Dominos marketing
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Transcript of Dominos marketing
Domino’s PizzaOnline
Submitted By:Sahil Nanda (211128)Ishaan S Dhingra (211129)Lavi Aggarwal (211170)Anurag Sengar (211174)Ankit Kothari (211175)Adhiraj Sharma (211183)
4) MARKETING AND PROMOTION
The Official website
Social networking websites
E-Commerce websites
Cell phones
Online coupons and vouchers
THE OFFICIAL WEBSITE
Innovative. Information about all the products and
services. Updates about schemes and offers. Option of ordering and payment.
SOCIAL NETWORKING WEBSITES
Has a well established network. Covers a numbers of big fish like
facebook.com and twitter.com. Promotes by video advertisements on
youtube.com.
E-COMMERCE WEBSITES
In business with a number of E-Commerce websites.
In India, examples are myntra.com, jabong.com.
Ads flashes or banner advertisements on sidebars, topbars etc.
CELL PHONES / SMS
Text messages on the cell phones. Collaborated with the database of the
company. Sends offers and ads. Keeps the customers updated.
ONLINE COUPONS / VOUCHERS
Tied up with websites like freecharge.in. Provides coupons and vouchers at some
extra cost. Coupons can be availed at the time of
ordering.
5) PAYMENT
Payment Options
Payment Process
Safety and Authenticity
PAYMENT OPTIONS
Credit Card
Debit Card
Cash On Delivery
New Banking
Cash Cards
E-voucher
Reward Points
PAYMENT PROCESS
Payment Option
• Ex: Debit Card
Payment Gateway
• BillDesk.com• Verification
Confirmation
• Completion of payment
SAFETY AND AUTHENTICITY
Verified by VISA. MasterCard SecureCode. Norton Secured (VeriSign). PCI Compliant.