Donald Farmer Tdwi Seattle 12 10
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Transcript of Donald Farmer Tdwi Seattle 12 10
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The end of the end user
twitter: donalddotfarmer
… a new end-user driven approach to BI
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… a new end-user driven approach to BI
the end of the end user
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the new
consumer
search
apps
mobility
social
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search
apps
mobility
social
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Search slide 2
fast
information foraging
Insert photo: tracking, hunting
foraging
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search
apps
mobility
social
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people don’t trust data they trust other people
Scott Davis
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search
apps
mobility
social
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the app experience
focused
personal
shared
search
apps
mobility
social
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25%
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search
apps
mobility
social
business
discovery
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simple & fast
focused &
personal
mobile
shared & social
simple & fast
focused &
personal
mobile
shared & social
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simple & fast
focused &
personal
mobile
shared & social
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reports dashboards apps
reports dashboards apps
explore interact view
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simple & fast
focused &
personal
mobile
shared & social
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simple & fast
focused &
personal
mobile
shared & social
mobility
with agility
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the new enterprise
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the new
consumer