschler & Fleischer 500United Scrap Metal 500Rainbow Station 500Dominion 1,000First Community Bank 1,000Kate Nosbisch 1,000Silver Diner 1,000Patient First 1,000UPS 1,000Sears HVAC Service & Repair 2,500Tuckahoe and Midlothian Kiwanis 2,500Bon Secours Pediatric 5,000

Total $21,500

Coupon Discount Amount

SD $160.00FCB $150.00UPS $120.00US $120.00Sears $120.00PF $115.00CCFOP $60.00TSW $60.00QS $50.00SAVE10 $20.50

Total Amount of Coupons for Sponsors/Discounts $976

CASA Superhero Run 2016CASA Superhero Run 2016

Sponsors:  

•How do you offer value to your sponsors? •What do you promise them, and how do you demonstrate return? •How is the CASA-sponsor relationship different from the CASA-fundraiser relationship?

CASA Superhero Run 2016CASA Superhero Run 20163Sports

Relay Foods

Funny Bone Comedy Club

G-Force Carts

CiCi’s Pizza

Buffalo Wild Wings

The Tobacco Company

The Byrd Theatre

Bogeys Sports Park

Food Lion

Bertucci’s

Sticks Kebob Shop

Total Wine & More

Stony Point Mall

Target

Sheetz

Kroger

Kangaroo Jac's

Fleet Feet sports

Lucky Foot

New Balance

Whole Foods

Chesterfield Federal Credit Union

COSTCO

Dave & Busters

Good Foods Grocery

Glory Days Grill

Children's Museum of Richmond

YMCA of Richmond

Tom Leonard's

Lewis Ginter Botanical Gardens

Panera

Butler Photographic Artistry

Olive Garden

Science Museum of Richmond

Short Pump Town Center

Food Lion

Jersey Mike's

Road ID

Starbucks

The Fresh Market

Pie Five

Laser Quest

Capital Ale House

Martin’s

Jason’s Deli

Chick-fil-A

World of Mirth

Flying Squirrels

Cheesecake Factory

Five Guys Burgers and Fries

IN-K

IND

!!

2016   2015   2014   2013   2012   2011   2010Kids' Run Registrations 133  125  150  156  137  101  745K Registrations 436  432  446  488  466  342  331Timed Finishers 250  225*  408  296*  379  292  262Total Registrants 569  557  596  644  603  443  405

           Expenses $6,193   $5,664  $6,144  $6,577  $8,080  $6,261  $7,204

           Sponsorships $21,365  $13,970  $27,202  $24,897  $16,120  $15,800  $26,850Donations & Matches $27,637  $16,609  $13,126  $12,259  $16,450  $6,764  $3,150Registrations $11,788  $13,524  $12,227  $13,367  $14,060  $9,035  $9,280Activities/Photos/Auction $2,558  $1,128  $1,481  $1,204  $1,100  $438  $500Total Gross Revenues $63,348  $45,231  $54,036  $51,727  $47,730  $32,037  $39,780

           TOTAL NET PROFIT $57,155   $39,567  $47,892  $45,150  $39,650  $25,776  $32,576

CASA Superhero Run 2010-2016CASA Superhero Run 2010-2016

Did I mention $287,766 Raised Since 2010?

CASA Superhero Run 2016CASA Superhero Run 2016

The National MovementThe National MovementNext year – Over 50 CASA programs will host Next year – Over 50 CASA programs will host Superhero Runs – including several in VirginiaSuperhero Runs – including several in Virginia

Online Fundraising 2016Online Fundraising 2016

Total Amount Raised on Total Amount Raised on RunSignUp Fundraising RunSignUp Fundraising Pages: $25,098Pages: $25,098Raised offline through Raised offline through corporate match and small corporate match and small business: $2,539business: $2,539Total number of online Total number of online donations: 332donations: 332Total number of donations Total number of donations made during registration: 38made during registration: 38

Fundraising Recognition:Fundraising Recognition:

Donations StatsDonations StatsTop Fundraisers…Top Fundraisers…

Chas: Five years = Chas: Five years = $16,000 – Last year $16,000 – Last year $2,660 from high of $2,660 from high of nearly $5,000nearly $5,000

Chuck: 3 years = Chuck: 3 years = $7,160 - donor number $7,160 - donor number from 25 to 48from 25 to 48

Jon: 2 years = Jon: 2 years = $14,000 including $14,000 including matching corporate giftsmatching corporate gifts

Donation $ Amount

Number Of Donations

Total Raised

1 1 15 3 15

10 15 15015 4 6020 20 400

25 86 2,15030 6 18035 3 10540 3 120

50 94 4,70060 1 6075 1 75

100 63 6,300125 1 125150 2 300180 1 180200 6 1,200

250 13 3,250300 1 300

500 6 3,0001,000 1 1,0002,000 1 2,000

332 $25,671

One fundraiser’s process and results…One fundraiser’s process and results…

2016 Superhero Run Supporters Donations Matching Funds1 Huston Crutchfield <crutchman_@hotmail.com> $35 N/A2 Kirby Ganues <KGanues2@gmail.com> $25 N/A Matching Funds $1,936 $1,9363 Betsy Beasley <bbeas7@gmail.com> $100 N/A Donations $4,556 $4,6164 Candi Ganues <handycandi@aol.com> $100 N/A Total $6,492 $6,5525 Jim Bade <SmokeJimbo@yahoo.com> $500 N/A6 DeAnna Clemans <DeAnna.Clemans@McKesson.com> $25 $257 Randy Faris <ssredneck@comcast.net> $125 $1258 Stacey Perry <stacey.perry@comcast.net> $25 $259 Mary Ganues <ganuesmary@yahoo.com> $25 N/A

10 Barry Broach <bengalfan64@gmail.com> $50 $5011 Loring Boyden <loringboyden@gmail.com> $25 N/A12 Robert Burns <Robert.K.Burns@McKesson.com> $25 $2513 Cheryl Yancy <Cheryl.Yancy@mckesson.com> $25 $2514 Charles Hayes <CHAYES52@tampabay.rr.com> $25 N/A

Army Superheroes

Jon's Fundraising

Current Year Contributors

330Nichole Stauffer <Nicole.Stauffer@mckesson.com> Resent  

331Blake Masri <Blake.Masri@McKesson.com> Resent  332Jeanne Wiles <JeanneWiles@yahoo.com>    333Wayne Telford <wtelford03@gmail.com> Resent  334Charles Lyttle <clyttle67@gmail.com> Pending  335Dean Fish <Dean.Fish@McKesson.com>    

336Jane Buchanan <RoseFolk@aol.com> Resent  

Results by fundraiser…Results by fundraiser…

Fundraising: 

•How many fundraisers do you usually have in a year, for various thresholds of fundraising? •How does that compare to the number of runners who enter your event? •Who makes a good fundraiser? •How do you keep fundraisers motivated to fundraise for you for multiple years? •How do you tailor your fundraising incentives/rewards to different individuals? •What are some techniques your fundraisers use to keep themselves organized and maximize the amount they raise? •How much time/effort do you (as an organization) put into fundraising via the race vs the logistics of race day? 

CASA Superhero Run 2017CASA Superhero Run 2017

TASK FORCE SPONSORSHIPS PARTNERSHIPS GROUPS PROMOTIONSPROMOTIONS

Build on your momentum!Build on your momentum!

SAVE THE DATE: SAVE THE DATE: Join our League of Superheroes! Join our League of Superheroes!

CASA Superhero 5K, Kids’ Mile & Family Fun

April 22, 2017 at St. Joseph’s Villa

Richmond, Virginia

CASA Superhero RunCASA Superhero Run

Every child needs a hero, but abused children need superheroes!!