Digital Trap - Do you know well on digital?

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Do You know well on Digital Marketing?? Prepare yourself before getting trapped!!

Transcript of Digital Trap - Do you know well on digital?

Do You know well on Digital Marketing?? Prepare yourself before getting trapped!!

Why digital marketing

• Faster

•Cheaper

•Customizable

• Targetable

• Trackable

Quality Fast

Cheap

Get quality with low cost

But it need time….

Get fast output with low cost

But it might low quality

Get quality with fast output

But it might costly

Garbage in – Garbage out

The great deliverability came from the good input

Have you ever seen these fan pages???

What they are talking about

you??

So…The Brief is Not Only…..

• A list of instructions.

• A checklist.

• A form to fill out.

• A copy and paste job.

• An easy document to write.

Then In summary what should be in brief

You are talking to the right target?Who is your Strategic customer

Just doing on only Google & Facebook– it’s enough??

Do You Forgot??

• Display

• Twitter

• Influencer

Viral Viral Viral –Is it controllable?? Viral can design but can’t control

It’s really need planning, Designing, Supporting

Content is the king –

but the content with wrong platform is

Useless

There is no “Sound on digital billboard”

Does TVC really match on this type of media??

Facebook VDO VS YouTube VDOVDO should be the same??

Behavior of both platform is not same – objective to consume media on each platform is not same also.

Number is never lie?

• 1M View is matter on your business Number of view – is it really reflect on your business objective??

• We are No.1 of LIKE on Facebook | LINE | TWITTER – is it worth for your business

• KOL has a lot of followers – So we pick them for promote – are they really influenced?

• SO… WHAT…

Focus on outcome not output

Thank you