Strategies

Digital Strategies for MUSEUMS & Cultural HeritageDOM E-5064

Digital Strategies for MUSEUMS & Cultural Heritage

DOM E-5064

2.11.2015

Digital Strategies for MUSEUMS & Cultural HeritageDOM E-5064

Strategy & Tactic

Goals Methods

Pilot projects Deployment

Feedback & Analysis Enhance & Re-iterate

Long term & short term

PROCESS (tactics)

(strategies)

Digital Strategies for MUSEUMS & Cultural HeritageDOM E-5064

Tactic

Communications

Strategy

Collections Management

Audience & Community

Digital Infrastructure

Exhibition / Curation

Interface & Space

Digital Strategies for MUSEUMS & Cultural HeritageDOM E-5064

Strategies of Collections Management

Collections SoftwareCloud Collections

Application Programming Interface (API)

OPEN CLOSEDWebsite

Database

Interfaces

Digital Strategies for MUSEUMS & Cultural HeritageDOM E-5064

Strategies of Digital Infrastructure

Long Term Storage

In-house ApplicationsFacilities & Operations Management

Ticketing

Digitization

IN-HOUSE CLOSED

HardwareSoftware

Digital Strategies for MUSEUMS & Cultural HeritageDOM E-5064

Pedagogical

Exhibition Design

Space Planning

Museum Space MappingEvent Planning

Visitation Metrics

Audience Management

Themes(nature of collections)

Exhibition & Curation

Strategies of Participation

Digital Strategies for MUSEUMS & Cultural HeritageDOM E-5064

Communication Strategies

Social Media

Traditional Media

Audience

OPENIDENTITY

INNOVATIVEPARTICIPATIVE

infrastructure collections

open knowledge open source

community participation pedagogy

representation outreach

Examples of Digital Strategies

Tate Digital Strategy 2013-15: Digital as a Dimension of Everything

http://www.tate.org.uk/research/publications/tate-papers/19/tate-digital-strategy-2013-15-digital-as-a-dimension-of-everything

Cooper Hewitt Smithsonian Design Museum 2015: Strategies Against Architecture

http://mw2015.museumsandtheweb.com/paper/strategies-against-architecture-interactive-media-and-transformative-technology-at-cooper-hewitt/

Democratizing the Rijksmuseum 2014http://pro.europeana.eu/files/Europeana_Professional/Publications/

Democratising%20the%20Rijksmuseum.pdf

Tate Digital Strategy 2013-15: Digital as a Dimension of Everything

Audience-centered

Distributed across multiple platformsOpen and sharable

Sustainable and scalable

Cooper Hewitt Smithsonian Design Museum 2015: Strategies Against Architecture

Open Collections

Digital & Spatial Synchronization

Personalization

Rijksmuseum Digital Strategy 2014 Democratizing the Rijksmuseum

Open Collections

Scalability of Digital Collections

Reuse of Collections

TASK (16.30 - 17.15)

1 What is the Strategy for your project? Document

it step-by-step from design to deployment.

2 How does your project tie in to EMMA’s existing

approach?

3 Present your strategy briefly in few steps

23 November 2015- Slides 10 max. 10 minutes. - OR, Video (or animation) under 4 minute

7 December 2015- Slides 10 max. 10 minutes. - OR, Video (or animation) under 4 minute - Demo (as web app / or any other animated way)

Contents of Presentation- Name, one-liner, abstract, keywords - Concept (design, UI, History, context etc.) - Operations (how it works) - Methods & Stages of implementation (strategy/tactic) - Outcomes (Analytics, feedback generation etc.)