DIY Europe

download DIY Europe

of 45

Embed Size (px)

Transcript of DIY Europe

  1. 1. Eine Person, ein Laptop, ein Internetanschlu DIY Online Campaigning Jon Worth Creative Commons AttributionNonCommercial Licensehttp://j.mp/DIYeurope @jonworth | #DIYeurope
  2. 2. 1. Was bewegt Menschen online?
  3. 3. 2. Brcken bauen
  4. 4. 3. Aufruf von den Massen
  5. 5. SMART objectives for the web 1. Specific Objectives should specify what they want to achieve. 2. Measurable You should be able to measure whether you are meeting the objectives or not. 3. Achievable - Are the objectives you set, achievable and attainable? 4. Realistic Can you realistically achieve the objectives with the resources you have? 5. Time When do you want to achieve the set objectives?
  6. 6. 4. Augenzeugenberichte
  7. 7. www.freemovement.net
  8. 8. 5. Glaubwrdiges Engagement
  9. 9. 6. Schnelle Reaktionen und Kreativitt
  10. 10. Peak of hypeGartner Hype Cycle Plateau of productivityTechnology trigger Trough of disillusionment 200620092012
  11. 11. 1. Was bewegt Menschen online? 2. Brcken bauen 3. Aufruf von den Massen 4. Augenzeugenberichte 5. Glaubwrdiges Engagement 6. Schnelle Reaktionen und Kreativitt
  12. 12. Bildnachweis Creative Commons / Sharealike License EU flag http://www.flickr.com/photos/quinnanya/2575740956/ Twitter Bird http://www.flickr.com/photos/18005312@N00/5116153039/ Hughs Fish Fight http://www.allabouttheidea.co.uk/blog/fishy-brand-activity/hughs-big-fish-fight-update-2/ Bee http://www.flickr.com/photos/iamtreesha/7894625598/ Tap http://www.flickr.com/photos/54799099@N00/4816226411/ Jean Luc Melenchon Posters http://www.flickr.com/photos/49687338@N04/7234207750/ Bridge http://www.flickr.com/photos/botster/2307679198/ Louis Michel http://www.flickr.com/photos/european_parliament/5228254737/ Steinbrck http://polpix.sueddeutsche.com/bild/1.1769513.1388729536/640x360/peer-steinbrueck-stinkefinger.jpg Euromaidan https://twitter.com/JakubKrupaFE/status/435914320795295745/photo/1 Laptop on Subway http://www.flickr.com/photos/theredproject/2878006012/ European Flags http://www.flickr.com/photos/tpcom/3246953870 House Door http://www.flickr.com/photos/heatherelias/3656928090/ London Atheist Bus http://www.flickr.com/photos/83015819@N00/3304921278/ TGV http://www.flickr.com/photos/34147934@N07/4866055584/ UK Passport http://www.flickr.com/photos/30285771@N06/3805159114/ Malmstrm http://www.flickr.com/photos/european_parliament/4287119537/ Silvio Berlusconi http://www.flickr.com/photos/elenatorre/3675597102/ Belgian Security http://www.flickr.com/photos/skender/1361525212/ http://www.flickr.com/photos/skender/1361555878/ http://www.flickr.com/photos/skender/1361450404/ Twitter on Phone http://www.flickr.com/photos/nlsven/6207269779/ Prends le Pouvoir screenshot from http://vimeo.com/40084651 Hipster Schulz http://twitpic.com/bctnmr EP Handeln. Mitmachen. Bewegen pictures from the EP
  13. 13. Eine Person, ein Laptop, ein Internetanschlu DIY Online Campaigning Jon Worth Creative Commons AttributionNonCommercial Licensehttp://j.mp/DIYeurope @jonworth | #DIYeurope