Digital Delivery

(apps and services)By Amanda Oakeson, Candace Prestwich, Nicholas Christensen, Thomas Plaizier

Here are some facts...In 2014 over 138 million apps were

downloadedThe Digital Delivery apps market is

bringing in more than $30 billion a year and still growing

Categories of apps:Social

networksTravelHealthBankingGamesNews

Lumosity settlementApp’s automatically charging

subscribersLumosity developer is required to

compensate customers because of automatic monthly charges

Required to provide their users with an easier way to cancel auto-renewal billing charges

Lumosity cont’d.Paid user reviews Promises of appealing prizesNo research to back up claims made in

various commercialsImproving performance in school,

work and athletics

Misleading in-app purchasesChildren must be better protected

when playing onlineThe EC has singled out Apple and

Google as the worst culpritsLooking into preventing games

from luring children into the world of in app purchases

Excessive money being spent on IAP’sKids spending outrageous amounts on

in-app purchasesEx. $7,500 worth of purchases

spent by one child through Xbox One

- Apple

“We made sure any app which enables customers to make in-app purchases is clearly marked...We’ve also created a Kids Section on the App Store with strong protections to cover apps designed for children younger than 13”

The end