Digital media & Your Job Search

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Phil Buckley Digital Media & Your Job Search @1918

Transcript of Digital media & Your Job Search

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Phil BuckleyDigital Media&Your Job Search

@1918

Phil Buckley@1918 2006 2010 web developer 2008 2014 meetup organizer 2010 search marketing manager 2010 2013 co-founder New Media Leaders 2010 2011 dir. of user experience 2011 2012 dir. of interactive 2011 2012 seo instructor 2012 2013 dir. of seo 2012 2014 content marketing instructor2013 2014 co-founder DMFB2014 co-founder Curagami2014 2015 dir. of engagement2015 dir. of technical search

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Phil BuckleyReality Check@1918

Ten years ago the Nokia 1600 was the best selling mobile phone.3

Phil BuckleyReality Check@1918

Now you can order more detergent from Amazon without ever opening a laptop or using your phone4

Phil BuckleyMe 2.0@1918Your first impression isnt made with a firm handshakeits with a Google search,Dan Schawbel

Google yourself.5

Phil Buckley@1918Multiple studies show that more than 75% of employers actively research candidates online.

They show further that more than 70% have decided NOT to hire a candidate based on what theyve found.Your Future Employer Is Watching You Online. You Should Be, Too.https://hbr.org/2012/04/your-future-employer-is-watchi

Have someone else look at your online self and give you tough-love feedback.6

Phil Buckley@1918You are the average of the 5 people you spend the most time with.This includes how you interact online

The friends you interact with online influence the language you use, the photos you post and the tone of your conversations.7

Phil Buckley@1918You are in control of your online reputation

Look at your feeds as a snapshot. Other people arent going to scroll endlessly to find that week where you were really witty and smart. What if they looked at your Twitter feed or Facebook feed right now? Are you last 20 posts bashing a political candidate they may like?8

Phil Buckley@1918Put yourself out there

That doesnt mean you speak at 100 events a year, it means your peer group know of you as a leader. You dont need a certain title to be a leader - but you do need to stand out in front, and inspire people to follow you.

That can happen in many ways, but you have to make a real dent. By dent, I mean - you have to be noticed.

Maybe you have your graphic design stuff featured on Dribble or your code is popular on Github or your posts on Medium get a zillion comments. People respect your work.9

Phil Buckley@1918How people see you at your best

Sally Hogsheads The Fascination Advantage10

Phil Buckley@1918Terrible attention to detailInability to multi-taskDaydreamerBig idea generatorFocused single-taskerNever satisfied with status quo

Embrace your flaws and weaknesses.11

Phil Buckley@1918

COMPANYVALUES

YOURVALUES

Make your values known so companies will know if youre a good fit.12

Phil Buckley@1918

OURVALUES

Make your values known so companies will know if youre a good fit.13

Phil Buckley@1918

Sort by RatingsSee how interviews goCheck salariesReal people reviewing what its like to work there

Embrace your flaws and weaknesses.14

Phil Buckley@1918You can be more in control of your professional reputation than you may realize.

Karma.15

Phil Buckley@1918Receiving a LinkedIn recommendation is great.

Thank people when they recommend you, but dont be afraid to ask them to tweak it slightly but dont be a jerk about it.16

Phil Buckley@1918Writing a LinkedIn recommendation says as much about you as it does about them.

Write amazing recommendations that actually help hiring managers understand the other person.

Always aim to be the best recommendation that person has.17

Phil Buckley@1918You can ask people to endorse you for specific skills

Decide what you want to be known for18

Phil Buckley@1918Dear Friend,

Im trying to land a job at XYZ and could really use your help.

If you have a minute this week, could your endorse my blah-blah skills on LinkedIn?

Your friends want to help you because theyll feel like a big shot if they help you land a job.19

Phil Buckley@1918The Pareto Principle

https://www.linkedin.com/pulse/new-survey-reveals-85-all-jobs-filled-via-networking-lou-adler

Those resumes youre sending out are a long-shot!20

Phil Buckley@1918

Networking doesnt mean dressing up in uncomfortable shoes and handing out business cards while drinking warm wine.21

Phil Buckley@1918Even a Silent Phone Disconnects Us

http://www.wnyc.org/story/sherry-turkle-reclaiming-conversation

Manoush Zomorodis Note to Self podcast from 2015 with Sherry Turkle.

Note to Self is the tech show about being human22

Phil Buckley@1918Wednesday 10/5/2016

CEO of a growing local company. 23

Phil BuckleyThank You@1918

Sherry Turkle: 'Even a Silent Phone Disconnects Us'null2015-01- 1Audio78915.805