Design thinking in startups
description
Transcript of Design thinking in startups
Presentation DesignBy simon galico
300 million persons
trying to start about 150 million businesses…
300 million persons
1/3
WILL BE LAUNCHED!
1/3
WILL BE LAUNCHED
=5o million new firms birth per year
1/3
WILL BE LAUNCHED
=5o million new firms birth per year
= 137,000 per day
death rates are about equal...
death rates are about equal...
120,000 probably terminate trading each day
How may we help them live?
Key word:
Key word:CREATIVITY
Tool:
Tool: DESIGN THINKING
why design thinking?
Simple
why design thinking?
because is:
Creative
why design thinking?
because is:
Different
why design thinking?
because is:
Appealing
why design thinking?
because is:
Simple:
Lets analyze our team...
Creative Problem Solving Profiles:
Creative Problem Solving Profiles:
Strong Generator
Strong Conceptualizer
Strong Optimizer
Strong Implementer
Strong Generator
Strong Conceptualizer
Strong Optimizer
Strong Implementer
• Initiator• Comfortable with ambiguity• Very sensitive to the surrounding environment• Likes to get things started
• Idea developer• Patient thinker• Able to put pieces to form the “big picture”• Develops understanding
• Testing and experimenting• Practical solutions• Thorough analysis• Confirms ideas and notions• Creating step-by-step plans
• Gaining acceptance from others for changes• Making changes work and stick• Will do anything and try anything to make the solution work• Experiments and alters plans to make them work in the ‘real’ world
Creative Problem Solving Profiles:
FIND THE PROFILES IN YOUR TEAM
Creative Problem Solving Profiles:
combine them
&
Creative Problem Solving Profiles:
FIND THE PROFILES IN YOUR TEAM
combine them
&
Creative Problem Solving Profiles:
FIND THE PROFILES IN YOUR TEAM
combine them
&
Simple!!!!
Creative
Diverge
Creative
Converge
&
Creative
Crazy
ideas a
re
allowed
Do not regroup
the ideas
Diferent
Use Post-Its
Post-Its
Write the idea
Post-Its
Review it with the
team
Post-Its
Why Post Its?
Post-Its
Because its cool!
Post-Its
& effective
Appealing
Involve your team in the
whole process
Appealing
TEAMWork
Appealing
Makes the DREAM Work!!!
http://www.deinterfaz.com/blog/design-thinking-estrategia-empresarial-que-piensa-en-el-diseno
http://www.graymaine.org/Pages/GrayME_RecNews/I0314FBC5.0/sad%2Bface.jpg
Data: http://www.moyak.com/papers/business-startups-entrepreneurs.html
http://why-create.com/wp-content/uploads/2010/11/6a00d8341d4dc653ef0133f43f55ad970b-500wi.png
PICS:http://blog.innovationcreation.us/2006/06/innovation-tip-divergence-and.html
http://3.bp.blogspot.com/_gVwha6ZQ_0o/TMvrO0GijEI/AAAAAAAABmc/gitwd5T5sI4/s1600/thats-all-folks.jpg