Digital Signage

A Simple Sony Training Presentation

John Holmes & John Morali Presenting

Sept 12, 2007

FREE POINTS

WITH EVERY SPIN

WIN POINTS

STAY LONGER

PRIVATE GAMING

JUST FOR YOU

STREAMING – TCP/IP

FREE POINTS

WITH EVERY SPIN

WIN POINTS

STAY LONGER

PRIVATE GAMING

JUST FOR YOU

STREAMING – TCP/IPSTREAMING – TCP/IPAdvantages:

Status & Failure AvailableDisadvantages:

Network Load - Inefficient

FREE POINTS

WITH EVERY SPIN

WIN POINTS

STAY LONGER

PRIVATE GAMING

JUST FOR YOU

STREAMING – UDP/IP

FREE POINTS

WITH EVERY SPIN

WIN POINTS

STAY LONGER

STREAMING – UDP/IPAdvantages:

Network EfficiencyDisadvantages:

Status & Failure Not Available

X

BKM-FW50 “Sneaker Net”

• Very Simple• Still Images /

Video• Loop Playback

++

NSP-1 Multi-Layer Signage.

• Simultaneous Multi-Layer Playback

• On-board storage with Flash Card Access

• Sophisticated scheduling and feedback

+

Sony Content Creation Software• World Class Performance and Capabilities• Mix Multiple File Formats Simultaneously on One

Time Line• Unlimited Video/Audio Tracks• Great Tool for Digital Signage Creation

2nd Quarter Sony Simple Signage Promo

• End User buys a qualifying professional display and Sony Simple Signage Card:

• Gets Sony Vegas Content Creation Software

• AT NO ADDITIONAL CHARGE!

+ =

Sony Professional Display AccessoriesSony Professional Display Accessories

SS-SPxxFW/S or /B

Detachable Speakers

SFM1, SFM3

Flat Wall Mount

SPM-TRI/CClear Acrylic Base

BKM-FW115xBNC

Component/RGB Card

BKM-FW32Network Control Card

BKM-FW12Active Loop Through

Card (Component / RGB)

ICS-SP30HD TV Tuner with Lodging Support

EBS-N200DNetwork Media Player

ICS-FW40DHD Network Media

Card

BKM-FW50Network Media Card

PLP-91/DTilt Wall Mount

Wall Mounts & Table Stands

Optional Cards

Content Networking / Digital Signage

SPM-TRI/ESilver Color Base

SPOM1Pullout Wall

Mount

SFM2Flat Wall Mount

Digital Signage and Public Display Roadmap

FY06 2H FY07 1H

32LX2

40LX2

Hospitality Market

Timing : Ex-factory basis

FY07 2H

Pro-Signage Market

Volume Market

KLH-W32

KLH-W26

07 New

Jul/EFWD-50PX3

Dec/E

42PV1

50PX2

42PX2

GXDL52H1

07 New

VSP-NS7NSP-1

BKM-FW50

Where Do Customers Go For Help?

• 1-800-883-3817

POSC (Product Operations Support Center)

Operational Support for Customers who have purchased products

FWD-32LX2F FWD-32LX2F FWD-40LX2FFWD-40LX2F

features:features:

Picture-And-PictureVarious Side-by-Side settings for multiple input viewing Long Lasting Sleek Flat Finish Available in Silver or Black PC and Video resolutions supported 2 x HDMI digital inputs (PC or Video) RS232 Control 2 x Expansion Card Slots Discrete Power On/Off Enhanced Audio: SRS™ WOW Illuminated Logo: High, Low, Off

SONY Professional LCD DisplaysSONY Professional LCD Displays

Panel

Resolution 1366 x 768

Response Time 8ms

Brightness 450 nits

Contrast Ratio 1,300:1

Viewing Angle (H/V) 178 degree x 178 degree

FWD-32LX2F & FWD-40LX2F Specifications

SONY Professional LCD DisplaysSONY Professional LCD Displays

Inputs

HDMI 1.3 (HDCP) 2 (Support for Digital PC and Digital Video)

3.5mm audio input provided for PC

Analog (Component/RGB) 1 (D-Sub / HD15 Connector)

Option Video Card 1 S-Video (in/out) / Composite (BNC In/Out) (BNC adapter provided)

Option Control Card 1 RS232C Serial (9 pin) Control-S (In/Out)

FWD-32LX2F & FWD-40LX2F Interfaces

SONY Professional LCD DisplaysSONY Professional LCD Displays

OTHER OFFERING FOR SONY DISPLAYSHD Tuner Card for Hospitality

ICS-SP30• Internal High Definition TV Tuner• Pro:Idiom Support• MTI Port for interface with Pay-Per-View

systems• Compatible with all major PPV providers• Channel Mapping for connectivity

• Stand-Alone and Lodging Mode

• ICS-SP30RS adds RS232 capabilities– Designed for touch panel support with

AMX and Crestron– Perfect seamless solution for guest

suites

THANK YOU!