Design Thinking in a Nutshell @ Liip
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Design Thinking in a Nutshell Liip 8. Juli 2014 Marcel Altherr
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Speech and Discussion about Design Thinking as a method for requirements engineering.
Transcript of Design Thinking in a Nutshell @ Liip
Design Thinking in a Nutshell
Liip
8. Juli 2014
Marcel Altherr
Design Thinking in a Nutshell for Liip 2 8. Juli 2014
Design Thinking in a Nutshell for Liip 3 8. Juli 2014
Design Thinking is human centered innovation
“Make the human element as important as the technical & business elements.” David Kelley, Founder IDEO & Stanford D.School
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Design Thinking is a non-linear process
Design Thinking in a Nutshell for Liip 5 8. Juli 2014
Why Emphatize?
The problems you are trying to solve are rarely your own.
Design Thinking in a Nutshell for Liip 6 8. Juli 2014
Why Emphatize?
The fresh eye problem: Our own filters
Design Thinking in a Nutshell for Liip 7 8. Juli 2014
Convergence (make choices) AND Divergence (create choices)
Business Thinking tends to focus on Inductive thinking (based on directly observable facts)and Deductive thinking (logic and analysis, typically based on evidence)
Design Thinking emphasizes Abductive thinking (imagining what could be possible) helping us challenge assumed constraints and add to ideas, versus discouraging them.
Design Thinking in a Nutshell for Liip 8 8. Juli 2014
Iterative Approach: From Challenge Space to Solution Space
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Design Thinking in a Nutshell for Liip 9 8. Juli 2014
Design Thinking meets Lean/Agile
Similar mindsets
§ Radical customer orientation
§ Incremental and iterative development
§ Prototyping
§ Constant learning
§ Fast Delivery
§ Self-organization
§ Continous improvement
§ …
§ Excellent Base for an integrated approach
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Integration of Design Thinking into Agile Projects
§ Design Thinking as an initial phase before implementation
§ DT helps teams to find problems worth solving and create effectively innovative solutions.
§ Agile techniques help teams to build these solutions efficiently.
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Vision Initial Backlog
Prototypes
Integration of Design Thinking into Agile Projects
§ Design Thinking as an ongoing activity in agile projects
§ Projects with changing or not well understood requirements (eventualities of unknown unknowns)
§ Scrum Master as Design Thinking moderator
§ Project Lifetime relation of Product Owner and Team
8. Juli 2014 12 Design Thinking in a Nutshell for Liip
Summary
§ Promising combination of two complementary approaches
§ Fast track to innovative customer-centric solutions
§ Reducing risk (diverging from a fixed path further down the development process leads to increases in time, effort and costs compared with the identification of alternative routes and potential obstacles during the initial design phase)
§ Establishing a guiding vision
§ Enabling powerful and creative development teams
§ Re-aligning Business and IT
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Design Thinking in a Nutshell for Liip 14
Marcel Altherr [email protected] +41 79 477 2706
Design Thinking in a Nutshell 14 2014-04-02
Inventique GmbH Dufourstrasse 32 · 8008 Zürich · Switzerland
[email protected] · inventique.net · +41 44 500 2119
8. Juli 2014
