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BUSINESS PLAN
Company name
Business plan
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Introduction (Company Description)
Executive Summary
Product / Service
Production Plan
Operational Plan
Market & Marketing Plan
Organizational Plan
Financial Analysis
Annexure
BUSINESS PLAN
Content
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BUSINESS PLAN
Personal Information
Name(s) of owner(s)Address
Telephone
E-mail
Date of birth
Education
Job experiences
Special Qualifications
Other relevant information
Personal
information
Name(s) of owner(s)Address
Telephone
E-mail
Date of birth
Education
Job experiences
Special Qualifications
Other relevant information
Personal
information
This gives the viewer a feeling of
who you are.
This first impression will affect the
viewer throughout the presentation.
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Values and Visions
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Missions and Goals
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BUSINESS PLAN
Personal Information
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BUSINESS PLAN
Executive Summary
Who are we
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What do we produce/offer?
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Which and how many customers?
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Market brief
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Financial (Investment & Projections)?
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Propose Marketing & Sales Chennal
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Briefly describe the business and highlight
its purpose. It must contain the most
important information from the business
plan.
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beginning of the plan
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BUSINESS PLAN
Company Description
Start-up Plan / Company History
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Ownership
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Facilities and Location(s)
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BUSINESS PLAN
Product / Service
Products / Lines / Services offered:
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Differences in products / Lines / Services compared to competitors
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Purchase frequency/product life span
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BUSINESS PLAN
The Production Plan
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BUSINESS PLAN
The Operational Plan
Physical Online
Outsource Mix
OperationalPlan
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Market Trends
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Market Growth
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Industry Analysis
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Main Competitors
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Market
BUSINESS PLAN
The Market
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The typical private customer
Gender:
Age:
Education:
Occupation:
Lifestyle/culture:
BUSINESS PLAN
The Market
The typical business customer
Line of business:
Size/staff:
Age:
Geographical factors / limits
Domestic:
International:
Physical or online?
Assumed number of customers
Arguments and supportive facts:
Average amount spend per customer?
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BUSINESS PLAN
The Market
Important competitiors
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Competitive parameters
on the market
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Assesment of posibilities
on the market
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BUSINESS PLAN
The Market
Industry Participants
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Distribution Patterns
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Market Needs
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Buying Patterns
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Market Segmentation
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BUSINESS PLAN
The Marketing Mix
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Budget Example title Example title Example title Example title Example title
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BUSINESS PLAN
Budget
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BUSINESS PLAN
Management Team
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Total Funding
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Initial CapitalThis is an example text. Go ahead
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InvestmentThis is an example text. Go ahead
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Loan
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BUSINESS PLAN
Financial Analysis
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Expence
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IncomeThis is an example text.
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Budget
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BUSINESS PLAN
Financial Analysis
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BUSINESS PLAN
Annexures
NTN, Partnership Agreements, Lease Paper, MoUs