What's Next, Alexandria? A Community Conversation about Civic Engagement & Planning for the Future
DESIGN BRIEF: What's Your Engagement Style?
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Amy Jo Kim Ph.D. © 2010 All Rights Reserved Engagement Style in Social Games
description
Compete, Collaborate, Explore and Express - what's the engagement style of your customers?
Transcript of DESIGN BRIEF: What's Your Engagement Style?
Amy Jo Kim Ph.D. © 2010 All Rights Reserved
Engagement Style in Social Games
Content Players
Interacting
ActingSocial Gaming: 4 Key Engagement Styles
Content Players
Interacting
Social Gaming: 4 Key Engagement StylesActing
Compete
Content Players
Interacting
Acting
Compete
Collaborate
Social Gaming: 4 Key Engagement Styles
Content Players
Interacting
Acting
Compete
CollaborateExplore
Social Gaming: 4 Key Engagement Styles
Content Players
Interacting
Acting
Compete
CollaborateExplore
Express
Social Gaming: 4 Key Engagement Styles
Content Players
Interacting
Acting
Engagement Verbs for Social Games
Explore
Express Compete
CollaborateGive
Help
Comment Like
Share
GreetCollect
RateView
Review
Vote
Curate
Win Challenge
ShowoffCompare Taunt
CreateDesign
Customize Choose
Purchase
Decorate
Build
Compete VerbsWin, Beat, Brag, Taunt, Challenge
Collaborate VerbsShare, Help, Gift, Greet, Exchange, Join, Trade
Express Verbschoose, customize, layout, design, create
Explore Verbsview, search, collect, complete, curate
What engagement style is right for YOUR product or service?
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