DIL-Inv Pres Merrill Lynch India Investor Forum Sept-11

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    DABURINDIALIMITED

    September 2011, London

    Merrill Lynch - India Investor Forum

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    FMCG GROWTH STORY

    I nd i a FMCG Secto r Vo lume and Va lue Gr ow th Ra te ( Y - o - Y % )

    H igh Gr ow th Phase

    Indias FMCG sector reported steady sales CAGR of 11.2% over FY00-10 on theback of stron annual volume rowth of ~8.5%.

    Source: In dustry data, Standard Chartered Research

    Growth being driven by increasing consumption led by rise in incomes,changing lifestyles and favorable demographics

    As per a recent study conducted by Booz & Company, FMCG sector is expected

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    between of Rs. 4,000 to Rs. 6,200 billion

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    FMCG CURRENT SCENARIO

    FMCG Spl i t : OTC, Food an d Non -Food FMCG industry pegged at US$30billion in CY10

    Of the entire FMCG sector, Food is120,000

    140,000

    (11%)116,053

    128,580Rs.Crores

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    3

    , -

    Rural sector accounts for about 33%of total revenue

    40,000

    60,000

    80,000

    100,000

    OTCPRODUCTS

    NonFood

    FoodProducts

    (8%)

    (14%)

    (19%)(10

    %)

    (14%)

    82,615

    97,276

    48

    46

    46

    45

    4

    4

    FMCG Sales Chann el B reakdow n

    Source: AC Nielsen

    0

    20,000

    MATSep'07 MATSep'08 MATSep'09 MATSep''10

    (20%)

    (22%)48 50

    50

    3.3%

    5.0%

    5.9%

    (Growth%)

    Of the 7.8 million retail outlets forFMCG, Grocers are the dominant

    58.6%

    13.2%

    8.2%

    5.8%

    format

    Modern Trade contributes to 6%of FMCG sales

    Grocers GeneralStores Chemists

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    Source : AC Nielsen

    ModernTrade

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    PENETRATION LEVELS: SUFFICIENT HEADROOM

    77%80%

    80%

    90%

    Rural Penetration Urban Penetration

    67%

    57%59%

    50%

    60%

    70%

    37%

    18% 18%

    32%

    19%

    26%

    20%

    30%

    40%

    3% 2%4%5%

    0%

    10%

    Toothpaste Shampoo Hair Oil Skin

    Cream

    Mosquito

    Repellants

    Instant

    Noodles

    Hair Dyes Floor

    Cleaners

    Source: Industry Data

    Low penetration levels offer room for growth across consumption categories

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    PER CAPITA CONSUMPTION: ROOM FOR GROWTH

    9 3

    Sk in Care Per Cap i ta Consum pt io n ( in US$) Sham poo Per Cap i t a Consump t ion ( i n US$)

    in US$in US$

    I n d i a h a s l o w p e r c ap i t a co n s u m p t i o n a s co m p a r e d t o o t h e r e m e r g i n g e c on o m i es

    3.2

    7.4 7.7

    3

    4

    5

    6

    7

    8

    1.0 1.1

    .2.4

    1

    1.5

    2

    2.5

    0.80.3

    0

    1

    2

    China Indonesia India Malaysia Thailand

    0.3

    0

    0.5

    China Indonesia India Malaysia Thailand

    2.9

    2.5

    3

    3.5

    Too thpas te Per Cap i t a Consump t ion ( i n US$)

    in US$

    0.5

    1.0

    0.4

    .

    0

    0.5

    1

    1.5

    2

    5

    5

    China Indonesia India Malaysia Thailand

    Source: MOSL

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    INFLATION PLAYING SPOILSPORT

    WPI has hovered in the 9% to 10%range this Calendar Year inspite ofprevious years high base

    -

    9.5% 9.5% 9.7% 9.7% 9.1% 9.4%

    Month l y W PI Trend ( CY 2011)

    inputs have witnessed sharp

    increase, exerting pressure on grossmargins

    ers s en y g n a on may s arimpacting demand for FMCG

    Jan Feb Mar Apr May Jun

    Dom est ic Coconut O il Pr ice (Jan-1 0 t o Jun e-11 ) Nym ex Crude ( A pr -10 t i l l June-11)

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    DABUR OVERVIEW

    Established in 1884 - more than 125 Yearsof Trust & Excellence

    Among top 4 FMCG companies in India

    Eleven B i l l i on Rupee Brands

    Worlds largest in Ayurveda and natural

    healthcare Revenue of Rs. 41.1 billion and profits of

    Rs. 5.7 billion in FY2010-11

    Strong brand equity

    Dabur is a household brand

    Vatika and Real are Superbrands

    a mo a , ea a ur ran e amongIndias Most Admired Brands

    11 Brands with sales of over Rs. 1 billioneach

    Wide distribution network covering 2.8million retailers across the country

    17 world class manufacturing plantscatering to needs of diverse markets

    Dabur ranked200 in theFortune India500 list

    Dabur movesup to take the78th spot in theSuper-100

    Dabur rankedamong MostTrusted Brands inIndia, according to

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    Strong overseas presence with around30% contribution to consolidated sales

    list, released byBusiness India

    Brand TrustReport, IndiaStudy, 2011

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    FINANCIAL PERFORMANCE

    34,15841,099

    40000

    45000

    Sales

    in Rs. m i l l ion

    12,004 12,849 12,356 14,170 17,56520,803

    23,963,

    0

    5000

    10000

    15000

    20000

    25000

    30000

    FY02 FY03 FY04^ FY05 FY06* FY07 FY08 FY09 FY10** FY11^^

    in %

    EBI TDA Mar g in ( in % ) Net Pr o f i tin Rs . m i l l ion

    3,9135,032

    5,686

    5000

    600015.3%

    17.1%18.1% 18.5% 18.3%

    19.8% 19.9%

    16.0%

    18.0%

    20.0%

    22.0%

    1,065 1,5582,142

    , ,

    0

    1000

    2000

    3000

    4000

    FY04 FY05 FY06 FY07 FY08 FY09 FY10 FY11

    .

    10.0%

    12.0%

    14.0%

    FY04 FY05 FY06 FY07 FY08 FY09 FY10 FY11

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    ^ Sales show a decline in FY04 on account of de- merger of Pharm a business

    * Balsara acquisition added 10% to topline in FY06* * Fem acquisition added 3.5% to topline in FY10^ ^ Hobi and Namaste acquisitions added 4% to t opline in FY11

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    GLOBAL FOOTPRINT

    Canada

    UK

    Turkey

    U.S. Egypt

    UAENepal

    N ige r i a

    BDesh

    Dom est ic Mfg .Locat ions

    Manufacturing Facilities

    Key markets

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    Our s t r a tegy i s t o l oca l ize m anu fac tu r i ng , supp l y cha inand p r oduc t o f f e r i ngs t o su i t consumer r equ i r em en ts

    i n each g eogr aphy

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    ROBUST DISTRIBUTION NETWORK

    Factory

    St ock ist Su p er St ock ist I n s t i t u t i o n s

    t r a d e

    W h o lesa ler s Su b St ock ist

    RETAI L TRADE

    CONSUMERS

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    Di rect + I nd i rec t Reach c ov e r i ng c .3 m i l l ion Reta i l Ou t l e t s

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    PRESENCE IN FMCG CATEGORIES

    Marke t Sha rePosi t ion Key Br an d sCategory

    Hai r Care 12%3Dabur Amla hair Oil, Vatika hair oil &

    Oral Car e

    13%3Red toothpaste, Babool, Meswak, Redtoothpowder

    Ay urv ed i cTonics

    7%3 Dabur Gulabari, Fem, Dabur Uveda

    67%1 Dabur Chyawanprash

    Sk in Care

    Diges t i ves 56%1 Hajmola

    Real Fruit Juices Real Activ

    Honey 1 50% Dabur Honey

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    Hair care includes Hair Oils & Shampoos; Oral care includes Toothpastes & Toothpowder; Skin care includesmoisturizers, face cleaning, lightening, anti ageing & other skin care products; Digestives includes herbal digestives

    Glucose 2 25% Dabur Glucose

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    BUSINESS STRUCTURE

    a u r op er a es r ou g r ee ocu se r a eg c u s n ess n s

    FMCGportfoliocomprisingfour

    distinctbusinesses:

    PersonalCare

    D iv is ion ConsumerHealthCare

    HomeCare

    Foods68%

    I n t e r n a t i o n a lBus iness D iv is ion

    Cateringtohealthandpersonal

    careneedsofcustomersacross

    differentinternational

    markets

    s annin MiddleEastand

    Africa,SouthAsia,EUandU.S.

    Consum er Hea l thDiv is ion

    productsthat

    deliver

    the

    age

    old

    benefitsofAyurveda inmodern

    readytouseformats

    8%

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    12Note: Percentage share in revenue based on FY11 Financials ; Hobi and Namaste included in International Business Division

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    TRANSITION TO THE NEW INTEGRATED STRUCTURE

    N ew s t r uc t u re t o p rov i de enhanc ed c apab i l it y and s ca l e t o ou r cons um er hea l t h bu s iness

    68%Hair

    Care

    OralCare

    HairCare

    Old St r uct u r e New St r uct u r e

    Consumer

    CareDivision

    HealthSupplements

    Digestives

    HPC

    OralCare

    HomeCare

    SkinCare

    HomeCareDabur

    SkinCare

    HealthSupplements

    8%Dabur Foods

    ConsumerHealth

    OTC

    HealthCare

    Digestives

    OTC

    Foods

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    Division Ethicals

    International

    Business

    Division

    EthicalsInternational

    Business

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    HPC CATEGORIES

    Market ShareKey B rands

    Dabur Amla:Largest brand in

    the portfolio

    Vatika: Value addedcoconut oil

    Anmol Hair Oil:Value propositionValue Share-ACN MAT Mar 2011

    Market ShareKey B rand s

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    Vatika range of shampoosValue Share-ACN MAT Dec-2010

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    HPC CATEGORIES

    Market ShareKey B rands

    Value Share -ACN MAT Mar, 2011

    Dabur Red: Toothpaste& Toothpowder

    Babool: Targeted ateconomy segment

    Meswak: Premiumtherapeutictoothpaste

    Market Share* Key B rand s

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    *Company estimates;

    Includes Fem skin care portfolio

    Gulabari range of rosebased skin careproducts:

    Moisturizer, Facefreshener & Rose water

    Fem Gold Bleach:Launched recently

    Uveda: Range ofAyurvedic SkinCare

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    HPC CATEGORIES

    Market ShareKey B rands

    Hom e Care

    Value Share-ACN MAT March, 2011 for

    Mosquito Repellants Cream category

    Odonil: Air freshnerrange: Largest brandin the portfolio

    Odomos: Mosquitorepellant skin cream

    Sanifresh:

    Toilet cleaner

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    HEALTH CARE CATEGORIES

    Ch y a w a n p r a s h M ar k e t Sh a r e Key B rands

    ea t u p p em en t s

    Volume Share-ACN MAT - Mar, 2011

    Dabur Chyawanprash:Largest selling healthsupplement in the

    country

    Dabur Glucose:2nd largest

    player in thecountry

    Dabur Honey: Largestbranded honey in thecountry; growing

    category through replacesu ar strate

    Market Share Key B rands

    Diges t i ves

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    17Value Share-ACN MAT Mar, 2011 for Herbal Digestives

    Hajmola: Flagship brand

    for branded Digestives

    Hajmola tasty

    digestive candy

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    HEALTH CARE CATEGORIES

    an t ca s

    OTC com pr ises:

    Generics

    ETHI CAL com pr ises:

    Tonic OTC Healthcare is Rs.130 billion size

    OTC Heal t hcar e Focu s

    Branded Products Classicals

    Branded Ethicals

    industry

    Expected to grow at 14-15% p.a. aspreference for Over-the-Counter productsaccelerates

    Consolidating / expanding currentportfolio

    Launching new products inemerging therapeutic areas

    Honitus: Day & Nightfor Cold and Flu relief

    Pudin Hara LemonFizz for digestion

    Look at inorganic opportunities

    Acq u ir ed t he en er gizer b ran d, Th ir t yPlu s f r om Aj an t a Ph ar m a in May 2 0 1 1

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    Promoting Dabur Ayurveda: Generating

    equity for Ethical portfolio

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    FOODS

    Foods portfolio comprises Juices and Culinary range

    Juices are under the brands Real, Activ and Burrst

    Foods

    Cu inary range is un er Homma e ran

    Market ShareKey B rands

    Company Est. Mar, 2010 for Fruit Juice category Real: Flagshipbeverages brand

    Real Activ: Rangeof 100% pure juice

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    INTERNATIONAL BUSINESS DIVISION

    Starte as anExporter

    Focus on Orderfulfillment throughIndia Mfg.

    Set up a ranc isee atDubai in 1989

    Demand generationled to setting up ofmfg in Dubai & Egypt

    Rename ranc isee as Da urInternational Ltd

    Local operations further strengthened

    Set up new mfg facilities in Nigeria,RAK& Bangladesh

    Bui ing sca e-22% ooverall Dabur Sales (FY11)

    High Levels of Localization

    Global Supply chain

    1 9 8 0 s Ear ly 9 0 s 2 0 0 3 On w ar ds Tod ay

    Hig h l ig h t s Hig h Gr ow t h in I BD

    4,770

    6,025

    8,922

    5000

    6000

    7000

    8000

    9000

    10000

    a ur s overseas us ness con r u esto consolidated sales led by CAGR of 32% inlast 6 years

    Focus markets:

    GCC

    in Rs . m i l l ion

    1,2811,807

    2,2582,917

    ,

    0

    1000

    2000

    3000

    4000

    FY04 FY05 FY06 FY07 FY08 FY09 FY10 FY11

    Egypt

    Nigeria

    Turkey

    Bangladesh

    U.S. High level of localization of manufacturing

    and sales and marketing

    Leveraging the Natural preference among

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    N ew p r o d u ct s c o n t r i b u t i n gs ign i f i cant ly to o verseas sa les

    oca consumers o ncrease s are n personacare categories

    Sustained investments in brand building andmarketing

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    OUR STRATEGY

    Three p ronged Grow th St r a tegy

    Expand I n n ov at e Acq u i r e

    Our d i f f e ren t i a t i on i s t he h e rba l and ayu rved ic p lat f o r m

    Expand

    Strengthening presence in existing categories and markets as well entering new geographies

    Maintain dominant share in categories where we are category builders like HealthSupplements, Honey etc. and expand market shares in other categories

    Calibrated international ex ansion local manufacturin and su l chain to enhance flexibilit/ reduce response time to change in market demands

    I n n o v a t e

    Strong focus on innovation. Have rolled out new variants & products which have contributed toaround 5-6% of our rowth .a.

    Renovation of existing products to respond to changing demands (Toothpowder to Toothpaste)

    Acqu i re

    Acquisitions critical for building scale in existing categories & markets

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    Should be synergistic and make a good strategic fit

    Target opportunities in our focus markets

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    ACQUISITION OF HOBI GROUP, TURKEY

    Acquisition of Hobi Group, Turkey for a totalconsideration of US$ 69 Million completed onOctober 7, 2010

    Hobi manufactures and markets hair, skin andbody care products under the brands Hobby

    and New Era Product range of the company is

    complementary to our product range

    Acquisition provides an entry into anotherattractive emerging market and a goodplatform to leverage this across the region

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    ACQUISITION OF NAMASTE LABORATORIES LLC.

    Dabur India Limited through its subsidiary Dabur International Limited acquired 100% stakein Namaste Laboratories LLC for $100 million, in an all-cash deal on January 1, 2011

    Namast is a leading ethnic hair care products company, having products for women ofcolour, with revenues of $95 million from US, Europe, Middle East and African markets

    The company markets a portfolio of hair care products under the brand Organic Root

    Stimulator and has a strong presence in ethnic hair care market for women of colour. Acquisition to enable entry into Ethnic Hair Care products market valued at more than US$1.5

    billion and tap into significant market opportunity in the fast growing, hugely populated (~1n ye g y un erpene ra e consumer mar e s o u a aran r ca

    At an acquisition price of $100 million, the deal value is at 1.1x Sales and 8.3x EBITDA

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    RECENT FINANCIAL PERFORMANCE

    1,9392000

    2500

    9 244

    12,16212000

    14000

    Sales: Q1 FY12 v / s Q1 FY11

    in Rs . m i l l ion

    EBI TDA: Q1 FY12 v / s Q1 FY11

    in Rs . m i l l ion

    ,

    0

    500

    1000

    1500

    0

    2000

    4000

    6000

    8000

    10000

    Q1 FY11 Q1 FY12Q1 FY11 Q1 FY12

    1,217

    1150

    1200

    1250

    PAT: Q1 FY12 v / s Q1 FY11

    in Rs . m i l l ion

    Sales for Q1 FY12 increased by31.6%, largely driven by acquisitionsand volumes

    EBITDA increased b 27.8% des ite1,068

    95 0

    1000

    1050

    1100

    input cost inflation PAT grew by 19.6%

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    STOCK PERFORMANCE AND SHAREHOLDING PATTERN

    FIIs 17.4 Indian

    Shareho ld ing St ru c tu re*Market Cap i ta l i za t ion in Rs. b i l l i on

    190

    FIs/

    MFs/Ins.

    Cos., 7.1%

    ,

    %

    Public andOthers, 6.7

    %

    17

    romo ers,

    68.7%

    2001 2011

    *As on May 6, 2011

    D ab u r r a n k ed a s t h e o r a n iz at i o n t h at o f f er s t h e b es t r et u r n t o i n v e st o r s b

    the 6 th Soc ia l & Cor po r a t e Gover nance Aw ar ds , p r esen ted b y t he Bom bayStock Exchan ge

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    CONSOLIDATED P&L

    InRs.million Q1FY12 Q1FY11 YoY(%)

    GrossSales 12,162 9,244 31.6%

    Less:Excise Duty 117 79

    NetSales 12,046 9,165 31.4%

    .

    MaterialCost 6,290 4,346 44.7%

    %ofSales 51.7% 47.0%EmployeeCosts 951 728 30.6%%ofSales 7.8% 7.9%

    , , .

    %ofSales 12.5% 16.3%OtherExpenses 1,583 1,217 30.1%

    %ofSales 13.0% 13.2%Other

    Non

    Operating

    Income 151 73 108.7%

    EBITDA 1,939 1,517 27.8%

    %ofSales 15.9% 16.4%InterestExp.andFin.Charges 126 36 253.8%

    Depreciation 154 135 14.2%

    Amortization 57 10 472.7%

    ProfitBeforeTax(PBT) 1,602 1,337 19.8%

    TaxExpenses 323 263 22.7%

    PAT(Beforeexceptionalitem) 1,279 1,074 19.1%

    %ofSales 10.5% 11.6%PAT(AfterexceptionalItems) 1,279 1,074 19.1%

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    MinorityInterest (Profit)/Loss 0.2 0.6

    PAT(AfterExtraordinaryitem&MinorityInt) 1,277 1,068 19.6%

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    CONSOLIDATED BALANCE SHEET

    I n Rs. m i l l ion As on Ju n 1 1 As on Ju n 1 0

    Sources Of Fund s

    Shareho lders ' Fund :

    Share Capital 1,741 869

    Reserves & Surplus 13,534 10,195

    15,275 11,064

    Minority Interest 43 44

    Loan Funds:

    Secured Loans 4,762 1,387Unsecured Loans 5,349 10,111 830 2,217

    Deferred Tax Liabilit 221 150

    TOTAL 2 5 ,6 5 0 1 3 ,4 8 0

    App l i ca t i on o f f unds :

    F ixed Assets:

    Gross Block 19,520 10,158, ,

    Net block 15,011 6,665

    Capital WIP 654 246

    I n v e s t m e n t s 3,105 2,100

    Curr ent Assets , Loans & Advan ces

    Inventories 7,522 5,139

    , ,

    Cash & Bank balances 3,619 3,104Loans & Advances 5,464 20 , 147 4,532 14 , 344

    Less: Cur r en t L iab i l i t i es and Prov is ions:

    Current Liabilities 6,543 5,583

    Provisions 7,655 4,979

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    , ,

    Net Cu r r en t Asset s 5 ,9 4 9 3 ,7 8 2

    Miscellaneous Expenditure 931 682

    Deferred Tax Assets

    TOTAL 2 5 ,6 5 0 1 3 ,4 8 0

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    Investor Relations

    Dabur India Ltd

    Contact:+91-11-42786000

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