Design That Matters: Infant Pulse Oximeter ( MIT + RISD Collaboration )
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An all-in-one, neonatal pulse oximeter for low-resource hospitals Pelican TM
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Transcript of Design That Matters: Infant Pulse Oximeter ( MIT + RISD Collaboration )
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An all-in-one, neonatal pulse oximeter for low-resource hospitals
PelicanTM
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this is a neonatal intensivecare unit, or NICU, in the USnice and tidy, spacious,and well equiped
USA
TM
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this is a NICU in Vietnam,not as nice, definitely not thatspacious, and not sowell equiped
VIETNAM
TM
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Myanmar
India
Vietnam
HaitiTM
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TM
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TM
80%of medical equipment is donated from developed countries.
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LED Detector
HOW IT WORKS
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HOW IT WORKS
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HOW IT WORKS
60-70%of hospitalsin low-middle income countries have no pulse oximeter.
Source: WHO Report, 2008
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$20
$34/PATIENT$34,000/YEAR
$6000
CURRENT MODELS
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AFFORDABLE DURABLE EASY-TO-USE INFANT-FRIENDLY
PelicanTM
VALUE PROPOSITION
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USER RESEARCH
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No skin irritation after 10 minutes of wear
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PROTOTYPING
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EVOLUTION OF THE PELICAN
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ALPHA PROTOTYPE
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DEMO VIDEO
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ALL-IN-ONEThe all-in-one model eliminates the use of long cords that break easily and that babies can chew on.
TM
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HINGED JAWS
The two jaws hinged together ensures easier alignment than disposables or wrap-on sensors. It also allows for easy size adjustments.
TORSION SPRING
The jaw pressure is controlled by the spring, not by the user which is more irregular.
TM
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The small bump on the exterior of the upper jaw indicates where the sensor is located on the inner jaw and allows for easier application.
TM
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TM
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TM
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SIMPLIFIED USER INTERFACE
The screen has one main display that shows two of the most important values of a pulse oximeter: blood oxygen saturation (%) and the heart rate (bpm).
TM
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Pelican is patent pending as oftwo days ago!
Woohoo!
PATENT PENDING
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DISTRIBUTION
HO CHI MINH CITY
DA NANG
HANOI
VIETNAM
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FINANCIALS
FINANCING
UNITS SOLDPER QUARTER
NET CASH FLOWBEFORE FINANCE
2014 2015 2016 2017 2018
$60
$40
$50
$30
$20
$10
$0
200
250
150
100
50
0
($40)
($50)
($30)
($20)
($10)
Total addressable market in Vietnam: 3600 units per year
Our target sales volume in 4 years: 1080 units per yearPrice
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POTENTIALPARTERNSHIPS
FURTHER PRODUCT R&D
IMPLEMENTATION(VIETNAM)
MOVING FORWARD
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Aditya [email protected] MechE
Wei [email protected] MIT Sloan MBA
Leah [email protected] Design
Kevin [email protected] Design
Esther [email protected] LGO
Keiichi [email protected] Sloan MBA
Phillip [email protected] MechE
Shubhang [email protected] MechE
Victoria [email protected] Sloan MBA
THE DREAM TEAM
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Steve EppingerMIT
Lauren EppingerMystic Valley Pediatrics
Baby AdrianThe Crib
Matt KressyRISD
Dr. Marvin WangMass Gen Hospital
Warren Seering MIT
Elizabeth JohansenDesign That Matters
Will HarrisDesign That Matters
TEAM OF ADVISORS
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Questions?
Dont be shy!
