District Tourism Plan – Wardha

District Tourism Plan – Wardha

Final Report

a‘XYKno Capital Services Limited

CONTENTS

CHAPTER 1. INTRODUCTION ........................................................................................... 6

1.1. PRELUDE .............................................................................................................................................6

1.2. WORLD WIDE TOURISM INITIATIVES ........................................................................................7

1.3. TOURISM DEVELOPMENT IN INDIA ............................................................................................9

1.4. TOURISM DEVELOPMENT IN MAHARASHTRA ..................................................................... 10

CHAPTER 2. PROJECT OVERVIEW .................................................................................. 12

2.1. BACKGROUND ............................................................................................................................... 12

2.2. SCOPE OF WORK ............................................................................................................................ 12

2.3. TERMS OF REFERENCE................................................................................................................. 12

2.4. APPROACH ....................................................................................................................................... 13

2.5. METHODOLOGY ............................................................................................................................ 14

2.6. STRUCTURE OF THE REPORT .................................................................................................... 15

CHAPTER 3. DISTRICT OVERVIEW - WARDHA ............................................................. 17

3.1. PREFACE ........................................................................................................................................... 17

3.2. HISTORY OF WARDHA DISTRICT ............................................................................................. 18

3.3. LOCATION ....................................................................................................................................... 19

3.4. LINKAGES AND CONNECTIVITY ............................................................................................... 19

3.5. PHYSIOGRAPHY AND LANDFORM ............................................................................................ 21

3.5.1. TOPOGRAPHY ................................................................................................................................... 21

3.5.2. SOIL ..................................................................................................................................................... 21

3.5.3. CLIMATE AND RAINFALL .............................................................................................................. 22

3.5.4. FORESTS AND RIVERS .................................................................................................................... 22

3.6. DEMOGRAPHIC CHARACTERISTIC .......................................................................................... 23

3.7. EDUCATION .................................................................................................................................... 24

3.8. ECONOMY ........................................................................................................................................ 24

3.8.1. AGRICULTURE ................................................................................................................................. 24

3.8.2. TRADE AND COMMERCE .............................................................................................................. 24

CHAPTER 4. TOURISM IN WARDHA DISTRICT ............................................................. 26

4.1. TOURISM IN WARDHA ................................................................................................................. 26

4.2. TRENDS IN TOURIST ARRIVALS ................................................................................................ 26

4.3. TOURIST PROFILE .......................................................................................................................... 28

4.4. STATE LEVEL AGENCIES ASSOCIATED WITH TOURISM ................................................... 28

4.5. AVAILABLE DESTINATIONS ........................................................................................................ 29

4.6. CLASSIFICATION OF TOURIST DESTINATIONS .................................................................... 30

CHAPTER 5. INFRASTRUCTURE GAP ANAYALISIS ....................................................... 34

5.1. EXISTING SCENARIO .................................................................................................................... 34

5.2. ACCESSIBILITY …………………………………………………………………………………………………..…..34

5.3. ACCOMMODATION ...................................................................................................................... 36

5.4. TOUR OPERATORS ........................................................................................................................ 36

5.5. SWOT ANALYSIS ............................................................................................................................. 37


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CHAPTER 6. TOURIST SPOTS IN WARDHA DISTRICT ................................................. 38

6.1. INTRODUCTION ............................................................................................................................ 38

6.2. METHODOLOGY ............................................................................................................................ 38

6.2.1. INITIAL SURVEY OF ALL SITES..................................................................................................... 38

6.2.2. MAJOR RELIGIOUS PLACES WITHIN WARDHA DISTRICT. ................................................. 45

6.2.3. Religious and scenic spots in Wardha District. ………………………………………………………………61

6.2.4. SPOTS INCLUDED AS MINOR SPOTS ......................................................................................... 68

6.2.5. HISTORICAL SIGNIFICANCE OF THE WARDHA DISTRICT: ................................................ 80

6.2.6. FOREST AND WATER BODY WITHIN WARDHA DISTRICT. ................................................ 92

6.2.7. SCOPE FOR WELLNESS TOURISM WITHIN WARDHA DISTRICT ....................................... 98

CHAPTER 7. TOURISM CIRCUIT LAYOUT PLAN ......................................................... 103

7.1. CIRCUIT DESIGN ......................................................................................................................... 103

7.1.1. NEED FOR CIRCUIT ...................................................................................................................... 103

7.1.2. SELECTION OF SITES TO BE INCLUDED IN CIRCUITS ....................................................... 103

7.1.3. PAVNAR-SEWAGRAM CIRCUIT AS A ENTRY POINT FOR WARDHA DISTRICT ........... 103

7.1.4. PARAMETERS FOR FORMATION OF CIRCUITS .................................................................... 104

7.2. IDENTIFICATION OF CIRCUITS ............................................................................................... 104

7.2.1. SUB REGIONAL CIRCUIT ............................................................................................................ 104

CHAPTER 8. TOURIST DEMAND ESTIMATION ............................................................ 113

8.1. TOURIST PROJECTIONS ............................................................................................................. 114

8.2. PROJECTED TOURIST ARRIVALS ............................................................................................ 116

CHAPTER 9. PROJECT IDENTIFICATION & PHASING ................................................. 122

9.1. OBJECTIVES AND CONSIDERATION ...................................................................................... 122

9.2. SUMMERY OF PROJECT COSTING .......................................................................................... 123

9.3. BRIF ABOUT THE PROJECT IDENTIFICATION:.................................................................... 125

9.4. FUNDING MECHANISM.............................................................................................................. 149

9.4.1. CENTRAL GOVERNMENT FINANCIAL ASSISTANCE ........................................................... 149

9.4.2. STATE GOVERNMENT FINANCIAL ASSISTANCE .................................................................. 153

9.4.3. INSTITUTIONAL ASSISTANCE .................................................................................................... 156

CHAPTER 10. MARKETING STRATEGY FOR WARDHA ............................................. 157

10.1. INTRODUCTION .......................................................................................................................... 157

10.2. MARKETING PLAN FRAMEWORK FOR WARDHA TOURISM ........................................... 158

10.3. IMPLEMENTATION OF POSITIONING STRATEGY .............................................................. 158

10.3.1. PROPOSING INTERCITY HERITAGE WALK ............................................................................ 158

10.3.2. COMPLETE TOURIST EXPERIENCE .......................................................................................... 158

10.3.3. SPECIAL INTEREST PACKAGES .................................................................................................. 159

10.4. COMMON ELEMENTS OF THE MEDIA PLAN ........................................................................ 159

10.5. PROMOTION BUDGET................................................................................................................ 162


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LIST OF TABLES

TABLE 1-1: REGIONAL TRENDS IN GLOBAL INTERNATIONAL TOURIST ARRIVALS .................8

TABLE 2: TOURIST PROFILE ........................................................................................................................ 28

TABLE 3:ESTIMATED ANNUAL TOURIST ARRIVALS IN TOURIST DESTINATIONS IN

WARDHA DISTRICT ...................................................................................................................................... 31

TABLE 6-1: LIST OF SITES INCLUDED IN INITIAL SURVEY ............................................................... 39

TABLE 6-2: TYPOLOGY OF SITES VISITED .............................................................................................. 41

TABLE 6-3: INDIVIDUAL SPOT RATING DETAILS ................................................................................ 42

TABLE 6-5: DESTINATIONS FOR DEVELOPING WELLNESS TOURISM ........................................ 101

TABLE 8-1: TOURIST ARRIVAL PROJECTIONS USING NAIVE MODEL – BASE CASE

SCENARIO....................................................................................................................................................... 118

TABLE 8-2: TOURIST ARRIVAL PROJECTIONS USING NAIVE MODEL – INDUCED

DEMAND ......................................................................................................................................................... 120

TABLE 9-1: CIRCUIT-WISE IDENTIFIED PROJECT COST .................................................................. 124

TABLE 9-2: FUNDING MECHANISM OF THE IDENTIFIED PROJECT ............................................ 124

TABLE 9-4: IDENTIFIED PROJECTS IN BOR-KELZAR CIRCUIT ....................................................... 129

TABLE 9-5: IDENTIFIED FAREED BABA CIRCUIT .............................................................................. 133

TABLE 9-6: IDENTIFIED PROJECTS IN KAPSHI- HIGANGHAT CIRCUIT .................................... 136

TABLE 9-7: IDENTIFIED PROJECTS IN DHAGA-MAHAKALI CIRCUIT .......................................... 139

TABLE 9-9: VARIOUS SCHEMES FOR TOURISM PROJECTS ............................................................. 149

TABLE 10-1: SPECIAL INTEREST PACKAGES ....................................................................................... 159

TABLE 10-2: PROMOTIONAL BUDGET .................................................................................................. 163


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LIST OF FIGURES

FIGURE 1-1: SHARE OF TOP 10 STATES/UTS OF INDIA IN NUMBER OF DOMESTIC AND

FOREIGN TOURISTS VISITS IN 2011 RESPECTIVELY .......................................................................... 11

FIGURE 2-1: METHODOLOGY FOR PREPARATION OF WARDHA DISTRICT TOURISM

PLAN………….. ................................................................................................................................................... 15

FIGURE 3-1: REGIONAL SETTING OF WARDHA DISTRICT ............................................................... 17

FIGURE 3-2: INFLUENCE AREA AROUND WARDHA DISTRICT ...................................................... 20

FIGURE 3-3: LINKAGES AND CONNECTIVITY TO WARDHA DISTRICT ....................................... 21

FIGURE 3-4: WETLAND MAP OF WARDHA DISTRICT ........................................................................ 23

FIGURE 4-1: ANNUAL NUMBER OF TOURIST ARRIVALS 2011-2012 ................................................. 27

FIGURE 4-2 : MONTHLY ESTIMATED TOURIST ARRIVAL IN WARDHA DISTRICT (2011-

2012)…… ....... …………………………………………………………………………………………………………………………………..27

FIGURE 4-3: MAJOR TOURIST ATTRACTION IN WARDHA DISTRICT ......................................... 33

FIGURE 5-1MAIN ENTRANCE POINT FOR WARDHA DISTRICT ..................................................... 34

FIGURE 5-2: RAILWAY NETWORK IN MAHARASHTRA AND WARDHA ....................................... 35

FIGURE 6-1: TYPOLOGY OF SITES SELECTED ........................................................................................ 40

FIGURE 6-2: PROPOSED FOUR LANE AHINSA MARG ......................................................................... 81

FIGURE 6-3: EXISTING HISTORIC SITES WITHIN WARDHA CITY .................................................. 82

FIGURE 6-4: MAP OF BOOR WILDLIFE SANCTUARY .......................................................................... 93

FIGURE 6-6: LOCATION MAP OF SPOTS FOR WELLNESS TOURISM WITHIN WARDHA

DISTRICT ......................................................................................................................................................... 102

FIGURE 7-1: IDENTIFIED ZONE FOR CIRCUIT DEVELOPMENT IN WARDHA .......................... 105

FIGURE 7-3: TOUR MAP FOR PAVNAR-SEWAGRAM CIRCUIT ....................................................... 107

FIGURE 7-4: BOR- KELZAR CIRCUIT ....................................................................................................... 108

FIGURE 7-5: TOUR MAP FOR BOR- KELZAR CIRCUIT ..................................................................... 108

FIGURE 7-6: FARID BABA DARGHA CIRCUIT ..................................................................................... 109

FIGURE 7-7: TOUR MAP FOR FAREED BABA CIRCUIT ................................................................... 109

FIGURE 7-9: TOUR MAP FOR KAPSHI-HIGANGHAT CIRCUIT ....................................................... 110

FIGURE 7-11: TOUR MAP FOR DHAGA-MAHAKALI CIRCUIT ........................................................ 112

FIGURE 10-1: SAMPLE LOGO FOR WARDHA TOURISM ................................................................... 163

FIGURE 10-2: SAMPLE OF ADVERTISING BOUCHER FOR DHAGA ............................................... 164

FIGURE 10-3: SAMPLE FOR ADVERTISING BROACHER FOR BAPUKUTI ................................. 164


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FIGURE 10-4: CONCEPTUAL SITE PLAN FOR MAHAKALI TEMPLE AT MAHAKALI ................ 165

FIGURE 10-5: CONCEPTUAL SITE PLAN FOR MAHAKALI TEMPLE AT MAHAKALI ................ 165

FIGURE 10-6: CONCEPTUAL SITE PLAN FOR FAREED BABA DARGHA ...................................... 165

FIGURE 10-7: CONCEPTUAL SITE PLAN GHAT DEVELOPMENT AT KOTESHWAR................. 165

FIGURE 10-8: CONCEPTUAL SITE PLAN FOR LOWER WARDHA DAM ....................................... 165

ANNEXURE

ANNEXURE 4.1: LIST OF RELIGIOUS TOURIST SPOTS IN WARDHA DISTRICT

ANNEXURE 4.2: DATA COLLECTED DURING PRIMERY SURVEY


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CHAPTER 1. INTRODUCTION

1.1. PRELUDE

Tourism is acknowledged to be crucially important for development due to its multifaceted

nature encompassing economic, social, political, environmental, cultural and psychological

characteristics (Britton, 1989). It is also recognized as one of the world‘s largest industries,

contributing 10%1to the global GDP, with enormous potential for further growth. In many

countries, especially in the developing countries, tourism has become a major source of foreign

exchange earnings (UNESCAP, 2005) emphasizing the need for concentrated and sustained

efforts towards its development. ‗Sustainable tourism development‘ has thus become important

for developing as well as developed countries today.

Though the definition of tourism is considered ‗a particularly arid pursuit‘ (G.Shaw, 1988), it is

also acknowledged to be crucially important due to its multifaceted dynamism encompassing

economic, social, political, environmental, cultural and psychological nature (Britton, 1989).

Tourism is recognized as one of the world‘s largest industries, with enormous potential for

further growth. In many countries including the developing countries, it has become a major

source of foreign exchange earnings (UNESCAP, 2005). The importance of tourism is realized

with the fact that it is not a National Accounts industry and its outputs are uncountable. The

sector has multiple industries associated with it. Hence it becomes necessary to observe where

the investment in this sector would trickle down to, especially if 100% FDI is allowed in the

sector.

Today the Tourism Sector accounts for 5.83% of India‘s GDP. Yet India‘s share in global

tourism receipts has fluctuated from 0.62% to 0.67% (2003-07) despite of the country‘s share

being 1.2% in trade. It is expected to witness a further increase with rise in Business Tourism,

Medical Tourism, Adventure Tourism and other such activities. Tourism forms an important

part of the economy, owing to its diverse impact on various interdependent industries.

During the year 2011, the number of Foreign Tourist Arrivals (FTAs) in India reached 6.29

Pmillion, registering a growth of 8.9% over the FTAs of 5.78 million in 2010. The growth rate

1 Source: UNWTO, 2008


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of 8.9% in tourist arrivals in India was almost double the growth of 4.4% in tourist arrivals

worldwide. The tourism sector in India, therefore, has fared quite well vis-à-vis the world.

Foreign Exchange Earnings (FEE) from tourism in India during 2011 were $16.56 billion as

compared to $14.19 billion in 2010, showing a growth of 16.7%. International tourism flows

are expected to reach 1.5 billion by 2020 and revenue estimated to cross $2000 billion. Despite

this, India‘s total share in world tourist arrivals remains a modest 0.6% and is certainly below

potential.

Domestic Tourism contributes to three-fourths of the Tourism economy. The number of

domestic tourist visits (DTVs) increased from 462 million in 2006 to 740 million in 2010. In

2009 when the country witnessed a negative growth of 2.2% in FTAs, domestic tourist visits

registered a growth of 18.8%. This growth of DTVs sustained various tourism infrastructures

during bad period for the tourism sector.

Tourism is an important catalyst in the socio-economic development in the modern times,

contributing in multiple ways to strengthen the inter-connected processes. While often

portrayed as panacea for many evils such as underdevelopment, unemployment, poverty

eradication, social discrimination and so on; its contribution in creating a global and regional

socio-political environment for peaceful co-existence of the cultures and societies has been

equally established at various levels (Indian Institute of Tourism and Travel Management,

2011). Hence, any formulation on tourism and its role in the society and economy must be

rooted in due cognizance to the contribution of tourism in the development process and

according its rightful place and position in the economic planning and programming.

1.2. WORLD WIDE TOURISM INITIATIVES

In recent years, tourism has been increasingly recognized for its economic potential to

contribute to the reduction of poverty in developing countries. Its geographical expansion and

labour intensive nature support a spread of employment and can be particularly relevant in

remote and rural areas, where live three quarters of the two billion people under extreme

poverty conditions (WTO, 2011). Statistics show that tourism in developing countries such as

India is still limited. Compared to the advanced economies (Table 1-1), the emerging

economies recorded a 47% market share in global international tourist arrivals in 2010.


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However, adding to the potential, the growth rate of arrivals in emerging economies is about

7% which is quite higher than 4.45% for the advanced economies.

Table 1-1: Regional Trends in Global International Tourist Arrivals

International Tourist Arrivals (Million) Market Share

(%) Average Annual Growth

(%) Region/Year 2005 2008 2009 2010 2010 2005-2010

World 798 917 882 940 100 4.45% Advanced Economies 453 495 474 498 53 2.48 Emerging Economies 345 421 408 442 47 7.00%

Realizing the importance of tourism in regional and local development, various countries

worldwide have started promoting different types of tourism development projects. Some of

the concepts such as green tourism, responsible tourism, geo-tourism, and cultural tourism

have spurred investments in various knowledge based initiatives as well as labour intensive

industries in most of the developing countries. National Tourism Organizations have also

started focusing on capacity building, tourism infrastructure projects, strengthening public-

private partnerships in tourism as well as destination promotion strategies to expedite the

growth in tourism. In the last few years many such initiatives have been launched by UNWTO

in various countries. Some major initiatives are listed below:

Mexico has developed tourism circuits to promote the Mayan cultural heritage in 2012.

Nepal declared 2012 as their tourism year propagating investment-friendly policies.

US recognizes ‗place-making‘ as a policy for community-based tourism and

commercialization and local utilization of public spaces.

Africa commissioned a regional project on Sustainable Coastal Tourism, financed by the

GEF, is coordinated between UNEP, UNIDO and UNWTO. Nine countries (Kenya,

Seychelles, Tanzania, Mozambique, Nigeria, Cameroon, Ghana, Senegal, The Gambia) are

participating in the project, which aims at reducing negative environmental impacts of

tourism in coastal destinations, through introducing policy changes, strengthening public-

private partnership and implementing on-the ground demonstration projects at selected

pilot destinations.


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Cambodia set up a project to encourage local villagers to adopt a sustainable approach for

the use of natural resources to protect the precious natural resources of the Kiriom

National Park and the surrounding area.

WTO developed a project on Capacity Development and Public Awareness for Tourism in

Cambodia. It helped set up a National Centre for Hospitality Management and a publicity

campaign to make the community aware of the beneficial impact of tourism.

Thailand, Lao PDR, and Cambodia came together to formulate a regional project for the

development and promotion of tourism in the Emerald Triangle region, covering seven

provinces on the tri-Border area.

Pacific Island nations, whose members include the Cook Islands, Fiji, Kiribati, New

Caledonia, Niue, Samoa, Solomons, Tahiti (French Polynesia), Tonga, Tuvalu, Vanuatu

and Papua New Guinea (China is also a country member of SPTO), started work towards

the implementation of the Regional Tourism Development Component (RTDC) of the

Pacific Regional Economic Integration Programme. With the support of the European

Union (EU), the project aims at developing a standardized system for the recording,

classification and analysis of tourism statistics.

1.3. TOURISM DEVELOPMENT IN INDIA

India has been working towards developing the tourism sector over the past decade. However,

compared to other countries in the region India's performance in the sector has been rather

poor. Major causes cited for the low performance are lack of professionalism, unhygienic

conditions, poor infrastructure, lack of easily accessible information, lack of safety, poor visitor

experience, restrictive air transport policy, inadequate facilitation services, multiplicity of taxes

and the low priority accorded to tourism.

The Results Framework Document (2012-2013) discusses the government playing an active role

of a facilitator as well as a promoter for development of tourism. The major objectives of the

plan included tourism infrastructure development, promotion campaigns, improving

accommodation, and increased use of information technology in promotion and development

of tourism etc. The main schemes of the Ministry of Tourism relate to infrastructure


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development, human resource development and publicity and marketing (Ministry of Tourism,

2012).

Other than that, organizations such as ADB and World Bank have funded various tourism

infrastructure projects under various schemes in the states of Punjab, Haryana and Madhya

Pradesh. Ministry of Tourism has recently declared development of 21 tourism circuits in India

which need to be developed for tourism infrastructure as well as destination development and

promotion. Tourism being a state subject, various states such as Madhya Pradesh and Gujarat

has started using innovative promotional techniques to attract local, domestic as well as

international tourists.

1.4. TOURISM DEVELOPMENT IN MAHARASHTRA

Maharashtra, one of India‘s premier commercial and industrial states, has recognized tourism

to be a major thrust area for economic growth in the state. Maharashtra holds forte as one of

the most appreciated states offering some incredibly beautiful places under different themes for

tourists. It has a varied landscape bounded by the Western Ghats, numerous forts, pilgrimage

places, beautiful beaches etc. The trade, hotels and restaurants sector in Maharashtra accounts

for around Rs. 142,811 Crore, which is 16% of the Gross State Domestic Product. No specific

estimates are available on the employment in the travel and tourism industry. From 1991 to

2010, the amount of FDI approved in the state for the projects in Hotel & Tourism Industry is

to the tune of Rs. 6,326 Crore for development of 95 Projects2.

During 2011, about 48,15,421 foreign tourists and 55,333,467 domestic tourists visited

Maharashtra registering annual growth rate of -5.3% and 14.2% respectively. Despite the

decline in foreign tourist arrival in 2011, it managed to record highest number of foreign

tourist arrivals and is among top 5 states in domestic tourist visits with a 7% market as shown

in Fig 1-1.

2 Economic Survey of Maharashtra, 2010-11


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Figure 1-1: Share of Top 10 States/UTs of India in Number of Domestic and Foreign Tourists Visits

in 2011 respectively


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CHAPTER 2. PROJECT OVERVIEW

2.1. BACKGROUND

Maharashtra Tourism Development Corporation Ltd. (MTDC) is the nodal agency for the

promotion of tourism in Maharashtra. In pursuance of this objective, it disseminates tourist

information, develops tourist facilities, regulates activities of hotels, organizes travel trade shows

and organizes various promotional programs/schemes from time to time. It is now in the

process of initiating measures aimed at integrated development of tourism in various regions in

the state.

As compared to the rest of Maharashtra, tourism in Wardha district is in its infancy. Apart

from Sewagram and Pawnar Ashram, tourism is mainly confined to local visitations with

negligible tourist spending and contribution to the local economy. Wardha has a good mix of

tourism assets like Reserve forest, cultural centers, and water bodies, religious, historic&

archaeological sites. It is also strategically located close to the city of Nagpur which is a prime

urban centre of Maharashtra. These aspects, however, have not been harnesses to promote

district development. A concerted effort, in the form of a clear strategy and a firm

implementation plan, is thus required to transform these tourism assets into tourism products.

Keeping this in mind and with a view to develop the Wardha district as a tourism destination,

MTDC invited aXYKno Capital Services Limited to prepare an integrated district tourism plan

for tourism development in the Wardha district.

2.2. SCOPE OF WORK

The district tourism plan covered the district of Wardha in the state of Maharashtra,

comprising 8 tehsils from the revenue divisions of Wardha district.

2.3. TERMS OF REFERENCE

The Terms of Reference for the Project were:

Reconnaissance survey

Geographical, social, political and economical

Study of Situational Analysis

Existing socio-economical, industrial, historical, demographical profile of the district etc


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Study of Tourism sector Analysis

Map of all existing tourism destinations and identify potential destinations within

district; undertake tourism infrastructure gap analysis and suggest requirements etc

Study of Stake holders

District level stakeholder consultations with the assistance of the district administration

Engineering Study and reconnaissance

Study of climate conditions, geography and existing infrastructure

Planning of tourism circuit layout plan of District Tourism

Tourism traffic/tourist forecast

Suggestions for archaeological conservation

Preliminary Engineering Design

Suggestion for Archaeological conservation, urban design, alteration, reductive use

Preliminary infrastructure planning and cost estimate

Phasing of the project and Tourism strategies etc

Draft District Tourism Plan

Obtaining comments and NOC from various Government departments like UD,

MTDC, PWD, ASI etc

Discussion with clients and other Government departments and key persons for

suggestions

Final District Tourism Plan

Submission to Department of Tourism, Government of Maharashtra for approval

Finalization of District Tourism Plan

2.4. APPROACH

The nature and scope of the study called for a multi disciplinary approach as regards the skill

inputs required as well as involvement and close cooperation from multiple agencies such as

District Planning Committee, Public Works Department, Forests, Irrigation, Water Supply,


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Archaeological Survey of India etc. This interface facilitated the availability of data and

information.

The aXYKno study team used a mix of primary and secondary sources of data. Some of the key

steps in the study were:

Study of available literature on the sites

Study of area development reports prepared by Government Bodies

Review of project reports and other relevant data available with Municipal Corporation

Visit to existing and proposed sites for observation

Ongoing and proposed works by PWD, Irrigation, Forest, Municipal Corporation etc

Interviews and discussions with State officials and local bodies

Interviews with tourists as well as officials of tourism support agencies such as hotels, tour

operators etc

2.5. METHODOLOGY

The district tourism plan adheres to the overall objectives of the terms of reference as well as

the vision for tourism development as envisaged by stakeholders and aXYKno Capital Services

Ltd. The detailed methodology includes understanding the potential for tourism in the district,

envisioning the overall tourism development strategy, assessing the infrastructure requirements,

zoning of important tourist circuits, and preparation of individual destination development,

marketing and management plans for major tourist places. The methodology is explained in

the chart below:


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Figure 2-1: Methodology for preparation of Wardha District Tourism Plan

2.6. STRUCTURE OF THE REPORT

Chapter 1 Outlines the scope, terms of reference and the approach followed in the study

as well as the methodology adopted.

•Historical and Social Background of the district•Demographic Profile•Economy•Physical and Social Infrastructure•Physiography and Climate•Tourist Arrival Trends•Existing Tourism Scenario•District Level stakeholder consultations

Understanding the Tourism Potential of Wardha

•Infrastructure Survey•Understanding current and proposed supply •Proposed and Ongoing Tourism projects

Infrastructure Gap Analysis

•Overall Vision and Objectives•Tourism Demand Projections•Inducing Demand

Visioning Tourism Development in Wardha

•Developing Tourism Zones and Circuits•Infrastructure upgradation•New Projects•Marketing Plan•Management Plan

Destination Development Plans


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Chapter 2 Profiles the Wardha district in terms of its demographic and socio-cultural

aspects. Various development options for sustainable development of the region are explored

and a case made for promoting tourism as a viable alternative.

Chapter 3 This chapter describes the present status of tourism in Wardha district

including tourist arrivals, available destinations etc along with the associated tourism

infrastructure.

Chapter 4 Presents methodology followed for tourist site selection to be included in the

integrated tourism plan for the district. Describes the format used for primary site survey and

elaborates the typology of various tourist destinations in Wardha.

Chapter 5 This chapter presents the circuit designing part elaborating on the need for the

circuit and methodology followed. It also explains the parameters considered for circuit

designing and different types of circuit like Sub—regional circuit, One day circuit, Two day

circuit and Three day circuit, Interest type circuit.

Chapter 6 Represents current status of tourist arrival in Wardha district and different

types of tourist segments therein. It further showcases the methodology followed for future

tourist projections and various possible scenarios. Present accommodation facility status and

future requirement is also assessed in this chapter.

Chapter 7 This chapter elaborates the projects identified based on infrastructure gap

assessment and keeping in mind the current proposals for various spots. Associated costing,

funding mechanism and implementation strategies for the proposed projects are also

represented in this section. Concept development plan for various tourist sites are also detailed

in this section. Various funding schemes for tourism projects from Central government, State

government and financial institutions are described in detail.

Chapter 8 Presents the marketing framework for promoting tourism in Wardha and

further elaborates on implementation of various positioning strategies. Common elements of

media plan proposed for Wardha are described in detail under this section.


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CHAPTER 3. DISTRICT OVERVIEW - WARDHA

3.1. PREFACE

Wardha district is located in the north-eastern part of Maharashtra state in central India. It is

bounded on the west and north by Amravati district, on the south by Yavatmal district, on the

south east by Chandrapur district and on the east by Nagpur district. The boundaries with the

Amravati and Yavatmal districts are identified by the river Wardha. The physical settings of

Wardha district shows a contrast of immense dimensions and reveals a variety of landscapes

influenced by relief, climate and vegetation.

District Name Wardha

Geographic Area 6,309 sq. km

Population 12.96 lakh

Sex Ratio 946 Females per 1000 Males

Urban Population (%) 32.47 %

Figure 3-1: Regional Setting of Wardha District


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There are 8 tehsils in the district namely, Wardha, Selu, Deoli, Hinganghat, Samudrapur, Arvi,

Ashti, and Karanja. As per 2001 census, 26.28% population was residing in urban areas.

Wardha is famous cotton trade center from Vidharbha region of Maharashtra and was closely

associated with freedom movement, Indian National Congress, Mahatma Gandhi and famous

educationist and freedom fighter Acharya Vinoba Bhave. Wardha is also a major education

center in the region. Wardha city is the district headquarters of the district.

3.2. HISTORY OF WARDHA DISTRICT

The history of Wardha dates back to prehistoric period. It was included in the empire of

the Mauryas, Sungas, Satavahanas and Vakatakas. Pravarapura, modern Pavnar was once the

capital of the Vakataka dynasty.

From 550 AD to 1850 AD, Wardha was ruled by the Chalukyas, Rashtrakutas, Yadavas,

the Delhi Sultanate, the Bahamani Sultanate, Muslim ruler of Berar, Gonds and Marathas.

Raja Buland Shaha of Gonds, Raghuji of Bhonsale was the prominent rulers in the medieval

period.

During the 1850s, Marathas were defeated by the British. The British included Wardha (then a

part of Nagpur district) in the central province. The existing Wardha district was part

of Nagpur district till 1862. Further it was separated for convenient administrative purposes

and Kawatha near Pulgaon was the district Head quarter. In the year 1866, the district head

quarter was moved from Kawatha near Pulgaon to present site which was then village

Palakwadi and which was named as Wardha after the name of river Wardha.

Wardha is a sister city for Sevagram, and both were used as major centers for the Indian

Independence Movement, especially as headquarters for an annual meet of the Indian National

Congress in 1934, and Mahatma Gandhi's Ashram. From the year 1934, when Mahatma

Gandhi stayed in Wardha, many important decisions for Indian future have been taken in that

environment. The Indian freedom movement was directed from the Sevagram. Gandhiji had

initiated his personal 'satyagraha' of 1940 from the Ashram. Vinoba Bhave was the first Indian

'Satyagrahi' of this movement. All British rules have been intensely opposed by the 'Bharat

Chhodo' (Quit India) Movement which was originated in Sevagram Ashram only.

http://en.wikipedia.org/wiki/Maurya

http://en.wikipedia.org/wiki/Sunga

http://en.wikipedia.org/wiki/Satavahana

http://en.wikipedia.org/wiki/Vakataka

http://en.wikipedia.org/wiki/Chalukya

http://en.wikipedia.org/wiki/Rashtrakuta

http://en.wikipedia.org/wiki/Yadava_dynasty

http://en.wikipedia.org/wiki/Delhi_Sultanate

http://en.wikipedia.org/wiki/Bahamani_Sultanate

http://en.wikipedia.org/wiki/Maratha

http://en.wikipedia.org/wiki/Nagpur

http://en.wikipedia.org/wiki/Sevagram

http://en.wikipedia.org/wiki/Indian_Independence_Movement



http://en.wikipedia.org/wiki/Indian_National_Congress



http://en.wikipedia.org/wiki/Mahatma_Gandhi


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3.3. LOCATION

Wardha district is located in the north-eastern edge of Maharashtra in Nagpur division and

forms the eastern part of 'Vidharbha' region. Wardha district lies between 20° 18‘ North and

21° 21‘ North latitudes and 78° 4‘ East to 79° 15‘ East longitudes.

3.4. LINKAGES AND CONNECTIVITY

Rail: Wardha district is well connected by rail network with other cities of Maharashtra and

nearby regions. The total length of the railway network in the district is about 397 km in which

single broad-gauge railway track is 65 km, and double broad - gauge railway track is 225 km

long. Triple broad – gauge track is having the length of 70 km, and narrow – gauge track is of

27 km long. The district has got the advantages of having the railways junction of all the

connecting trains of Central, Southern as well as Northern line.

Road: The length of National Highways, State Highways and Major district roads is 108 km,

700.5 km and 741 km respectively. Two National highways pass through Wardha district. The

Surat-Kolkata National Highway no. 6 passes through the northern part of the district. Two

important places on this route are Talegaon and Karanja. The Varanasi-Kanyakumari National

Highway no. 7 too passes through the district and connects to Delhi via Nagpur. The

important places on this route are Hinganghat and Jam. State highways and roads from the

district headquarters at Wardha link all 8 tehsils (sub-districts) and major towns. Wardha city is

well connected with the region through SH-3, which connects the city to Selu, Buti Bori and

Deoli. Pune is 686 km and Mumbai is 817 km away from Wardha. The nearest city with more

than 1.0 lakh population is Nagpur, which is located at a distance of 77 km.

Air: The nearest air connectivity is available at Nagpur International Airport which is at a

distance of 77 km from the Wardha city.

Bus: Maharashtra State Road Transport Corporation (MSRTC) provides immense connectivity

for the district. There are 5 MSRTC depots at Wardha, Arvi, Hinganghat, Talegaon, and

Pulagon. State government buses link the city of Wardha to Nagpur. The private bus travels

also provide good connectivity to Wardha.


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Figure 3-2: Influence Area Around Wardha District


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Figure 3-3: Linkages and Connectivity to Wardha District

3.5. PHYSIOGRAPHY AND LANDFORM

3.5.1. Topography

The district is covered with the Satpura mountain range in the north, whereas, the western side

is occupied by the valley of the Purna River. The Arvi plains are a narrow, north to south

elongated strip, about 70 km long and 6 to 8 km wide along the western boundary of the Arvi

sub-division. The whole of the Hinganghat sub-division and the southern two thirds of the

Wardha sub-division form a fertile reverie plain draining and sloping gently southwards

towards the Wardha River.

3.5.2. Soil

The geology of Wardha district basically consists of Deccan Trap lava flows with some patches

of Gondwana formations, Lametas and the alluvium along the major river courses. The

sedimentary rocks of the Gondwana Super Group are seen to occur as inlayers in the eastern


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extremity of the district. A small patch of Lametas occur in the east - southeast of the district.

The Deccan Traps cover about 95% of the area and comprise rocks of basaltic composition.

The alluvial deposits are restricted to the banks of the Wardha River and its tributaries.

The soil cover in the district is classified in four main classes namely Kali (rich black soil),

Morand (black to dark brown soil), Kharadi (poor and shallow dark black soil mixed with sand)

and Bardi (hilly land strewn with boulders). The Arvi lowlands are covered by kali soil with a

high clay percentage in the area adjacent to Wardha River and by grey-black soils away from the

river and nearer to the foothills. The soils of the Arvi lowlands are considered to be the most

fertile in the entire district and perhaps in the entire Vidarbha region.

3.5.3. Climate and Rainfall

The climate of Wardha district is characterized by hot summers and a general dryness

throughout the year except during the south-west monsoon when the humidity is above

60%.During the May, the hottest month of the year; the average maximum temperature has

been recorded at 42°C and the average minimum at 28°C. December is the coldest month with

average maximum temperature of 28°C and average minimum of 15°C.The average annual

rainfall in the district is 1090.3 mm, out of which 87% is received during June to September.

In general, the rainfall increases from west to east.

3.5.4. Forests and Rivers

The total area under the forest is 972 sq. km which is 15.40% of the total geographical area of

the district. Major part of the forest is in Arvi, Karanja, Ashti, Wardha and Selu tehsil at

northern part of the district. The un-analyzed areas which is 50% of the total forest area, comes

under the Revenue department. Reserve forest area comprises 33% where as Conservative area

which is only 17% comes under the supervision of forest department.

Fine quality of Sagwan trees are found in Arvi and Hingani sub range of forest. Other than

that forest generally contains Dhawada, Salai, Tendu and Mawai trees. Variety of plants found

includes Pen, Kalamb, Palas, Moha, Behada etc. Forest land cultivates few major types of grass

such as Karad, Dhonad, Musham, Makhel and Sheng etc. The department of forestry takes

care of the forest land development and its maintenance.


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Entire region of the district is situated in Wardha-Wainganga valleys. The Wardha is the most

important river in the district. The other important river in the district is the Venna, which

flows from adjoining Nagpur district to the Hinganghat tehsil to merge with the Wardha River

at village Sawangi. Yashoda, Venna and Bakli are the main tributaries of the Wardha River.

Other rivers in the district are Pothra, Bor, Dhom and Kar, which remain generally dry during

the summer but turn into furious torrents during the rainy season and pose a threat of flood to

nearby villages.

Figure 3-4: Wetland Map of Wardha District3

3.6. DEMOGRAPHIC CHARACTERISTIC

The population of Wardha district was 12.96 lakhs as per Census 2011 with a decadal growth

rate of 4.80 per cent. As per census 2001, the SC population shares 12.8% while ST

3 National Wetland Atlas: Maharashtra, Ministry of Environment and Forests, GOI, 2010


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population shares 12.5% of the total population of district as compared to the state average of

10.2% and 8.9% respectively. As per 2011 census, Sex Ratio in Wardha stood at 946 per 1000

male compared to 2001 census figure of 935 which is healthier in comparison to sex ratio of

Maharashtra State (925). The average population density is low with 205 persons /sq km.

3.7. EDUCATION

As per Census 2011, the literacy rate in Wardha district is 87.2%, which is higher than the

state as a whole (76.63%). The comparison among the male and female literacy rate shows that

the percentage of male literates is high (92.3%) in comparison to the percentage of female

literates (81.9%).

3.8. ECONOMY

The area of Chandrapur district is 11,443 sq. km. Out of the total area, Cultivable area and

forest occupies major portion of the land and covers 42.6% and 33.3% of the total land area

respectively. Inhabited area covers 7.7% while waste land occupies 4.8% of the total land.

Other area occupies 11.6% of land including 0.3% of industrial land use.

3.8.1. Agriculture

Wardha is an agricultural district. Soybean and Pigeon Pea are principal crops of the district.

Pigeon Pea is cultivated throughout the district along with Sorghum and Cotton. Cotton crop

is the main cash crop of the district occupying about one-third of the total cultivated land.

Sugarcane cultivation is on the rise in some talukas. Oranges and Bananas are also grown in

some areas.

3.8.2. Trade and Commerce

The large cultivation of cotton has encouraged several cotton-based industries in Wardha.

Cottage industry has prospered as a result of the initiative and work of Mahatma Gandhi,

Vinoba Bhave and Jamnalal Bajaj. A large number of handlooms are found in Wardha, Selu,

Sindi, Mandgaon, Hingangaon, Allipur etc. In 1993, the Government started the Wardha

Yojana (scheme), for furthering the development of the cottage industry and the small-scale

industry in the district.

The Jija Mata Co-operative Sugar Factory at Dusarbid in the district is the first co-operative


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sugar factory set up in Vidharbha region. Late Baburao Deshmukh Co-operative Sugar Factory

at Hinganghat and Mahatma Co-operative Sugar Factory at Jamani in Selu taluka are the two

other sugar factories in the district. Maharashtra Explosives and Noble Explochem, which

produce explosive chemicals, are situated in Selu taluka. Pulgaon has a chemical fertilizer

factory.

Industrial estates have been established at Wardha, Arvi, Hinganghat and Pulgaon. About

1,540 small to large-scale co-operatives are operational in the district. Akhil Bhartiya

Gramodyog Sangh (All- India Cottage Industry Federation) established here is a well-known

organization in the State. Deoli is famous for its cattle market.


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CHAPTER 4. TOURISM IN WARDHA DISTRICT

4.1. TOURISM IN WARDHA

Wardha is a district known for all main having historic places and temples with religious and

archaeological significance. Apart from few destinations, majority of sites are important as local

tourist destinations and have been attracting local visitation during weekends and during

specific days of religious importance. Local weekend tourists, people who have come to visit

friends and relatives and pilgrims who visit specific religious places on festivals days make up

the bulk of the tourist traffic. They lack the potential to attract tourists at the national and

international level. Some sites would appeal to specific interest tourists.

In view of the existence of a variety of tourism assets, ranging from Sewagram Ashram to

temples to heritage sites, it can be said that tourism in Wardha has not yet realized its full

potential. The absence of an integrated effort to promote the many facets of Wardha‘s scenic

beauty, wild life, history and culture seems to be the major stumbling block.

As per our primary interviews with various stakeholders, the district is one of the poorest

tourist destinations in Maharashtra. Compared to the state, Wardha represents only 2.56 % of

the tourist arrivals to the state of Maharashtra. The major outcomes of the survey findings for

the Wardha district are as follows:

4.2. TRENDS IN TOURIST ARRIVALS

As per the tourism survey undertaken by Market Research Division of Ministry of Tourism,

Wardha appears to be an average tourist destination in Maharashtra. The major outcomes of

the survey findings for Wardha district are as follows:

a) Total number of tourist / visitor arrivals in the district of Wardha during the period of 1st

July 2009 - 30th June 2010 was 185432

b) Out of the total number of visitors, domestic tourists in Wardha accounted for 99.68%

(1,84,853).

c) Total number of foreign tourist arrivals in Chandrapur during the period of 1st July 2009 -

30th June 2010 was579.


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Figure 4-1: Annual Number of Tourist Arrivals 2011-2012

Figure 4-2 : Monthly Estimated Tourist arrival in Wardha District (2011-2012)


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4.3. TOURIST PROFILE

Wardha essentially serves as destination with religious importance to local and surrounding

district Tourist. Most of the festivals, destinations serve these local communities coming for

leisure purposes .Apart from this, tourist visiting Nagpur Amravati, Yavtmal & Chandrapur

visit some of the destination in Wardha district on weekends

Table 2: Tourist Profile4

Age Group 16-65 years

Group Vs FITs Mostly religious groups, families, visiting friends and families

Income Group Lower Middle Income Group

Category Families, only Wardha& Sewagram towns get local business travelers, otherwise mostly religious/leisure travelers

Attraction Points visitors from neighboring districts in Maharashtra and Madhya Pradesh,

Circuit Vs Same Day visitors Mostly local tourists from within the Wardha districts are same day visitors, very few circuit tourists visiting Nagpur

4.4. STATE LEVEL AGENCIES ASSOCIATED WITH TOURISM

Maharashtra Tourism Development Corporation (MTDC) is a body of the Government of

Maharashtra responsible for development of tourism in the state. MTDC has been involved in

the development and maintenance of the various tourist locations of Maharashtra. Besides,

MTDC has also set up several tourist complexes, which provide quality accommodation to the

tourists at affordable rates.

The core functions of the MTDC are to disseminate information about the various places of

tourist interest, arrange for tours, co-ordinate with local government authorities on all aspects

relating to tourism development, to monitor the performance of privatized properties of

MTDC and to manage the properties owned by MTDC.

It has brought out a number of tourism related documents with its punch line ―Maharashtra

Unlimited‖. Other literature highlighting various historical and religious sites, MTDC

complexes (for tourist accommodation) at different locations as well as information about

festivals and fairs celebrations in the state are also available at the information centers. The

State Tourism Department, in addition to the Tourism Director Office in Mumbai, has

opened Tourism information centers at Pune, Mahabaleshwar, Aurangabad and Goa.

4 Based on Primary interviews with various stakeholders at different Tourist Sites in the district, 2012


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4.5. AVAILABLE DESTINATIONS

Wardha district reveals various types of tourist Destinations Ranging from Pilgrimage to

Historical Destination. Some of the historical places like Bapukuti are internationally known

and regularly visited by foreign tourist. The temple like Mahakali temple & Shiv temple at

Dhaga appeal to many local and surrounding district tourist. Wardha district is also a home for

Bor Wild life sanctuary, this variety in tourist destination makes this distinct exclusive for all

types of tourist.

Religious: Wardha district has many religious sites and pilgrimage places Some of the temples

in Wardha districts are believed to be an important place of Mahabharata Times Few of the

extremely important places of worship are Getai Mandir (Wardha), Laksmi Narayan Temple

(Wardha), Mahakali Temple (Mahakali),Ganesh Temple (Kelzar), Lahanuji Maharaj Temple

(Takarkheda),Farid Baba Dargha (Girad), Abaji Maharaj Temple, Das Tekdi etc.

Some of the religious places like Shiva Temple at Dhaga Village is visited by large number of

devotes (1 Lakh ) during Maha Shivratri, Likewise 20,000-25,000 people visits the temple of

Chandika Mata (Tarasawanga ) during Navratri. Places like Farid Baba Dargha reflects the

unity of many religions as it is visited by many of Hindu, Muslims,& shikh Devotees every year

, Krishna Temple at Lonsavali shows a great work of wooden carving on entrance gate as well as

on columns of the temple.

Many temples are located on the banks of the rivers Wardha and offer a splendid view of the

river and natural scenery around the place. Large number of devotees visits these temples

during Yatras which is organized in specific months/days

Wildlife: Wardha is home to Bor Wildlife Sanctuary which is located at the foot of satpuda

Range, where large number of tourist‘s visits during Weekends, the sanctuary area constitutes a

unique Eco system comprising a wild variety of flora and fauna, including the diverse and rich

aquatic life and flora-fauna. This sanctuary is a home to some rare species of flora and fauna.

Likewise at a forest of Dagha one can spots Tiger, lephord, deer near the Shiva Temple.


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Historical Places: (HERITAGE)

Wardha districts houses some of the most important historical places like sevagaram ashram, Vinoba Bhave ashram at Pavnar, Hutatma smarak at Ashti having a very important note in history of India. It is said that Wardha is a land of freedom fighters .The place like Ashti has witnessed various movements including the Quit India Movement during the Independence

struggle. Likewise many important decisions were taken by Gandhji at Bapu Kuti located at Sewagram and till now many famous personalities has visited this place.

Nature: Natural features of the district like hills, water bodies, rivers etc can be explored from various religious places which are located in the region. Places like hanuman & Durga Devi temple (sarangpuri) ,Das Tekdi (Antora) , Peer Baba Dargha (Ashti), Chandika Devi temple (Tarasawanga) are located on hill tops, with beautiful scenic beauty. The magnificence of river Wardha can be experienced from the place like Laxmi Narayan Temple and many other spots which are located on the banks of river Wardha.

At places like Bor Dam, Naldamayanti Dam , Mahakali Dam many spots are there to enjoy the beautiful landscape and greenery around the peripheries of the water bodies.

4.6. CLASSIFICATION OF TOURIST DESTINATIONS

Wardha has a range of places of interest which can serve as tourist destinations to local, domestic as well as international tourists. A large number of these sites are important as local tourist destinations and have been attracting local visitation during weekends and during specific days of religious importance. It is estimated that about 65% of the total visitors to various tourist destinations are local (i.e. from within the Wardha district), whereas 35% of the tourists are domestic tourists (i.e. from other parts of the country). The maximum numbers of visits are made to religious temples in the district which include Koteshwar temple (3,69,750) Nagababa temple (3,51,250) , Sant Sakhubai Temple(233750), Sant Lahanuji Maharaj Temp[le(219,500) & Mahakali Temple (149,500) followed by all Historical tourist spots around Wardha city like Bapukuti(Sewagram) & Paramdham Ashram(Pavnar)

It is important to note that all the sites cannot be developed since this would lead to a dilution of the development efforts. Therefore all tourist spots have been categorized as major and minor tourist destinations depending on the annual number of tourists and its importance to local or domestic tourist. The list below mentions the number of tourists visiting each of these places of interest and their classification as major and minor tourist destinations. The map shows the location of the major and minor tourist destinations in the district.


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Table 3:Estimated Annual Tourist Arrivals in Tourist Destinations in Wardha District5

S. No.

Destinations Annual Tourist Arrivals

Local (within

the district

)

Local (within

the district)

Domestic (National)

Domestic (National

)

Category

1 Bapukuti 123,500 20% 24,700 80% 98,800 Major

2 Paramdham ashram 28,900 40% 11,560 60% 17,340 Major

3 Geetai Temple 34,550 60% 20,730 40% 13,820 Minor

4 Vishwa Shanti stupa 63,500 40% 25,400 60% 38,100 Major

5 Lakshmi narayan temple 56,750 75% 42,563 25% 14,188 Major

6 Magan Sangrahlay 18,250 70% 12,775 30% 5,475 Minor

7 Gandhi gyan mandir 39,500 75% 29,625 25% 9,875 Minor

8 Bajaj wadi 10,950 40% 4,380 60% 6,570 Minor

9 Shankar Temple, Umri 20,250 90% 18,225 10% 2,025 Minor

10 Krishna temple 8,800 100% 8,800 0% 0 Minor

11 Krishna temple Lonsavali 46,500 95% 44,175 5% 2,325 Major

12 Maharudra Hanuman Temple

47,300 90% 42,570 10% 4,730 Minor

13 Narsai Mata Temple Anji 46,500 90% 41,850 10% 4,650 Major

14 Sadanand Math Hirapur 69,125 70% 48,388 30% 20,738 Minor

15 Bor dam 93,500 40% 37,400 60% 56,100 Major

16 Siddhivinayak temple , Kelzar 129,500 65% 84,175 35% 45,325 Major

17 Lakshmi Temple , Zhadshi 30,950 95% 29,403 5% 1,548 Minor

18 Vitthal Rakhumai Temple , Ghorad

28,900 90% 26,010 10% 2,890 Minor

19 Sant Abaji Temple , Junona 21,900 70% 15,330 30% 6,570 Minor

20 Sant Sakhubai Temple 233,750 60% 140,250 40% 93,500 Major

21 Kuw en sun Dhamma Campus

114,200 40% 45,680 60% 68,520 Major

22 Hanuman temple , sarangpuri

34,250 80% 27,400 20% 6,850 Major

23 Sant Lahanuji Maharaj , Takarkherda

219,500 40% 87,800 60% 131,700 Major

24 Sant Subhash baba temple , Pimpalkhuta

19,125 90% 17,213 10% 1,913 Minor

25 Mahakali temple , Mahakali 149,500 65% 97,175 35% 52,325 Major

26 Kaplieshwar and peer baba , Ashti

73,500 55% 40,425 45% 33,075 Major

27 Chandika Mata temple, Tarasawanga

46,950 90% 42,255 10% 4,695 Minor

28 Das Tekdi , Antora 39,500 100% 39,500 0% 0 Major

29 Shahid smarak complex, 13,650 80% 10,920 20% 2,730 Major

5 Based on Primary interviews with various stakeholders at different Tourist Sites in the district, 2012


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S. No.

Destinations Annual Tourist Arrivals

Local (within

the district

)

Local (within

the district)

Domestic (National)

Domestic (National

)

Category

Ashti

30 Sant Tiprewale Maharaj & Bhuteshwar Maharaj

9,125 100% 9,125 0% 0 Minor

31 Vitthal Rakhumai Temple , Anandwadi

16,600 80% 13,280 20% 3,320 Minor

32 Shiv temple , Dhaga 113,350 70% 79,345 30% 34,005 Major

33 Bhartibaba & Hanuman Temple, Nagalwadi

11,125 95% 10,569 5% 556 Minor

34 Shri Premnath Maharaj 18,125 100% 18,125 0% 0 Minor

35 Somsai Shiv temple , umri 11,650 100% 11,650 0% 0 Minor

36 Nagbaba Temple , Higanghat 351,250 65% 228,313 35% 122,938 Major

37 Gadhage Maharaj Temple , Borkhedi

3,650 85% 3,103 15% 548 Major

38 Rudreshwar Temple, Pohana 8,475 80% 6,780 20% 1,695 Minor

39 Sant Nagajii Maharaj Temple , Pardi

14,600 95% 13,870 5% 730 Minor

40 Lakshmi Narayan Temple , Kapshi

37,550 65% 24,408 35% 13,143 Major

41 Farid Baba Dargha Girad 41,900 65% 27,235 35% 14,665 Major

42 Mauna Mata temple , Mandgaon

15,100 100% 15,100 0% 0 Minor

43 Bhuranpure Maharaj , Mandgaon

15,100 95% 14,345 5% 755 Minor

44 Pothra Dam 18,250 95% 17,338 5% 913 Minor

45 Bhavani Mata Temple , Sakurli

49,550 95% 47,073 5% 2,478 Minor

46 Shankar Temple ,selu 25,250 95% 23,988 5% 1,263 Minor

47 Siddheshwar temple , Nachangaon

19,100 80% 15,280 20% 3,820 Minor

48 Hanuman Temple, Takli Khode

17,925 85% 15,236 15% 2,689 Minor

49 Sant Abaji Maharaj, Sonegaon

12,200 60% 7,320 40% 4,880 Minor

50 Sant Gyaneshwar Temple , Nandora

16,000 90% 14,400 10% 1,600 Minor

51 Koteshwar Temple , koteshwar

369,750 65% 240,338 35% 129,413 Minor

Total Visitation (No.) 3,058,675 1,972,893 1,085,783


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Figure 4-3: Major Tourist Attraction in Wardha district


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CHAPTER 5. INFRASTRUCTURE GAP ANAYALISIS

5.1. EXISTING SCENARIO

It is essential to analyze the present situation of the infrastructure provisions in the district in

order to develop them from a domestic tourism perspective. Presence of basic infrastructure

not only presents a favorable environment for the tourist but also impacts economic growth of

the community. The following section presents the present picture of the condition of tourist

infrastructure in the Wardha district overall and in each individual tourist site.

5.2. ACCESSIBILITY

Figure 5-1Main entrance point for Wardha District

Source: www.mapsofindia.com


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Roadways: In terms of road connectivity NH6, NH7, SH164 SH243, SH258, MSH10,

provides linkage to Wardha district. The total length of state highways in the district measures

701 km.NH7 connects Wardha district to Amravati& Nagpur while NH6 connects Wardha

district to chandrapur & Nagpur

Railways: Wardha district is very well connected with railways network with surrounding

District and states, it is very well connected to cities like Chennai, Ahmednagar and

Udaipur.The total rail length in the district measures 381 km out of which 397 km.

Figure 5-2: Railway Network in Maharashtra and Wardha

Source: www.mapsofindia.com Airports: In terms of air connectivity, Wardha district is not directly connected to the other parts of the country. The nearest airport to Wardha is at Nagpur which is about 77 kilometers away.

Table 5-1: Transportation Infrastructure in Wardha district

S. No. Typology Length

(in km) 1 Railway 397 2 National Highway (NH) 108 3 State Highway (SH) 701 4 Major District Road (MDR) 741


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5.3. ACCOMMODATION

Wardha district has a reasonable number of hotels catering to different economic segments,

mainly concentrated in Wardha city since it is the biggest urban centre and major railway

junctions in the district.

As regards to quality accommodation facility, the district presently lacks to offer enough

options to the tourists. At present, there are no hotels approved by Ministry of tourism in the

entire district which can cater the needs of tourists coming to explore Wardha or interesting in

exploring the scenic region around. Presents details of hotels approved by the Ministry of

Tourism in Maharashtra State.

However, there is one resort operated by Maharashtra Tourism Development Corporation

(MTDC) located at Bor Dam (Bori) .It has 11 A.C. rooms and 2 Non A.C. rooms with

restaurant facility. Apart from this, there are few private resorts / hotels also which mainly

caters to the tourist coming to visit Bor Wildlife Sanctuary

5.4. TOUR OPERATORS

Presently, MTDC does not have any office setup in Wardha and hence does not arrange for

travel tours to various attractions. Further, there are no major travel agencies in the entire

district who arrange local sightseeing. However, there are local travel agencies mostly based in

Chandrapur who provide cars, cabs etc on day basis/ km basis based on individual

requirement. They do not offer complete tour packages or plan the entire trip based on

personal choice. At present, there is no integrated effort to involve them in tourism promotion.

Their understanding of the places to visit and their capability to suggest tourist itineraries were

found to be inadequate. Creating better awareness among tour operators about the tourism

potential in Wardha and building their capabilities to function as facilitators would be an

important element of the promotional strategy. Training will need to be imparted on these

aspects.


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5.5. SWOT ANALYSIS

Preparation of district profile and a situation analysis of the tourism sector led to the

identification of the following Strengths, Weakness, Opportunities and Threats (SWOT)

analysis of the tourism development potential in Wardha.

STRENGTHS 1) Presence of tourist attractions catering to

varied interests for varied age group (Heritage, wildlife, religious, archaeological, nature etc)

2) Good rail and road connectivity 3) Famous Historical places like Sewagram

Ashram, Pavnar Ashram &Ashti. 4) Significant religious tourism attraction.

WEAKNESS 1) Inadequate showcasing of tourism

products. 2) Lack of facilities and wayside amenities

for tourist in the district. 3) Lack of focus towards promotion and

marketing of tourism in the district. 4) Low levels of awareness among

stakeholders regarding the potential for tourism in Wardha.

OPPORTUNITIES 1) To develop Heritage circuit within

Wardha City. 2) The varied mix of Wild life sanctuary,

religious places, historical and archaeological sites, water bodies etc can be promoted to provide a complete tourist experience

3) Increasing awareness and interest in Eco tourism due to media (e.g. National Geographic and Discovery Channels)

4) Tourism has been declared as an industry by the Government of Maharashtra. This makes the sector eligible for a host of incentives and concessions

THREATS 1) Competing wild life sanctuaries in the

vicinity 2) Resources will be diluted if planned

development of tourism is not adhered to.


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CHAPTER 6. TOURIST SPOTS IN WARDHA DISTRICT

6.1. INTRODUCTION

As stated in earlier chapter, Wardha district is rich in, Historic Places, natural beauty, and

temples with religious and archaeological significance. A large number of these sites are

important as local tourist destinations and have been attracting local visitation during

weekends and during specific days of religious importance. It is important to note that all the

sites cannot be developed since this would lead to a dilution of the development efforts. Hence

it is important to select sites with the maximum potential for development from the local,

national and international perspective. This chapter details the process used for selecting the

sites with maximum potential. This selection is important to priorities their development as

tourism destinations and helps in giving focus to the scope and phasing of the development

efforts.

6.2. METHODOLOGY

The methodology used for selection of sites is as follows:

Listing of all the potential tourist destinations, including spots under various categories in

consultation with various stake holders

Initial survey of all sites to determine attractiveness as potential tourist destinations

Identification of new tourist destinations based on inherent potential

6.2.1. Initial survey of all Sites

The aXYKno study team in consultation with District planning department, government

officials, representatives, local experts and available literature developed an exhaustive list of

tourist destinations in Chandrapur. List of all major pilgrim tourist destinations is included in

Annexure 4.1. On the recommendations of various stakeholders, sites to be included in the

initial survey were chosen from this list. Sites that had been selected for development under the

District Development Scheme and the Union Government‘s Central Assistance Scheme were

also included. A total of 41 sites were chosen for the initial survey.

The 52 sites visited in the initial survey have been detailed in Table 6-1.Although all of these

sites do not offer similar potentials, the existence of so many places of interest is a good


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indicator of tourism possibilities in the region. The sites and circuits selected for development

and their detailed planning are elaborated in the later chapters.

Table 6-1: List of Sites included in Initial Survey S.

No. Village Name Taluka Tourist Spot Specialty

1 Gopuri Wardha Geetai Mandir Religious 2 Wardha Wardha Vishwa Santi Stupa Religious 3 Wardha Wardha Laksmi Narayan Temple Religious 4 Wardha Wardha Magan Sangrahlay Heritage 5 Wardha Wardha Gandhi Gyan Mandir Heritage 6 Wardha Wardha Bajaj Wadi Heritage 7 Sevagram Wardha Bapukuti Heritage 8 Pavnar Wardha Paramdham Ashram Heritage 9 Umri Wardha Shankar Temple Religious 10 Amla Wardha Krishna Temple Religious 11 Lonsavali Wardha Krishna Temple Religious 12 Sewa Wardha Maharudra Hanuman Temple Religious 13 Hirapur Wardha Sadanand Math Religious 14 Anji Wardha Narsai Mata Temple Religious 15 Selu Selu Shankar Temple Religious

16 Bori Selu Bor Dam Nature+Water body

17 Bori Selu Bor wildlife sanctuary Reserve forest 18 Kelzar Selu Siddhivinayak Temple Religious 19 Zhadshi Selu Lakshmi Temple Religious 20 Ghorad Selu Vitthal Rukhmai Temple Religious 21 Junona Selu Sant Abaji Temple Religious 22 Palasgaon Selu Sant Sakhubai Temple Religious 23 Takli Selu Laksmi Temple Religious 24 Sarangpuri Arvi Hanuman & Bhavani Mata Temple Religious + Nature 25 Takarkheda Arvi Sant Lahunji Maharaj Religious 26 Pimpalkhuta Arvi Sant Subhash Baba Temple Religious 27 Mahakali Arvi Mahakali Temple Religious + Nature

28

Arvi Lower Wardha Dam Water Body+Nature

29 Ashti Ashti Kapileshwar & Peer baba Temple Religious 30 Tarasawanga Ashti Chandika Mata Temple Religious + Nature 31 Antora Ashti Das Tekdi Religious + Nature 32 Ashti Ashti Shahid Smarak Complex Heritage

33 Ashti Ashti Sant Tiprewale Maharaj & Bhuteshwar Mahraj Temple

Religious

34 Aanandwadi Ashti Vitthal Rukhmai Temple Religious 35 Dhaga Karanja Shiv Temple Religious+ Nature 37 Umri Karanja Shri Somsai Shiv Kaliasgiri Religious 38 Nagalwadi Karanja Bhartibaba & Hanuman Temple Religious 39 Aagargaon Karanja Shri sant Premnath Maharaj Religious


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S. No.

Village Name Taluka Tourist Spot Specialty

40 Shahi Langdi Hinganghat Nagababa Temple Religious 41 Borkhedi Hinganghat Sant Gadhge Maharaj samadi & Vitthal Murti Religious 41 Pohana Hinganghat Rudreshwar Temple Religious 42 Pardi Hinganghat Sant Nagaji Maharaj Temple Religious 43 Kapshi Hinganghat Lakshmi Narayan Temple Religious 44 Girad Samadrapur Farid Baba Dargah Religious + Nature

45 Mandgaon Samadrapur Sant Bhunhanpura Maharaj & Mauni Mata Temple

Religious

46 Pothra Samadrapur Pothra Dam Water Body + Nature

47 Sakurli Samadrapur Bhavani Temple Religious

48 Sonegaon

(Abaji) Deoli Sant Abaji Maharaj Temple Religious

49 Nachangaon Deoli Siddheshwar Temple Religious 50 Koteshwar Deoli Koteshwar Temple Religious 51 Takli Khode Deoli Hanuman Temple Religious 52 Nandora Deoli Sant Gyaneshwar Maharaj Temple Religious

Examination of above table reveals that all 8 talukas of the district have one or more of sites included in the initial survey. Among the sites visited, maximum number of sites falls under Wardha taluka (14), followed by 9 sites in Selu ,6 sites in Ashti Taluka , 5 sites in Deoli& Higanghat , 4 sites under Arvi , Samadrapurand Karanja Taluka.

Figure 6-1: Typology of Sites selected

Figure 6-1 presents the typology of the sites included in the initial survey. Analysis of the same

reveals that maximum number of sites have religious characteristic (72%,).while12%, have mix

of both religious and nature offering quality. 2%of the sites facilitate viewing of wild life

animals.

72%

12%

4%

10%

2%

Religious

Religious + Nature

Nature+ Water Body

Heritage

Reserve Forest/Wildlife senctuary


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Table 6-2Shows tehsil wise typology of the sites included in the initial survey.

Table 6-2: Typology of Sites Visited

Tehsil Religio

us Religious +

Nature Nature+Water

Body Heritage Reserve Forest/Wildlife

sanctuary Grand Total

Wardha 10

4

14 Selu 7

1

1 9

Arvi 2 2 1

5 Ashti 3 2 1

6

Karanja 3 1

4 Higanghat 5

5

Samudrapur 2 1 1

4 Deoli 5

5

Grand Total 37 6 2 5 1 52

As part of the initial survey, the aXYKno study team put on record prime facie observation

about each site which has been included in Annexure 4.2as site profiles. These observations

were incorporated into the following format for ease of analysis. And base on analysis spots are

again categorized in Major and Minor Tourists spots.

Tourist Spot Location Inherent Attraction Other nearby Attractions Existing Infrastructure and Tourism Amenities Current Visitation Proposed Projects if any Potential for Tourism Development

A brief description along with the proposals and tourist footfalls of the all the selected 52 sites

are described in report below.


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Table 6-3: Individual spot rating Details

Indicators Ratings Infrastructure Implication

Hardly present/ not present 0.0-1.0 Immediate need for Infrastructure

Present but in poor shape 1.0-2.0 Some Infrastructure already in place

Average Quality 2.0-3.0 Good Potential to Improve further Good Quality 3.0-4.0 Most Infrastructure in place Very Good 4.0-5.0 All basic infrastructure in place

While doing the survey for individual spots, rating based on tourist infrastructure facility is

done. Table 6-3 shows individual spot rating done during survey, which clearly shows spots

within Wardha city or periphery are well equipped with basic infrastructure facility.Following

table shows the rating details.

Table 6-4: Individual spot rating done during survey Sr.No Destinations Rating

1 Bapukuti 3.00

2 Paramdham ashram 3.22

3 Geetai Temple 3.26

4 Vishwa Shanti stupa 3.43

5 Lakshmi narayan temple 3.22

6 Magan Sangrahlay 2.87

7 Gandhi gyan mandir 3.13

8 Bajaj wadi 2.52

9 Shankar Temple, Umri 1.83

10 Krishna temple 1.43

11 Krishna temple Lonsavali 2.43

12 Maharudra Hanuman Temple 2.96

13 Narsai Mata Temple Anji 2.74

14 Bor dam 2.39

15 Siddhivinayak temple , Kelzar 3.30

16 Lakshmi Temple , Zhadshi 2.13

17 Vitthal Rakhumai Temple , Ghorad 2.83

18 Sant Abaji Temple , Junona 2.04

19 Sant Sakhubai Temple 2.13

20 Kuw en sun Dhamma Campus 3.22

21 Hanuman temple , sarangpuri 1.13

22 Sant Lahanuji Maharaj , Takarkherda 3.17

23 Sant Subhash baba temple , Pimpalkhuta 2.35

24 Mahakali temple , Mahakali 2.61


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Sr.No Destinations Rating

25 Kaplieshwar and peer baba , Ashti 2.09

26 Chandika Mata temple, Tarasawanga 1.35

27 Das Tekdi , Antora 2.30

28 Hanuman temple 1.21

29 Shahid smarak complex, Ashti 2.30

30 Sant Tiprewale Maharaj & Bhuteshwar Maharaj 1.22

31 Vitthal Rakhumai Temple , Anandwadi 2.39

32 Shiv temple , Dhaga 1.30

33 Bhartibaba & Hanuman Temple, Nagalwadi 1.91

34 Shri Premnath Maharaj 1.48

35 Somsai Shiv temple , umri 1.04

36 Nagbaba Temple , Higanghat 2.04

37 Gadhage Maharaj Temple , Borkhedi 1.09

38 Rudreshwar Temple, Pohana 1.43

39 Sant Nagajii Maharaj Temple , Pardi 1.48

40 Lakshmi Narayan Temple , Kapshi 2.09

41 Farid Baba Dargha Girad 2.04

42 Mauna Mata temple , Mandgaon 1.04

43 Bhuranpure Maharaj , Mandgaon 1.13

44 Pothra Dam 2.00

45 Bhavani Mata Temple , Sakurli 1.48

46 Shankar Temple ,selu 1.30

47 Siddheshwar temple , Nachangaon 1.70

48 Hanuman Temple, Takli Khode 1.74

49 Sant Abaji Maharaj, Sonegaon 1.96

50 Sant Gyaneshwar Temple , Nandora 1.91

51 Koteshwar Temple , koteshwar 2.09

52 Lower Wardha dam 1.94


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Major Religious Spots in Wardha District


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6.2.2. Major religious places within Wardha District.

As stated above all spots cannot be developed as tourists spots. Looking at the overall tourism

scenario in Wardha district it is seen that, about 80% of these spots fall under religious

category. Thus, to make this tourism plan more effective the spots are divided in two categories

i.e. Major and Minor spots considering the potential of the spot and number of tourist visiting

them.

A) Geetai Temple

City: Gopuri (Wardha Taluka)

Inherent attraction: The Geetai Temple is one the most prominent attractions in Wardha. The temple is believed

to be the place where Vinoba s Gitai became perpetual. It was here that Vinoba Bhave

translated the Bhagwad Gita in the book Geetai. For this purpose number of polished stones

are brought from different places and arranged vertically in shape of cow and 18 Adhyays

(sections) of the Gita are engraved on it.

This temple is unlike to the general temple. It has no ceiling, no walls. Beside the temple a

permanent exhibition is arranged in Shanti Kuti in memory of Mahatma Gandhi and Jamnalal

Bajaj.

Current Visitation

Fair/ Festival Duration of Fair & festival No. Of visitors Buddha Jaynti 14 April 8000-9000 Daily Visitors 70

Polished stones with Bhagwat

gita engraved on it. Sitting and resting place Landscaping


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B) Laksmi Narayan Temple

City: Wardha

Inherent attraction:

The Lakshmi Narayana Temple was built way back in 1905. Dedicated to Lord Vishnu and his

wife Goddess Lakshmi, the temple was inaugurated on 19th July 1928 by Jamnalal Bajaj.

This temple was especially built for the Harijans, who were considered to be Untouchables by

the rest of the society. One can find a well stocked library with a host of books in different

Indian languages like Sanskrit, Prakrit and Hindi. It also has the Vedas and Upanishads.

Current Visitation Fair/ Festival Duration of Fair & festival No. Of visitors

Ramnavmi March 2000

Daily visitors 150

Entrance for temple Landscaping within temple

premises Main temple building

C) Vishwa Shanti Stupa:

City: Wardha


The Vishwa Shanti Stupa is one among the eight shanti stupas built in different places in India. This shanti stupa is a place of worship for the Buddhist community. It is believed that Fuji Guruji came to Wardha from Japan in 1935 and met Mahatma Gandhi, who allowed him to build the stupas in India. Constructed in 1995, the architecture of the stupa describes the history of Lord Buddha.

Current Visitation

Fair/ Festival Duration of Fair & festival No. Of visitors Budhha Jayanti 1 Day (14 April) 11000-12000 Dashera 1 day 14000-15000 Daily visitors 40-50


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Vishwa shanty stupa Internal roads Drinking water Facility

D) Siddhivinayak Temple

Village: Kelzar (Selu Taluka)


Kelzer Temple, also known as the Varad Vinayaka Temple, is dedicated to Lord Ganesh. It is

believed that the idol of Lord Ganesh was discovered during the period of Aryans.

A stepped well in the temple complex is believed to have been built by Bhima, one of the

Pandavas. It was constructed during the reign of the Vakataka dynasty between 250 AD and

500 AD. This temple is one of the prominent ―Ashtavinayakas‖ in Vidarbha. Mahalaxmi

temple and Madhav temple are also present in temple complex. Devotees visiting temple are

mainly from Nagpur, Wardha and other major cities in Maharashtra.

Current Visitation: Fair/ Festival Duration of Fair & festival No. Of visitors Ganesh Chaturthi 1 Day in September 15,000-20,000 Daily Visitors 300

Existing Infrastructure:

Accommodation facility (5 rooms), Drinking water Facility, Shops for selling ritual goods.

To propose tourism infrastructure:

20 rooms for accommodation, Public convenience block, Landscape development, separate space for cooking, sitting and resting.

Potential for Tourism development:

The importance of this temple is mentioned in Mahabharata and many devotees from surrounding villages visit this place daily or during festivals. As temple is located on top of the


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hill one can see the beautiful view of surrounding nature from the temple. Thus, this spot can be developed as a major Religious &scenic place in Wardha district.

Shree Ganesh Backyard Lake Mandir Parisar

E) Sakhubai Temple

Village: Palasgaon (Selu Taluka)


Sakhubai Temple is one of the famous pilgrimage spot in Wardha district. Every year on pragat

din, Punyatithi Mohatsav, Chaturmas Ekadashi & palkhi Sohala many devotees from

surrounding district and villages gather here for celebration. Mainly devotees come from

Wardha, Nagpur, Amravati, and Yavatmal and also from other states.

Current Visitation: Fair/ Festival Duration of Fair/ Festival No. Of visitors Prakat Din Yatra 8 Days 60,000 Punyatithi Mohotsav 8 Days 30,000 Chaturmas Ekadashi Palkhi 8 Days 16000

Existing Infrastructure: Drinking Water Facility,

Proposed Infrastructure for Tourism: Accommodation facility, Ghat pitching &Retaining wall,

Toilet block, Renovation of main Temple building, Dashakriya hall & Upgradition of

approach road.


It is observed during Primary survey that many tourists from Maharashtra as well as from other

states visit this place on specific days of religious importance. Hence looking at the Number of

visitors and devotees this place can be developed as a major Religious tourist spot in Wardha

District.


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Main Sakhubai Temple Access Road Front View

F) Krishna Temple :

Village: Lonsavali.

Inherent Attractions

The temple is located in the middle of Village Lonsavali. The actual work for construction of

temple was started in 1865 and completed in 1883.Wooden Entrance gate and beautifully

carved pillars adorn the temple. During Gokualashtmi & stapna divas thousands of devotees

from Wardha & surrounding villages visit temple.

Current Visitation: Fair/ Festival Duration of Fair/ Festival No. Of visitors/day Gokulashtami 1Days (Aug- Sept) 3000-4000 Stapna Divas 7 Days (February) 5000-6000 Daily Visitors 100

Existing Infrastructure: Accommodation facility (2rooms & 1 hall), Drinking water

Ongoing projects: Construction of hall from Amdar Nidhi.


Conservation of wooden pillars and entrance gate, water cooler, Information Signage‘s

displaying history and Carving work done in temple, sitting and resting places, parking facility

&shops for selling of ritual goods.


The temple reflects the beautiful example of carved wood work done on pillars and entrance

gate which may attract tourists interested in Archaeology and conservation work.


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Main Stone Temple Building Current status of Temple

Campus Entrance Gate

G) Lahanuji Maharaj Temple

Village: Takarkherda (Arvi Taluka)

Inherent attractions:

One of the great saints in Vidharbha Shri Lahanuji Maharaj stayed here for 1885-1971.

According to Maharaj, there are two goods which can improve human being. One is to believe

on your god and other is education by following message of Saint Lahanuji Maharaj. Many

training camps are arranged in sanskrutik bhavan situated in temple complex. The temple

complex is well maintained with greenery and appropriate display of goods used by Saint

Lahnuji Maharaj. Every year various programmes are arranged in the temple amongst which

Lahnuji Maharaj jayanti is the main program. Everyday under Annadan yojna lunch 400 No of

persons are served.

Current Visitation:

Fair/ Festival Duration of Fair/ Festival No. Of visitors Lahanuji Maharaj Jayanti 1Days (April- May) 50,000-60,000 Lahanuji Maharaj Punyatithi 1 Days (August) 40,000- 50,000 Daily Visitors 300-400

Devotees mainly come from Amravati, Yavatmal, Nagpur, Wardha &surrounding Villages

Existing Infrastructure: Primary Health Center, Shops for selling ritual goods, Drinking water

facility, Dinning area for 400 No of persons, 35 rooms for accommodation, Sanskrutik bhavan

for organization of training camps and social Functions.


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Ongoing projects: Construction of Bhakta Nivas, Ongoing project for Biogas Plant.

Proposed infrastructure for tourism: Renovation of public convenience Block, upgradation of

approach road, Provision of solar lights in temple complex, signage‘s& Ghat development

around Wardha River.


Lahanuji Maharaj is one of the greatest saints in Vidharbha region and this place can be

developed as major religious tourist spot in Wardha district.

Main Entrance Gate Main Temple Building Lahanuji Maharaj Samadhi

H) Peer baba Dargha

Village: Ashti

Location: 85 Km from Wardha

Inherent attractions:

Peer baba was a man who followed both Hindu and Muslim Religions. The dargha exists for more than 400-500 years ago and is believed to be constructed by Hindu Devotees. This is very promising spot of Hindu& Muslim religious unity in the region. Every year during urus, kawalli shows are arranged in community hall and it is often rented for marriage ceremonies too. Every year laks of devotees from Maharashtra as well as Madhya Pradesh visit this place during Moharam and urus.

Current Visitation:

Fair/ Festival Duration of Fair/ Festival No. Of visitors Urus 1Day 10,000- 15,000 Moharam 1 Day 4000-5000 Eid 1 Day 4000-5000 Kawalli Show (During Urus) 4-5 days 2000-3000 Daily Visitors 100


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Devotees mainly come from Nagpur, Wardha, Amravati, Chindvada & Other states like

Madhyapradesh.

Existing Infrastructure: one community hall

Ongoing projects: Beautification of dargha

Proposed infrastructure for tourism:

Drinking water facility, parking facility, sitting and resting, shades for cooking and eating, Solar

lights in complex of Dargha, landscape development considering Muslim architecture,

renovation of steps, proposing good mechanism for solid waste management in complex of

Dargha, Stalls Providing Ritual Goods.


This place demonstrates religious unity and can be developed as major spiritual spot. Likewise,

nearby spots like Kapileshwar Temple can also be developed as religious spots in Wardha

district.

Peer Baba Dargha Drinking Water Facility Existing Kabrastan Near Main

Dargha

I) Nagbaba Temple:

City: Shaha Langdi (Hinganghat Taluka)

Inherent Attractions:

Shaha langdi is situated in Hinganghat taluka on the bank of Veena River. This historical place

has Samadhi of Nagababa and a Hanuman temple. This temple is located here from around

150 years. It is said that Nagababa came here after his Tapasharya for 17 years. Every year many


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functions like common wedding ceremony and other religious functions are arranged in

temple complex. Every year in January Santoshi Mata fair is arranged here. Likewise,

throughout hanuman jayanti and Nagababa jayanti (on the next day of Rakshabandhan)

thousands of devotees visit this temple.

Current Visitation:

Fair/ Festival Duration of Fair/ Festival No. Of visitors Santoshi Mata Fair 7Days ( 1st jan-7th Jan) 1,50,000 Hanuman Jayanti 1 Day 50,000 Nagababa Jayanti 1 Day 60,000 Daily Visitors 200-300

Most of the Devotees are from Amravati, Nagpur & Wardha district.

Existing Infrastructure: Accommodation facility (4Rooms)


Renovation of Entrance Gate, Drinking water Facility, Upgradation of approach road,

Signage‘s, Parking facility, provision of platform for performing religious activity on the bank of

Veena River, Provision of Dustbins at right places, proposing good mechanism for solid waste

management in temple complex& Stalls providing Ritual goods.

Potential for Tourism Development:

Taking into consideration No of visitors during different Fair and Festivals this temple can be

developed as a major Religious spot in Wardha district.

Nagababa Temple Drinking Water Facility Existing Kabrastan Near Main Dargha


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J) Santa Gadhage Maharaj Samadhi

Village: Borekhedi (Hinganghat Taluka)


Gadhge Maharaj was one of the great social reformers of Maharashtra. He is also known as a

public teacher. He used to travel from one place to another wearing his food pan upturned on

his head and carrying his trademark broom. When he entered a village, he would instantly start

cleaning the gutters and roads of the village. He conducted his discourses in the form of

"Kirtans" and Dohas in which he would emphasize values like service to humanity and

compassion against blind faiths and rituals. Currently the structure of Samadhi is located on

the bank of Veena River and besides the Samadhi construction of vitthal Rukhamai Temple is

in progress.

Looking at his concern about cleanliness and hygiene it is very important to develop this area

as a model of the message given by him throughout his life. Currently the Samadhi is

surrounded with Grey water nalhas and solid waste.

Existing Infrastructure: Nil


Up gradation of Approach Road, Construction of bridge connecting temple to the other side

of river, ghat development, arranging awareness camps about hygiene and cleanliness at

Samadhi, Solar lights, Boarding‘s displaying messages & work done by Gadhage Maharaja.

Potential for Tourism:

The Government of India has started a 'Sant Gadgebaba Swachata Abhiyan' in 2000-01 in his

honour. This programme awards prizes to villagers, who maintain clean villages.

Govt of India has announced National Award for sanitation and water in honour of him.

Goverment of Maharashtra also runs Sant Gadhage Baba Swachta Abhiyan (Cleanliness

Scheme).


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Considering Importance of work done by Gadhage Maharj this place can be developed as a

major spot for tourism where awareness camps and education about hygienic living can be

given.

K) Laksmi Narayan Temple

Village: Kapshi (Hinganghat Taluka)

Inherent Attraction:

This village is situated on the bank of river Wardha in Hinganghat Tahasil. Saint Nanaji

Maharaj had built a beautiful temple here of Laxmi Narayan in year 1890. The sculpture of the

god is made from black stones and is of 91 c.m. in height. Every Year In February fair for 3

weeks is arranged during which thousands of devotees visit this place and take holy bath in

Wardha River.

Current Visitation:

Fair/ Festival Duration of Fair/ Festival No. Of visitors/day Fair at Temple 21 Days (February) 12000 Daily Visitors 70


Accommodation facility 1 hall, Kitchen, power backup through Generator and Inverter, water

Tank, Drinking water Facility.


Up gradation of accommodation facility , up gradation of Kitchen Facility , arrangement for

changing room, Parking Facility, Sitting and resting facility towards River side, Mechanism for

maintaining solid waste management on bank of river.


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It is one of the oldest temples located on Shore of Wardha River. Considering the location and

connectivity with surrounding villages this spot can be developed as major religious place in

Wardha district.

Laksmi Narayan Temple Landscaped Area

Wardha River View from Temple

L) Bhavani Mata Temple :

Village: Sakurli (Samdrapur Taluka)


Bhavani Mata mandir near village Umri is an ancient temple. It is believed that temple exists

here from more than 200-250 years. The main attraction here is Kunda located in front of the

Bhavani Mata mandir. Believes says that the kunda located in front of Bhavani Mata temple is

prevalent there from a long time and water supply is all year long. Devotee visiting this place

takes bath with this water and people believe this water has medicinal value. Along with Main

Bhavani Mata temple many small temples are located in the complex.


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Current Visitation: Fair/ Festival Duration of Fair/ Festival No. Of visitors /day Navratri 9 Days (November) 2000 Festival in April 10 Days ( April) 5000-6000 Daily Visitors 60-70


Drinking water Facility, Toilet Block, parking area.


Up gradation of approach road , Direction signage‘s at right place, renovation of entrance gate,

construction of compound wall, Accommodation facility (4 rooms), changing room ,

landscaping within temple complex, sitting resting , shops for providing Ritual Goods, solar

lights on approach road & with in temple complex, Upgradation of Toilet Block & Board

displaying History of this place.


This ancient temple is very famous in local tourist, other than temple other main attraction is

kunda. Considering the history of temple and importance of temple it can be developed as

Major religious tourists spot in Wardha district.

Bhavani Mata temple Complex Main Bhavani Mata temple Kunda In front of Bhavani

temple

M) Koteshwar Temple :

Village: Koteshwar (Deoli Taluka)


This temple is one of the oldest temple in Wardha district , The temple is dedicated to Lord

Shiva and is believed that sage Vashishta Rushi (Guru of Lord Rama) had performed Koti


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yagna here before 700 years at this place, the kuti of Vishti rushi is still existing here . Sage

Vashista is one of the saptarishi. From the name of Koti yagna this village is further named as

koteshwar. This place is also mentioned in Ramayana.

Current Visitation: Fair/ Festival Duration of Fair/ Festival No. Of visitors /day Maha Shivratri 1 Day 100000-125000 Shravan Mahina 30 Days 100000 Nagpanchami 1 day 80000-90000 Daily Visitors 200-300


Accommodation facility (4 rooms, 2 hall), Toilet Block, Drinking water facility (2 Hand pump

&1 well), shops for providing ritual goods, Hut for performing yagna.


Landscape for Temple complex, renovation of entrance steps, compound wall for temple

complex, provision of dustbins at right place, cleaning of surrounding area, solar lights within

temple complex, water cooler, board displaying history of temple.


This ancient temple is mentioned in Ramayana and many devotees from surrounding villages

& districts visit this place during specific days of religious importance. Considering number of

visitor‘s very year this site can be developed as a major religious tourist place in Wardha.

Koteshwar Temple building Bhaktanivas Yagnya Bhumi


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N) Hue en sang Dhamma Campus centre and Stupa :


This stupa is located in the complex of Bor dam. This place is regularly visited by thousand of devotees in a year. Many training camps for sadhna are arranged here. The major attraction of this place is statue of Lord Buddha which shows different emotions of Buddha from different angles. Many devotees stay here to gather knowledge about Buddhism.

As stupa is located on top of the hill one can see scenic view of Bor dam from here. This is a beautiful example of Buddhist architecture.

Current Visitation: Fair/ Festival Duration of Fair/ Festival No. Of visitors

Dr. Baba saheb Ambedkar Jayanti 1 Day (14 April) 15,000-20,000

Dashera 1 day 40,000

Buddha jayanti 1 day 10,000

Festival on 6thDec 1day 15,000

Daily Visitors 80


Accommodation facility (10 units), Toilet Block, Drinking water facility, shops for providing ritual goods, information centre, parking facility, hall for arranging workshops and camps , Kitchen and dining area.


Upgradation of approach road, Accommodation facility (3 units), Mediation Area, Landscaping. Boards displaying Messages by Lord Buddha at right places, renovation of entrance gate, Beautification of surrounding area of main stupa building.


This stupa is one of the important religious places for Buddhist in Wardha district, many festivals and workshops are arranged in the complex annually. As this place is near to Bor dam many tourists visiting dam also visits this place.

Main Stupa Building Statues of Lord Gautam Buddha Accommodation unit.


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Religious+Scenic Spots in Wardha

District


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6.2.3. Religious and scenic spots in Wardha District:

Based on the location & potential of the spots in Wardha District five spots can be developed

as Religious+ Scenic Spots. Spots like Mahakali Temple and Shiv Temple at Dhaga are located

at a place where tourist can experience nature closely. Likewise at other spots like Das Tekdi ,

Hanuman temple at Sarangpuri & Farid Baba Dargha visitors get beautiful view of

surrounding nature as all of these spots are located on top of the hill. All the five spots falling

under this category shall be developed in such a way that it will attract tourists of Different age.

A) Mahakali Temple

Village: Mahakali (Arvi Taluka)


The Mahakali Temple is situated in the district of Wardha and is dedicated to the Goddess

Mahakali. Surrounded by forests, this temple was built on the bottom side of the Mahakali

Dam.

The old temple of Goddess Mahakali, Mahalaxmi and Mahasaraswati got submerged due to the

construction of Mahakali dam on River Dham. Taking into Consideration the sentiments of

the people towards this temple, the government constructed a new temple in close vicinity of

old temple in 1987. Some portion of old temple is still visible outside the water of the dam.

Tourists can also visit the Mahakali Dam which is located on the Dham River near the temple.

This river is believed to have originated from Garamsur hills situated on the Kharangana-

Kondhali route.

Current Visitation:

Fair/ Festival Duration of Fair/ Festival No. Of visitors Paurnima 1Day (August) 20,000 Navratri 9Day (September- October) 20,000 Daily Visitors 300-400

Devotees mainly come from Nagpur, Wardha, yavatmal & Amravati District.

Ongoing Proposals: Construction of Meditation Hall.

Existing Infrastructure: accommodation facility, community hall, kitchen, children‘s play area


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Parking area, landscape development, sitting and resting, shops for selling ritual goods,

drinking water facility, public convenience Complex, up gradation of approach road, street

lighting for approach road, solar lights within complex of temple, renovation of main temple

building, Renovation of Children‘s play area.

Potential for Tourism

Multipurpose Hall Landscaped Area Multipurpose Hall B) Shiv Temple

Village Name: Dhaga


This temple is located in the forest of Dhaga village Visitors can see animals like Tiger, Nillgay,

Dear near Temple

This forest village is situated on mountains of Satpuda hill ranges near the sub river of Dham.3 Km from this village Shiv temple is located on the bank of Dham River, It is said that this temple is located here more than 200 years ago. Along with the main Shiv temple other temple like Hanuman Temple and ganpati Temple is located in this area.

Every year a huge fair of Maha Shivratri is arranged here. During this period thousand of devotees visit this place. As this spot is isolated from urban area on weekend tourists from surrounding districts visit this place.

Current Visitation:

Fair/ Festival Duration of Fair/ Festival No. Of visitors Maha Shivratri 4 Day (August) 80,000 Hanuman Jayanti 1Day 20,000 Visitors on weekend 50


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Children‘s play area, Drinking water facility (2 No of Hand pump)


Up gradation of Approach road, Provision of solar lights in temple complex, Bamboo or Mud cottages for Night Campaigning, Provision for arranging adventure camps like tracking or wildlife photography, Bridge connecting Shiv Mandir, Direction and signage‘s , Mechanism for solid waste management so that forest area should not suffer due to increase in tourism, Dustbins at right places, sitting and resting, facility for cooking area, facility for dining area, up gradation of Children‘s play area.

Potential for Tourism:

As this Site is isolated from urban area, this site has very much potential to be developed as Religious and scenic spot. As temple is located on foot of saathpuda range tracking camps, wildlife photography camps can be arranged here.

Approach Road for Shiv

Temple Harihar Maharaj Samadhi Dham river And Shiv

Mandir Caves

C) Das Tekdi. Village : Antora


Antora is a small village in Ashti taluka; around 50 years ago Saint Tukdoji Maharaj came to

Antora village and stayed on a hill near Antora village. During his stay he spread the message of

unity, worship of god, cleanliness; he exhorted people to stop animal sacrifice as part of

religious rituals and campaigned against vices such as alcohol abuse to villagers through his very

simple language. After that the people from surrounding villages used to do bhajanas and


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Kirtanas on This hill and it was later named as Das Tekti. Even today every morning people

gather together in temple for worship.

Current Visitation:

Fair/ Festival Duration of Fair/ Festival No. Of visitors /day Das Tekdi Utsav 7Day (5th Jan-12th Jan) 2000-3000 Daily Visitors 100-150


Approach road, Water tank, sabhamandapa for performing ritual activities

Ongoing project: Construction of main Temple Building.

Proposed infrastructure for tourism: Accommodation facility (6 Rooms), Drinking water

Facility , signage‘s, sitting and resting, Public convenience complex, solar lights besides

approach road, boarding‘s showing messages of Saint Tukdoji Maharaj at right places.


As the temple is located on top of the hill one can see the beautiful view of Simbhora dam and

surrounding villages from temple. This temple can be developed as religious and scenic tourist

spot in Wardha district.

Datta Temple Main Entrance for Temple Ongoing Construction for Sabhamandapa


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D) Farid Baba Dargha.

Village: Girad


Sheikh Farid Baba Dargah is situated in Girad in Samudrapur Tehsil. It is the tomb of a

renowned Muslim Saint, Sheikh Farid Baba, who used to stand on his head while offering

prayers. The festival of Muharram, which is held for ten days, is a major attraction here. Every

year lots of Muslim, Hindu and Shikh Devotees Visit this place. The location of dirham is on

top of the hill from where one can see the beautiful view of surrounding nature.

It is said that Fareed Baba was a Miraculous man, the well in which Farid baba used to pray in

reverse position is still existing in Dargha Complex, On the south side of the dargha there is a

pond with lots of Turtles and fishes in it is located, similarly on the northern side of the dargha

again a well and a Kunda is located.


Accommodation facility, water cooler, parking facility, shops for selling ritual goods

Ongoing projects: Entrance gate for dargha


Open Air Theater, Rock Garden, Children‘s play area, water body development, plantation,

pathway, construction of public toilet block, construction of kitchen area, upgradation of

approach road (2 KM) , Rock garden , Open air theater


The prime location of dargha and the history of Fareed baba itself make this precious place an

eye catching religious spot in Samdrapur district.

E) Hanuman& Bhavani Mata Temple:

Village name: Sarangpuri (Arvi Taluka)

Inherent Attractions: Sarangpuri is located at a distance of 4 KM from Arvi, The main temple of Hanuman &

Bhavani Mata is located at top of the hill from where one can see the beautiful view of lake.


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Located at the eastern side of the temple this lake makes the temple site valuable for developing

as a tourist spot in this area. Every Year during Hanuman Jayanti and Navaratri thousand of

Devotes visit this place. Looking at the potential of the site some efforts were done in past for

developing the site as a major tourist attraction.

Current Visitation:

Fair/ Festival Duration of Fair/ Festival No. Of visitors Hanuman Jayanti 1 Days 2500 Navaratri 9 Days 30,000-40,000 Daily 20-30

Existing Infrastructure: Nil


Up gradation of approach road (Approx 4 km), Construction of Bridge connecting Temple to

the approach road, Parking Area, Water sport activity, Renovation of temple building,

construction of steps to reach to main temple, Shops for sailing ritual goods, restaurant, Sitting

and resting, Drinking water facility, Lighting for approach and access road, Lighting for

monument, Children‘s play area, View points, landscaping, public Convenience complex,

Direction and signage


Looking at the location of the temple this spot can be developed as religious &scenic spot

where tours and picnics can be organised.

View Of Dam From Temple


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Minor spots for tourism development


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6.2.4. Spots Included as Minor spots

A) Shiv Temple:

Village Name Umri , (Wardha Taluka)

Existing Infrastructure Drinking water Facility.

ongoing project Construction of Bhaktanivas through Tourism Development Fund of 20,00,000

Current Visitation 50-60 visitors daily , 1500-2000 no of person during Maha Shivratri

Propose infrastructure for tourism Public convenience complex, Water Cooler Facility , Renovation of Entrance gate

Entrance Gate Main Temple Building Ongoing Construction for

Bhaktanivas

B) Krishna temple

Village Name Amla , (Wardha Taluka)

Existing Infrastructure Drinking water facility

ongoing project Construction of Sabhamandap

Current Visitation 10-20No of persons daily, 1000-1500 no of persons on Gokulashtami.

Propose infrastructure for tourism

Cleaning of temple complex, construction of compound wall, construction of Entrance gate, Water cooler , shops for providing ritual goods, renovation of main temple building , signage’s, landscaping , sitting and resting. Solar lights, lighting for main temple building, accommodation facility, Toilet Block.

Main temple Building Statue of lord Krishna Drinking water facility


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C) Maharudra Hanuman Temple

Village Name Sewa , (Wardha Taluka)

Existing Infrastructure Kitchen area, Drinking water facility , Sabhagruha

ongoing project

Current Visitation 100 No of devotees on Every Saturday, 5000-6000 No of Devotee on Hanuman Jayanti.


Water cooler , Toilet block, Dustbins at right places, provision of sitting and resting in Garden Area

Entrance Gate Garden Area Sabhagruha

D) Narsai Mata Temple

Village Name Anji ( Wardha Taluka)

Existing Infrastructure Sabhamandap, Cooking Area,

ongoing project Construction for Bhaktanivas, Construction for Toilet Block

Current Visitation 50-100 No. of persons Daily


Water Cooler, Landscape development, Up gradation of Kitchen area, Shops for providing Ritual Goods , Solar Light

Narsai Mata Temple Sabhamandap / sitting and

Resting area Main Entrance Gate


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E) Sadanand Math

Village Name Hirapur ( Wardha Taluka)

Existing Infrastructure

Accommodation facility (2 rooms) , 1 hall for arranging social functions , Water Tank, Cooking area

ongoing project Construction of Bhaktanivas.

Current Visitation

20-25 No. of persons Daily, 10000 – 20000 No of persons on Gurupournima, 20000 No of persons during 2 days festival in January.


Water Cooler, Landscape development, Up gradation of Kitchen area, Shops for providing Ritual Goods, Solar Lights, upgradation of internal roads, up gradation of Accommodation rooms.

Main Temple Rooms for accommodation Ongoing construction for

bhaktanivas and Water tank.

F) Lakshmi Temple

Village Name Zhadshi (Selu District)

Existing Infrastructure Accommodation Facility (2 Rooms), Cooking area, dining area

ongoing project Nill

Current Visitation 20-30 visitors daily, 20000 no of visitors during Navratri.


Drinking water facility with Water Cooler, Renovation of main Temple building , Sitting and resting , solar lights for Temple, construction of entrance gate and compound wall

Main Lakshmi Temple Accommodation Facility Cooking Area


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G) Vitthal Rakhumai Temple

Village Name Ghorad (Selu Taluka)

Existing Infrastructure Accommodation Facility (10Rooms), drinking water facility , parking area

ongoing project Renovation of temple(coloring)

Current Visitation 50-60 Visitors Daily, 1000 no of visitors during seven days

festival of Ramknavmi


Water Cooler, building , Sitting and resting , provision of Dustbins at right places, shops for providing ritual goods, cleaning of outside area, provision for toilet block outside temple area

Temple Entrance Gate Ongoing Renovation work Well for drinking water

H) Subhash Baba Temple.

Village Name Pimplekhuta

Existing Infrastructure Shade for cooking area, drinking water facility

ongoing project Nil

Current Visitation 20-25 Visitors Daily, 10,000 no of person on Rathasaptami in February


Entrance gate and Compound wall For temple, Public convenience block, Landscape development , sitting and resting , Provision of Solar lights in temple complex , water cooler , shops for providing ritual goods, Boards describing History of Subhash baba

Main Temple Building Samadhi of Subhash baba Board displaying proposed

work for temple


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I) Shankar Temple.

Village Name Selu

Existing Infrastructure Room for accommodation (1room), Drinking water facility

ongoing project Construction of sabnhagruha

Current Visitation

40-50 no of visitors daily, 4000-5000 no of visitors on Maha Shivratri, 2000 no of persons on Hanuman Jayanti.


Toilet block, river front development, cleaning of surrounding area, shops for providing ritual goods, landscaping within temple complex, sitting &resting, water cooler.

Main Temple Building Ongoing construction Backside entrance

J) Sant Tiprewale Maharaj & Bhuteshwar Maharaj Temple.

Village Name Ashti

Existing Infrastructure Drinking water facility

ongoing project Nil

Current Visitation 20-25 Visitors Daily,

Entrance Gate Main Temple Building Approach Road


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K) Vitthal Rukhamai Temple.

Village Name Anadwadi ( Ashti Taluka)

Existing Infrastructure Accommodation facility(3 rooms), drinking water facility

ongoing project Renovation & construction of Main temple building

Current Visitation 30-40 no. of persons daily, 1000-1200 no of persons during festival in February.


Provision of toilet block, direction signages, parking facility, shops for providing ritual goods & water cooler.

Approach Road Ongoing Construction View of gabhara.

L) Somsai Temple.

Village Name Umari (Karanja Taluka)

Existing Infrastructure Nil

ongoing project Nil

Current Visitation 20-25 No of persons Daily8000 no of persons on Maha Shivratri.


Construction of compound wall along with Entrance gate, landscaping , Drinking water facility with water cooler , sitting resting , shops for providing ritual goods, Lighting inside temple building , solar lights for temple complex , Direction signage’s at right place.

Approach Road For Temple Main Temple Building


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M) Premnath Temple.

Village Name Agargaon ( Kranja Taluka)


ongoing project Construction of Sabhamandap and Bhaktanivas

Current Visitation 20-25 No of persons Daily8000-9000 no of visitors in September


Construction of compound wall along with Entrance gate, landscaping , Drinking water facility with water cooler , sitting resting , shops for providing ritual goods, Lighting inside temple building , solar lights for temple complex , Direction signage’s at right place.

Temple Entrance Gate Construction site for Bhaktanivas

N) Bharti Baba & Hanuman Temple.

Village Name Nagalwadi ( Kranja Taluka)

Existing Infrastructure Drinking water facility, Sitting area.


Current Visitation 30-40 No of persons Daily , 2000-2500 No of person On Hanuman Jayanti


Landscaping for Temple complex, Sitting and Resting, Toilet Block, Water cooler with water filter facility, Accommodation facility, and solar lights in temple complex.

Entrance Gate Ongoing Construction of

Sabhamandapa Bore well and hand pump for

drinking water


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O) Rudreshwar Temple.

Village Name Pohana ( Hinganghat)

Location

Existing Infrastructure Shade for cooking area

ongoing project Landscape development, Renovation of main temple building.

Current Visitation 10-15 Visitors Daily, 2000-3000 No of visitors on Maha Shivratri.


Conservation of old stone statues, Boards displaying History of Temple, Compound wall, Cleaning of outside complex, Water cooler, Toilet Block.

Entrance Gate Main Temple Building Old Stone statue

P) Santa Nagaji Maharaj Temple.

Village Name Pardi (Hinganghat Taluka)


Accommodation facility , cooking area, drinking

water , Sabhagruha

ongoing project Construction of Sabhagruha

Current Visitation 40-50 No of persons Daily


Up gradation of approach road, Provision of Water

Cooler, Lighting inside temple, solar lights in complex

of temple.

Access Road For Temple Main Temple Building Drinking water Facility


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Q) Mauni Mata Temple.

Village Name Mandgaon ( samdrapur Taluka)

Location


ongoing project Nil

Current Visitation

30-40 No. of persons daily, 400-500 no of persons during

festivals in March.


Compound wall, Entrance gate, Landscape, Lighting inside

Temple, Drinking water facility, shops for providing ritual

goods.

Approach Road Mauni Mata Temple

R) Sant Bhuranpure Maharaj.

Village Name Mandgaon ( samdrapur Taluka)

Location


ongoing project Nil

Current Visitation 30-40 No. of persons daily, 200-300 no of persons during festivals in August.


Cleaning of temple complex, Renovation of Accommodation rooms, Toilet block, Compound wall between Gaushala and temple, Water cooler, Provision of Cooking area.

Main Temple Building Gaushala


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S) Hanuman Temple.

Village Name Takli Khode ( Deoli Taluka)

Existing Infrastructure Drinking water Facility , Toilet Block, Cooking area


Current Visitation

100-200 no. of visitors on every Saturday, 3000-4000 no. of visitors on Hanuman Jayanti.


Water Cooler, landscape development, Solar lights for temple complex, Dustbins at right places, Entrance gate.

Main Temple Building Ongoing Construction of Sabhamandap

Sitting and resting area.

T) Abaji Maharaj.

Village Name Sonegaon ( Deoli Taluka)


Accommodation facility (8 Rooms) Toilet Block , Parking , Drinking water Facility , Sitting Resting , Generator for power Back up, Cooking area , Dining Area

ongoing project Nil

Current Visitation 20-30 No. of person’s Daily, 200-250 no. of persons daily for 5 days festival in December.

Propose infrastructure for tourism Compound wall, solar lights in parking, water cooler, and signage’s at right places.

Main Entrance for Temple Accommodation Facility Back Side view of temple.


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U) Sant Gyaneshwar Maharaj Temple.

Village Nandura

Location Nandura

Existing Infrastructure Accommodation facility (4 rooms) , drinking water facility


Current Visitation

200-250 no of visitors daily in a week of January. 30-40 no

of visitors daily


Renovation of entrance gate & compound wall, Landscape with in temple complex, Solar lights, Drinking water facility with water cooler.

Main Temple Building Accommodation facility

V) Siddheshwar Temple.

Village Name Nachangaon (Deoli Taluka)

Existing Infrastructure Drinking water Facility , Hall for arranging

social functions like marriage, toilet block

ongoing project Nil

Current Visitation

70-80 no. of visitors on every Saturday,

2000 no. of visitors Shivratri, 2500 no of

visitors on Ganesh Chathurti.

Propose infrastructure for tourism Renovation of toilet block, provision of

water cooler.

Siddheshwar temple Drinking water Facility Temple campus


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Spots for Historical tourism development


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6.2.5. Historical significance of the Wardha district:

Wardha District is Known for its strong historical backround , Places like sevagra which is only

8 KM from Wardha city was fous of Indias freedom movement post 1934 , pavnar about 10

Km from Wardha city was home to another stalwart of india‘s freedom struggle and Gandhijies

idological diciple, Vinoba Bhave . This area became the central place for a number of

institutions for the nation building activities visualized by Gandhi and his associates. Many of

the institutions still continue the legacy of the larger vision behind struggle for independent

India.There are many heritage strucures like Bajaj Wadi , Magan Sangrhalay , Gandhi gyan

Mandir etc. with in Wardha city.

Similarly Ashti town within Wardha district is also known for its historcal evidence in 1942 ,

knowing the strong backround of the district it is advisible to highlight all this places on state

as well as national level so that more tourist can be atrracted , for which all the Historical

structure within and surrounding Wardha city needs to be devolped. The following section of

the report will highlight the proposals for the same.

The major projects that can be taken for tourism devlopment are:

1. Rejuvenation of junctions on approach to Wardha. (This can be an immediate project.)

2.„Swarajya Pheri‟ Heritage Walks to link the locations associated with Gandhi, with national

struggle and of important historic and environmental significance.

3. „Gandhi for Tomorrow‟: A theme center as a new Tourist Destination which will include:

a. Convention and Research Centre

b. Interactive Exhibition of Sustainability

4. „Sustainable Economic Zone‟ to include:

a. Technology Transfer Institute

b. Production of Sustainable Products with an up- scale approach

c. Clusters of Khadi and other cottage industries products

The details about the above projects are as follows.


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1 . Rejuvention of Junctions:

The objective of the above project is to provide identity and recognition to the destination of

Wardha Sevagram and the Theme Centre on the 8acre site. For this it is necessary to create

‗ambiance build up‘ elements along the approach road right from Nagpur railway station and

Dr Babasaheb Ambedkar airport. The bifurcation node enroute at Buti Bori beyond which it is

proposed to have a 4 lane road to Sevagram (Ahinsa Marg) could be transformed into an

inviting landmark. To achieve this about 6 information Kiosks could be provided at the above

and other junctions. Vista could be created by tree plantation. Well designed Signage and

Graphics, Archways and Gantries over the roadways could create inviting features.

Figure 6-2: Proposed four lane Ahinsa Marg


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As Wardha is a land of freedom fighter there are many Historical structures within Wardha

City . Fig No 6.2 shows the location of heritage structure within Wardha city.

Figure 6-3: Existing Historic sites within Wardha city

2. Heritage Route, “Swarjya Pheri”

Heritage Walks to be linked the locations and nodes associated with Gandhi, with national

struggle and nodes of important historic and environmental significance.

Following institutions and nodes are identified for designing the Heritage Walks

1. Sevagram Ashram 2. Nai Talim Parisar Sevagram 3. Gandhi Seva Sangh 4. Sarva Seva Sangh 5. Kasturba Health Society 6.Mahila Ashram, Wardha 7.Kakawadi 8.Shiksha Mandal 9.Bajaj Wadi

10. Gandhi Gyan Mandir 11. Gandhi Statue 12. Laxminarayan Temple 13. Swarajya Bhandar 14. Gandhi Vichar Parishad 15. Magan Sangrahalaya (Museum) 16. Goseva Goras Bhandar 17. Village Industries Research 18. Rashtra Bhasha Prachar Samiti


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19. Gandhi Memorial Leprosy Foundation 20. Matru Seva Sangh 21. Geetai Mandir 22. Vishva Shanti Stupa 23. Gram Seva Mandal, Gopuri 24. Krishi Goseva Sangh, Gopuri

25. Goseva Charmalaya, Nalwadi 26. Kushthadham, Dattapur 27. Centre of Science for Villages, Dattapur 28. Vinoba Ashram, Pavnar (Brahma Vidya Mandir)

The objective is to make these locations as interesting, enjoyable and easily accessible public

spaces. The historic characteristics need to be regenerated with appropriate restorations and

urban design interventions for public to respect and protect its historic character. Each venue,

whether an Institutional Building or a chowk or a cobblestone paved lane, could be conserved-

renovated with sustainable interventions, friendly to both, domestic and international tourists,

with seating and local craft bazaar activities. The ―Pheri‖ route could prove to be an interesting

meandering walk or a bicycle ride. It could provide important links to socio-economic, political

and cultural legacy of Wardha - Sevagram , and to Gandhiji. As the first phase 3 to 4 nodes

could be undertaken for converting them into pedestrian public plaza. An example of the

chowk near the Magan Sangrahalay is given below.

3. “Gandhi For Tomorrow”, a Theme Centre on Wardha Sevagram Road as a Tourist

Destination Place

A strong theme is necessary to make this venue a striking tourism destination for domestic and

international visitors. ‗Gandhi for Tomorrow‘ suggests a regenerating interest in the history of

the region as well as establishing the relevance of Gandhi in today‘s and tomorrow‘s context.

Therefore it is imperative that the Built Form and the Contents are complimentary to each

other. Based on the concept of Gandhi for tomorrow, a judicious combination of the

traditional and the modern can be used to create a unique built environment. Unconventional

forms of imposing scale can be created with traditional and modern eco-friendly materials with

the help of modern technology. For instance, the traditional bamboo may be one of the

materials used for construction. It can be used to create a dynamic modern form by using

modern techniques of joinery, modern methods of preserving bamboo in all weather

conditions. The structure can be supported by the most up-to-date infrastructure and services.

Gandhi for Tomorrow‘ sees its built environment as a democratic setting which could lead to a

dynamic interaction on Gandhi‘s vision and practices. This could be a multi-disciplinary


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approach, unlike the currently existing museums on Gandhi. The present museums are

designed with a very passive role for the visitor. In the proposed setting a very proactive

experience for the visitor is envisaged. Use of modern technology such as 3D projections,

lasers, and computer generated interactive software, etc. would enable the visitor to understand

as well as experience Bapu and his ideology. It would offer an opportunity for the visitor to get

exposed and discuss Bapu‘s views on Science, Technology with appropriate demonstrations.

Six Themes for the Interactive Theme Center would be:

1. Gandhi and Education

2. Gandhi and Industry

3. Gandhi and Health

4. Gandhi and Economy

5. Gandhi and Technology

6. Gandhi and Non- Violence


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4. Technology Transfer Centre as Interface Management for Rural Urban Linkages And

Sustainable Economic Zone for „Scale-Up‟ production

These two projects are interlinked. As explained under the Economic Plan, TTC will link the

research, local production and markets for local, national and global use. Wardha has several

institutions (like rural industrialization (MGIRI) which is in the field of research and

development of rural and cottage industries products and renewable energy resources. These

efforts need to be transferred to entrepreneurs and skilled artisans for ‗scaled up‘ production.

On the other hand these products need proper Design, Branding and Marketing inputs. The

technology transfer Centre therefore can be an Interface and be housed in a new structure or

in an existing building which can be converted to house these functions. The eternal aspects of

Gandhian vision for economy would be the basis for reviving the technology in modern

context. The proposed SEZ would need a land parcel for large scale of production of various

commodities and artefacts to cater to the current global market without compromising on

sustainability and quality. Thus the production will be based on:

Old skills upgraded for high quality

Packaging/ branding with design inputs

Marketing infrastructure

Khadi Clusters, production of Health Products, Leather ware, Cosmetics, Handicrafts, Creative

Teaching Aids based on Nayi Talim, Solar equipments, Solid Waste treatment plants,

Affordable health care, Energy saving Construction Technology would be a part of the

Economic zone to create a Self Sustained Zone. Setting up and governance of Khadi Clusters

To develop clusters of traditional industries to promote Local Art.

To make traditional industries more competitive with more market-driven, productive,

Profitable and sustained employment for artisans and rural entrepreneurs.

To strengthen the local governance systems of industry clusters, with the active

participation of the local stakeholders, so that they are enabled to undertake

development initiatives by themselves.


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To build up innovative and traditional skills, improved technologies, advanced

processes, market intelligence and new models of public-private partnerships, so as to

gradually replicate similar models of cluster-based regenerated traditional industries.

A. Bapukuti

Village: Sevagram (Shegaon)

Location: 8 KM from Wardha

Land Area: 300 Acres

Inherent Attractions

Sevagram was Gandhijis Headquarters and place for experiments living from 30 th April 1936.

Seth Jamanlal Bajaj of Wardha a disciple of Mahatma Gandhi provided a land to set up an

ashram, from here Gandhiji Guided Nation Sadhna in Truth and Non violence into

community action and mass satyagraha. Sevagram is a site of many important national

decisions and movements. Ashram depicts the lifestyle of Gandhiji and his ideology of simple

living. To maintain the decorum of this space Every Evening Prayer is conducted at Prayer

Ground (Prarthana Bhumi)

The adjoining area to Ashram is called as Nai Talim Parisar. In 1940 school catering basic

education to the children was started. Likewise shanty Bhavan , Kala bhavan , Kabir bhavan ,

Naye talim Kuti is located in Nai Talim Area

On the Western side of the Ashram on the other side of the main road, the Gandhi Photo

Exhibition is developed in 1991 which depicts Gandhiji‘s life through pictures as well as

documentary on Gandhiji shown in the auditorium located at the back side of the building.

Next to the Exhibition is Yatri Nivas built by the government in 1982 for the convenience of

visitors & for holding training Camps and conferences by various constructive work institutes.

Gandhian thought camps and conferences are also held here. Up to 60 persons can live here at

a time. Some young and few experienced workers (SADHAKAS) are living in the ashram area

and working under the inspiration of Mata Nirmal Gandhi. The ashram welcomes such

aspirants who aim at building their lives and the society on the basis and inspiration of eleven


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Vows. Many International visitors inspired by Gandhi‘s thoughts and hence many of them stay

here for some period to learn more about it.

Inherent attractions: Vinoba Bhave Ashram at Pavnar, Shankar Temple at Umri, Sant Abaji

Maharaj Temple at Junona.

Current Visitation:

Fair/ Festival Duration of Fair/ Festival No. Of visitors /day Gandhi Jayanti 2nd Oct 5000-6000 Daily Visitors 200-300

Existing tourist infrastructure: Gandhi Exhibition hall, Yatri Nivas, Restaurant

Potential for Tourism development

Bapukuti is a well known place nationally and internationally this place can be developing as

the main tourist destination in Wardha district. This place is well connected with Road and

railway service, with interlinking the Bapukuti along with the other heritage & historical places

of Wardha this region can be develop as main tourist circuit in Wardha district and it can be

the part of state or national tourist circuit

Internal structures of Bapukuti Area

New Talim Area Garden Area

Yatri Nivas area Gandhi Exhibition Area Audio Visual Room


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B. Paramdham Ashram

Town: Pavnar

Location: 12 KM from Wardha

Land Area: 4 hector


The historical village of Pavnar, said to be named after the legendary Rajput King Pavan, is

situated on the banks of the Dham River. It is the site of an ashram, which was founded by the

great social reformer and activist Acharya Vinoba Bhave for the treatment of leprosy patients -

and also the location of the Gandhi Kuti. Recent excavation at the ashram unearthed stone

panels dating to the Wakataka Dynasty which is about 1500 years old all of which are now on

display on the complex. On the river side of the Ashram Samadhi of Acharyva Vinoba Bhave is

located.

The ashram houses about 60 to 70 persons each more than about 50 years of age who tried to

be self reliant. They grow their own food – vegetables, grains and fruits, milk their own cows,

use the cow dung for producing biogas for the kitchen as well as prepare their own clothes of

khadi. Ashram also has accommodation facility for visitors willing to work in ashram for 2-3

days.

The ashram depicts the message ―There is nothing much you need to live a satisfying life,

once you stay simply and you are not over dependent on others you feel relaxed and can feel

deeply satisfied‖

After Martyrdom, of Mahatma Gandhi a portion of his ash was immersed in Dham River at Pavnar since then Gandhi Mela is held on every 12th Feb. This mela is organized by inmates of Paramdham Ashram and some talks for educating the people about basic principle about Sarvodaya are arranged here.

Other nearby attractions: Gandhi Ashram at Pavnar.

Current Visitation:

Fair/ Festival Duration of Fair/ Festival No. Of visitors /day Gandhi Mela 1 Day (12Feb) 5000-7000 Daily Visitors 60-70


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Accommodation facility, Book stall, information centre & Sitting and resting.

Proposed tourism infrastructure:

Cleanliness around River side area of ashram, solar lights in ashram complex, renovation of

Acharya Vinoba Bhave Samadhi, exhibition area displaying Acharya Vinoba Bhave and

Gandhiji History and Picture, Beatification of Dham River.


Looking at the Historical background and importance of this place this place can be developed

as a part of state tourists Circuit.

Vinoba Bhave Samdhi Book Stall Garden Area

Panoramic View of garden area at Paramdham Ashram

C. Hutatma Smarak.

Town: Ashti




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This place came in the historical evidence in 1942 on the day of Nagpanchami festival when

the freedom fighter went to the police station to fight against British and to destroy all police

record, during which six freedom fighters were shot dead.

This evidence shows unique contribution made by freedom fighters for the cause of attainment

of independence. Most of the persons who made sacrifices were in their teen age during this

quit India movement , this place shows greatness of all freedom fighters which brought glory

and self respect to our motherland from all walks of life , transcending all barriers of caste,

religion and region & worked for a common cause.

Fair/ Festival Duration of Fair/ Festival No. Of visitors /day Republic day 26th Jan 3000 Independence day 15thAugust 2500 Nagpanchami 1500

Infrastructure for tourism:

Landscaping, sitting and resting, auditorium, museum for displaying historical photograph, Musical fountain& laser show, open air theatre

Potential for tourism development:

Looking at the strong historical background of Ashti this place can be develop as a major historical place in Wardha district and can be included in district level or state level circuit.

Existing Hutatma smarak Building Historical police station

Existing Hutatma smarak Campus


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Forest And Water Body


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6.2.6. Forest and water Body within Wardha District.

Bor Wildlife sanctuary

Village: Bori



It is located in isolated hill range in Wardha Valley in the foot hills of Satpuda, which forms

the catchments of Bor River. The Bor River is perennial inside the Sanctuary.

Bor Wildlife Sanctuary having area of 61.10 sq.km. Came into existence vide Government of

Maharashtra Notification No. WLP-1670/43126(a)-4, dt.27/11/1970. Bor Wildlife Sanctuary

is situated along the Southern boundary of Nagpur district and Northern boundary of Wardha

district of Maharashtra, and extends over an area 61.10 sq.km. Excluding the reservoir. It

represents the floral and faunal wealth of Satpuda-Maikal Landscape. Satpuda runs along the

Northern boundary of Maharashtra from West to East and meets the Maikal Hill range which

comes from Kanha. It was a game reserve which was subsequently declared as Wildlife

Sanctuary in 1970 to conserve its rich biodiversity and the catchment value of Bor River whose

sub basin is Wardha River and basin is Godavari River. Bor Wildlife Sanctuary supports a

dense population of Tiger and Panther which is comparable to Kahna and Pench in terms of

animals/km2.

Bor Wildlife Sanctuary derives its name from Bor River which meanders along the central

portion of the sanctuary like serpants and divides the sanctuary in two parts.

The Sanctuary area constitutes a unique Eco-system comprising a wide variety of flora and

fauna, including the diverse and rich aquatic life and flora-fauna. It is also known for sites and

places of natural scenic beauty.

Existing Infrastructure: MTDC resort and private resort, Jungle safari, home stay at core are of

forest

Proposal for Bor wildlife sanctuary

Entrance gate with CCTV Camera , Borewell , Solar Pump, Ticket counter, Nursery , Public

convenience block, Drinking water facility with water cooler, Solar fencing


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Proposal for New Bor Wildlife Sanctuary:

Entrance gate with CCTV Camera, Handpump, Solar pump, Construction for Forest Lake.

Entrance gate for BOR Dharan

BOR dam view MTDC Resort at Bor Dam

Figure 6-4: Map of Boor Wildlife Sanctuary


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Mahakali Dam:

Mahakali Dam is built on the river Dham, under Dham Irrigation Project in 1986. The total

length of dam is 1728 M (5669.291 ft.) A popular Mahakali Temple is built just below the

Dam. This is a popular Tourist attraction for its scenic beauty and the Mahakali Temple Where

lodging and boarding facilities are available. Many of the local tourists & Tourists from other

district visit this dam on weekend.

The strong connectivity with surrounding villages makes it a very famous tourists place, and

many school picnics are also arranged regularly here.

Figure 6-5: Existing map of Mahakali Dam


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Accommodation facility, drinking water facility, community hall, library.

To propose Infrastructure for tourism:

Upgrdation of approach road, upgrdation of kitchen area, upgrdation of children‘s play area,

parking facility, ghat development, construction of retaining wall, construction of steps along

riverside, landscape development, expansion of temple area, renovation of main temple

building

Proposals for water sport facility centre and Restaurant at Mahakali Dam

Up gradation of approach road, signage‘s, renovation of security cabin, Renovation of entrance

gate, Landscaping, Shades for life guards, Renovation of restaurant Building & water sports

facility.

View from Mahakali Dam

Lower Wardha Dam:

Lower Wardha dam build on Wardha river it s located on the district boundary of Wardha &

Amaravati, this s one of the largest water body in Wardha district and every year many tourists

from surrounding district visits this place during monsoon. Many migrating birds can be

observed here.

Existing infrastructure:

Irrigation department guest house.


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Proposed infrastructure:

Upgrdation of approach road, Water Park, resort, toilet blocks, machhan, and sustainable eco

huts, boating through non motorized boats, adventure sports zone, and drinking water facility.

Potential for Tourist development:

As mentioned above it is one of the largest water bodies in Wardha district, scenic beauty of

surrounding nature makes it more valuable. Similarly it is located on a Wardha and Amravati

district boundary hence it can attract local population from both the district.

View of Lower Wardha Dam


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Wellness Tourism


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6.2.7. Scope for Wellness Tourism within Wardha District

Introduction

India has always been known for its rich heritage of ‗Wellness‘ traditions and has enormous

possibilities to offer to ‗Wellness‘ seekers. The Indian ‗Wellness‘ industry is one of the fastest

growing segment of the travel and leisure industry. India has the potential to become an

attractive ‗Wellness‘ destination for the global travellers. Therefore, there is need to position

India as a centre of ‗Wellness‘ that has been an integral part of the Indian way of life. Realizing

this potential to develop ‗Wellness‘ Tourism as a niche tourism product for attracting both

domestic and international tourists.

Wardha district is blessed with many of its historical and heritage places. As mentioned in the

above report destinations like Bapukuti at Sewagram , Paramdham Ashram at Pavnar &

MGIRI at Wardha are the places where wellness tourism and education tourism can be

developed. The proposed Wardha-Sewagram revitalization project will offer many

opportunities for Wardha District to attract domestic as well as international wellness seeker.

Definition of Wellness Tourism:

‗Wellness‘ is generally used to mean a healthy balance of the mind, body and spirit that results

in an overall feeling of well-being. ‗‗Wellness‘ Tourism‘ can therefore be defined as travel that

involves to experience an active process of becoming aware of and making choices toward a

more successful existence. In other words, ‗Wellness‘ is a view of health that emphasizes the

state of the entire being and its ongoing development.

The Ministry of Tourism, Government of India, is formulating guidelines to develop and

promote India as ‗Wellness‘ destinations are as follows

Mission :

To promote India as a multiple tourism attraction destination offering varied niche products to

make India a 365 days destination. The following are the broad areas of financial assistance by

which the Ministry of Tourism seeks to support initiatives of the stakeholders to promote

‗Wellness‘ Tourism.


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Support for Developing Publicity Material:

Ministry of Tourism would provide financial assistance for developing publicity material like

brochures, print creative, audio video presentations, short films, radio jingles, creation of web-

sites, online creative‘s etc. to promote ‗Wellness‘ Tourism. The financial assistance would be

provided on a 67:33 sharing basis with 67% of contribution from Ministry of Tourism and

33% from stakeholders based on the recommendations of the ‗Wellness Tourism‘ Promotion

Committee (details at para 09) subject to a maximum ceiling of Rs 50 lakhs per year. This

support would not be eligible for media spends like release of advertisements in print television

or internet. Capacity Building for ―‗Wellness‘Tourism Service Providers‖

The Ministry of Tourism would provide financial assistance to State

Govt. / Union Territory Administrations, ‗Wellness‘ Centres accredited by National Board for

Accreditation of Hospitals and Healthcare Services (NABH) for capacity building programmes

for under its Capacity Building for Service Providers Scheme (CBSP) for :

(a) Training of Technicians/ therapists

(b) Training of managerial, housekeeping and hospitality staff.

( c) Developing Syllabi / Training modules

(d) Any other

The CBSP guidelines are available in Ministry of Tourism website WWW.TOURISM.GOV.IN

Supporting International ‗Wellness Tourism‘ Events The Ministry of Tourism would continue

to extend support for participation in the International ‗Wellness‘ Tourism events duly

identified and approved by Ministry of Tourism under the existing guidelines for Market

Development Assistance(MDA) for „Wellness Tourism‟ Service Providers

(WTSP), Details of MDA Scheme for WTSP available on Ministry of Tourism website

WWW.TOURISM.GOV.IN Participation in ‗Wellness Tourism‘ International Events

http://www.tourism.gov.in/

http://www.tourism.gov.in/


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The Ministry of Tourism would participate in International ‗Wellness‘ Events through its

overseas offices. The Wellness Tourism Promotion Committee would draw out a calendar of

events and share it with all concerned.

Domestic Events

The Ministry of Tourism would provide financial assistance for four seminars/events in a

financial year with a ceiling of Rs. 10.00 lakh each on a 50:50 sharing basis . The Committee

on ‗Wellness Tourism‘ would decide the detailed criteria and modalities for the scheme.

Use of Incredible India Logo

The Ministry of Tourism would permit the use of logo for promotion of prestigious national

and international Wellness events recommended by the Wellness Tourism Promotion

Committee, as per the policy laid by Ministry of Tourism from time to time. ‗Wellness

Tourism‘ Promotion Committee(WTPC)

The Ministry of Tourism would constitute the WTPC consisting of stakeholders in the field of

‗Wellness Tourism‘ and representatives of the concerned administrative ministries including

the Ministry of Tourism. The Committee members would be nominated by the Ministry of

Tourism for a period of two years. The ‗Terms of Reference‘ of the Committee would be as

Follow:

a) To firm up the ‗Wellness Tourism‘ guidelines.

b) Finalize the modalities for disbursement of the financial assistance.

c) Examine and finalize the recommendations of the following four working groups of the

workshop held workshop on promotion of ‗Wellness Tourism‘ held on 15 Feb 2011:

Marketing ‗Wellness Tourism‘

Accreditation for ‗Wellness‘ Centres

Strategy for Development of different components of ‗Wellness Tourism‘

Training of ‗Wellness‘ Professionals

d) Finalize the syllabi for training programs for broad basing vocational education


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e) Approve any other ‗Wellness‘ related events to be financially assisted or otherwise

f) Any other relevant issue. The expenditure for the financial assistance for activities as

mentioned above , excluding international events, would be met from the Domestic Publicity

and Promotion including hospitality, head . The overseas office will meet the expenditure on

international event from their own promotional budgets.

Scope for Wellness Tourism in Wardha District:

The district consists of a good potential for developing wellness tourism, as Wardha district

consist of many water bodies where tourism activities like meditation centres, Ayurvedic spa,

panchakarma centre can be proposed.

Destinations where Wellness tourism can be developed are listed below

Table 6-5: Destinations for developing wellness tourism Name of destination Proposed activity Existing activity

Bapukuti at Sewagram Meditation centre & Ayurvedic treatment & SPA centre

This activity can be proposed within Revitalization of Wardha-Sewagram Project.

Paramdham Ashram at Pavnar

Marketing and tourist information centre

At present the tourist willing to stay in ashram can stay for 4-5 days within campus and can participate in daily activities with members of Ashram

Mahakali Temple , Mahakali Construction and development of a meditation hall and marketing.

Meditation hall construction is already in progress on site , accommodation facility for tourist a available

Dhaga forest Construction of Eco Huts , with panchakarma or Ayurvedic spa facility

Temporary shades constructed on site but no tourism activity apart from fair & Festival and weekend tourist.


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Bor dam Development of Stupa Campus for conducting meditation camps, development will include construction of rooms for accommodation facility and landscape development. Construction of eco Huts for leisure and accommodation facility for tourist near buffer zone.

Meditation workshops are conducted within Dhamma Campus

Das Tekdi , Antorta Construction of meditation hall.

NILL

Potential sites for developing wellness tourism within district are mentioned in following map.

Figure 6-6: Location Map of Spots for wellness tourism within Wardha district


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CHAPTER 7. TOURISM CIRCUIT LAYOUT PLAN

7.1. CIRCUIT DESIGN

7.1.1. Need for circuit

The preliminary survey revealed that Wardha lacks destinations that can attract tourists on the

basis of the inherent attraction alone. It does however have a good mix of tourism destinations to offer

to a tourist. It can thus, through the number and variety of destination, cater to the interests of many

types of tourists.

In order to exploit the mix and variety of sites in Wardha, circuits would need to be designed.

These circuits could be formed through the conjunction of sites, in order to offer the tourist a

more complete experience. The objectives for designing the circuits were as follows:

To provide a varied experience to the tourist

To aid the decision making of tourists

To facilitate tourist visits to the maximum possible destinations in limited time

To aid in the economic development of the region by facilitating the movement of tourists

to more sites (ripple effect)

7.1.2. Selection of Sites to be included in Circuits

As mentioned earlier, the major sites to be included in various circuits have been identified in

the section on Site Selection. The potential for Tourism Development as part of the Circuit

was an important parameter for selection of these sites.

7.1.3. Pavnar-Sewagram Circuit as a entry Point for Wardha District

As stated earlier Wardha is a district known for the workplace for many famous personalities

like Mahatma Gandhi , Vinoba Bhave , Baba Amte thus to show the impact this circuit can be

focused as entry point .All development initiatives at Pavnar-Sewagram Circuit focus on it

being the Entry Point to Wardha district. All circuits designed hence originate and terminate at

Pavnar-Sewagram Circuit.


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This has been discussed in detail in later chapter. Our marketing strategy also aims at

attracting tourists to Pavnar-Sewagram Circuit and thereafter moving them to nearby tourist

destinations by increasing their circle of influence.

Selection of minor sites to be included in the Circuits

The minor sites to be included in the circuits were selected on the basis of the following

parameters:

Inherent attraction

Accessibility and distance from major sites

Element of repetition with respect to other nearby attractions

Basic infrastructure availability

7.1.4. Parameters for formation of Circuits

In designing circuits, many permutations and combinations were possible and innumerable

circuits could have been considered for Wardha district. However, in order to select the circuits

that should be developed the following parameters were used:

Variety of tourism attractions in the circuit i.e. the varied (complete) experience that can be

given to the tourist in the circuit

Length of visit of tourist, since this affects the distance to which the tourist is prepared to

travel

1) Based on these parameters, various circuits were designed Wardha will act as the entry

point for interstate and international tourist. The various circuits identified for these

tourists are detailed in the following sub-sections. They have been classified into One Day,

Two Day and Three Day circuits

7.2. IDENTIFICATION OF CIRCUITS

7.2.1. Sub Regional Circuit

Based on the region in which the tourist sites are located, the sub regional circuits are classified

as below:

Pavnar-Sewagram Circuit (C:1)

Bor-Kelzar Circuit (C:2)


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Farid Baba circuit (C:3)

Kapshi-Higanghat Circuit (C:4)

Dhaga-Mahakali Circuit (C:5)

Ashti-Antora circuit (C:6)

These circuits have been designed keeping in view the requirement of tourist for one days, two

days visit and three days visit to Wardha district , such that all the important tourist

destinations are covered with a variety in type of tourist destinations. All the circuits have been

planned in such a way that they all start and end at places having accommodation Facility,

keeping Wardha city as the entry-exit point. All the circuits planned are suggestive and can be

customized as per personal choices.

Figure 7-1: Identified zone for Circuit development in Wardha

Pavnar-Sewagram Circuit

(C:1)

Siddhivinayak circuit (C:2)

Farid Baba circuit (C:3)

Gadhage Maharaj circuit

(C:4)

Mahakali circuit (C:5)

Ashti-Antora circuit (C:6)


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A. Pavnar-Sewagram Circuit:

List of spots under Pavnar-Sewagram Circuit. 1. Paramdham ashram , Pavnar 2. Bapukuti , Sewagram 3. Geetai Temple 4. Laksmi Narayan Temple , Wardha, 5. Shanti Stupa, Wardha 6. Bajaj Wadi, Wardha 7. Geetai Temple, Wardha 8. Laksmi Narayan Temple 9. Magan Sangrhalay. 10. Gandhi Gyan Mandir 11. Sadanand Matha, Salod 12. Hanuman temple ,Takli Khode 13. Sant Gyaneshwar Temple Nandora 14. Koteshwar Temple, Rohini 15. Abaji Maharaj Temple, Sonegaon 16. Siddheshwar Temple, Nachangaon 17. Krishna Temple , Lonsavali 18. Krishna Temple , Amla 19. Shankar temple , Umri

Figure 7-2: Pavnar- Sewagram Circuit

This circuit offers attraction for Heritage coupled with Religious tour lover. The major

attraction of this Pavnar-Sewagram Circuit will be Paramdham Ashram at Pavnar and Bapukuti

at Sewagram. Apart from this Geetai Mandir and Laksmi Narayan Temple at Wardha, Krishna

Temple at Lonsavali, whereas, other spots primarily have local visitation on daily basis and

from the nearby region during specific days of religious importance. Target tourist population

for this circuit would be the pilgrims who visit religious place with their family members and

foreign Tourists visiting spots like Bapukuti & paramdham Ashram.

As some of the spots in this circuit are visited by International Tourist it is very important to

improve the quality of existing infrastructure like Roads, Transportation system, Hotels etc.

Looking at the potential of this circuit this circuit can be developed as a part of state as well as

National Tourist Circuit.

This circuit will be the entrance point for tourists in Wardha , this circuit caters the spot

known nationally and internationally so to visit all this spots in one day will not be possible ,

considering all these facts this circuit is designed as three days circuit where on first day of

arrival in Wardha city tourists can visit all historical places within Wardha city and Bapukuti at

Pawnar , while on second day Paramdham ashram at Pavnar along with other major religious

places will be visited and on the third day remaining religious places can be visited ,


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considering Wardha as a main entrance and exist point the circuit is designed in such a way

that one could start journey from Wardha and end it near Wardha only.

Figure 7-3: Tour map for Pavnar-Sewagram Circuit

B. Bor-Kelzar Circuit:

This circuit offers a unique bundled product with Wild life Sanctuary Park& religious

Tourism. Primary attraction of this circuit includes Bor wildlife sanctuary, Bor dam; Hue en

sang Dhamma Campus centre and Stupa, one of the Ashtavinayak i.e. Siddhivinayak Temple

& Sakhubai Temple.

The young and adventure loving tourist prefers to visit Bor Wildlife sanctuary on weakened,

similar many of the devotees visit Siddhivinayak Temple at Kelzar. This circuit can be

developed for tourists from all age groups.


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List of spots covered under Bor-Kelzar Circuit. 1)Siddhivinayak Temple, Kelzar 2)Sant Sakhubai Temple, Palasgaon 3)Sant Abaji Temple, Sonegaon 4)Shankar Temple, Selu 5) Laksmi Temple, Zadshi 6)Bor wildlife sanctuary & Dam 7) Hue en sang Dhamma Campus centre and Stupa.

Figure 7-4: Bor- Kelzar Circuit

Figure 7-5: Tour map for Bor- Kelzar circuit


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Considering the types of spot in this circuit the tourist map is designed in such a way that

tourists can start their journey from Kelzar as it have strong connectivity with Wardha

&Nagpur, and end their journey at Bor dam complex so that tourist can enjoy their night stay

at accommodation facility available at the MTDC resort at Bor dam.

C. Girad-Sakurli Circuit:

1) Farid Baba Dargha , Girad 2) Pothara Dam 3) Sant Bhrhanpure & Mauna Mata temple, Mandgaon 4) Bhawani Mata Temple, Sakurli

Figure 7-6: Farid Baba dargha Circuit

This circuit offers attraction for the religious enthusiast added with scenic beauty. Chief attraction in this circuit includes Farid Baba Dargha, Pothra dam & Bhavani Mata mandir at Sakurli. Main focal point of the circuit is Farid Baba Dargha which is one of the favorite destinations for devotees from different Districts and states, Similarly Pothra dam can be major local visitation as well as surrounding districts.

Figure 7-7: Tour map for Fareed Baba Circuit


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D. Kapshi-Higanghat Circuit:

This circuit offers similar type of attraction mainly for religious tourist; however, few of these

religious spots are situated amidst natural surroundings and draw tourists of all age group.

Primary attractions in this circuit are Nagaji temple at Shahi Langadi, Gadhage Maharaj

Samadi & Laksmi Narayan Temple Kapshi; People from various part of Maharashtra often visit

these temples and more particularly on festive days.

List of spots covered in Kapshi-Higanghat Circuit 1)Sant Gadhage Maharaj Samadhi 2) Sant Nagbaba Temple. 3) Nagraj Maharaj Temple , Pardi 4) Rudreshwar temple, Pohana. 5)Laksmi Narayan Temple , Kapshi

Figure 7-8: Kapshi - Higanghat Circuit

Figure 7-9: Tour map for Kapshi-Higanghat Circuit


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E. Dhaga-Mahakali Circuit:

This circuit is spread over a relatively larger geographical area and offers attraction for religious

tourist and Adventure loving tourists .Some major attractions of this circuit are Mahakali

temple (Mahakali) and Shiva temple (Dhaga). Mahakali temple is a famous temple of the region

and attracts many local as well as domestic tourists. Another attraction in the circuit is

hanuman temple (Sarangpuri) and Lahanuji Maharaj temple (Takarkheda). The temple of

Lahanuji Maharaj at Takarkheda is one of the famous major religious spot in Wardha district.

List of spots Under Dhaga-Mahakali Circuit. 1)Hanuman & Mata Mandir , Sarangpuri 2)Mahakali Temple , Mahakali 3)NarsaMata Temple, Anji 4)Maharudra Hanuman Temple, Sewa 5)Subhash Baba Temple, Pimpalkhuta 6)Sant Lahanuji Maharaj Temple, Takarkherda 7)Shiv Temple Dhaga. 8)Premnath Temple, Agargaon. 9)Bharti Baba &

Hanuman Temple, Nagalwadi 10)Somsai Shiv Temple Umri

Figure 7-10: Dhaga-Mahakali Circuit


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Figure 7-11: Tour map for Dhaga-Mahakali circuit

F. Ashti-Antora circuit:

1)Shahid Smarak , Ashti 2)Kapileshwar & peer baba Dargha , Ashti 3)Sant Tiprewale Maharaj Temple , Ashti 4)Vitthal Rukhmai , Anandwadi 5)Das Tekdi , Antora 6)Chandika Mata temple, Tarasawanga.

Figure 7-12: Ashti-Antora circuit


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This circuit offers attraction for religious tourists as well as tourists interested in visiting

heritage places. The major religious places in the circuit are Das Tekdi (Antora and Peer Baba

Dargha (Ashti). Similarly Shahid smarak at Ashti is one of the Heritage attractions in Wardha

district, to attract more tourists as this heritage place many proposals are proposed within Ashti

Village.

Figure 7-13: Tour map for Ashti-Antora circuit


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CHAPTER 8. TOURIST DEANAD ESTIMATION

8.1. TOURIST PROJECTIONS As discussed in earlier chapter, Wardha offers several types of attractions spread over an area of

8 tehsils. Considering the fact that majority of the sites are religious, religious coupled with

nature and archaeological while other sites are in their early stages of their destination life cycle

added with insufficient availability of tourist data, projections cannot be based on simple

extrapolation of historical data but were evolved using an elaborate demand estimation model

which had as its inputs data from both secondary sources and a primary survey conducted for

this purpose in all potential sites.

The tourist traffic in each of the spot and thereby for each circuit can be broadly classified into

two different segments:

Peak Season Tourists - These are the number of tourists, including local and domestic,

visiting each destination during the peak times of the year. These include :

Visitors for fairs and festivals held at different destinations at different times of the year

Visitors during the holiday season

This segment is considered to be especially important particularly in project district as many

fairs and festivals are celebrated at various religious spots throughout the year. Presently, this

segment has highest share of about 60% in the total visitor population of the selected sites.

This segment of tourists often visits the tourist spot in groups and commonly stays for 1 to 5

days depending upon the type of fair/festival celebrated.

Two distinct groups of these tourists exist. One segment is ready to spend but is constrained by

lack of avenues currently in the various regions. This segment generally contains peer groups

with considerable tourist income.

The more voluminous crowd includes tourists travelling in groups with family/friends. These

groups tend to spend lesser than average, preferring to stay with friends and family but spend

considerably on local commerce. The yield curve for these tourists is very low, but they make


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up in volume what is lost on value. The psychographics of this tourist is not different in the

various regions.

The visitor population during fairs/festivals comes not only from the Wardha district but also

originate from whole of Maharashtra especially from Vidharbha region of Maharashtra. In

addition to this, fair/festival held in some of the religious places attracts population from other

neighboring states such as Karnataka, Andhra Pradesh, Gujarat and Madhya Pradesh of which

Karnataka and Andhra Pradesh are of primary importance.

Non-Peak Season Tourists – These are the number of daily tourists visiting the site

during days apart from the peak season, or in other words, the normal visitation

without any externalities.

Each of these seasons witness two types of visitors, local and domestic. These types of visitors

are further explained below.

A. Local Visitors: This segment of visitor population is composed of local resident population of

the district. During the site visit it was observed that since majority of the tourist spots have

religious characteristics, local visitation at these places are considerable. The peculiarity of

this visitor segment lies in the frequency of their visit and duration of stay at the spot. This

visitor population regularly visits these places especially during fairs and festivals; however,

their duration of stay at the premises tends to be very short as their main purpose of visit is to

offer prayer at these religious spots.

B. Domestic Visitors: This segment of visitor population is considered to be the most important

and core segment of any tourist destination. This segment also generally tends to be bigger

spenders than the rest of the segments in all categories of tourist expenditure. These tourists

are better described by their choice of tourism destination type (i.e.) a tourist preferring

religious spot is likely to have a different profile from one enjoying culture and heritage. This

segment of tourist population can further be divided into 4 categories namely:

i. The Business Tourist: This sub-segment of tourist tends to be the bigger spenders than other

segments in all tourist expenditure categories. They are also more educated and therefore better

targets (more likely to experiment) for innovative tourism offerings like eco-tourism and


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adventure tourism. On the flip side, they tend to stay for shorter periods than the other

segments and generally travel in very small segments, mostly alone. These tourists prefer a

higher degree of comfort preferring star hotels and economy hotels in almost equal

proportions. They are seen to prefer holiday destinations with both recreational and

educational value.

ii. The Vacation Tourist: These tourists have varied profiles depending upon their choice

of tourism destination type. They prefer for hygienic food and accommodation at

affordable rates, better transport availability and the need for more tourism circuits

with enhanced recreational value.

iii. The VFR Tourist: The Visiting Friends and Relatives tourist is one of the most

popular domestic tourist segments. These tourists travel to meet their friends/relatives

and stay over for longer periods than both the business and vacation tourist. By virtue

of their staying with the local population, their travelling habits are more likely to be

influenced by local pattern than the rest of the sub-segments. Recreational tourist

locales are very popular with this tourist sub-segment. Though their overall stay period

in the region is the longest, their stay period in the various supply points is likely to be

at the most equal to that of the vacation tourist. Like vacation tourists, they also prefer

for more tourism circuits with enhanced recreational value.

iv. The Day Tourist: This sub-segment visits the destinations, principally for recreational

value. These tourists can broadly be classified in two groups based on their willingness

to spend. One group is ready to spend but is constrained by lack of avenues presently

available in the various regions while the other voluminous crowd includes tourists

travelling in groups with family/friends. They tend to spend lesser than average

preferring to pack picnic lunches. The yield curve for these tourists is very low, but they

make up in volume what is lost on value. The psychographics of this tourist is same in

various regions.

8.2. PROJECTED TOURIST ARRIVALS

In order to visualize the growth, tourist arrival projections are made to estimate the tourism

demand and provide relevant infrastructure. It is evident that tourist arrivals do not follow a set


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standard and vary from year to year based on lot of intrinsic and extrinsic factors presenting

unstable data records. Hence, tourism as a phenomenon is very difficult to predict or project

based on time-series analysis on an annual basis.

Forecasting Model

Several quantitative and qualitative forecasting models were considered to project tourist

arrivals by tourism experts. The factors commonly used in tourism demand models include

exchange rates, cost of living, income, seasonal fluctuation, and others (Sheldon & Var, 1985;

Archer, 1987; Chan, Hui, & Yeun, 1999). Chan, Hui, & Yeun (1999) found that

environmental changes, such as war or terrorism, presented several factors in predicting tourist

flow. The findings of this study showed that, in terms of forecasting accuracy, qualitative

methods can be best used. Amongst qualitative methods, naive model was considered the best

in handling unstable data (Chan, Hui, & Yeun, 1999).

Naive Model assumes that the next period will be identical to the present. The forecast is based

on the most recent observation of data. As most recent observation of tourist arrival growth

rate is not available or recorded for Wardha, it is assumed that the local visitation (from within

the district) shall increase at the rate of 2% per year i.e. similar to the population growth rate of

Wardha district7 whereas for domestic visitation (from other districts and States), the rate of

7% per year i.e. half the domestic tourist arrival growth rate of Maharashtra (14.17% between

2010 and 2011) is considered for projections. It is assumed that the number of tourists visiting

Wardha would always be a part of the number of tourists visiting Maharashtra and would

hence grow at a similar rate annually.

Base Case Scenario

1. The domestic tourist arrival growth rate is considered to be 7% annually which is half the

domestic tourist arrival growth rate for Maharashtra for the year 2010-2011. The growth rate is

considered half because as per the definition of Ministry of Tourism, “A domestic tourist is a person

who travels within the country to a place other than his usual place of residence and stays at hotels or other

accommodation establishments run on commercial basis or in

dharamshalas/sarais/musafirkhanas/agrashalas/choultries etc for a duration of not less than 24 hours or

7 The annual growth rate of Wardha district recorded during the period of 2001 to 2011 was 4.80% per year.


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one night and for not more than 12 months at a time”. Since the data collected includes ―Same day

Visitors‖ also, it is believed that half of the domestic tourist would prefer to stay at the place of

visit

2. The growth rate would be the same for peak and non-peak tourists as no more than

Maharashtra‘s domestic tourists can visit Wardha

3. Local tourist arrivals would grow at the same rate throughout the plan period

4. Medium level tourism development is recorded during the plan period

5. Growth rate remains identical to the previous year

Table 8-1: Tourist Arrival Projections using Naive Model – Base Case Scenario

Destinations Non-Peak Arrivals Peak Arrivals Total

2012 202

2 2032

2012

2022

2032

2012

2022

2032

Bapukuti 1.10 2.07 3.95 0.14 0.27 0.50 1.24 2.34 4.45

Paramdham ashram 0.22 0.40 0.73 0.07 0.13 0.23 0.29 0.53 0.97

Geetai Temple 0.26 0.45 0.79 0.09 0.16 0.28 0.35 0.60 1.06

Vishwa Shanti stupa 0.37 0.66 1.22 0.27 0.49 0.90 0.64 1.16 2.12

Lakshmi narayan temple 0.55 0.93 1.58 0.23 0.45 0.89 0.78 1.38 2.46

Magan Sangrahlay 0.18 0.31 0.54 0.02 0.03 0.05 0.20 0.34 0.59

Gandhi gyan mandir 0.37 0.62 1.05 0.01 0.01 0.03 0.37 0.63 1.08

Bajaj wadi 0.11 0.20 0.37 0.00 0.00 0.00 0.11 0.20 0.37

Shankar Temple, Umri 0.18 0.30 0.49 0.02 0.03 0.05 0.20 0.33 0.54

Krishna temple 0.07 0.12 0.19 0.00 0.00 0.00 0.07 0.12 0.19

Krishna temple Lonsavali 0.11 0.18 0.30 0.07 0.12 0.19 0.18 0.30 0.49

Maharudra Hanuman Temple 0.15 0.24 0.41 0.01 0.07 0.26 0.16 0.31 0.67

Narsai Mata Temple Anji 0.37 0.60 0.98 0.10 0.16 0.27 0.47 0.76 1.25

Sadanand Math Hirapur 0.09 0.16 0.27 0.60 1.03 1.77 0.69 1.18 2.04

Bor dam 0.37 0.66 1.22 0.57 1.04 1.91 0.94 1.70 3.13

Siddhivinayak temple , Kelzar 1.10 1.89 3.30 0.20 0.35 0.60 1.30 2.24 3.90

Lakshmi Temple , Zhadshi 0.11 0.18 0.29 0.07 0.12 0.20 0.18 0.30 0.49

Vitthal Rakhumai Temple , Ghorad 0.22 0.36 0.59 0.07 0.11 0.19 0.29 0.47 0.78

Sant Abaji Temple , Junona 0.22 0.37 0.65 0.64 1.02 1.62 0.86 1.39 2.27

Sant Sakhubai Temple 1.28 2.23 3.94 1.06 1.85 6.90 2.34 4.08 10.8

4 Kuw en sun Dhamma Campus 0.29 0.53 0.98 0.85 1.55 2.84 1.14 2.08 3.82

Hanuman temple , sarangpuri 0.18 0.31 0.51 0.16 0.27 0.45 0.34 0.57 0.96 Sant Lahanuji Maharaj , Takarkherda

1.10 1.99 3.66 1.10 2.00 3.68 2.20 3.99 7.34

Sant Subhash baba temple , Pimpalkhuta

0.09 0.15 0.25 0.10 0.16 0.27 0.19 0.31 0.51

Mahakali temple , Mahakali 1.10 1.89 3.30 0.40 0.69 1.21 1.50 2.58 4.51


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2012 202

2 2032

2012

2022

2032

2012

2022

2032

Kaplieshwar and peer baba , Ashti 0.37 0.64 1.15 0.37 0.65 1.16 0.74 1.30 2.31

Chandika Mata temple, Tarasawanga 0.11 0.18 0.29 0.36 0.59 0.97 0.47 0.77 1.26

Das Tekdi , Antora 0.37 0.58 0.93 0.03 0.05 0.08 0.40 0.63 1.01

Shahid smarak complex, Ashti 0.04 0.06 0.10 0.10 0.17 0.28 0.14 0.23 0.38 Sant Tiprewale Maharaj & Bhuteshwar Maharaj

0.11 0.19 0.32 1.02 1.75 0.18 0.17 0.25 0.45

Vitthal Rakhumai Temple , Anandwadi

0.09 0.15 0.24 0.02 0.03 0.05 0.11 0.18 0.29

Shiv temple , Dhaga 0.09 0.15 0.23 0.09 0.14 0.23 0.18 0.29 0.46 Bhartibaba & Hanuman Temple, Nagalwadi

0.04 0.06 0.09 0.08 0.13 0.20 0.12 0.19 0.30

Shri Premnath Maharaj 0.91 1.58 2.75 2.60 4.49 1.35 0.16 1.95 1.78

Somsai Shiv temple , umri 0.04 0.06 0.10 0.59 0.95 1.25 0.18 1.01 0.60

Nagbaba Temple , Higanghat 0.05 0.09 0.15 0.03 0.05 0.08 0.08 0.14 0.24 Gadhage Maharaj Temple , Borkhedi

0.15 0.24 0.38 0.04 0.07 0.11 0.19 0.31 0.49

Rudreshwar Temple, Pohana 0.26 0.44 0.77 0.18 0.30 0.52 0.44 0.75 1.29

Sant Nagajii Maharaj Temple , Pardi 0.22 0.38 0.66 0.21 0.36 0.63 0.43 0.74 1.29

Lakshmi Narayan Temple , Kapshi 0.15 0.23 0.37 0.08 0.12 0.20 0.22 0.36 0.57

Farid Baba Dargha Girad 0.16 0.26 0.42 0.17 0.28 0.44 0.33 0.53 0.87

Mauna Mata temple , Mandgaon 0.17 0.28 0.44 0.14 0.23 0.37 0.31 0.51 0.82

Bhuranpure Maharaj , Mandgaon 0.24 0.39 0.62 0.18 0.30 0.50 0.42 0.69 1.12

Pothra Dam 0.18 0.30 0.48 0.02 0.03 0.05 0.20 0.32 0.53

Bhavani Mata Temple , Sakurli 0.13 0.20 0.33 0.18 0.31 0.51 0.31 0.51 0.85

Shankar Temple ,selu 0.09 0.15 0.25 0.18 0.36 0.70 0.27 0.51 0.95

Siddheshwar temple , Nachangaon 0.09 0.16 0.27 0.17 0.30 0.50 0.26 0.45 0.77

Hanuman Temple, Takli Khode 0.13 0.22 0.35 0.01 0.04 0.07 0.14 0.25 0.42

Kotehwar temple, Koteshwar 1.37 2.86 5.75 1.12 3.58 1.32 2.49 6.44 7.07

Total Arrivals 15.69 27.6

3 49.0

2 14.8

2 27.3

7 37.0

6 25.7

5 49.1

9 82.9

6

Induced Demand Scenario

A projected tourist arrival growth rate of 4.8% for local visitors and 10% for domestic visitors

is assumed considering various factors like new site development, infrastructure up-gradation,

and increase in awareness through marketing activities and creation of new tourist attraction


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projects. These activities would increase the attraction quotient of the district thereby

increasing the number of tourist arrivals. Following are the characteristics of this scenario.

1. The domestic tourist arrival growth rate is considered to be 10% annually.

2. The growth rate would be the same for peak and non-peak tourists.

3. Local tourist arrivals would grow at twice the population growth rate of Wardha district throughout the plan period.

4. The growth rate accounts for additional tourism development activities conducted periodically

over the plan period.

5. The growth rate takes into account the increase in domestic tourist arrivals as envisaged in the

vision and objectives of the report.

Table 8-2: Tourist Arrival Projections using Naive Model – Induced Demand


2012 2022

2032

2012

2022

2032

2012

2022

2032

Bapukuti 1.10 2.82 7.26 0.14 0.36 0.93 1.24 3.18 8.19

Paramdham ashram 0.22 0.56 1.43 0.07 0.18 0.46 0.29 0.74 1.89

Geetai Temple 0.26 0.65 1.65 0.09 0.23 0.58 0.35 0.88 2.23

Vishwa Shanti stupa 0.37 0.93 2.39 0.27 0.69 1.77 0.64 1.62 4.15

Lakshmi narayan temple 0.55 1.38 3.49 0.23 0.61 1.57 0.78 1.99 5.06

Magan Sangrahlay 0.18 0.46 1.17 0.02 0.05 0.13 0.20 0.51 1.29

Gandhi gyan mandir 0.37 0.92 2.33 0.01 0.02 0.05 0.37 0.94 2.38

Bajaj wadi 0.11 0.28 0.72 0.00 0.00 0.00 0.11 0.28 0.72

Shankar Temple, Umri 0.18 0.46 1.15 0.02 0.05 0.13 0.20 0.51 1.28

Krishna temple 0.07 0.18 0.46 0.00 0.00 0.00 0.07 0.18 0.46

Krishna temple Lonsavali 0.11 0.28 0.69 0.07 0.18 0.46 0.18 0.46 1.15

Maharudra Hanuman Temple 0.15 0.37 0.93 0.01 0.07 0.26 0.16 0.44 1.19

Narsai Mata Temple Anji 0.37 0.92 2.30 0.10 0.25 0.63 0.47 1.17 2.93

Sadanand Math Hirapur 0.09 0.23 0.58 0.60 1.52 3.84 0.69 1.75 4.42

Bor dam 0.37 0.93 2.39 0.57 1.46 3.73 0.94 2.39 6.11

Siddhivinayak temple , Kelzar 1.10 2.77 7.03 0.20 0.51 1.28 1.30 3.28 8.31

Lakshmi Temple , Zhadshi 0.11 0.27 0.69 0.07 0.18 0.46 0.18 0.46 1.15

Vitthal Rakhumai Temple , Ghorad 0.22 0.55 1.38 0.07 0.18 0.44 0.29 0.73 1.82

Sant Abaji Temple , Junona 0.22 0.55 1.40 0.64 1.59 3.98 0.86 2.14 5.38

Sant Sakhubai Temple 1.28 3.24 8.23 1.06 2.69 6.90 2.34 5.93 15.1

3 Kuw en sun Dhamma Campus 0.29 0.75 1.91 0.85 2.17 5.56 1.14 2.92 7.47

Hanuman temple , sarangpuri 0.18 0.46 1.16 0.16 0.40 1.02 0.34 0.86 2.17 Sant Lahanuji Maharaj , Takarkherda

1.10 2.80 7.16 1.10 2.81 7.19 2.20 5.61 14.3

5 Sant Subhash baba temple , 0.09 0.23 0.58 0.10 0.25 0.63 0.19 0.48 1.21


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2012 2022

2032

2012

2022

2032

2012

2022

2032

Pimpalkhuta

Mahakali temple , Mahakali 1.10 2.77 7.03 0.40 1.01 2.57 1.50 3.79 9.60

Kapileshwar and peer baba , Ashti 0.37 0.93 2.36 0.37 0.94 2.39 0.74 1.87 4.75

Chandika Mata temple, Tarasawanga 0.11 0.27 0.69 0.36 0.90 2.27 0.47 1.18 2.96

Das Tekdi , Antora 0.37 0.91 2.28 0.03 0.08 0.19 0.40 0.99 2.47

Shahid smarak complex, Ashti 0.04 0.09 0.23 0.10 0.25 0.63 0.14 0.34 0.87 Sant Tiprewale Maharaj & Bhuteshwar Maharaj

0.11 0.28 0.70 1.02 2.59 0.18 0.17 0.25 0.45

Vitthal Rakhumai Temple , Anandwadi

0.09 0.23 0.57 0.02 0.05 0.13 0.11 0.28 0.70

Shiv temple , Dhaga 0.09 0.23 0.57 0.09 0.23 0.56 0.18 0.45 1.13 Bhartibaba & Hanuman Temple, Nagalwadi

0.04 0.09 0.23 0.08 0.20 0.50 0.12 0.29 0.73

Shri Premnath Maharaj 0.91 2.31 5.86 2.60 6.59 1.35 0.16 1.95 1.78

Somsai Shiv temple , umri 0.04 0.09 0.23 0.59 1.48 1.25 0.18 1.58 0.60

Nagbaba Temple , Higanghat 0.05 0.14 0.35 0.03 0.08 0.19 0.08 0.21 0.54 Gadhage Maharaj Temple , Borkhedi

0.15 0.37 0.92 0.04 0.11 0.27 0.19 0.48 1.19

Rudreshwar Temple, Pohana 0.26 0.65 1.64 0.18 0.46 1.15 0.44 1.10 2.79

Sant Nagajii Maharaj Temple , Pardi 0.22 0.55 1.41 0.21 0.53 1.34 0.43 1.08 2.74

Lakshmi Narayan Temple , Kapshi 0.15 0.37 0.91 0.08 0.20 0.49 0.22 0.56 1.40

Farid Baba Dargha Girad 0.16 0.39 0.99 0.17 0.43 1.07 0.33 0.82 2.06

Mauna Mata temple , Mandgaon 0.17 0.43 1.09 0.14 0.35 0.89 0.31 0.79 1.97

Bhuranpure Maharaj , Mandgaon 0.24 0.61 1.52 0.18 0.45 1.14 0.42 1.06 2.65

Pothra Dam 0.18 0.46 1.15 0.02 0.04 0.10 0.20 0.50 1.25

Bhavani Mata Temple , Sakurli 0.13 0.32 0.79 0.18 0.46 1.16 0.31 0.78 1.95

Shankar Temple ,selu 0.09 0.23 0.57 0.18 0.47 1.23 0.27 0.70 1.80

Siddheshwar temple , Nachangaon 0.09 0.24 0.60 0.17 0.45 1.15 0.26 0.69 1.74

Hanuman Temple, Takli Khode 0.13 0.34 0.85 0.01 0.06 0.17 0.14 0.40 1.01

Kotehwar temple, Koteshwar 1.37 2.86 5.75 1.12 3.58 1.32 2.49 6.44 7.07

Total Arrivals 15.69 39.1

5 97.7

4 14.8

2 38.4

4 65.6

5 25.7

5 68.0

2 156.64


Final Report


CHAPTER 9. PROJECT IDENTIFICATION & PHASING

9.1. OBJECTIVES AND CONSIDERATION

The development of tourism in Wardha requires huge investments both in terms of

infrastructure as well as facilities. This investment decision needs to be justified by the benefits

that would accrue to the region in terms of revenue and regional development.

The project identification for various tourist places has been done keeping in mind the present

infrastructure facilities available at the tourist spots, present proposals if any, present and

future requirement of the tourism facilities and inherent potential of the tourist spot. The

identified projects have been suitable spread over 4 phases depending upon its requirement.

The broad costing carried out for the identified projects is based on Infrastructure

Components and Built-up Areas proposed for various projects. The costing for the projects is

based on block cost estimate basis. The rates are derived from broad norms currently prevailing

in the market.

It is important to state here that project costing is based on the identified projects prepared for

district tourism plan for Wardha district. This may undergo change in the light of any

suggestion by the client (Collector, Wardha or Govt. of Maharashtra), government department

(Forest, Irrigation, MC, PWD etc) or any other stakeholder before submitting the Final Report

on the project.

Major project proposed:

1. Rejuvenation of junctions on approach to Wardha. (This can be an immediate project.)

2.‘Swarajya Pheri’ Heritage Walks to link the locations associated with Gandhi, with national

struggle and of important historic and environmental significance.

3. ‘Gandhi for Tomorrow’: A theme center as a new Tourist Destination which will include:

a. Convention and Research Centre

b. Interactive Exhibition of Sustainability

4. ‘Sustainable Economic Zone’ to include:

a. Technology Transfer Institute

b. Production of Sustainable Products with an up- scale approach


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c. Clusters of Khadi and other cottage industries products

As mentioned above Wardha needs a strong theme , to make this venue a striking tourism

destination for domestic and international visitors. ‗Gandhi for Tomorrow‘ suggests a

regenerating interest in the history of the region as well as establishing the relevance of Gandhi

in today‘s and tomorrow‘s context. Therefore it is imperative that the Built Form and the

Contents are complimentary to each other. Based on the concept of Gandhi for tomorrow, a

judicious combination of the traditional and the modern can be used to create a unique built

environment. Unconventional forms of imposing scale can be created with traditional and

modern eco-friendly materials with the help of modern technology. For instance, the

traditional bamboo may be one of the materials used for construction. It can be used to create

a dynamic modern form by using modern techniques of joinery, modern methods of preserving

bamboo in all weather conditions. The structure can be supported by the most up-to-date

infrastructure and services. Gandhi for Tomorrow‘ sees its built environment as a democratic

setting which could lead to a dynamic interaction on Gandhi‘s vision and practices. This could

be a multi-disciplinary approach, unlike the currently existing museums on Gandhi. The

present museums are designed with a very passive role for the visitor. In the proposed setting a

very proactive experience for the visitor is envisaged. Use of modern technology such as 3D

projections, lasers, and computer generated interactive software, etc. would enable the visitor to

understand as well as experience Bapu and his ideology. It would offer an opportunity for the

visitor to get exposed and discuss Bapu‘s views on Science, Technology with appropriate

demonstrations. Six Themes for the Interactive Theme Center would be:

1. Gandhi and Education 2. Gandhi and Industry 3. Gandhi and Health 4. Gandhi and Economy 5. Gandhi and Technology 6. Gandhi and Non- Violence 9.2. SUMMERY OF PROJECT COSTING

The overall project cost for district tourism plan is estimated as Rs 609.8 millions. However,

revision of the same might be considered as per suggestion from the client, particularly in lieu

of project structuring and likely PPP options. The project horizon period is considered as 20

years with time span of 2012 to 2032. It is important to initiate and build these projects on a


Final Report


short and medium term basis as it is seen as a flagship project to promote tourism in Wardha

district.

Costs incurred in developing the infrastructure for various tourist spots spread in 6 circuits

have been estimated at approximately Rs 609.8million. The circuit-wise project costing is

presented in Table 9-1. As per the calculations total 79.1% of total project cost will be utilized

in first phase while remaining 20.9% will be utilized in second phase.

Table 9-1: Circuit-wise Identified Project Cost

S. No. Circuit

Cost in Lakh INR

Phase I (2012-2022)

Phase II (2022-2032)

Total

1 Pavnar-sewagram Circuit 585 380 965

2 Bor-Kelzar Circuit 414 34 447

3 Fareed Baba Circuit 511 126 637

4 Kapshi-Higanghat Circuit 590 95 684

5 Dhaga-Mahakali Circuit 1,644 404 2,048

6 Ashti-Antora Circuit 1,081 237 1,317

Total (Phase wise) 4,824 1,274 6,098

% of total cost 79.1% 20.9% 100%

Out of the total identified project cost of Rs 609.8 million for 6 circuits, projects worth Rs.

138.8 million can be implemented under Public-Private Partnership (PPP) funding which is

almost about 23% of the total project cost.

Table 9-2: Funding Mechanism of the Identified Project

S. No. Circuits Mode of Funding (Project Cost in Lakh INR)

Govt. PPP Total

1 Pavnar-sewagram Circuit 465 500 965

2 Bor-Kelzar Circuit 287 160 447

3 Fareed Baba Circuit 533 104 637

4 Kapshi-Higanghat Circuit 684 0 684

5 Dhaga-Mahakali Circuit 1,589 459 2,048

6 Ashti-Antora Circuit 1,152 165 1,317

Total Cost 4,711 1,388 6,098

% of Total Cost 77% 23% 100%


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The following tables present the detail list of the identified projects in each circuit, block cost,

estimate, implementing agency and finding mechanism. The cost and the quantity of work may

be revised by client according to requirement and condition of site.

9.3. BRIF ABOUT THE PROJECT IDENTIFICATION:

AS Wardha District is blessed with many rivers and dams , for the spots located near water

bodies projects like ghat development , water sports , theme parks , adventure sports are

proposed.

While considering the quantity of work the site maps and 7/12 of sites are collected from the

stakeholders, and based on the data provided by stakeholders and primary survey of site

quantity of work s considered. Hence it may vary according to present condition of the site.

For the Wardha-Sewagram Revitalization project , project cost is taken in lumpsum quantity it

may vary according to quantity and site conditions.


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Table 9-3: Identified projects in Pavnar-Sewagram Circuit

Destinations Identified Projects Tentative

Area / No.

Rate / Unit

Indicative

Cost (in

Lakhs)

Phasing Impleme

nting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32)

Paramdham Ashram

Entrance gate with security cabin

Lumpsum

500

250

250 PWD

PPP

Construction of Interpretation centre with audio-video facility and model Construction of Display Gallery at Paramdham Ashram Dham River Front Development

Sub-Total 500 250 250 Sidheshwar

Temple , Nachangaon

Upgradation of existing Toilet Block Lumpsum 20.0 10.0 10.0 PWD / Temple

trust

Govt.

Drinking water facility with cooling machine and filter plant 1 No. Rs. 25 lakh each 25.0 25.0 Govt.

Sub-Total 45.0 35.0 10.0

Sadanand Math,Hirap

ur

Designated parking facility for 25 cars and two wheelers 10 Cars Rs. 25000 per car 2.5 2.5

PWD / Temple Trust

Govt. Provision of accommodation facility 4Rooms - 8 lakh 32.0 16.0 16.0 Govt. Upgradation of drinking water facility with cooling machine and water purifier

Lumpsum 10.0 5.0 5.0 Govt.

Construction of kitchen and store room 400 sq.ft Rs. 2000 per sq.ft 8.0 8.0 Govt.

Upgradation of Toilet blocks Lumpsum 5.0 5.0 Govt. Development of garden and landscaping with fountain, pathway, lighting, resting benches etc

1000sqft Rs.2000 per sq.m 20.0 8.0 12.0 Govt.

Installation of Solar lights in temple complex 5 Nos Rs 30000 per unit 1.5 0.6 0.9 Govt. Enroute and onsite signages Lumpsum 5.0 5.0 0.0 Govt. Solid waste Management Lumpsum 5.0 5.0 Govt.

Sub Total 89.0 55.1 33.9


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Area / No.

Rate / Unit

Indicative

Cost (in

Lakhs)

Phasing Impleme

nting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32)

Hanuman Temple ,

Takli Khode

Entrance gate with security cabin 1 No. Rs. 15 lakh per

gate 15.0 15.0

PWD/Temple Trust

Govt.

Upgradation of drinking water facility with cooling machine and water purifier

Lumpsum 5.0 5.0 Govt.

Development of garden and landscaping with fountain, pathway, lighting, resting benches, children play area etc

800 Sqm Rs. 1000 per sq.m 6.0 3.0 3.0 Govt.

Solid waste Management Lumpsum 5.0 5.0 Govt.

Sub-Total 31.0 28.0 3.0

Sant Gyaneshwar

temple , Nandora

Construction of Compound wall 250 Mt.

Rs. 3000 running ft for 5 ft height

7.5 7.5

PWD/ Temple

trust

Govt.

Construction of Entrance Gate Lumpsum 10.0 10.0 Govt. Drinking water facility with cooling machine and water purifier


Development of garden with fountain, lighting and resting benches

500 sq . m

Rs. 2000 per sq.m 10.0 5.0 5.0 Govt.

Sub-Total 32.5 27.5 5.0

Koteshwar Temple ,

Koteshwar

Construction of Entrance Gate Lumpsum 10.0 10.0

PWD/Temple trust

Govt.

Ghat development and construction of bridge Lumpsum 150.0 100.0 50.0

Provision of temporary toilets during fair and festivals Lumpsum 5.0 5.0 Govt.

Renovation of Entrance steps Lumpsum 6.0 6.0 Govt.

Designated Parking Facility for 10 Cars Rs 25000 Per car 2.5 2.5 Govt.


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Area / No.

Rate / Unit

Indicative

Cost (in

Lakhs)

Phasing Impleme

nting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32)

Construction of Compound wall 600 Mt.


9.0 9.0 Govt.

Construction of Bhaktanivas 5 rooms

Rs 8 lakh per room

24.0 16.0 Govt.

Solid waste management Lumpsum 5.0 5.0 Govt.

Enroute and onsite signages Lumpsum 5.0 5.0 Govt.

Sub-Total 216.5 158.5 50.0

Abaji temple,

Sonegaon

Construction of compound wall 150 Mt.

Rs. 3000running ft for 5 ft height

4.5 4.5

PWD/Temple trust

Govt.

Upgrdation of Accommodation facility Lumpsum 40.0 20.0 20.0 Govt. Drinking water facility with cooling machine and water purifier



50 sq . m Rs. 3000 per sq.m 1.5 1.5 Govt.

Sub-Total 51.0 31.0 20.0

Total 965.00 585.1


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Table 9-4: Identified projects in Bor-Kelzar Circuit

Destinations

Identified Projects Tentative Area /

No. Rate / Unit

Indicative Cost

(in Lakhs)

Phasing Impleme

nting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32)

Ganesh Temple ,

Kelzar

Tree plantation and Landscaping with pathways, resting benches and sit out around trees

1000 sqm

Rs. 600 per sq.m 6.0 3.0 3.0

PWD /Temple

Trust

Govt.

Upgrdation of existing toilet block Lumpsum 4.0 4.0 Govt.

Upgrdation of temple building Lumpsum 5.0 5.0 Govt.

Installation of Solar street lights 100.00 Rs. 25000 per light 25.0 25.0 Govt.


Sub-Total 45.0 37.0 8.0 Sant

Sakhubai

Temple, Palasgao

n

Upgrdation of existing temple building Lumpsum 10.0 5.0 5.0

PWD / Temple Trust

Govt.

Ghat development 45 mt Rs. 50 lakh per km 2.3 2.3 Govt.

Construction of Compound wall for dormitory 42 Mt Rs. 15000 running ft

for 5 ft height 6.3 6.3 0.0 Govt.

Construction of Public convenience block near dormitory Lumpsum 10.0 10.0 0.0 Govt.

Sub-Total 28.6 23.6 5.0

Shankar temple ,

Umri

Renovation of entrance gate Lumpsum 5.0 5.0 PWD / Temple Trust

Govt. Construction of public convenience complex Lumpsum 10.0 10.0 Govt. Drinking water facility and fixing cooling machine Lumpsum 10.0 10.0 Govt. Enroute signages and solid waste management Lumpsum 5.0 5.0 Govt.

Sub Total 30.0 30.0 0.0


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Destinations


No. Rate / Unit

Indicative Cost

(in Lakhs)

Phasing Impleme

nting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32)

Shankar temple ,

selu

Construction of entrance gate Lumpsum 5.0 5.0

PWD / Temple Trust

Govt.

Construction of public convenience complex Lumpsum 10.0 10.0 Govt.

Drinking water facility and fixing cooling machine Lumpsum 10.0 10.0 Govt.

Upgrdation of temple building Lumpsum 5.0 3.0 2.0 Govt.

Enroute signages and solid waste management Lumpsum 5.0 5.0 Govt.

Sub Total 35.0 33.0 2.0

Lakshmi temple , Zhadshi

Designated Parking facility for 10 cars and two wheelers 10 cars Rs. 25000 per car 2.5 2.5

PWD / Temple Trust

Govt.

Construction of entrance gate Lumpsum 10.0 10.0 Govt.


Construction of compound wall 100

running mt


15.0 15.0 Govt.


Reconstruction of drinking water facility and fixing cooling machine


Development of Garden with fountain, lighting and resting benches

100 sq.m

Rs. 2000 per sq.m 2.0 2.0 Govt.

Installation Solar street lights 20 no. Rs. 25000 per light 5.0 5.0 Govt.

Enroute signages and solid waste management Lumpsum 5.0 5.0 Govt. Sub Total 64.5 64.5 0.0


Final Report


Destinations


No. Rate / Unit

Indicative Cost

(in Lakhs)

Phasing Impleme

nting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32)

Bor

wildlife sanctuary

park

Entrance gate with Ticket Counter For Bor Forest Safari 1 no. lumpsum 6.0 6.0 PWD/ Forest

Department

Govt.

Trained Guides


Upgrdation of MTDC resort


Water sports facility


Drinking water facility with water cooler at entrance gate 1 no. 5 lakh 5.0 5.0 Govt.

Solar fencing around eco huts 5 km 2.5 lakh per km 12.5 12.5 Govt.

Eco Huts and nature walk in buffer zone

Lumpsum 150.0 90.0 60.0 PPP

Solar Panels 5 kw 3 lakh per kw 15.0 15.0 Govt.

Sitting and resting arrangement at entrance gate Lumpsum 3.0 3.0 Govt.


Sub Total 238 178 60

New Bor wildlife

sanctuary park

CCTV camera inside forest

Lumpsum 18.5 18.5 PWD / Forest

Department

Govt.

Vehicles for Forest Safari 1 no. Lumpsum 20 20 Govt.

Drinking water facility with water cooler at entrance gate 1 no. 5 lakh 5.0 5.0 Govt. Enroute signages and solid waste management Lumpsum 4.0 4.0 Govt.

Sub Total 47.5 47.5 0.0

Hue en sang

Dhamma Campus

Upgrdation of approach road .5 km 50 lakh per km 25.0 25.0 PWD / Trust

Govt.

Expansion of existing accommodation facility 3 rooms Rs 8 lakh per room 4.0 4.0 Govt. Development of Garden with fountain, lighting and resting benches around main stupa building

6000sqm

2.5 lakh per unit 12.5 12.5 Govt.


Final Report


Destinations


No. Rate / Unit

Indicative Cost

(in Lakhs)

Phasing Impleme

nting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32)

centre and

Stupa.

Meditation huts at right places 5 nos 3 lakh per hut 15.0 9.0 6.0 Govt.

Solar lights along approach road and within campus 20 Nos. Rs 25000 per lamp 5.0 5.0 Govt.

Public convenience block 1 no. Lumpsum 10.0 10.0 Govt.

Drinking water facility with water cooler 2 no. 5 lakh 10.0 5.0 5.0 Govt.

Solar Panels 5 kw 3 lakh per kw 15.0 15.0 Govt.


Hoardings at right places Lumpsum 5.0 2.5 2.5 Govt.

Arrangement for temporary toilets during fair and festivals. Lumpsum 10.0 5.0 5.0 PPP


Sub Total 126.5 108.0 18.5

Total 447.1 413.6 33.5


Final Report


Table 9-5: Identified Fareed Baba Circuit


Area / No.

Rate / Unit

Indicative Cost (in

Lakhs)

Phasing Implementing

Agency Mode of Funding I

(2012-22)

II (2022-

32)

Fareed baba darga, Girad

Upgrdation of approach road 1 km Rs 50 lakh per Km 50.0 50.0 0.0

Trust / PWD

Govt.

Designated Car Parking facility 40cars Rs 25000 per car 10.0 10.0 0.0 Govt.

Construction of Open air theater 200 sqm Rs.8000per sq.m 16.0 16.0 0.0 Govt.

Development of Rock garden 1900 sqm Rs 1500 per sqm 28.5 14.3 14.3 Govt.

Development of children's play area 215 sqm Rs 8300 per sqm 17.8 8.9 8.9 Govt.

Conservation and restoration of existing water body 100 sqm Rs. 25000 per sqm 25.0 20.0 5.0 Govt.

Construction of kitchen area with separate washing area 250 sqm Rs 15000 per sqm 37.5 37.5 0.0 Govt.

Musical fountain Lumpsum 50.0 50.0 0.0 PPP

Development of internal roads Lumpsum 25.0 25.0 0.0 Govt.

Construction of Public convenience complex Lumpsum 15.0 15.0 0.0 Govt.

Tree plantation within Dargha Premises. Lumpsum 10.0 5.0 5.0 Govt.

Sub-Total 224.8 191.7 33.2

Pothra dam

water sports facility with life guard facility 5 Boats RS 5 lakh per Boat 25.0 15.0 10.0 Irrigation

department/ PWD

PPP

Development of view points around dam 10 Nos Rs 3 lakh per spot 30.0 15.0 15.0 Govt.

Construction of Restaurant and cafeteria 500sqm Rs. 10000 per sqm 50.0 25.0 25.0 PPP

Construction Public convenience block Lumpsum 10.0 10.0 0.0 Govt.

Sub-Total 115.0 65.0 50.0


Final Report


Destinations

Identified Projects Tentative Area / No.

Rate / Unit

Indicative

Cost (in

Lakhs)

Phasing Implementi

ng Agency

Mode of

Funding

I (2012-22)

II (2022-32)

Sant Burhanpure temple, Mandgaon

Renovation of temple building Lumpsum 5.0 5.0

PWD

Govt.



Upgrdation of existing accommodation facility Lumpsum 5.0 5.0 Govt. Construction of compound wall between gaushala and temple

15 Mt Rs 15000 running mt with 5 feet

height 2.3 2.3 Govt.

Enroute signage's and solid waste management Lumpsum 5.0 5.0 Govt.

Sub Total 37.3 37.3 0.0

Mauna Mata

temple, Mandgaon

Upgrdation of approach road 1 Km Rs 50 lakh per Km 50.0 25.0 25.0

PWD / Temple Trust

Govt.


Upgrdation of temple building Lumpsum 5.0 3.0 2.0 Govt.

Construction of compound wall 30 mt Rs 15000 running mt with 5 feet




Sub Total 79.5 52.5 27.0


Final Report


Destinations

Identified Projects Tentative

Area / No. Rate / Unit

Indicative

Cost (in

Lakhs)

Phasing Implemen

ting Agency

Mode of

Funding

I (2012-22)

II (2022-32)

Bhavani Mata

temple , Sakurli

Upgrdation of approach road from village Sakurli to temple

1 km Rs 50 lakh per Km 50.0 25.0 25.0

PWD / Temple Trust

Govt.


conservation and restoration of existing kunda Lumpsum 5.0 2.5 2.5 Govt.


Construction of compound wall 200 running

mt Rs. 15000 running ft for 5 ft



Drinking water facility and fixing cooling machine Lumpsum 10.0 10.0 Govt. Construction of accommodation facility with attached garden area

6 Rooms Rs 8 lakh per room 42.0 21.0 21.0 Govt.

Development of Garden with fountain, lighting and resting benches

400 sq.m Rs. 2000 per sq.m 8.0 8.0 Govt.

Installation Solar street lights 20 no. Rs. 25000 per light 5.0 5.0 Govt.


Sub Total 180.0 131.5 48.5

Total 636.6 477.9 158.7


Final Report


Table 9-6: Identified projects in Kapshi- Higanghat Circuit

Destinations



Indicative

Cost (in

Lakhs)

Phasing Implemen

ting Agency

Mode of

Funding

I (2012-

22)

II (202

2-32)

Gadhage Maharaj Temple

Designated parking facility for 10 cars and two wheelers 10 cars Rs. 25000 per car 2.5 2.5

PWD / Temple Trust

Govt.

Construction of wall around Temple 30 Mt Rs.10000 per mt with

1 mt height 3.0 3.0 Govt.

Construction of Public convenience complex and drinking water facility


Construction of Public convenience complex and drinking water facility


Conservation and restoration of existing Temple Lumpsum 15.0 7.5 7.5 Govt.

Ghat development 1 km Rs 30 lakh per km 30.0 15.0 15.0 Govt.

Construction of bridge 50 mtrs Rs 30000 per mt 15.0 15.0 Govt.

Electrification of temple Lumpsum 5.0 5.0 Govt.

Solar panel (5kw) 5kw 3 lakh per kw 15.0 15.0 Govt.

Enrout signages and solid waste management Lumpsum 5.0 5.0 Govt.

Development of garden with lighting 200 sq.m Rs. 1500 per sq.m 3.0 3.0 Govt.

Sub-Total 113.5 91.0 22.5

Sant Nagababa

temple

Upgrdation of existing main access road from village to temple 1.2 km Rs 50 lakh per km 60.0 60.0 PWD / Temple Trust

Govt.

Renovation of main entrance gate Lumpsum 5.0 5.0 Govt.

Provision of store room Lumpsum 6.0 6.0 Govt.


Final Report


Destinations



Indicative

Cost (in

Lakhs)

Phasing Implemen

ting Agency

Mode of

Funding

I (2012-

22)

II (202

2-32)

Renovation of temple 1000 sqm Rs. 2000 per sq.ft 20.0 10.0 10.0 Govt. Construction of Public convenience complex and drinking water facility


Entrance gate and railing around the temple 100

running m Rs. 10000 per running 20.0 20.0 Govt.

Shops for providing ritual goods 4 Nos Rs 6 lakh per shop 24.0 12.0 12.0 Govt.

Parking facility for 20cars and two wheelers 20 car Rs 25000 per car 5.0 5.0 Govt.

Flooring of sabhamandapa 80 sqm Rs 5000 per sqm 4.0 4.0 Govt.

Upgrdation of kitchen area Lumpsum 3.0 3.0 Govt.

Movable toilet facility during fair and festivals Lumpsum 20.0 20.0 Govt.

Landscaping with pathway and lighting 160 sq.m Rs. 2000 per sq.m 3.2 3.2 Govt.

Sub-Total 180.2 158.2 22.0

Nagraj Maharaj temple ,

Pardi

Upgradation of existing road from temple to Hamdapur road 3 km Rs. 50 lakh per km 150.0 100.0 50.0

PWD/ Temple Trust

Govt.

Upgrdation of existing kitchen area 40sqm Rs 5000 per sqmt 2.0 2.0 Govt. Upgradation of drinking water facility and fixing cooling machine


Installation of Solar street lights. 5 no. Rs. 25000 per light 5.0 5.0 Govt.

Upgradation of existing rooms in temple premises 175 sq.m Rs. 5000 per sq.m 8.8 8.8 Govt.

Enroute signages and solid waste management Lumpsum 5.0 5.0 Govt. Sub-Total

175.8 125.8 50.0


Final Report


Destinations



Indicative

Cost (in

Lakhs)

Phasing Implemen

ting Agency

Mode of

Funding

I (2012-

22)

II (202

2-32)

Rudreshwar temple ,

Pohana

Upgradation of approach road 200 m Rs. 50 lakh per km 10.0 10.0 0.0

PWD/ Temple Trust

Govt.

Conservation and restoration of old statues within temple complex Lumpsum 3.0 3.0 0.0 Govt.

Upgrdation entrance gate lumpsum 3.0 3.0 0.0 Govt.

Dharur lake development 180 m Rs. 30000 per m 54.0 54.0 0.0 Govt.

Construction of Public convenience complex with drinking water facility

Lumpsum 20.0 20.0 0.0 Govt.

Enroute and onsite signages Lumpsum 5.0 5.0 0.0 Govt.

Solid waste management in and around temple Lumpsum 5.0 5.0 0.0 Govt.

Sub-Total 100.0 100.0 0.0

Laksmi narayan temple , Kapshi

Upgrdation of approach road 100m Rs. 50 lakh per km 5.0 5.0 0.0

PWD / Temple Trust

Govt.

Parking facility for 10 cars and two wheelers 10 cars 25000 per car 2.5 2.5 0.0 Govt.

Development of garden in front and on other side of temple (river side development)

1000 sq.m Rs. 2000 per sq.m 20.0 20.0 0.0 Govt.

Ghat development 800m Rs. 50 lakh per m 40.0 40.0 0.0 Govt.

Construction of Changing rooms Lumpsum 20.0 20.0 0.0 Govt.

Upgrdation of cooking area 500 sq.ft Rs. 500 per sq.ft 2.5 2.5 0.0 Govt. Upgrdation of drinking water facility lumpsum 5.0 5.0 0.0 Govt.

Upgrdation of accommodation facility Lumpsum 10.0 10.0 0.0 Govt.

Installation of Solar street lights 20 no. Rs. 25000 per light 5.0 5.0 0.0 Govt.

Enroute signages and solid waste management Lumpsum 5.0 5.0 0.0 Govt.

Sub-Total 115.0 115.0 0.0

Total 684.5 590.0 94.5


Final Report


Table 9-7: Identified projects in Dhaga-Mahakali Circuit

Destinations



Indicative Cost

(in Lakhs)

Phasing Implemen

ting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32)

Mahakali temple,

Mahakali

Upgradation of existing approach road .8 km Rs. 50 lakh per km 40.0 40.0

PWD / Temple Trust

Govt.

Solar street lights 20 no. Rs. 25000 per light 5.0 2.5 2.5 Govt.

Reconstruction of drinking water facility with cooling machine at same place in temple premises


Public convenience complex Lumpsum 20.0 20.0 Govt.

Solar panel (5 kw) 5 kw Rs 3 lakh per kw 15.0 15.0 Govt.

Construction of hall adjoining to existing community hall 200 sqm Rs. 5000 per sq.m 10.0 6.0 4.0 Govt.

Ghat development .8 km Rs 50 lakh per km 40.0 30.0 10.0 Govt.

Upgrdation of kitchen area 100 sqm Rs 4000 per sqm 4.0 4.0 0.0 Govt.

Upgradation of landscaping, fountain, lighting etc within temple and surrounding premises

1000sq.m Rs. 800 per sq.m 8.0 6.0 2.0 Govt.

Children play equipments at Garden Lumpsum 20.0 10.0 10.0 Govt.

Solar panels (10 KW) Rs. 3.0 lakh per KW 30.0 30.0 Govt.

Solid waste management in temple Lumpsum 10.0 10.0 Govt.

Sub-Total 217.0 188.5 28.5


Final Report


Destinations



Indicative Cost

(in Lakhs)

Phasing Implemen

ting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32)

Hanuman temple &

Mata Mandir,

Saranpuri

Upgrdation of access road 2 km Rs. 50 lakh per km 100.0 100.0

PWD/ Forest Department

Govt.

Entrance gate 1 no. Lumpsum 10.0 10.0 Govt.

Construction of compound wall 300 m


40.0 40.0 Govt.

Construction of steps leading to main temple building Lumpsum 10.0 10.0 Govt. Conservation and restoration of temple structure 400 sq.m Rs. 25000 per sq.m 45.0 45.0 Govt. Construction of Public convenience complex with drinking water facility

1 no. Lumpsum 10.0 10.0 Govt.

Upgrdation of children play area Lumpsum 20.0 20.0 Govt. Solar panel (5 kw) 5 kw Rs 3 lakh per kw 15.0 15.0 Govt. Development of garden with paving, lighting and resting benches 2000 sq.m Rs. 2000 per sq.m 80.0 40.0 40.0 Govt. Accommodation facility for priest and others 4 rooms Rs. 5 lakh per room 20.0 10.0 10.0 Govt. Solar street lights 20 no. Rs. 25000 per light 5.0 5.0 Govt.

Sub-Total 355.0 305.0 50.0

Narsai Mata

temple, Anji

Development of garden with fencing, paving, lighting, resting benches etc on the land above

500sq.m Rs. 2000 per sq.m 10.0 10.0 Forest Department

Govt.

Upgradation of existing drinking water facility 1 no. Lumpsum 10.0 10.0 Govt. upgrdation Public convenience complex 1 no. Lumpsum 10.0 5.0 5.0 Govt. Upgradation of existing room for visitors and construction of new room above the existing room


Sub-Total 47.0 42.0 5.0


Final Report


Destinations



Indicative Cost

(in Lakhs)

Phasing Implemen

ting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32) Maharudr

a Hanuman temple ,

Sewa

Upgrdation of existing temple building Lumpsum 5.0 2.5 2.5 PWD/ Temple Trust

Govt.

Upgrdation of toilet block Lumpsum 10.0 10.0 Govt.

Drinking water facility Lumpsum 5.0 3.0 2.0 Govt.

Enrout signage's and solid waste management Lumpsum 5.0 5.0 Govt.

Sub-Total 25.0 20.5 4.5

Subhash baba

temple , Pimpelkh

uta

Construction of entrance gate Lumpsum 5.0 5.0

PWD/Temple Trust

Govt.

Construction of compound wall 100 Sqm Rs 15000 per mt 15.0 15.0 Govt.

Drinking water facility with water cooler 1 no. Lumpsum 5.0 5.0 Govt.

Reconstruction of public convenience complex at same place 1 no. Lumpsum 10.0 10.0 Govt.

Accommodation facility for visitors 2 rooms Rs. 8 lakh per room 16.0 16.0 Govt.

Construction of shops providing ritual goods 4 shops Rs 3 lakh per shop 12.0 6.0 6.0 Govt.

Garden with lighting and resting benches 300 sq.m Rs. 1500 per sq.m 4.5 4.5 Govt.

Construction of kitchen shed 300 sq.ft Rs. 800 per sq.ft 2.4 2.4 Govt.

Sub-Total 69.9 63.9 6.0

Sant Lahanuji Maharaj temple ,

Takarkherda

Development of approach road with street lights 400 m Rs. 60 lakh per km 24.0 24.0

PWD/Temple Trust

Govt.

Designated parking facility for 10 cars and two wheelers 10 cars Rs. 25000 per car 2.5 2.5 Govt.

Construction of Public convenience complex with drinking water facility


Installation of Solar street lights inside temple premises 10 no. Rs. 25000 per light 2.5 2.5 Govt.

Upgrdation of existing toilet block Lumpsum 10.0 10.0 Govt.

Renovation of existing dining area (flooring and washing area) Lumpsum 10.0 5.0 5.0 Govt.


Final Report


Destinations



Indicative Cost

(in Lakhs)

Phasing Implemen

ting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32) Landscaping with pathway, lighting and resting benches near existing dharmshala



Sub-Total 81.0 76.0 5.0

Shiv temple, Dhaga

Development of approach road 1km Rs. 30000 per car 30.0 30.0

PWD / Temple Trust

Govt.

Admin office and necessary furniture 100sq.ft Rs. 1000 per sq.ft 1.0 1.0 Govt.

Upgradation of drinking water facility with RO purifier and water cooler inside temple premises


Upgrdation of accommodation facility for priest 200 sqm Rs. 1200 per sq.ft 2.4 2.4 0.0 Govt.

Development of garden with plantation, fountains, street lights etc 2000 sq.m Rs. 1000 per sq.m 52.0 52.0 Govt. Kids play equipments Lumpsum 20.0 20.0 Govt. Construction of public convenience complex Lumpsum 20.0 10.0 10.0 Govt.

Upgradation of drinking water facility at all other places Lumpsum 15.0 15.0 Govt.

Solar panels (10 KW) Rs. 3.0 lakh per KW 30.0 30.0 Govt. Bridge connection to Shiv temple 30 mats Rs 30 thousand per mts Govt.

Tents for night campaigning 10 Tents Rs 3 lakh per tent 30.0 15.0 15.0 PPP

Facility for Adventure sports like Tracking camps Lumpsum 100.0 50.0 50.0 PPP

KT style Bandshara at river Rs 30 Lakh 60.0 30.0 30.0 Govt.

Facility for temporary toilets during Maha Shivratri Lumpsum 10.0 5.0 5.0 Govt.

solid waste management and signage's Lumpsum 10.0 5.0 5.0 Govt.

Additional solar street lights in temple compound 60 no. Rs. 25000 per light 15.0 15.0 Govt.

Sub-Total

415.4 300.4 115.0


Final Report


Destinations



Indicative Cost

(in Lakhs)

Phasing Implemen

ting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32)

Premnath temple ,

Agargaon

Designated parking facility for 10 cars and two wheelers 10 cars Rs. 25000 per car 2.5 2.5

PWD/ Temple Trust

Govt.

Construction of compound wall 200 running

m Rs. 15000 running mt for 5 ft height

30.0 30.0 Govt.

Drinking water facility 1 no. Lumpsum 5.0 5.0 Govt. Construction of public convenience complex 1 no. Lumpsum 10.0 10.0 Govt.

Landscaping and garden with lighting and resting benches 1000 sq.m Rs. 1500 per sq.m 15.0 15.0 Govt.

Renovation temple Lumpsum 5.0 5.0 Govt. Sub-Total 67.5 67.5 0.0

Bharti baba

temple & Hanuman

temple

Conservation and restoration of temple structure 100 sq.m Rs. 25000 per sq.m 25.0 25.0

PWD/ Temple

trust

Govt. Solar lights in temple premises 5 no. Rs. 25000 per light 1.3 1.3 Govt. Construction of entrance gate Lumpsum 10.0 10.0 Govt.

Public convenience complex with drinking water facility 1 no. Lumpsum 10.0 10.0 Govt.

Solid waste management and enroute signage's Lumpsum 5.0 5.0 Govt.

Sub-Total 51.3 51.3 0.0

Somsai Shiv

temple, Umri

Parking facility for 10 cars and two wheelers 20 cars Rs. 25000 per car 5.0 5.0

PWD / Temple Trust

Govt. Drinking water facility Lumpsum 5.0 5.0 Govt. Construction of public convenience complex Lumpsum 10.0 10.0 Govt. Accommodation facility 2 rooms Rs. 8 lakh per room 16.0 16.0 Govt. Conservation and restoration of temple structure 100 sq.m Rs. 25000 per sq.m 25.0 25.0 Govt. Construction of entrance gate Lumpsum 10.0 10.0 Govt.

Construction of compound wall 150 mtr

Rs. 1500 running mt for 5 ft height

2.2 2.2 Govt.

Development of garden around temple 600 sq.m Rs. 2000 per sq.m 12.0 12.0 Govt.

Solid waste management and enroute signage's Lumpsum 5.0 5.0 Govt.

Sub-Total 90.2 90.2 0.0


Final Report


Destinations



Indicative Cost

(in Lakhs)

Phasing Implemen

ting Agency

Mode of

Funding

I (2012-

22)

II (2022-

32)

Lower Wardha

dam

Upgrdation of approach road from irrigation department guest house to proposed site & other surrounding roads connected with proposed site.

5 Km 50 Lakh per KM 250 125 125

PWD/ Irrigation

Department

Govt.

Dedicated parking space for 30 cars 30 cars Rs 25000 per car 7.5 7.5 Govt.

Installation of Solar street lights 30 Rs 25000 per lamp 7.5 7.5 Govt.

Drinking water facility Lumpsum 5 5 Govt.

Construction Public convenience complex Lumpsum 10 10 Govt.

Resort with 8 room facility 8 rooms Rs 8 lakh per room 64 64 PPP

water park (water slide , rain dance & swimming pool facility ) Lumpsum 100 100 PPP

Constructing of Machhan 5 1 lakh per machhan 5 5 PPP

construction sustainable huts 10 2 lakh per hut 20 20 Govt.

Development of garden with sitting and resting arrangement Lumpsum 100 50 50 PPP

Children's play area Lumpsum 10 5 5 PPP

Developing view points Lumpsum 20 10 10 PPP

water sports with life guard facility 5 Nos of

boat 3 lakh per boat 15 15 PPP

Developing islands Lumpsum 15 15 PPP

Sub -Total 629.0 439 190

Total 2048.3 1644.3 404.0


Final Report


Table 9-8: Identified projects in Ashti-Antora circuit

Destinations


Area / No.

Rate / Unit Indicative

Cost (in Lakhs)

Phasing Impleme

nting Agency

Mode of

Funding

I (2012-

22)

II (2022-32)

Chandika Mata

temple, Tarasawan

ga

Upgradation of existing approach road 2 km Rs. 50 lakh per km 100.0 100.0

PWD / Temple Trust

Govt.

Covered parking for 20 cars and two wheelers 20 cars Rs. 25000 per car 10.0 5.0 5.0 Govt.

Accommodation facility for visitors 10 rooms Rs. 5 lakh per room 50.0 25.0 25.0 Govt.

Drinking water facility with RO purifier and water cooler 1 no. Lumpsum 20.0 20.0 Govt.

Upgrdation of existing temple building Lumpsum 20.0 10.0 10.0 Govt. Development of garden with fountain, lighting and resting benches


Railing along steps 100 mtr Rs 10000 running mtr 10.0 10.0 Govt.

Upgrdation of steps leading to Main temple building Lumpsum 10.0 10.0 0.0 Govt.


Sub-Total 235.0 195.0 40.0

Peer baba dargha

Construction of Entrance Gate Lumpsum 10.0 10.0

Govt.

Construction of compound wall along Kabristhan side 300 mtr


45.0 45.0 Govt.

solar lights within dargha premises 20 nos Rs 25000 per lamp 5.0 5.0 Govt.

Providing railing along steps 50mtr Rs 10000 running mtr 5.0 5.0 Govt.

Renovation of dargha Lumpsum 20.0 10.0 10.0 Govt.


Final Report


Destinations


Area / No.


Cost (in Lakhs)

Phasing Impleme

nting Agency

Mode of

Funding

I (2012-

22)

II (2022-32)

Upgrdation of existing drinking water facility with water cooler


Upgrdation of steps leading to main dargha Lumpsum 10.0 10.0 Govt.

Construction of kitchen area 200 sqm RS 3000 per sqm 6.0 6.0 Govt.



Sub-Total 211.0 151.0 60.0

Hutatma smarak

Preparation of drawings of Ashti village Lumpsum 10.0 10.0

PWD / Trust

Govt. Administration office 60 sqm Rs 8000 per sqm 4.8 4.8 Govt. Construction of entrance gate Lumpsum 10.0 10.0 Govt. Making documentary film and printing broachers Lumpsum 50.0 50.0 Govt. Hall for Mural painting depicting the fight 1200 sq.ft Rs. 1500 per sq.ft 18.0 18.0 Govt.

Designated parking facility for 20 cars and two wheelers 20 cars Rs. 25000 per car 5.0 2.5 2.5 Govt. Canteen 500 sqm Rs 8000 per sqm 40.0 30.0 10.0 Govt. Musical fountain with laser show

Lumpsum 150.0 150.0 PPP

Open air theater 2000 sqm Rs 10000 per sqm 200.0 200.0 Govt. Renovation of police station

Lumpsum 20.0 10.0 10.0 Govt.

Construction of display area

Lumpsum 50.0 25.0 25.0 Govt. Mural displaying the event at Ashti 1000 sqm Rs 1500 per sqm 15.0 15.0 PPP Solar lights within premises 25 lamp Rs 25000 per lamp 6.3 6.3 Govt. Internal roads of cement concrete 0.5 km Rs. 40 lakh per km 20.0 20.0 Govt.




Final Report


Destinations


Area / No.


Cost (in Lakhs)

Phasing Impleme

nting Agency

Mode of

Funding

I (2012-

22)

II (2022-32)

Upgradation of drinking water facility with RO purifier and water cooler


Children play equipments Lumpsum 20.0 10.0 10.0 Govt. Enroute signages and solid waste management Lumpsum 5.0 5.0 Govt.

Sub-Total 654.1 596.6 57.5

Sant Tiprewale maharahj ,

Ashti

Renovation of temple Lumpsum 5.0 5.0

PWD

Govt.

solid waste management & signages lumpsum 5.0 5.0 Govt. Drinking water facility with RO purifier and water cooler 15.0 15.0 Govt. Accommodation facility for visitors 4rooms Rs. 8 lakh per room 40.0 16.0 24.0 Govt.

Sub-Total 65.0 26.0 39.0

Das Tekdi , Antora

Construction of Entrance Gate at entry point Lumpsum 10.0 10.0

PWD/ Temple Trust

Govt.

solar lights within dargha premises 20 nos Rs 25000 per lamp 5.0 5.0 Govt.

Providing railing along steps 50mtr Rs 10000 running mtr 5.0 5.0 Govt. Renovation of dargha Lumpsum 20.0 10.0 10.0 Govt. Upgrdation of existing drinking water facility with water cooler


Construction of kitchen area 200 sqm RS 3000 per sqm 6.0 6.0 Govt.

solid waste management & signages Lumpsum 5.0 5.0 Govt. Development of garden with fountain, lighting and resting benches


Sub-Total 101.0 71.0 30.0


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Destinations


Area / No.


Cost (in Lakhs)

Phasing Impleme

nting Agency

Mode of

Funding

I (2012-

22)

II (2022-32)

Vitthal rukhmai temple ,

Anandwadi

Construction of Entrance Gate at entry point Lumpsum 10.0 10.0

PWD/ Temple Trust

Govt.

Renovation of dargha Lumpsum 20.0 10.0 10.0 Govt. Upgrdation of existing drinking water facility with water cooler


Upgrdation of existing accommodation facility 200 sqm RS 3000 per sqm 6.0 6.0 Govt.

solid waste management & signages Lumpsum 5.0 5.0 Govt.

Sub-Total 51.0 41.0 10.0

Total 1317.1 1080.6 236.5


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9.4. FUNDING MECHANISM

The projects identified for the growth of tourism in Wardha requires appropriate funding

mechanisms for its implementation. Various plan schemes and institutional finances are

available under which the funding can be sought for the various identified projects. Different

plans/schemes by Central government, State government and Institutional finances available

for the development of tourism infrastructure and improvement of tourism products mainly

consist of the following:

Table 9-9: Various Schemes for Tourism Projects Source Schemes

Central Government

1. Product/Infrastructure Development for Destinations and Circuits‖ (PIDDC) A. Major destinations and circuits development B. Rural Tourism infrastructure development

2. Scheme for organizing fair & festival and tourism related events (DPPH)

3. Assistance to Central Agencies for tourism infrastructure development 4. Assistance for Large Revenue Generating Projects (LRG) 5. Financial assistance for ‗Setting up, Promotion and Strengthening of

Regional and Local Museums 6. Integrated development of Wildlife Habitats, a Centrally Sponsored

Scheme of MoEF, Government of India 7. State Compensatory Afforestation Fund Management and Planning

Authority (CAMPA)

Maharashtra State Government

1. TirthKshetra Vikas Yojana 2. Tourism Incentives Scheme under the Maharashtra Tourism Policy,

2006.

Institutional Finances

Financial assistance to enterprises for setting up and/or development of tourism-related projects: by Tourism Finance Corporation of India Ltd (TFCI)

The details of each scheme by Central government, State Government such as the focus of the

scheme, permissible activities, and funding norms are discussed in detail below:

9.4.1. Central Government financial assistance

The Ministry of Tourism extends financial assistance to States/UTs for augmentation of tourist

infrastructural facilities, production of publicity material and for celebration of certain

identified fairs& festivals that are important from tourist‘s interest point of view. Assistance is

provided every year on the basis of specific proposals received from the State/UT Govts., and

in respect of the projects that are short-listed for consideration during that particular year.


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Following are the various schemes by central government under which assistance is provided to

State governments for various tourism related proposals received:

1. Product/Infrastructure Development for Destinations and Circuits” (PIDDC): This

scheme comprises of two major components

A. Major destinations and circuits development

B. Rural Tourism infrastructure development

A. Major destinations and circuits development

Focus of the Scheme

Improvement of existing product and developing new tourism products to the world standard and focus on Integrated Infrastructure Development of the tourist sites.

Permissible Activities

It involves Improvement of the surroundings of the destination which includes activities like Landscaping, development of parks, fencing, compound wall etc Illumination of the tourist destination and the area around and SEL

Shows etc Providing for improvement in solid waste management and sewerage

management, Public Conveniences, etc Improvement of road connectivity leading to the tourist sites, especially

from the National Highways/State highways and other entry points. Construction of wayside Public Conveniences Procurement of equipments directly related to tourism, like water sports,

adventure sports, eco-friendly modes of transport for moving within the tourism zone and equipments for cleaning of the tourist destination will be eligible for 25% grant

Construction of public buildings which are required to be demolished because of implementation of the Master Plan

Refurbishment of the Monuments Signage‘s and display boards showing Tourist Area Maps Documentation on places of interest at the locations Tourist Arrival Centres, Reception Centres, Interpretation Centres Improvement of municipal services directly related to Tourism Other work/activities directly related to tourism

Eligibility

For being eligible under this scheme the destination must be among the most visited sites in the State, or a recognized Heritage monument. A group of tourist attractions located in the same village, town or city would also qualify

Funding

Financial assistance up to Rs 5.0 crore is provided for the development of destinations and Rs. 8.00 crore for development of Circuits

The Ministry of Tourism would bear 100% of the project cost based on the project plan and estimates submitted, excluding the items which are


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the exclusive responsibility of the State Governments, as Making the land available for development Implementation of rehabilitation package, where shifting of dwellings

or commercial units is required. However, the Government of India would provide assistance for construction of Tourist Reception Centres including shopping complexes to house the displaced shops

Operation, maintenance and management of the assets created External infrastructure like Water Supply, Electricity and Roads

B. Rural Tourism infrastructure development

Focus of the Scheme

As per this scheme thrust is on promotion of village tourism as the primary tourism product. Tourism form that showcases the rural life, art, culture and heritage at rural locations. It can include farm/agricultural tourism, cultural tourism, nature tourism, adventure tourism and eco - tourism. Tourism which meshes with seasonality and local events and is based on preservation of culture, heritage and traditions.

Permissible activities

Improvement of the surroundings of the village. This would include activities like Landscaping, development of parks, fencing, compound wall etc Improvements to roads within the Panchayat limits. This shall not include

any major road which connects the village Illumination in the village Providing for improvement in solid waste management and sewerage

management Construction of wayside amenities Procurement of equipments directly related to tourism, like water sports,

adventure sports, eco-friendly modes of transport for moving within the tourism zone

Refurbishment of the Monuments Signages Reception Centres Other work/activities directly related to tourism Tourist Accommodation

Funding A maximum of Rs 50.0 lakh is sanctioned for each project under this

scheme for development of tourism related infrastructure

2. Scheme for organizing fair & festival and tourism related events (DPPH)

Focus of the Scheme

The Department of Tourism shall provide financial assistance to State Governments for organizing fairs/festivals and tourism related events such as seminars, conclaves, conventions etc. for the promotion of tourism


Central Financial Assistance would be provided for the following items: Creation of semi permanent structures Production of posters, pamphlets, advertisement in news-paper and

production of film


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Remuneration of artists Sitting arrangements, lighting, sound, lodging &boarding, transportation,

hiring of space and other similar activities

Funding

Ministry of Tourism, Government of India would provide maximum financial assistance of Rs. 25.00 Lakh per fair /festival / event in the case of States. The State Government organizing the event would contribute at least 50 % of the total expenditure involved on the fair / festival or event.

3. Assistance to Central Agencies for tourism infrastructure development

Focus of the Scheme

The work for development of places of tourist interest, illumination and preservation of monuments and development of cruise terminals, etc which are under the control of the Central Agencies like Archaeological Survey of India, Port Trust of India and ITDC etc


Improvement of the surroundings of the destination. This would include activities like landscaping, development of parks, fencing, compound wall etc

Illumination of the Tourist destination and the area around and SEL Shows etc

Construction of public buildings which are required to be demolished because of implementation of the Master Plan

Illumination/Restoration/Refurbishment of the Monuments Signages and display boards showing Tourist Area Maps and Documentation on places of interest at the locations Tourist Arrival Centres, Reception Centres, Interpretation Centres Civic amenities at and around destination Development of cruise terminals Construction of Convention Centre

Funding

The Ministry of Tourism would bear 100% of the project cost based on the project plan. The amount of financial assistance by Ministry of Tourism, Government of India will not exceed Rs25 crore. For Convention Centre, maximum funding of Rs. 5.00 Crore may be provided to the Central Agencies.

4. Assistance for Large Revenue Generating Projects (LRG)

Focus of the Scheme

A project, which is a tourist attraction, or used by tourists and generates large revenue through a levy of fee or user charges on the visitors. The projects promoted by Public Sector Undertakings, Agencies, or Autonomous Bodies of Central/State Governments as well as projects promoted by private sector / PPP Projects recommended by the State Governments/UT Administrations will be eligible for assistance.


Projects like Tourist trains Cruise vessels


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Cruise Terminals Convention Centres Golf Courses open for both domestic and international tourists Health and Rejuvenation facilities and Last mile connectivity to tourist destinations (air and cruise including

hilly tourism) etc would qualify for assistance However Hotel & Restaurant component will not be eligible for assistance. Procurement of vehicles and sports facilities like stadiums will also not be eligible for assistance under the scheme

Funding

The subsidy under the scheme will have a cap of Rs50 Cr subject to a maximum of 25% of total project cost or 50% of equity contribution of the promoters, whichever is Lower There should be a minimum loan component of 25% in the case of private sector/ PPP projects.

5. Financial assistance for „Setting up, Promotion and Strengthening of Regional and Local

Museums - Scheme by Ministry of Culture, Govt. of India

Focus of the Scheme

Development of both new museums and existing museums


Financial assistance is provided for professional development of museums, managed by voluntary organizations, institutions, societies, trusts, local bodies, etc. including universities & colleges registered under the Registration of Societies Act of 1860 (XXI) or those managed by the State Government. The broad range includes museums for promotion of: a) Antiquities b) Numismatics) Paintings d) Ethnological collection e) Folk art) Others including Art & Crafts, Textiles, Stamps, etc.

Funding

Maximum financial assistance admissible (Rs. in Lakhs)

Category 1 Category 2 Setting up of New Museum 600 300 Development of Infrastructure of Existing Museum

500 250

Category I: State museums and renowned museums with exquisite collections Category II : Other museums For all purposes grant would be in the ratio of 80:20. A maximum of and up to 80% of the estimated cost would be provided by the Central Government and a minimum of 20% and balance, if any, will be met by the State Government/Institution, as the case may be.

9.4.2. State Government financial assistance

Every year Maharashtra State government allocates funds for various scheme of tourism

development. Various proposals received from various urban areas as well as rural areas are

considered and funds are allocated. In the year 2012-2013 State budget, Rs.228 crore has been


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allocated for various schemes of tourism development. One of the schemes of State

government for the development of pilgrim centers is Tirth Kshetra Vikas Yojana

1. TirthKshetra Vikas Yojana

Maharashtra State is known for its pilgrim centers and maintaining sanctity and cleanliness at

the place of pilgrimage is of utmost importance to provide an enhanced experience and attract

more tourists. Hence Maharashtra State Government has entrusted the responsibility for

development of pilgrimage centers to the Urban Development Department or Rural

Development Department vide G.R. No. MIS 7896/1830/CR-78/96/UD-18 dated 17th May,

1996. Every year certain fund is allocated for the development of pilgrim centers under the

Tirth Kshetra Vikas Yojana

Focus of the Scheme

Development of the pilgrim centres in both urban and rural areas


Approach Roads, Water Supply, Toilet Blocks, Visitor accommodation, Parking, Street lighting, Landscaping etc

Funding

Every year certain fund is allocated for this programme under which development is carried out on the basis of proposals received from the various pilgrim centers.

Year Funds Allocation Funds Utilized 2009-10 8000.00 3303.73 2010-2011 2650.18 2650.18 2011-2012 3000.00 -

2012-2013 Substantial outlay proposed for special programme for Development of places of Pilgrimage.

2. Tourism Incentive scheme under Maharashtra Tourism Policy 2006

Various incentives have been declared under the Maharashtra Tourism policy 2006 to

encourage private partnership in tourism related activities and infrastructure development.

Some of the proposed projects in Wardha can obtain benefit under this incentive scheme. All

the proposed projects in Wardha will be categorized in Zone B or Zone C as per zoning of the

Maharashtra Tourism policy 2006. The various incentives that can be sought by investors

under this policy are listed in the table below.


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Focus of the Scheme

Incentives to encourage private partnership in tourism related activities and infrastructure development

Projects eligible for Incentives

Hotels, Heritage Hotels, Resorts and Health Farms, Health & Wellness spa units registered under the Bed and Breakfast scheme of MTDC.

Motels and wayside amenities Apartment Hotels/Service Apartments Water Sports and Amusement Parks Arts and Crafts Villages Golf Courses Camping, Caravanning and Tent Facilities Arial Ropeways Convention Centres Development of Hill Stations Adventure Tourism Projects Houseboats Eco-Tourism Projects. Museums and Aquariums

Zones for tourism

Zone A Mumbai, Mumbai Suburban District, Navi Mumbai, Thane and Pune Municipal Corporation and Pimpri Chinchwad Municipal Corporation areas.

Zone B All Municipal Corporations (except areas in Zone A) and A Class Municipalities.

Zone C All districts of Maharashtra except areas in Zone A and B

Eligibility criteria for

units

Eligible units (project approved) should have a minimum fixed capital investment of Rs. 100 lakhs or more, Rs. 50 lakhs, and Rs. 25 lakhs in A, B and C zone respectively which should be made within 3 years, 2 years and 18 months respectively from the date of registration.

Land Policy

If an investor approaches the MTDC with a viable project on a particular plot of land and undertakes to bear the cost of acquisition and escalation thereof, the MTDC will acquire such land through the Collector and lease the same to the private investor on stipulated terms and conditions in accordance with the government rules and regulations.

Incentives

Fiscal incentives

Total exemption from Luxury Tax (as applicable to Hotels) for a period of 7 & 10 years in the B and C zones respectively & 50% exemption for a period of 5 years in A zone.

Total exemption from Entertainment Tax/Amusement Tax for a period of 5, 7 and 10 years in the A, B, and C zones respectively

Total exemption from Stamp Duty for the projects located in B and C zones and 50% exemption from stamp duty for projects located in A zone.

Electricity concessions

Electricity duty will be levied at industrial rates for the respective period

Renewal of Licenses

Various licenses and clearances necessary in tourism projects are required to be renewed every year. By this Policy 2006, these licenses/permissions will require renewal every 5 years.


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9.4.3. Institutional assistance

1. Financial assistance to enterprises for setting up and/or development of tourism-related

projects: by Tourism Finance Corporation of India Ltd (TFCI)

Focus of the Scheme

Provision of financial assistance to enterprises for setting up and/or development of tourism-related projects, facilities and services


Hotels, Restaurants, Holiday Resorts, Amusement Parks, Multiplexes, Entertainment Centers, Education and Sports, Safari Parks, Rope-ways, Cultural Centers, Convention Halls, Transport, Travel and Tour Operating Agencies, Air Service, Tourism Emporia, Sports Facilities etc.

Norms of Assistance

TFCI provides financial assistance to projects with capital cost of Rs. 3 crore and above. Projects with high capital cost may be financed along with other All-India Financial/Investment Institutions. Assistance is provided by way of rupee loans, direct subscription/underwriting of public issues of shares/debentures. Minimum Promoters' contribution 30% of project cost Debt: Equity Ratio - 1.5:1 Interest Rate band 12.5% p.a to 12.5%+1.5 to 3% p.a. Repayment period 8 to 10 years


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CHAPTER 10. MARKETING STRATEGY FOR WARDHA

10.1. INTRODUCTION

While deciding marketing strategy for district like Wardha it is necessary to first understand

the current tourist scenario and perceptions of Wardha district, as discussed in previous

chapters it is observed that tourism in Wardha district is not developed to its potential till now.

While deciding the marketing strategy for next twenty years it is necessary to decide strategic

priorities that will increase the opportunities to maximize the tourism in Wardha district

From the data analysis following issues are identified regarding the current tourist scenario in

Wardha district

Tourist restricted to few places.

High seasonal variation

Unawareness about the potential of destinations.

No planned tours for domestic travelers.

No efforts till now to highlight hidden potential of the destinations like Eco Tourism,

Heritage walk &Adventure sports.

Considering the above issues it is necessary to highlight the district level tourism product in

which all the destinations which has not been tried and tested in the market to be included, if

we see the region of Vidharbha there are very few places which attracts the tourists from

nationwide, hence it can be taken as a priority to develop such destination at regional level

which will attract tourist globally. Keeping this in mind following vision can be kept in mind

for deciding marketing strategy for Wardha District.

Vision:

To develop Wardha district as a major tourist destination in vidharbha region by highlighting

its scenic beauty and the richness of its history.


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10.2. MARKETING PLAN FRAMEWORK FOR WARDHA TOURISM

To achieve this vision it is necessary to target Tourist of the segment

1. Local Visitation

2. Fairs and Festivals,

3. Outside visitation

o Business tourist

o Vacation tourist

o The VFR

o Day tourists

To consider the ensure the tourist flow in the district is important to select specific region as a

entrance point to the district ,Wardha city enjoys the strategic location as it is well connected

by Road line & Railway rout to surrounding district and other states of India

Currently Wardha city have limited infrastructure to provide tourist amenities like Hotels,

food, Entertainment zones etc. so it is necessary to upgrade Wardha city and increase the

current carrying capacity of the city so it will sustain as a main focal point for visiting tourist

destinations for next twenty years.

10.3. IMPLEMENTATION OF POSITIONING STRATEGY

10.3.1. Proposing intercity Heritage walk

This will include a heritage walk where group of tourist will visit the heritage sites within

Wardha city along with the trained guides. This will majorly attract tourist willing to stay for

shorter period in Wardha city as well as it will attract VFR tourist too.

10.3.2. Complete tourist experience

This positioning aims to attract the tourist who is not looking for a vacation focused on a

single site. He/she wants to have as diverse experience as possible in the vacation. For these all

a set of tourist destination with different characteristic needs to be identified and developed as

a complete experience of its surrounding


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10.3.3. Special interest packages

As Wardha district shows high seasonal variation in tourist arrival this strategy aims to attract

tourists in the off season. It will try to motivate tourists who are visiting friends and relatives

and are already in Wardha. It will also cater to special interest through development of

innovative packages

To give complete experience spots where all these activities can be conducted needs to be

identified, for which AXYKNO team already visited spot Near Village Anji where NAF

(National Adventure Foundation) already developed a site for adventure loving tourist. This

spots needs to be highlighted at a district level. And such spots may be developed by

Government and run by the local people so to make this activity sustainable for next 20 years

and it will also generate revenue for local people.

Table 10-1: Special Interest Packages Types Examples Tourist spots where these sports can be taken up

Land Based Rock Climbing, Trekking, Hill walking, Camping on Machan, Camp fire

Dhaga Forest , Bor Dam complex , Anji

Water Based

Boating, rowing, sailing, yachting, canoeing, motorized speed boat, houseboats, River rafting

Mahakali Dam , Bor dam, Madan Dam Anji, Lower Wardha dam

Air Borne Para sailing, Para gliding, Micro lite flying, Ballooning

Girad

10.4. COMMON ELEMENTS OF THE MEDIA PLAN

The important components of the media plan which are common for the promotion measures

are as below:

FAM Tours: Tour operators play an important role in convincing the tourist to sample a

tourist offering. To achieve this, the tour operator should be convinced of the product.

Experience will enable the tour operator to promote Wardha better; hence it is recommended

that Familiarization (FAM) tour be organized for tour operators. Local, national and

international tour operators should be called for a free visit to priority destinations of the

district and information regarding the destinations should be disseminated to them. Creating

better awareness among tour operators about the tourism potential in Wardha and building

their capabilities to function as facilitators is be an important element of the promotional

strategy.


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Website: The official website of MTDC does not provide information about Wardha. The

district website for Wardha provides only a brief list of tourist spots in the district. Hence an

important avenue for information dissemination is not being utilized to its fullest. Wardha city

to be included in the city listings on website of MTDC. The web site will further need to

provide information on tourist spots in Wardha district, different packages, online tour

bookings upcoming tourism projects etc.

Presence on World Wide Web: Wardha does not have special website dedicated to tourism.

Only certain information of some tourist spots of Wardha is found in certain websites. There

can be a special website designed specifically for tourism in Wardha district, show casing

various tourist destinations, various packages, online booking etc. Hyperlinks to these sites

from other tourism websites may need to be increased. Specific sites on which links can be

provided are:

www.lonelyplanet.com

www.travel-india.com

www.tourisminindia.com

Direct Mailers: Direct mailers have an advantage over print media in that the reach and

frequency be regulated to the desired level without incurring the high cost implications of print

media. Direct mailers can be used to increase awareness of the tour operators of special

packages. Corporate can be contacted through mailers in order to promote the convention

centre.

Brochures: A variety of brochures should be designed to promote the tourist attraction in

Wardha. These can be used as direct mailers or can be placed at various government offices like

MTDC, District planning office, tour operator offices, information centers etc.

Broachers should be designed for the following:

Pilgrimage centers of Wardha;

Nature spots of Wardha ;

Wildlife and forest in Wardha

Other than these brochures special booklets should be designed on the various circuits.


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The information to be provided in these brochures should include photographs, a write up

about the importance of the destination, attractions at the destination, other nearby

attractions, how to get to the destination, best time for visiting, what to carry, important phone

numbers at the destination, how to make a booking etc.

Public relations: This can be achieved by maintaining contacts with journalists and thereby

enabling good coverage of events that may be news worth such as good coverage of opening of

the convention cum cultural centre, launch of websites, booklets, brochures etc. The specific

objectives of public relations are

Liaison with travel agents, tour operators, airlines to ensure promotion of Wardha and

facilitate FAM tours.

Liaison with television channels to encourage them to prepare fillers or films on Wardha

and facilitate their visits

Liaison with journalists to write articles in Newspapers, travel magazines about Wardha

Another public relations measure that can generate good publicity is sponsoring prizes (like an

all expenses paid vacation to Wardha) for television game shows.

Brand Identity: It is essential that Wardha tourism occupies a strategic position in the minds

of tourists. Building a brand identity is a means to achieve this. This identity can be achieved

through:

A distinctive Logo to be used on all communications

A slogan for Wardha Tourism to be used in all advertisements

An important aspect of brand identity is the brand image. This image will be built by

adherence to quality and tourist orientation. The Wardha tourism brand should thus stand for

a certain level of quality and tourist orientation.

Competition to generate interest: Competitions are good way to build interest in the minds of

the customers. This exercise also helps in building a database of interested individuals. The

following competitions are recommended for Wardha tourism:

Designing a logo for Wardha tourism

Coining a slogan for Wardha tourism


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These competitions can be organized in Maharashtra, may be on a national scale, using the

direct mailer or brochure method with the prize of an all expenses paid vacation to destinations

in Wardha. The contest can also be hosted on the internet.

Outdoors: Another component of the media plan that can be used at a later stage to improve

visibility for Wardha tourism is the outdoors media. The media vehicles include:

Hoardings at bus shelters, bus terminus, airports, stations etc

Signage‘s and hoardings at strategic locations in Wardha

TV and Print Media: The Television and Print media are not being considered as major

components of the media plan especially in the initial stages of creating awareness due to

prohibitively high cost. However, the importance of these media vehicles cannot be denied and

this avenue of advertisement should be explored. It would majorly involve advertisements in

various TV channels and dailies like newspapers, In-flight magazines, travel magazines etc.

10.5. PROMOTION BUDGET

The promotion budget for the six years period from 2012-2015 and 2015-2018 based on the

recommendations given in the preceding sections has been detailed in

Table 10-2. The total promotion budget for this period is Rs.21.0 million. This includes a

graphic design and Corporate Identity programme estimated at 1.0 million.

The following assumptions have been made in preparing this budget.

A Graphic design and Corporate Identity programme will be developed by a professional

ad agency.

Total 250 FAM tours will be organized in two phases with a cost of Rs. 20,000 per operator

1 lakh direct mailers will posted in the next six years period

Approximately 1000 paper printed tissues/ folders will be distributed in trains per day.

Approximately 10,000 broachers of individual tourist spots and 10,000 broachers of the

circuits will be printed


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A capacity building programme has been planned for training of guides, hotel operators

etc.

Other expenses include organizing competitions, public relations measures etc.

Table 10-2: Promotional Budget

S. No.

Promotional Expenditure Cost (in

lakhs)

Phasing

Phase I (2012-

15)

Phase II

(2015-18)

1 Graphic Design &Corporate Identity Programme by Ad Agency 10.00 5.00 5.00 2 FAM Tours (Familiarization tour for tour operators) 60.00 30.00 30.00 3 Direct Mailers (A6 size) 25.00 12.50 12.50 4 Printed Tissues / Folder (B/W) 20.00 10.00 10.00 5 Information broachers 52.00 26.00 26.00 6 Advertisement (Hoardings, web based, mobile based etc) 22.00 11.00 11.00 7 Separate website showcasing Wardha tourism 5.00 5.00 8 Organizing competitions for promotion of Wardha tourism 6.00 3.00 3.00 9 Capacity building programme 10.00 5.00 5.00 Total 210.00 107.50 102.50

Figure 10-1: Sample Logo for Wardha Tourism


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Figure 10-2: Sample of advertising Boucher for dhaga

Figure 10-3: Sample for advertising Broacher for Bapukuti


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Arial View of proposed ghat development project at Koteshwar View of proposed Garden Area Koteshwar

View of proposed Ghat Development Project at Koteshwar View of proposed Ghat Development Project at Koteshwar


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Proposed Garden area At Lower Wardha Dam Proposed Resort at Lower Wardha Dam

Proposed Eco Sustainable Huts at Lower Wardha Dam Proposed Macchan at Lower Wardha Dam


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ANNEXURE 4.1 – LIST OF TOURIST SPOTS IN WARDHA DISTRICT

S. No

Taluka Location Town/

Village Type

1

Wardha

Paunar Ashram

Paunar

Heritage

2 Durga Mata & Hanuman

Mandir Complex Religious

3 Bramha Vidya Ashram Heritage

4 Sadanand Math Salod (Hirapur) Religious

5 Bapu Kuti Sewagram

Heritage

6 Hutatma Smarak Heritage

7 Geetai Temple

Gopuri, Wardha town

Religious

8 Vishvwa Shanti Stupa Wardha town Religious

9 Laxmi Narayan Temple Wardha town Religious

10 Magan Sangrahalaya

(Museum) Wardha town Heritage

11 Gandhi Gyan Mandir Wardha town Heritage

12 Bajajwadi Wardha town Heritage

13 Ambedkar Garden Wardha town Nature

14 Mahavie Garden Wardha town Nature

15 Paramdham Ashram Wardha town Heritage

16 Malhari- Martand Temple Wardha town Religious

17

Deoli

Venktesh Balaji Temple Naigaon (Ni) Religious

18 Mirannath Maharaj Temple Deoli Religious

19 Abaji Maharaj Temple Sonegaon Abaji Religious

20 Sidddheshwar Temple,

Pulgaon Nachangaon Religious

21 Koteshwar Maharaj Temple Koteshwar Religious

22 Selu

Kejaji Maharaj Temple Ghorad Religious

23 On the bank of River Sindi Railway Water


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S. No


Village Type

Palasgaon Bai Bodies

24 Hanuman Temple Sukli bai Religious

25 Bor Dam Complex Bor Dam

26 Bor Dam

Kelzar

Water Bodie

s

27 Dhamma Bhumi Religious

28 Peer Baba Dargah Religious

29 Vipashyana Centre Religious

30 Siddhivinayak Ganpati

Temple Religious

31 Varad Vinayaka Temple Religious

32 Nag Temple Wadgaon Khurd Religious

33 Mahadev Temple Hamdapur Religious

34

Arvi

Subhash Maharaj Temple Pimpalkhuta Religious

35 Kale Maharaj Temple Kharangana Religious

36 Mahakali Temple Mahakali Religious

37 Mahakali Temple, ZP Mahakali Religious

38 Sarangpuri

39

Ashti

Manikgadh

40 Peer Bayejind Dargah Ashti Religious

41 Guru Dattatreya Temple Talegaon Religious

42 Das-Tekdi Antora Religious

43 Shahid Smarak Complex Ashti Shahid Heritage

44 Karanja

Dhaga Bhuvan Dhaga

45 Shiva Temple Dhaga Religious

46

Hinganghat

Rudreshwar Temple Pohana Religious

47 Kapsi Temple (Laxmi

Narayana Temple) Kapsi Religious

48 Gopal krishna Temple Pardi Nagaji Religious

49 Bhojaji Maharaj Temple Aajansara Religious


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S. No


Village Type

50 Murlidhar Temple Pardi Religious

51 Ajansara Gaothan Aajansara

52 Malhari- Martand Temple Hinganghat Religious

53 Hanuman Temple Shaha langadi Religious

54

Samudrapur

Sant Burhanpure Temple Mandgaon Religious

55 Ram Temple Girad Religious

56 Dargah Sharif Khwaza Sk.

Farid Girad Religious


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ANNEXURE 4.2 – SITE DETAILS COLLECTED DURING PRIMERY SURVY

Letter from RFO developing Eco tourism at BOR Forest


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Letter from RFO for developing Eco tourism at BOR Forest


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Letter from RFO developing Eco tourism at BOR Forest


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Kachra Map for Peer baba Dargha At Ashti

Proposed site plan for Sakhubai temple at Palasgaon


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Contour map for lower Wardha dam

Site plan of Mahakali Temple at Mahakali


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District Tourism Plan – Wardha

Documents

Transcript of District Tourism Plan – Wardha