Digital commerce your licenses around the globe

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Your licenses around the globe with CodeMeter ® and Avangate Stefan Bamberg | Senior Key Account Manager [email protected] Marc Kriegs | Global Director Sales Engineering [email protected] Digital Commerce Speaker 3

description

One day you were particularly inspired and developed a unique software application. Then you decided that, before promoting your new application, you should first protect it, and you chose CodeMeter from Wibu-Systems. That was a brilliant idea because with AxProtector you enjoy a fully automatic path to robust security in the blink of an eye. Next, you planned the features of all the various license models you will be selling and CodeMeter License Central proved an exemplary choice to create and manage your licenses in a flexible fashion. But now? How do you reach the millions of potential customers around the globe and be sure you have a powerful system that takes care of the license deployment and simultaneously automate billings and renewals, and optimize your commerce operations 24/7? Ready to be part of the New Economy? We open the doors for you In cooperation with Avangate, the leading cloud commerce provider for online software businesses and cloud companies, Wibu-Systems has fully streamlined its protection and licensing technologies with Avangate’s digital commerce solutions. Now you can enjoy a complete framework from concept design to global outreach, increase your sales, go live in days, and accept global payments – a winning software monetization platform to attract more customers to you. During the presentation “Digital Commerce – Your licenses around the globe”, we will lead you through all the necessary steps, from protecting your application and defining license models with CodeMeter, to the management of your selling process in the Avangate e-shop system. We will demonstrate live a real-world working example that you can easily replicate. You will learn: - how to protect your software in just five minutes with CodeMeter AxProtector - how to select and configure your licenses with CodeMeter License Central Internet Edition - how to set up your Avangate shop - how to connect this shop with CodeMeter License Central Internet Edition - how to distribute licenses via the cloud - how the customer’s experience of a software license activation will look - how to customize the process and the graphic user’s interface No more excuses. You have all the advantages at once. Technically, no programming is necessary: the connector we have developed between CodeMeter License Central Internet Edition and the Avangate e-commerce shop will let you easily navigate from one solution to the other. You can target any channel, any license model, and any market. Invest in fostering your revenue growth. Do your homework once, and sell repeatedly through a secure, comprehensive, and convenient infrastructure.

Transcript of Digital commerce your licenses around the globe

Page 1: Digital commerce   your licenses around the globe

Your licenses around the globewith CodeMeter® and Avangate

Stefan Bamberg | Senior Key Account [email protected]

Marc Kriegs | Global Director Sales Engineering [email protected]

Digital Commerce

Speaker 3

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Motivation

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Your idea Your implementation The challenges

• Copy Protection• IP-Protection

• Licensing• Selling• Marketing

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The Basic Principle

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Protect License Sell

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The Perfect Combination in Digital Commerce

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Digital Commerce

Software Protection andLicense Management

with CodeMeter®

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The Basics

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Checklist: What Do You Need?

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Protect and license your application with CodeMeter AxProtector.

Create licenses with your CodeMeter License Central server hosted by Wibu-Systems.

Sell licenses and offer a download of your application using your own Avangate-Shop.

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The Basic Principle

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Protect License Sell

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Protect an Application (1)

License entry = Firm Code | Product Code

Firm Code: Created by Wibu-Systems

Product Code: Choose yourself

Up to 6,000 per CmStick / CmActLicense …

Firm Code: 5010

Product Code: 201.000

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Protect an Application (2)

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Firm Code: 5010

Product Code: 201.000

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Protect an Application (3)

Automatic Encryption with AxProtector - no need for any programming knowledge

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DEMO

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The Basic Principle

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Protect License Sell

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Choose your License Models

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DesignLicense Model

Sell your application in a modular fashion!

Features on Demand: Charge your basic application

and offer additional functionalities on top.

Hook your customers (trials, bundles, special deals…)

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Choose your License Models

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DesignLicense Model

Offer a time limited usage of your application!

Rental/Leasing/Subscription: Usage periods

Expiration dates

Maintenance contracts

Trial versions

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Choose your License Models

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DesignLicense Model

Charge for the usage of your application!

Pay-per-Use: Use a secure counter.

Decrement it by the usage of a function (e.g. per calculation, per print, …)

The user can recharge the counter online when the credit is over.

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Flexible License Models

All form factors support All license models!

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Single User

Network

Feature On Demand

Perpetual

Trial version

Rent / Leasing / Subscription

Pay-Per-Use

Maintenance period

Downgrade

Grace Period

Volume

Version

Standby

High Availability

Overflow

Borrowing

Name/PC

Time zone

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License Server (CodeMeter License Central)

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License Central

AvangateConnector

Server for the creation and activation of licenses using tickets (activation codes)

Define your products and the related licenses.

The communication with the Avangate shop is based on the Avangate-Connector.

Operated in the Wibu-Cloud (alternatively in your own data center).

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The Activation Process

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Creation of tickets (activation code)

Licenses

Customer

Hardware based

Software based

DEMO

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The Basic Principle

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Protect License Sell

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The Sales Process (Sell Licenses)

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Customer

Buy licenses

Request ticket

Create ticket for licenses

Transfer ticket

Deliver ticket

Shop

License Central

AvangateConnector

Hash

HashIP-Filter

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The Authentication

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Request ticket

Hash

Hash

Shop

License Central

AvangateConnector

On both sides a hash value will be calculated on the base of the request parameters and the Avangate Secret Key.

The sell process can only take place if there are equal hash values.

The access to the CodeMeter License Central is only possible from a certainIP-number range (Avangate).

IP-Filter

Transfer ticket

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The Activation Process (Activate Licenses)

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Customer

Enter ticket

Activate licenses with Software Activation Wizard or WebDepot

AvangateConnector

Shop

License Central

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Activate Licenses

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Software Activation WizardWebDepot

Customizable layout Delivery also as source code

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Build up your own Shop

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DEMO

Create and administrate

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Thank you very much!

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WIBU-SYSTEMS AG

www.wibu.com