Diversity Management Demo
description
Transcript of Diversity Management Demo
Diversity Managem
ent
Course Objectives
• Describe the Approaches to Understanding Cultures
• Explain What is Diversity• Explain What is Diversity Management
• Explain What is Organizational Diversity
• Explain Gender Sensitization
• Explain How to Communicate Across Cultures• List the Elements of Culture
• Describe the Layers of Culture
• Differentiate between Diversity Management and Equal Opportunity
• Explain the Seven Ps Approach
• Explain the Steps for Implementing Diversity Management
• Describe the Economic Benefits of Workplace Diversity
• Explain the Challenges to Adopting Diversity
• Describe the Ways to Encourage Diversity
• List the Tips for Diversity at Workplace
Introduction
Hazel Wilson has applied for the position
of a ‘Sales Manager’ with Helium Inc.
Helium Inc. is an MNC and is well-known for its policy of being an ‘equal opportunity employer’.
However, when Hazel appears for the interview, she
is informed that due to the stress and pressures
associated with the job, the interviewers are not keen on hiring women for this role.
Since, Helium has a policy on paper for being an ‘equal opportunity
employer’, they had advertised for receiving applications from everyone but did not intend to hire women for
this particular position.
Introduction
Hazel is qualified and fit for this position in
every way that a man will be.
Do you think Hazel was treated fairly?
Helium does support the concept of being an ‘equal opportunity employer’ and hence encourages diversity.
Then, what exactly is causing this difference between the policy that
exists in theory and actual practice?
Introduction
Yes, Hazel was not treated fairly because the only basis on which a
person should be recruited should be on his or her own merit
and not based on gender, race, ethnicity, religion etc.
Helium supports ‘diversity’ but only in theory and has not been able to put its policy into actual practice which can prove to be
very harmful to the organization.
Let us learn how diversity in an organization plays an important role in today’s modern world. Let us learn about diversity
management in detail.
What is Diversity?
The term ‘diversity’ has been heard in our everyday usage. Usually, when we come across the term, it is in
the context of having a mix of gender, race, ethnic, sexual orientation etc. in a setting
wherein there is no discrimination based on these traits.
Dimensions of Diversity
Mental Ability Physical
Ability
Sexual Orientation
Ethnicity
Race
Age
Gender Identity
Gender
Military Experience
Religion
Family Status
Personal Habits
Work Style
Communication Style
Income
Education
Work Experience
Life Experience
The following image shows the various dimensions that make up diversity in people.
Seniority
Work Location
Headquarters/Field
Job Title
Union Affiliation
Pay Scale Group
Department/Unit/Group
Management Status
Importance of Managing Diversity
We live in times when global corporations and their reach across the world bring benefits in terms of innovative HR policies aswell as challenges in terms of managing the workforce are concerned. The rise of such corporations means that the workforce is composed of diverse races and ethnicities. Further, the issue of gender diversity in terms of more women participating in the workforce has been a trend that has accelerated in the last two decades in India and much earlier in the developed countries.
Approaches to Understanding CulturesTh
e Si
x Q
uesti
ons
Appr
oach
1
The ‘Six Questions Approach’ was developed by Florence Kluckholn and Fred Strodtbeck (1961). They developed a set of six questions that compare cultures across six dimensions.
The Hofstede Model
Masculinity vs. Femininity
Individualism vs. Collectivism
Long-term orientation vs. Short-term thinking
Uncertainty Avoidance
Power Distance
Uncertainty Avoidance
Uncertainty Avoidance:
The fifth dimension of ‘uncertainty avoidance’ refers to the structured work environment, which in the West would be oriented towards specific and measurable goals and objectives whereas out of the box thinking is prevalent in the East.
Layers of Culture
The CoreDeeper Layer
Inner Layer
Outer Layer
Outer Layer
National Culture: Provides a cultural context within which businesses operate
Inner Layer
Business Culture: Where the rules of the games are known
Deeper Layer
Organizational Culture: A common set of values shared by all within an organization
The Core
Individual Culture: Basic assumptions, rules, and methods dealing with problems
Culture consists of four layers at various levels such as follows:
Real Life Example
The following are a few
common hand gestures
such as:
• ‘The Ring Sign’,
• ‘The V-sign’• ‘The Thumbs-up’ and
which are interpreted
differently by people of
different countries and
hence, different cultures.
Real Life ExampleThe ‘Ring’ hand gesture means:
OK in Western Countries such as UK, US
Money in Japan
Zero in France
Insult in Brazil and
Turkey
• Heterogeneous Nature of the Customer Base
Need for Organizational Diversity
Heterogeneous Nature of the Customer Base:
It is no longer the case that the customers are made up of monolithic wholes that exhibit consistent and uniform patterns of behavior. On the other hand, the customer base for many companies has splintered into ethnic, racial, gender and other segmentations which means that organizations have to encourage diversity in their workforce to tackle the aspirations of the fragmented customer bases.
Diversity Management vs. Equal OpportunityThe following table shows comparison of diversity management versus equal opportunity.
Diversity Management Equal OpportunityAll employees maximize their potential and their contribution to the company
Concentration on issues of discrimination
Includes broad range of people; no one is excluded
Understands as an issue for certain groups in labor market such as women, ethnic minorities and people with disabilities
Mainly focused on issues of movement within the company, the culture of the organization and meeting business objectives and goals
Focus on cultural change and meeting business objectives and goals is less, premised more on moral and ethical issues
Is the concern of all the staff in an organization, especially senior managers
Perceives as an issue to do with human resource practitioners
Does not rely on positive or affirmative action
Relies on positive actions
Steps for Implementing Diversity ManagementThe following are the steps for implementing diversity
management:Ph
ase
5:
Eval
uatio
n &
con
solid
ation
Phas
e 4:
Impl
emen
tatio
nPhase 3:
Organizing
solutions
Phase 2:
Identifying problems
and causes
Phase 1: Getting started
Let’s look at each in detail.
Phase 2: Identifying problems and causes• To gather information on diversity management problems and opportunities using existing data and/or survey data • To analyze information on diversity management problems and opportunities • To obtain a comprehensive profile of diversity in the workplace• To report to the project team and other stakeholders
Economic Benefits of Workplace DiversityThe following are some of the economic benefits of
workplace diversity:
8
7
6
5
4
• Diversity helps organizations to be competitive in the economic market: Due to the spread of globalization, immigrations, population shifts, it has been found that there will not be any ruling majority race in the world. Hence, the need of the day is to adapt to this changing statistics and embrace diversity to remain competitive in the business world.
• Diversity helps to avoid employee turnover costs
• A greater qualified workforce is recruited by following diversity
• A diverse workforce is a key driver of economic growth
• A diverse workforce helps capture the majority consumer market
Tips for Diversity at Workplace
Tips for Diversity at Workplace
Tip# 1Identify the importance of contributions and the people who contribute
• Keep an open mind towards feedback, contributions, ideas etc.
• Give priority to the organization’s goals above your personal goals
This is a DEMO Course On – Diversity Management.
Register Today and Get Access to 5 FREE Courses.
What Do you Get:
1.View All Courses Online.2.Download Powerpoint
Presentation for Each Course.
3.Do the Knowledge Checks for Each Course.
ManagementStudyGuide.com