Caitlin E. Iverson

‘Writing Center’ for media assignments & projects

Focus on Conceptual and Aesthetic

1-on-1 and small group 30 minute consultations

What is DesignLab?

Hours:Sun 4 - 8pm Mon 1 - 8pm T-Fri 1 - 5pm

http://designlab.wisc.edu

DesignLab Process

Scope the Project

Design the Experience

Shape the Content

Make the Media

Capture attentionEvoke intended emotionControl eye movementConvey important information

Design the Experience

User Experience

1. Research Question 2. Gather Data3. Organize Data4. Analyze and Find Relationships5. Thesis Statement6. Make Aesthetic Decisions7. Produce Graphic8. Sketch Layout9. Draft & critique

Information

Design

Create an Infographic

1. Research Question 2. Gather Data3. Organize Data4. Analyze and Find Relationships

Information

= ≠

Create an Infographic

1. Research Question 2. Gather Data3. Organize Data4. Analyze and Find Relationships5. Thesis Statement

Information

Create an Infographic

Source: Kai Krause

Inforgraphic: What is the thesis?

1. Research Question 2. Gather Data3. Organize Data4. Analyze and Find Relationships5. Thesis Statement6. Make Aesthetic Decisions7. Produce Visual Elements8. Sketch Layout9. Draft & critique

Information

Design

Create an Infographic

1. Concept• Is the thesis statement reinforced visually

2. Aesthetic• Overall appeal, flow, convey important info

3. Technical• Did the producer pull off what they were trying to

do

Critique

• Designlab.wisc.edu– Smart Media Gallery

• Infographics

Infographic Examples

• Software Training for Students (STS) offers free classes for students: http://www.doit.wisc.edu/training/student/.• Hours of free Lynda.com training videos on a range of software: http://www.doit.wisc.edu/training/lynda.aspx• Check out equipment (laptops, audio/video recorders, etc.) at Infolabs across campus: http://ecs.library.wisc.edu/

Campus Resources

http://designlab.wisc.edu