Digital Manufacturing, a new opportunity for economy
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Digital Manufacturing,
a new opportunity for economy
Javier Carbonell
Telefónica I+D
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Chris Anderson
“The past 10 years have been about discovering
new ways to work together and offer services on the
web.
The next 10 years will, I believe, be about applying
those lessons to the real world”
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We are in a context of production
OFFSHORING
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The Southeast Asia becomes the World Factory
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Which implies costs and
transport time …
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… makes difficult to DIFFERENCIATE …
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…and it is seen as
UNEMPLOYMENT a cause of
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Is it time to
Change?
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New technological and
social TRENDS
can tip the balance
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Low cost
customization
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The CLOUD
makes the acess ubiquitous
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Internet of things increase
the Internet universe
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Razón Social …and foster smart cities
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OPEN SOURCE
arrives to HARDWARE
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Funding communities
CROWDFUNDING
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Trends convergence
triggers a CHANGE
in 3 axis
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The barrier
1
between DIGITAL and REAL blurres
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DISTRIBUTED and COLLABORATIVE
work reaches all areas
2
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3
…MAKER movement
People want to
MAKE…
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New MODEL …
…new economic Rules
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NO scale economies
Font: Telefónica
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NO complexity cost
Font: Telefónica
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A new MODEL
that…
…favours
ENTREPRENEURSHIP
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From the GARAGE to the ROOM as Entrepreneurship place
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It implies
REDUCTION
of capital required
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Every inventor…
… a would-be entrepreneur
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Transforming Traditional Business…
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… and creating new Opportunities
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Encouraging an
Ecosystem
that will rise new
employment
opportunities
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A CHANGE…
…to be SUPPORTED
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Backing the RESEARCH
and the KNOWLEDGE
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“And I ask this Congress to
help create a network of 15
of these hubs and guarantee
that the next revolution in
manufacturing is made in
America”
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SINGAPUR will invest $500 M
in research of advanced
technologies
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Backing EDUCATION
and TESTING of new
technologies
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450 Fablabs
in EEUU
100
Hackerspaces
Shangai
1 per
700.000 inhabitants
1 per
230.000 inhabitants
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Many companies organize training
workshops: Spark Fun, Adafruit…
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Multinationals join the initiative: GE
GARAGES, FORD…
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Backing COMMUNITIES
and CHALLENGES
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Communities begin to face big
projects
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CHALLENGES encourage
continuous progress
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The shift is on the move
Can we AFFORD to stay
out?
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