Directory final (2)

TABLE OFCONTENTS

BloomNet

3Products

15Services

23Technology

33Team

Directory1 Old Country RoadCarle Place, NY 11514800-BloomNet(800-256-6663)

Directory TeamPublications Director: Fred RussellPublications Coordinator: Colleen MillerLead Designer: Andrea PrendamanoGraphic Artist: Kevin Bright

WELCOME to your January 2014BloomNet Directory

PRODUCTSBloomNet

4Harry London

81-800-Baskets.com

10WorldFlowers.com

12Fruit Bouquet

13Yankee Candle

14Sympathy Guide

BloomNet Products 2014 HARRY LONDON

Email [email protected] us at www.MyBloomNet.net

Call us at 1-800-BloomNet (1-800-256-6663)BloomNet Products4

Since 1922, Harry London has offered the finest hand-crafted chocolates. Today, Harry London’s Best Selling Everyday and Signature Line of Chocolates are a winning combination for retail sales! Best Selling Everyday Harry London Chocolates, now available through BloomNet Products, include Buckeyes, Joys, Gourmet and Mini Chocolate Covered Pretzels, as well as everyone’s favorite – $100 London Mint Gift Set. These wonderful confections provide terrific sales options for cash & carry, add-on gifts and Gift Basket components!

A.5.5oz. Mini PretzelsMilk, dark, white and peanut butter pretzels in handsome gabbled gift boxes.Product SKU#: 29970: Milk Chocolate Mini Pretzels 29971: Dark Chocolate Mini Pretzels 29972: White Confection Mini Pretzels 29973: Milk Peanut Butter Pretzels Nuggets MSRP: $5.00 | Unit Price: $2.50 Case Pack: 6 | Case Price: $15.00

B.5.5oz. Everyday JoysIndividually wrapped Joys in a variety of mouth watering flavors.Product SKU#: 29964: Cappuccino Biscotti Joys 29965: Mint Cookie Joys 29966: Milk Crispy Joys 29967: Milk Pretzel Joys 29968: White Pretzel Joys 29969: Peanut Butter Crispy Joys MSRP: $5.00 | Unit Price: $2.50 Case Pack: 6 | Case Price: $15.00

BEST SELLING CHOCOLATESfrom Harry London

A

Visit us at www.MyBloomNet.net today!5BloomNet Products

C.5.5oz. Buckeyes Gift Box (not shown)Delicious peanut butter Buckeyes in a handsome gift box for everyday gifting occasions.Product SKU#: 29974 MSRP: $6.00 | Unit Price: $2.94 Case Pack: 12 | Case Price: $35.25

D.NEW 12.25oz. Harry London Buckeyes TinIndividually wrapped Buckeyes made with creamy peanut butter coated in luscious milk chocolate in a gift tin.Product SKU#: 29828 MSRP: $12.00 | Unit Price: $4.65 Case Pack: 12 | Case Price: $55.80

E.8oz. Gourmet Chocolate PretzelsLarge gourmet pretzels drenched in rich, creamy milk chocolate and presented in the perfect holiday box.Product SKU#: 29962: White Confection Covered Pretzels 29961: Milk Chocolate Covered Pretzels MSRP: $10.00 | Unit Price: $3.90 Case Pack: 12 | Case Price: $46.80

F.13.5oz. London Mint $100 Bill Gift BoxCreamy mint and milk chocolate in a novelty $100 bill gift box.Product SKU#: 29975 MSRP: $12.00 | Unit Price: $5.92 Case Pack: 12 | Case Price: $71.007oz London Mint $100 Bill Gift BoxProduct SKU#: 29976 MSRP: $6.00 | Unit Price: $2.70 Case Pack: 18 | Case Price: $48.60

B

D

E F

BloomNet Products 2014 HARRY LONDON



SWEET PRODUCTSHarry London’s premium Signature Line of Chocolates is packaged in a sleek, sophisticated package to offer a beautiful presentation. Hand-crafted by expert chocolatiers, Assorted Chocolates are hand packed in a one of a kind tray and are available in three sizes. Individually wrapped dark and milk chocolate Squares and Batons are created in a variety of delicious flavors and provide flexible point of sale and gifting options. Flexible single product purchasing and replenishment options at prices you can afford!

A.Signature 14oz. Assorted Chocolates Product SKU#: 97738 MSRP: $30.00 | Unit Price: $8.25 Case Pack: 12 | Case Price: $99.00

B.Signature 2oz. Assorted Gourmet Chocolates Product SKU#: 97741 MSRP: $5.00 | Unit Price: $2.36 Case Pack: 24 | Case Price: $56.74

C.NEW 5.5oz. Everyday Gabled Box Collection Individually wrapped gourmet chocolate in a variety of flavors in gables gift boxes.Product SKU#: 92796: London Mints 92804: Soft Caramels 92800: Raspberry Truffles 92807: Peanut Butter Meltaways 92811: French Vanilla Mochas 92815: Hot Fudge Truffles MSRP: $4.99 | Unit Price: $2.50 Case Pack: 6 | Case Price: $15.00

D.Signature 8oz. Assortment Product SKU#: 97742 MSRP: $20.00 | Unit Price: $6.49 Case Pack: 12 | Case Price: $77.78

C

D

B

A


FreeDisplay$442

VALUE!

EVERYDAY DISPLAYCollection

The Everyday Display rack is filled with some of Harry London’s best sellers and are a delightful way for consumers to experience our wonderful variety of chocolates. The rack is FREE with the purchase of the inventory package of chocolates. The inventory package is almost enough to fill the rack TWICE! Great value and great price.

HARRY LONDONEveryday Display Rack INCLUDES

(1) Peanut Butter Meltaways (1) Milk Sea Salt Caramels

(1) Buttery Caramels (1) Dark Soft Caramela

(1) Milk London Mint (1) 14oz Assorted Chocolates

(1) 8oz Assorted Chocolates (1) 8oz All Milk Assortments

(1) 2oz Assorted Chocolates (1) 8oz All Dark Assortment

(1) Milk Chocolate Squares (1) Dark Raspberry Squares

(1) Dark and Milk Squares (1) Dark Squares

(1) 14oz Assorted Truffles (1) 7oz Assorted Truffles

(1) 7oz All Milk Truffles (2) 25oz Assorted Truffles

(1) 7oz All Dark Truffles (1) Dark Raspberry Truffles

(1) Milk Pralines

Ships in multiple master cartons.

Product SKU#: 97737 | Unit Price: $1,293.00 3 monthly installment payments of $431.00Dimensions: 23”W x 79”H

MOVABLE RACK!

BloomNet Products 2014 1-800-BASKETS.COM



GIFT & GOURMET Basket Program

PMS 255

1800Baskets.com • logo color_stacked

PMS 227

What’s the perfect complement to your shop’s beautiful fresh floral arrangements? Our sophisticated gourmet gift baskets, of course. Designed to be affordable, easy-to-offer and profitable for your business, our gourmet gift baskets arrive pre-made and start at just $29.99. They’re handcrafted and filled with high-quality, world-class foods, and always reflect well on your store and make a great impression on your customers and their friends and loved ones. Together, we can make your full-service shop your customer’s first choice for all their floral and gourmet gift giving needs.

Majestic Grandeur Gourmet Gift Basket

Product SKU: 89957BN MSRP: $44.99

Case Pack: 2 | Case Price: $24.99Unit Measures: 12.5”L x 7.375”W x 12.5”H


Dog Lover’s Get Well Tower Product SKU: 89956BN | MSRP: $39.99

Case Pack: 2 | Case Price: $36.99 | Unit Measures: 12”H x 9”W x 10”L

Tasteful Expressions Gourmet Gift Basket Product SKU: 89959BN | MSRP: $59.99

Case Pack: 2 | Case Price: $56.99 | Unit Measures: 17.5”L x 8.25”W x 12.5”H

Taste of Tradition Gourmet Gift Basket Product SKU: 89970BN | MSRP: $99.99

Case Pack: 2 | Case Price: $84.99 | Unit Measures: 22”L x 8.375”W x 16.5”H

Elegant Sentiment Gourmet Gift Basket Product SKU: 89960BN | MSRP: $64.99

Case Pack: 2 | Case Price: $58.99 | Case Price: 15.75”L x 8.25”W x 12.5”H

Check out our Everyday Assortment of Retail Gift Baskets available at www.BloomNet.net

BloomNet Products 2014 WORLD FLOWERS



BloomNet Florists can now go to Worldflowers.com

for all their Fresh Cut floral needs.

Who is Worldflowers?Worldflowers is BloomNet’s NEW Fresh Floral Wholesale platform. We have partnered with one of the nation’s largest and most diverse floral wholesalers. Our objective is to bring fulfillment capabilities and professional expertise of the local wholesaler to a nationwide network of florists.

NOW OPENFOR BUSINESS!


Benefits

Charge to your BloomNet House Account

7 Day Pre-Books

Next Day & Saturday Delivery Available

100’s of Varieties, 1000’s of sku’s

FOB Programs & Cold Chain Delivery Available

Visit us at worldflowers.comemail [email protected] or

Call us at 1-800-BloomNet (1-800-256-6663) TODAY!

BloomNet Products 2014 FRUIT BOUQUETS



HERE ARE JUST A FEW OF THE BENEFITS:

• Expand your business into a new product category.• Leverage your existing retail location and delivery/fulfillment capabilities.• Low cost of entry and sizeable revenue growth opportunity.• Attract new customers and increase your local customer base.• Leverage the national marketing reach of 1-800-FLOWERS.COM®, INC.

the world’s leading florist and gift shop.

To inquire about becoming a Fruit BouquetsSM fulfiller or for more information, email [email protected], call 1-800-BloomNet (1-800-256-6663)

or visit http://tiny.cc/FruitBouquets

GROWYOURBUSINESSwith delicious fruit arrangements for any occasion!

Take advantage! Become a part of a rapidly growing business from its early stages. You could be one of the select fulfillers of Fruit BouquetsSM in your local market.


Fragrance of the MonthThis well-established promotion consistently provides increased floor traffic and sales, month after month.

How the program works: 1. Choose the month(s) in which you would like to participate

2. Choose whether you would like to purchase 1, 2 or all 3 recommended fragrances.

3. Choose the forms you wish to purchase at 15% off wholesale

4. Choose the level of your buy-in

5. Place your order for any of the available months and select your preferred ship dates. Don’t forget your FOM marketing collateral (stickers and signage)!

ACT NOW! If you are not already an Authorized Yankee Candle® Retailer, call our product specialists at 1-800-322-2421 ext.553,

or visit us at yankeecandle.com.

To order, call: 800-322-2421 x553fax: 904-520-4610 | www.BloomNet.net

Top 5 Reasons

to Participate

in FOM

1. Boosts Average Transaction

2. Increases Volume

3. Offers Value

4. Drives Impulse Purchases

5. Encourages Trial of New

Fragrances and Forms

$300 minimum buy-in per month required and cannot be combined with any other offer; 15% discount is taken on the total purchase after the minimum buy-in is achieved; orders cannot ship more than three months prior to the in-store program start date; only one replenishment order is allowed per month and must be submitted by the 10th of each month (example: January’s FOM can be replenished once and must be received by January 10th); replenishment orders must ship ASAP.

As an authorized Yankee Candle® retailer, you will receive:FREE Shipping on all orders over $300FREE Display on initial starter package (new customers only) 5% DISCOUNT on initial starter package

BloomNet Products 2014 SYMPATHY SELECTION GUIDE



COLLECTIONS15 separate color

sections, including sympathy for the home

& plant collections.

ARRANGEMENTSOver 125 fresh new individual sympathy

arrangements.

LATEST TRENDSFeaturing both

contemporary & traditional designs

based on consumer demand.

FLORIST FRIENDLYDesigns utilize the

most commonly used floral varieties & can be re-created with ease by

your designers!

MARKETINGLeverage professional

tools to market to funeral directors & customers

both in person & online.

AFFORDABLEMost affordable

Tributes Selection Guide in the Industry-starting

at ONLY $49.99*!

1-800-FLOWERS.COM® Sympathy Collection is now available as a BloomNet expressions of flowers selection guide insert

Sympathy Collection Insert ONLY $49.99*

Sympathy Collection Insert & Stand Alone Binder $59.99*

DON’T DELAY! To place your order, visitwww.bloomnet.net or call us at 1-800-BloomNet (1-800-256-6663)

SYMPATHY SELECTION GUIDEExpressions of flowers-tributes

Grow your Sympathy Business with Professional Marketing Tools powered by BloomNet

SERVICESBloomNet

16Floriology Institute

18Digital Floriology

20 Vehicle Wrap Program

21Wedding Wire

22Vase Expressions

BloomNet Services 2014 FLORIOLOGY INSTITUTE


Call us at 1-800-BloomNet (1-800-256-6663)BloomNet Services16

Quality Education:

A COMMUNITY COMMITMENT BloomNet offers a State of the Art Education Facility to provide retail florists the training tools needed to build a solid foundation to the floral community.

FLORIOLOGY INSTITUTE OFFERSPrinciples & Elements | Modern Twist on Everyday Design

Wedding, Party & Event | Sympathy of TodayCompetition | Certification | Prom & More!

JACKIE LACEY AIFD, PFCI, CFD

OUR INSTRUCTORS

DONALD YIM A.I.F.D, P.F.C.I

ENROLLMENT IS OPEN TO ALL INDUSTRY PROFESSIONALS

Approved Pathway Provider

BloomNet® Floriology Institute Gains AIFD Pathway Provider Design Education

Certification

OUR MISSION is to establish the premier, industry accredited educational services for the floral industry, to build a foundation for excellence, support best practices, and enable innovative approaches in floral design and retail business practices that allow florists to reach their full potential and allow their customers to recapture the joy and expression of the language of flowers.

Visit us at www.MyBloomNet.net today!17BloomNet Services

Kudos to BloomNet for partnering with Jackie Lacey to develop these courses to educate our floristry peers. There are other institutes out there but this was the most comprehensive by far. This course will be life changing for me. I had the skills, now I have the knowledge and confidence to move forward. There are no words to describe the feeling when someone as advanced as Jackie Lacey give you his stamp of approval –Sheri Jentsch, Blumen Meister Flower Market

This has been the best learning experience for me! I am walking away today with more confidence in my floral design. –Christopher Branham, CFD, Christopher’s Creations

Can’t say enough great things. The quality of everything from the instructor, Donald to group dinners is terrific. Thank you so much for the opportunity to come! –Laura Kellogg, Laura’s Garden

Hear what florists have to say about Floriology institute

“

“2014 COURSE SCHEDULE JANUARY 20-24 Principles & Elements of Design Jackie Lacey, AIFD, PFCI, CFD

MARCH 2-4 Modern Twist on Everyday Design Donald Yim, AIFD, CPFD

APRIL 13-17 Wedding Bliss & Party & Events Jackie Lacey, AIFD, PFCI, CFD

JUNE 1-5 Competition/Certification & Portfolio Jackie Lacey, AIFD, PFCI, CFD

Scan this code with your smartphone to

register today!

BloomNet Services 2014 DIGITAL FLORIOLOGY



Your FREE Digital Edition* of Floriology Magazine is available wherever you go!

COMPUTER | TABLET | SMARTPHONE


CONSIDER THE BAR RAISEDRecognizing BloomNet Florists nationwide for outstanding achievement and

commitment to the industry. A recognition program built by Florists for Florists.

TOM ADDALIA

REGION 1

FLOWERS BY ADDALIA

175 Route 37 WestToms River, NJ

08755

MARIS ANGOLIA

REGION 2

KARIN’S FLORIST

527 Maple Ave. EVienna, VA

22180

MARY BETH HARROLD

REGION 3

PAPILLION FLOWER PATCH

105 S. WashingtonPapillion, NE

68133

THIA SMITHREGION 4

SILVER SPRINGS FLORAL & GIFTS800 Central SW, Ste. C

Albuquerque, NM 87102

Flor

ist Q

uality Care Program

Flor

ist Q

uality Care Program

Here’s how to find a Quality Care Program Award Winner where you’re sending an order! Look for the Quality Care Logo next to the shop name in both the printed or online directory. Look for the highly visible display ads in the directory. To find a complete list of winners go to www.bloomnet.net.

Florist Quality Care Board 2014-2015

BloomNet Services 2014 VEHICLE WRAPS



DID YOU KNOW?• Vehicle signage garners over 8 million

impressions in a 12 month period.*• 92% of people notice and read

graphics on wrapped vehicles.*

DESIGNS • Choose from a large selection

of design templates • Custom Options Available • Printed on state of the art 3M vinyl

with gloss laminate• A proof will be sent for authorization.

INSTALLATION• Apply 12 monthly installments to your

BloomNet Clearinghouse Statement• Installation is included in price• Color Spot has a nation-wide network

of certified wrap installers• Installation only takes 1 – 2 days!• Color Spot offers performance

guarantee of 3 years

For more information, call us at 877-345-SPOT or go to http://wrap.bloomnet.net

VEHICLE WRAPS DRIVE BUSINESS IN THE RIGHT DIRECTION


GROW YOUR Wedding Business

Leads: Receive FREE leads from engaged couples in your local area.

Online Reviews: Easily compile and promote those positive wedding reviews on your homepage.

Forums: Participate in wedding blogs to share ideas, experiences and helpful advice.

Events & Deals: Showcase your events & deals to attract potential clients.

Online is where the action is: 77% of couples plan their wedding online.

Direct Connect: Bride’s will have direct access to the florist’s website, image gallery and contact information.

Fastest Growing Network

6 Million Visitors Per Month Manage all your advertising across numerous sites all in one place

ADVERTISESave 25% off all advertising

packages

BloomNet’s Wedding Wire™ program reaches 6 million brides each month with a customizable online store front, flexible advertising packages, and affordable pricing with exclusive discounts for BloomNet Professional Florists!

For more information, go to wedding.bloomnet.net

BloomNet Services 2014 VASE EXPRESSIONS



Create a one-of-a-kind truly original gift with

VASE EXPRESSIONS

EXCLUSIVE to BloomNet florists BloomNet is excited to introduce Vase Expressions™, an innovative retail program Exclusive for BloomNet Professional Florists! What is Vase Expressions ?Vase Expressions allows customers to personalize their floral arrangement vase with a photo of their choice. How Does it Work?Customers simply bring a digital photo from their phone or download one from their Facebook page and bring to a participating BloomNet Florists shop to turn their arrangement into an extra special, memorable gift. The Vase Expressions portal is also pre-loaded with dozens of background images to help your customers express themselves perfectly! Your customers will love this creative and impressionable opportunity to personalize their arrangement.

CALL 1-800-BLOOMNETFOR MORE INFORMATION

INBOUND BLOOMNET ORDER

Order Number: 999999999

Sequence: I1

Delivery Date: Thursday

01-01-2009

Reference: 11111

Sending Florist:

A9990000

BloomNet Florist

866-256-6663

Received on BloomLink: 0

1-01-2009 01:45 pm

Received by Florist: 01-

01-2009 01:45 pm

Occasion: Other

Current Order Total ; $2

4.99

Order Information:

[0000] - Test Print

Quantity: 1 Amount ; @$

24.99 each

Second Choice:

Special Instructions:

Recipient Information:

Mrs. Smith

123 Bay Avenue

New York

NY - 11514

USAPhone : 866-

256-6663

Received By:____________

__________ Time:_____

Mrs. Smith

123 Bay Avenue

New York

NY - 11514

USAPhone : 866-

256-6663

YOUR BLOOMNET FLORIST

SHOP ADDRESS & PHONE NUM

BER

APPEARE HERE

HAPPY ANNIVERSARY MARIAN

NE

LOVE, PAUL

INBOUND BLOOMNET ORDER

Order Number: 999999999

Sequence: I1

Delivery Date: Thursday

01-01-2009

Reference: 11111

Sending Florist:

A9990000

BloomNet Florist

866-256-6663

Received on BloomLink: 0

1-01-2009 01:45 pm

Received by Florist: 01-

01-2009 01:45 pm

Occasion: Other

Current Order Total ; $2

4.99

Order Information:

[0000] - Test Print

Quantity: 1 Amount ; @$

24.99 each

Second Choice:

Special Instructions:

Recipient Information:

Mrs. Smith

123 Bay Avenue

New York

NY - 11514

USAPhone : 866-

256-6663

Received By:____________

__________ Time:_____

Mrs. Smith

123 Bay Avenue

New York

NY - 11514

USAPhone : 866-

256-6663

YOUR BLOOMNET FLORIST

SHOP ADDRESS & PHONE NUM

BER

APPEARE HERE

HAPPY ANNIVERSARY MARIAN

NE

LOVE, PAUL

TECHNOLOGYBloomNet

24Business Management System

26Credit Card Processing/Hardware Procurement

27BloomNet Essential

28Directory Online

29Hosted Websites

30Single Platform

32Essentials App

BloomNet Technology 2014 BLOOMNET BMS


Call us at 1-800-BloomNet (1-800-256-6663)BloomNet Technology24

More productivity means more profits. With BloomNet’s state-of-the-art Business Management System and its easy-to-use software you can get more done in less time – increasing efficiencies and reducing operating expenses. Best of all, this intuitive, comprehensive and web-based point of sale solution gives you the freedom to be a creative floral artisan, allowing you to concentrate on growing your business instead of thinking about your technology.

Focus on your customers, not your software• Designed by florists...for florists.•Easy single-order entry screen.• Fully integrated with BloomNet Essential and BloomNet Hosted Websites, enables you to provide seamless best-in-class customer service for all your orders.

One system does it all• Captures orders, verifies addresses for deliveries, routes orders for drivers, tracks sales tax, prints professional enclosure card messages, and much more.• Provides increased visibility into your business intuitive pre-configured reports, eliminating the time-consuming manual tracking of information.• Frequent software enhancements to meet your growing business needs.• Designed to make you independent of your wire service.

Everything you need, for less than you expect• Affordable pay-as-you-go pricing with flexible monthly payments.• No long term contracts.• At as low as $150 per month, the system costs less than $0.94 an hour, enabling your most productive employees to focus on what they do best.

BLOOMNET BUSINESSMANAGEMENT SYSTEM


FEATURES AT A GLANCE

Point of Sale

• Quick Order Entry & Management (Cash & Carry, Delivery, Outwire)

• Customer Receipt and Super Ticket with Enclosure Card

• Real-time Credit Card Processing

• Complete Product Catalog (including 1-800-FLOWERS.COM® and BloomNet Selection Guide collections, and your own shop-specific gifts and arrangements)

• Robust Customer Database

Order Management

• Order Modification (Edit, Cancel, Reject)

• Integration with BloomNet Wire Service

• Integration with BloomNet Hosted Websites

• Ability to enter inbound orders from wire services other than BloomNet

Business Management

• Work Queues (To Be Designed, Awaiting Delivery, Out For Delivery)

• Delivery and Trip Routing

Financial

• Integrated Credit Card Processing allows for automatic adjustments and additions against the transaction

• Automated tax calculation and reporting

• Cash Flow analysis (incorporating wire service rules and percentages)

• Automated Tax Calculation

• Custom Promotion Codes

BloomNet Technology 2014 CREDIT CARD PROCESSING



CREDIT CARD PROCESSING Save money and enhance your bottom line. Relieve the workload burden of managing credit card transactions. And relax, knowing your customers’ credit purchases are being processed with the highest security and reliability. BloomNet’s Credit Card Processing offering is the low-cost solution that delivers tangible benefits to your business every day.

Exceptional service, simple pricing. Clear advantages.

• Integrates directly with the BloomNet Business Management System and BloomNet Hosted Websites for automatic real-time processing.

• Service provided by a third party. Unlike competitive providers, BloomNet does not have visibility into your shop’s credit card processing and clearing.

• Wholesale rates.

•Separate credit card and BloomNet Clearinghouse statements.

• Affordable equipment leasing and purchase.

• No upfront fees.

•PCI Compliant.

HARDWARE PROCUREMENT •We are an authorized reseller.

•Competitive pricing for all your technology hardware needs.

•Apply hardware purchases directly to your Clearinghouse Statement!


EXCITINGNEWS! THE NEXT GENERATION DIRECTORY ONLINE IS HERE! BloomNet Florists now have a FASTER & EASIER way to send orders.

The NEW “Google-esque” landing page layout will make entering orders quicker and takes under a minute.

INCREASE in bound orders with enhanced listings & FREE social media links to your Facebok and Twitter pages.

PLUS, the new Directory Online displays real time information!

BloomNet Technology 2014 BLOOMNET HOSTED WEBSITES



Compete more effectively with online floral retailers. Grow your business by giving it more exposure. Fulfill local orders online. Plus, offer customers the ability to send floral orders anywhere in the U.S. through your own e-commerce site. With BloomNet Hosted Websites, you can increase average order value and boost profits with orders coming directly to you through your website. And by utilizing our targeted online marketing services, you’ll better engage your customers while we do the work of managing your website design and email campaigns.

IT’S A NEW FLORAL LANDSCAPE. SEIZE THE OPPORTUNITIES.•Expandyourmarketingreachtomillionsofpotential web visitors.•Enhancecustomerrelationships.•Improveservice,gainrepeatbusiness.

A COMPLETE WEBSITE SOLUTION.•Easy,affordable.Powerful.•Dozensofprofessionallydesignedtemplatesincluding seasonal and holiday themes...change your store website design quickly and easily.•Simple,user-friendlywebsiteadministration.•Pre-loadedwithmorethan250productimages and descriptions.•Optimizedforsearchengines.•Customizedbanneradstopromoteyourshop.•Createpromotionalcodes,offeronlinespecialsand site-wide discounts.

•Freeholidayemailcampaignssenttoyourregistered customers or a third party email list you provide.•McAfeesecure.BloomNetHostedWebsitesare tested and certified daily to protect against identity theft, viruses, spyware and other online threats.

INCREASE YOUR VISIBILITY WITH LOCATE MY FLORIST.•Onlineportal(LocateMyFlorist.com)enablesconsumers to search and locate BloomNet Florists nationwide.•Customersfindyouontheweb,andconnectwith you locally•Increasesyourvisibilitytocustomers world-wide.

BLOOMNET HOSTED WEBSITES


DID YOU KNOW? When researching products or services in their local area, over 90%

of consumers now use online media. And 60% want more than just contact information*. They want details.

For further information about SinglePlatform visit bloomnet.singleplatform.com or email us at [email protected].

SinglePlatform. It’s yet another way BloomNet is powering-up your profit potential.

DISCOVER THE POWERof your digital storefront

Introducing BloomNet’s Web Marketing Program

powered by

Get discovered and grow your business!

BloomNet handles the setup and shares yourshop info, featured products, photos, special events, and more.

SinglePlatform publishes this information across the web, expanding your storefront to millions and providing the details potential customers are looking for.

*BIA/Kelsey Research Group

BloomNet Technology 2014 IPAD APP



THE FLORAL INDUSTRY’S FIRST Floral Selection Guide iPad®* App!

Like us on Facebook today for the exciting Expressions of Flowers™-Essentials

Selection Guide iPad App Launch!

*iPad is a trademark of Apple Inc., registered in the U.S. and other countries.

Your NEW BloomNet Expressions

of Flowers™ — Essential Selection

Guide will be available for iPad.

Now BloomNet Professional Florists will

have their customers, and floral designs,

in the palm of their hands, with our

state-of-the-art shopping experience!

Here are just a few of the benefits BloomNet Florists receive:

iNNOVATIVE marketing tool to maximize your Expressions of Flowers™ — Essentials Selection Guide. iNCREASE your profit potential and maximize sales throughout your shop with Expressions of Flowers™ — Essentials Selection Guide iPad App. iNTERACTIVE browsing experience allows customers to shop your Expressions of Flowers™ — Essentials Selection Guide by Occassion, Holiday, Product Name or Price. iMMEDIATE holiday & everyday design updates for your Expressions of Flowers™ — Essentials Selection Guide will be sent to your iPad! iPAD App for your Expressions of Flowers™ — Essentials Selection Guide is FREE for all BloomNet Professional Florists!

TEAMBloomNet

34Senior Management

35Management/Senior Sales

36MAC Region 1

37MAC Region 2

38Sales Management

39Product & Directory Sales

BloomNet Team 2014


Call us at 1-800-BloomNet (1-800-256-6663)BloomNet Team32

VINNIE MCVEIGHSenior VP Operations

516-237-6043 [email protected]

LISA CARMICHAELVP, Marketing & New Business Development


MARC GRZESKOWIAKVP of Technology


TED NELSONVP Products & Services


GINO MAROTTADirector, National Sales


ALEX GOMEZDirector, Customer Service


JAMES MCCANN Director, Products & Services

[email protected]

FRED RUSSELLDirector, Publications


RICHARD SQUILLARODirector, Planning, Operations & Logistics


MARK NANCE, AAFPresident


SENIOR MANAGEMENT TEAM

Visit us at www.MyBloomNet.net today!33BloomNet Team

MANAGEMENT TEAM

GREGG CANIGIANISenior Manager, Credit & Collections

516-237-6136gcanigiani@ bloomnet.net

ELAINE BELLManager, Customer Service

516-237-6058ebell@ bloomnet.net

DAVE DOBBINSBusiness Analyst

516-237-7787 ddobbins@ bloomnet.net

NICOLE GANDINIMarketing Coordinator

516-237-7973 ngandini@ bloomnet.net

LAURIN LADEROUTEMarketing Manager

516-237-7813 lladeroute@ bloomnet.net

JAY PURSOO Manager, Technology Development

516-237-7708 jpursoo@ bloomnet.net

GINO MAROTTADirector, National Sales

518-866-9778 gmarotta@ bloomnet.net

BRENT EGGLESTONRegional VP Region 1

302-584-8209beggleston@ bloomnet.net

DAVE MELLINRegional VP Technology Sales

310-266-1545 dmellin@ bloomnet.net

TONY TANTILLORegional VP Region 2

631-697-2707 atantillo@ bloomnet.net

MONICA VACCARIRegional VP- Premier

312-371-6031 mvaccari@ bloomnet.net

CHUCK YEARICKRegional VPNational Accounts


SENIOR SALES TEAM

BloomNet Team 2014



MARKET AREA CONSULTANTSRegion 1

BRENT EGGLESTON Regional VP

302-584-8209beggleston@ bloomnet.net

CHERI BENITEZCO, KS, NE, NM

720-289-4509cbenitez@ bloomnet.net

RICHARD BENVENISTECA (N)

909-289-1998rbenveniste@ bloomnet.net

MIKE CALVERTAZ, ID, MT, UT, WY

812-717-1194 mcalvert@ bloomnet.net

ADAM COLBERTIL, MO

516-376-3942 acolbert@ bloomnet.net

BEN FERROCA (S), HI

714-381-1511bferro@ bloomnet.net

DANE LOVEOK, TX (N)

469-534-9952 dlove@ bloomnet.net

JACKIE HARRELLAL, MS, LA

225-202-2398jharrell@ bloomnet.net

DAVID SHIPEKY, TN, AR

615-496-2135dshipe@ bloomnet.net

DONNA SPAULDINGTX (S)

281-224-0024 dspaulding@ bloomnet.net

JOANNA ZERVOSPA, WV, OH (S)

412-298-5730 jzervos@ bloomnet.net


MARKET AREA CONSULTANTSRegion 2

TONY TANTILLO Regional VP

631-697-2707atantillo@ bloomnet.net

DAVID BOOKMN, WI, IA

612-839-8444dbook@ bloomnet.net

DOUG CRESCIMANNOFL (N), GA

904-540-9042 dcrescimanno@ bloomnet.net

SHARA EVANTERNYC (5 Boroughs & LI), CT (S)

631-245-9773sevanter@ bloomnet.net

BILL JACOBSONNC, SC

704-756-1123bjacobson@ bloomnet.net

STEPHANIE MARCUSMA, ME NH, RI, VT

516-305-9685smarcus@ bloomnet.net

KRISTIN MUELLERPA (E), DE, NJ

973-570-6045kmueller@ bloomnet.net

MICHAEL STEPHENSIN, MI

260-239-2245 mstephens@ bloomnet.net

KEN VORIENY (C), NY (W), PA (W)

516-359-4730kvorie@ bloomnet.net

BloomNet Team 2014



SALES MANAGEMENT TEAM

CINDY BROOKMANCanada

803-729-0120cbrookman@ bloomnet.net

LES CHODOCKRetention Specialist

412-980-9147lchodock@ bloomnet.net

TOM CONWAYMarket Area Specialist

720-378-2051tconway@ bloomnet.net

GREG HADDADTechnology Sales Consultant

225-287-5766ghaddad@ bloomnet.net

JAYLA LOVETechnology Sales Consultant

214-663-1937jlove@ bloomnet.net

JOHN SNAVLEYMarket Area Specialist

904-238-1224 jsnavley@ bloomnet.net

JEFF ALTADONNA Retention Manager

516-237-4911jaltadonna@ bloomnet.net


MARKET AREA CONSULTANTS-Region 1

DAVID TOLEDOSales Manager


PRODUCT TEAM DIRECTORY TEAM

MANUELA AREVALOBloomNet Product Consultant

800-322-2421 Ext. [email protected]

REBEKAH CRAWFORDBloomNet Product Consultant

800-322-2421 Ext. 552 [email protected]

JESSIE FAIRCLOTHBloomNet Product Consultant


JORDAN MARETBloomNet Product Consultant

800-322-2421 Ext. 555 jmaret@ bloomnet.net

ASHLEY MCMANAMANYankee Candle Specialist


KELLY WALTERSYankee Candle Specialist


CHARLENE JORDANDirectory Advertising Sales Specialist


VERONICA JORCINDirectory Advertising Sales Specialist


JEFF LABERGEDirectory Advertising Sales Specialist


BOB LEONARDDirectory Advertising Sales Specialist


For any questions reguarding BloomNet Products, Napco Products or Yankee Candle please call on one of our professional salespersons at 800-322-2421

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Directory final (2)

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