Director case study

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Director case study director x Julien Christian Lutz also know as little x or director x was born in toronto canada 1975. and is of trinidad and swiss decent. Director X is well known for his high-budget, visually distinctive music videos for popular artists ranging from R.kelly to Jay-Z. He is currently represented by DNA - David Naylor and Associates, Hollywood, CA.

Transcript of Director case study

Page 1: Director case study

Director case study director x

Julien Christian Lutz also know as little x or director x was born in toronto canada 1975. and is of trinidad and swiss decent.

Director X is well known for his high-budget, visually distinctive music videos for popular artists ranging from R.kelly to Jay-Z.

He is currently represented by DNA - David Naylor and Associates, Hollywood, CA.

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X’s StyleDirector X’s music videos are very contemporary, his music videos are ones that are likely to appear on music channels such as MTV base. This has contributed to his fame and success as a director as his music videos are very well know such as the music video on the right by Nelly Fertardo and Timberland, this song was number 1 in the charts for 3 consecutive weeks.

His videos are quiet easy to recognise as the they tend to be high budget and are edited to the “T” in his videos he consistantly uses on beat editing and quick sharp cuts to match the pace of the music .

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X’s energy Director X brings the same energetic buzz to all of his music

videos, he does so with a vaiety of commercial Rap, hip-hop and R&B artist such as Drake, R-kelly, Kanye west, Rihanna and cassie.

X makes the star perform in his videos to add a bubbly vibe and energy to their videos he makes females wear very voyuristic but comprotable clothing so they can dance and perform e.g Rihanna is wearing a bra and tracksuit botttoms

This makes the artist appear stylish as well as comfortable

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Typical X elements As you are beginning to notice director X typically creates a

natural lighting effect in his videos he does this to make his videos appear realistic and authentic he also tends to shoot videos on beaches and urban setting in the summer to express his trinidadian decent. Using a natural and warm colour scheme subliminally changes the mood of his audience making them feel better which is one of the contributing factors to his large fan base.

Page 5: Director case study

Director X I like Director X’s videos because they are always upbeat and can

change the audiences mood, if not calm and relaxing his music videos are energetic and leave the audience in amazement he is not afraid to spend big to get big results and what is most effective is he has his editing done so well that is consistantly matches the beat/ rhythm of the music.

I also like how he can make Artist who cannot dance appear as if they can just by skillful editing and great directing, he brings out the talent of any music artist be them very well know or fresh on the scene he is a great director and there are element of his style I would like to use in my music video .