LEARNING TO LEAD.

The Digital Potential.

JUST DUMPING TEXTBOOKS ONTO SMARTPHONES IS A ‘DUMB WAY’ TO DEVELOP MANAGERS.

Digital learning is the norm but managers

aren’t always impressed.

December 2015

Many organisations that offer digital learning are doing it

for the wrong reasons…

…or haven’t thought about how digital can help reach

organisational goals.

of managers spend at least one day a year on digital learning.

think that their organisation only offers digital management and

leadership development to cut costs…

One in three (37%) agree that digital courses are not aligned with their

organisation’s objectives.

But 79% believe that their organisation is not realising

digital learning potential.

…only 20% say it’s used to actually enhance the quality

of the material.

97%

69%

Employers are at risk of making tech-savvy managers ‘switch off’ from learning new skills with dated digital technologies, according to a survey of 1,184 UK managers.

The research was conducted in summer 2015 by CMI and Oxford Strategic Consulting.

“Managers want personalised bite-size content, to share knowledge and learn from connected peer networks, to ask questions and get feedback in real time.

Why? Because it’s now part of how we work and live.”Ann Francke, CEO, Chartered Management Institute

“Successful L&D professionals will respond by providing guidance for self-directed learning, ensuring

that high-quality content is easily accessible and building new ways to help ‘do’ leadership.”

Prof. William Scott-Jackson, report author, Oxford Strategic Consulting

To read the full report go to www.managers.org.uk/digitallearning or join the conversation at #MgtDigitalLearning.

To find out more about CMI’s comprehensive digital learning portal, ManagementDirect, go to www.managers.org.uk/managementdirect and sign up for a free 7-day trial.

Be personal Be innovative41% of younger managers

want more apps and games (compared to only 16% of over-55s).

Be social58% of younger managers want better peer

networks … which only 15% think digital learning methods are currently able to provide.

Just 20% say that the digital learning they’ve undertaken

has been accredited.

YOUNGER MANAGERS PREFER FACE-TO-FACE LEARNING – BECAUSE THE CURRENT DIGITAL OPTIONS DON’T MEET THE EXPECTATIONS OF THE DIGITALLY SAVVY. BUT THE POTENTIAL FOR FIRMS GETTING DIGITAL RIGHT IS HUGE.

73% want digital learning to be more personalised by using adaptive learning

methods – where the content and approach are tailored to individual learning styles.

Be credible