Direct Marketing Legal Considerations
8
Legal Consideratio ns for Direct Marketers Presented by Lindsey Fair
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Ethics, Regulations, Standards and Laws
Transcript of Direct Marketing Legal Considerations
Legal Considerations for Direct Marketers
Presented by Lindsey Fair
Sex, Drugs and Rock & Roll + Children… the CMA, the DMA and Ad Standards all have something to say about that.
There’s Guidelines, then there’s the LAW…
TMI = PIPEDA
There’s Guidelines, then there’s the LAW…
Bait & Switch
