DISRUPTING DIGITAL BUSINESS IN THE PEER-TO-PEER ECONOMY

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© 2010 2015 Constella0on Research, Inc. All rights reserved. TM Disrupting Digital Business Thriving In The On Demand Economy March 23 rd , 2015 R “Ray” Wang (@rwang0) Principal Analyst & Chairman

Transcript of DISRUPTING DIGITAL BUSINESS IN THE PEER-TO-PEER ECONOMY

©  2010  -­‐  2015  Constella0on  Research,  Inc.    All  rights  reserved.      

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Disrupting Digital Business Thriving In The On Demand Economy

March 23rd, 2015

R “Ray” Wang (@rwang0)Principal Analyst & Chairman

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52%  of  the  Fortune  500  firms  since  2000  are  gone  

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“A  digital  divide  exists  between  the  organiza0ons  who  have  built  digital  business  models  and  everyone  else.”  (2013)  

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Lessons Learned

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#1:  Digital  disrup0on  is  more  than  just  a  technology  shiR.    It’s  about  transforming  business  models  and  how  we  engage.  

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#2:  We  move  from  selling  products  and  services  to  keeping  brand  promises  in  an  aXen0on  economy.  

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#3:  New  unit  cost  pricing  models  enable  disrup0ve  business  models  to  thrive.  

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#4:  Data  is  the  founda0on  of  digital  business.  Every  touch  point,  every  click,  every  digital  exhaust  is  relevant  insight.  

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#5:  If  20  %  of  your  revenue  is  not  an  insight  stream  by  2020,  you  won’t  have  a  digital  biz  model  

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#6:  You  can  be  the  content,  the  network  and  the  arms  dealers.  The  digital  winners  will  figure  out  how  to  ver0cally  integrate  all  three  

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#7:  Digital  ar0sans  emerge  as  organiza0on’s  with  the  best  math  and  design  will  dominate  in  a  winner  takes  all  world.  

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#8:  People  to  people  (P2P)  democra0zes  distribu0on  which  strips  out  fric0on  and  transac0on  costs  

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#9:  Design  for  customer  segments  of  one  

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#10:  We  serve  5  genera0ons  of  customers  &  workers,  by  digital  proficiency,  not  by  age  

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“Digital  Darwinism  is  unkind  to  those  who  wait”  

@rwang0  2014  

 

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Five steps to disrupting digital business

Design  new  experiences  and  outcomes  

Develop  a  culture  of  digital  DNA  

Apply  new    business  models  and  technologies    to  exisAng  infrastructure  

Move  from  gut  to  data  driven  decisions  

Co-­‐create  and  co-­‐innovate  with  new  partners  

5  4  

3  2  

1  

©  2011  -­‐  2014  R  Wang  &  Insider  Associates,  LLC.    All  rights  reserved.      

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Thank  you  

R “Ray” Wang

650.918.6619 [email protected] Twitter: @rwang0 Blog: www.raywang.org

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