Desa Petrovic - Financial management

184
FINANCIAL MANAGEMENT

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Financial management

Transcript of Desa Petrovic - Financial management

Page 1: Desa Petrovic - Financial management

FINANCIAL MANAGEMENT

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AREAS:

Financial reports Ratio analysis Accounting control Business plan Sources of financing

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1. FINANCIAL REPORTS

BALANCE SHEET INCOME STATEMENT CASH FLOW ANALYSIS

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BALANCE SHEETASSETS

1.Current assets (1.1.+…+1.7.) 20.000

1.1. Cash and equivalent Counter, account, papers of value 20.000

1.2. Requirement of customers Yield that customers owe according to deal

1.3. Reserve: raw material Bought meterial

1.4. Reserve: production in progress

Costs of material and work for goods

1.5. Reserve: final products Final products ready for sale

1.6. Beforehand paid obligations Rent, insurance

1.7. Other current assets

2. Fixed assets ( 2.1.+ 2.2.+2.3) 520.000

2.1. Land Purchase cost of land

2.2. Business buildings Purchase cost of objects

2.3. Machines and equipment Purchase cost of machines and equipment

520.000

3. Amortization Amortization of fixed assets 0

4. Net value of fixed assets (2-3) 520.000

5. TOTAL ASSETS ( 1+4) 540.000

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BALANCE SHEETLIABILITIES

6. Current liabilities (6.1.+..+6.5.) 0

6.1. Liabilities according to providers

Yield which you owe to providers

6.2. Outstanding taxes Taxes of accounted salaries, immoovable property and owing gain

6.3. Outstanding interests Not paid interests

6.4. Short-term credits Principal of credits

6.5. Other short-term liabilities Not implied items previously

7. Long-term liabilities 100.000

7.1. Long-term credits Principal of credits 100.000

8. Total liabilities (6+7)

9. Capital (9.1.+9.2.+9.3) 440.000

9.1. Owners equity Initial owners equity 440.000

9.2. Investment capital New owners capital

9.3. Reinvestment gain Previously reinvestment gain

TOTAL LIABILITIES (8+9) 540.000

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INCOME STATEMENTTotal sales 210.000

Basic and industrial costs 90.000

Salaries+overtime+special bonus and additions 15.000

Taxes and contributions of net salaries (social, health, literacy) 10.800

Items used in production, but not object of sales 1.800

Repair and preserve, renovation, whitening and other 1.000

Advertising 1.000

Cars expences 0

Traveling and representation expences 3.000

Accounting, juristical, management consalting 1.500

Rent; phone, fax and internet; electricity, water, gas, heating 5.700

Property and employees insurance 450

Immoovable property taxes 0

Interests costs 0

Amortization of elementary means 13.000

Previously not implied liabillities 0

Amotrtization of fixed assets 143.250

66.750

Accounted taxes on valid metre of tax on gain 13.350

53.400

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CASH FLOW ANALYSIS

Jan.’07 Feb.’07 Mar.’07

1. Cash on Hand (beginning of period) 20.000 20.000 20.000

2. Cash receipts

2.1. Cash sales 40.000 45.000 50.000

2.2. Initial owners capital 420.000 0 0

2.3. Loan cash 100.000 0 0

2.4. New owners investment capital 0 0 0

2.5. Other cash receipts 0 0 0

TOTAL CASH RECEIPTS 560.000

45.000 50.000

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CASH FLOW ANALYSIS3. Cash paid out Jan.’07 Feb.’07 Mar.’07

3.1. Flux according to operative activity (OA)

3.1.1. Material (basic + auxillary) 20.000 20.000 20.000

3.1.2. Salaries 5.000 5.000 5.000

3.1.3. Taxes and contributions of salaries 3.600 3.600 3.600

3.1.4. Office material 0 1.800 0

3.1.5. Repairs & maintenance 1.000 0 0

3.1.6. Advertising 500 500 0

3.1.7. Car park 0 0 0

3.1.8. Travel expences and representation 1.000 1.000 1.000

3.1.9. Audit consultancies 500 500 500

3.1.10. Rent 2.100 0 0

3.1.11. Phone, fax and internet 700 700 700

3.1.12. Municipals 500 500 500

3.1.13. Insurance 450 0 0

3.1.14. Taxes 0 0 0

3.1.15. Other liabilities 0 0 0

TOTAL FLUX – OPERATIVE ACTIVITY 35.350 33.600 31.300

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CASH FLOW ANALYSIS3.2. Flux according to financial activity (FA) Jan.’07 Feb.’07 Mar.’07

3.2.1. Principal of credits 0 0 5.000

3.2.2. Interests 0 0 2.500

TOTAL FLUX – FINANCIAL ACTIVITY 0 0 7.500

3.3. Flux according to investment activity (IA)

3.3.1. Purchase of elementary means 520.000 0 0

3.3.2. Start-up expences 21.000 0 0

TOTAL FLUX – INVESTMENT ACTIVITY 541.000 0 0

3.4. Cash withdrawal by owner 0 10.000 0

3. TOTAL CASH PAID OUT (3.1. + ... + 3.4.) 576.350 43.600 38.800

4. Total cash (2-3) -16.350 1.400 11.200

5. Total cash in the end of the period (1+4) 3.650 5.050 16.250

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2. RATIO ANALYSIS

Liquidity ratios Solvency ratios Efficency ratios Profitability ratios Productivity ratios Net capital turnover analysis

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RATIO ANALYSIS

BALANCE SHEET

ASSETS LIABILITIES

Fixed assets 60.000Own sources (owner’s equity)

102.000

Current assets:- reserve- requirement- cash

96.00046.50034.50015.000

Long-term credits

12.000

Short-term credits

42.000

TOTAL 156.000 TOTAL 156.000

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LIQUIDITY RATIOS

Measure the ability of a firm to meet its short-term financial obligations. It is used:

Current ratio Quick ratio (Acid Test ratio) Cash ratio

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Current ratio

CURRENT ASSETSCR = ------------------------------------ SHORT-TERM OBLIGATIONS

96.000CR = ------------------- = 2,29 1

42.000

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Quick ratio (Acid Test ratio)

CASH + REQUIREMENTQR = -------------------------------------

SHORT-TERM OBLIGATIONS

15.000+34.500QR = --------------------- = 1,21

42.000

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Cash ratio

CASHCR = ------------------------------------ SHORT-TERM OBLIGATIONS

15.000CR = ------------------ = 0,351

42.000

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SOLVENCY RATIO

Sources structure of financing ratio shows real abilities of business

Debt ratio shows the level of owing

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Sources structure of financing ratio

OWNER’S EQUITYSSFR = -----------------------------

BORROWED EQITY

102. 000SSFR = ------------ = 1,891 54. 000

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Debt ratio

BORROWED FINANCING SOURCES DR = ------------------------------------------

TOTAL BUSINESS ASSETS

54.000 DR = ------------ x 100 = 34,6 % 156. 000

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EFFICENCY RATIO

Usually it is used:Reserve turnover ratioRequirement ratio (from buyers)Obligation ratio (toward provider)

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Reserve turnover ratio

PRICE OF REALISED PRODUCTSRTR = ----------------------------------------------- AVERAGE TOTAL RESERVE

150.000RTR = ------------------------------ = 3,2

1/2 ( 46.500 + 47.400)

360 DAYS

AVERAGE PERIOD OF RESERVE KEEPING = ----------------------------------

RESERVE TURNOVER RATIO

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Requirement ratio

INCOME OF REALISED PRODUCTS

TURNOVER BUYERS RATIO = -------------------------------------------------------- AVERAGE TOTAL BUYERS

360 DAYSAVERAGE PERIOD OF PAYMENT = --------------------------------- TURNOVER BYERS RATIO

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Obligation ratio

PRICE OF REALISED PRODUCTSTURNOVER PROVIDERS RATIO = --------------------------------------------------

---------- AVERAGE TOTAL PROVIDERS

360 DAYSAVERAGE PERIOD OF RECONCILE OBLIGATIONS =

-------------------------------------- TURNOVER PROVIDERS

RATIO

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PROFITABILITY RATIO

It is used:Meter of net gainMeter of yield on total assets

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Meter of net gain

NET GAIN MNG = ------------------------------------------------- INCOME OF PRODUCT REALISATION

45.000MNG = --------------- = 15%

300.000

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Meter of yield on total assets

NET GAIN METER OF YIELD ON TOTAL ASSETS = ----------------------- .

. AVERAGE ASSETS

45.000 METER OF YIELD ON TOTAL ASSETS= -------------------- = 29%

. . 156.000

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NET CAPITAL TURNOVER ANALYSIS

NCT = ( R + RE + C ) – STO R - reserve RE - requirement C - cash STO - short-term obligations

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Break-even point

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Break-even point can be shown by following formula: TFC BEP = ------------- U – VC/Uwhere is: TFC – total fixed costs, U – unit selling price, VC/U variable costs per unit

total profit (TP) = total costs (TC)

TP = unit selling price (U) x quantity of product (P) and TC = total fixed costs (TFC) + total variable costs (TVC) U x P = TFC + TVC TVC = VC/U x U U x P = TFC + ( VC/U x U) P ( U - VC/U) = TFC TFC P = -------------- U - VC/U

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3. ACCOUNTING CONTROL

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TARGETS

RELEVANT ASPECTS OF COST MANAGEMENT

WHAT’S THE TARGET OF: MANAGEMENT CONTROL

MANAGEMENT CONTROL TARGETS

WHAT’S MANAGEMENT CONTROL?

IT’S A DEFINED SYSTEM WITH:

* PROCEDURES* RESULTS

IT HAS NOT TO BE CONSIDERED A “UNA TANTUM ANALYSIS” OR A SUBPRODUCT OF GENERAL LEDGER

PRINCIPAL FEATURES OF MANAGEMENT CONTROL

HOW CAN YOU PROJECT A MANAGEMENT CONTROL SYSTEM

IT HAS TO BE DEFINED AS “SPECIFIC” SYSTEM FOR EACH COMPANY IT HAS TO BE DEFINED ACCORDING TO THE DECISONS

COSTS CLASSIFICATION WE WILL HAVE TO KNOW THE DIFFERENT WAYS TO CLASSIFY COSTS

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RELEVANT ASPECTS FOR COMPANY MANAGEMENT

AN EFFICIENT COMPANY MANAGEMENT

NEEDS

1.1. SKILLS TO MANAGE THE DIFFERENT “AREAS” IN SKILLS TO MANAGE THE DIFFERENT “AREAS” IN THE COMPANYTHE COMPANY

2.2. AN INFORMATION SYSTEMAN INFORMATION SYSTEM

3.3. HUMAN RESOURCES ABLE TO REACH ECONOMICAL HUMAN RESOURCES ABLE TO REACH ECONOMICAL TARGETSTARGETS

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SKILLS TO MANAGE THE DIFFERENT “AREAS” IN THE COMPANY

SALESSALES

NOT ONLY SALES, BUT

MARGINS

OPTIMIZE PRODUCTION COSTS :

* MAKE OR BUY* MANUFACTURING DEVELOPMENTPRODUCTIONPRODUCTION

ANALYSE GENERAL EXPENSES AND DECIDE

WHO WILL BE RESPONSABLE OF THEMGENERAL GENERAL EXPENSESEXPENSES

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INFORMATION SYSTEM (IS)THE FAST EVOLUTION OF MARKET

ASK FOR

INFORMATION SYSTEMINFORMATION SYSTEM

WHICH GIVES THE POSSIBILITY OF

ANALYSE

RESULTSSUPPORT DECISIONS

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INFORMATION SYSTEMINFORMATION SYSTEMINFORMATION SYSTEM

GENERAL LEDGERGENERAL LEDGER MANAGEMENT MANAGEMENT CONTROLCONTROL

•IT’S FOR LAW

•ONLY AMOUNTS

•IT’S FOR INTERNAL MANAGEMENT

* AMOUNTS AND QUANTITY UNIT SALESUNITS PRODUCTION

OVERHEADSEFFICIENCY AND PRODUCTIVITYAND SO ON ………

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INFORMATION SYSTEM

ECONOMICS RESULTS ANALYSISECONOMICS RESULTS ANALYSISECONOMICS RESULTS ANALYSISECONOMICS RESULTS ANALYSIS

CAN BE DONE WITH

GENERAL GENERAL LEDGERLEDGER

MANAGEMENT MANAGEMENT CONTROLCONTROL

INCOME STATEMENT

IN UE FORMAT

INCOME STATEMENT

IN

COST OF SALES

FORMAT

ECONOMICS REPORTS

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INCOME STATEMENT

SHOWS

GENERAL GENERAL LEDGERLEDGER

ACCOUNTING ACCOUNTING CONTROLCONTROL

GLOBAL GLOBAL RESULTSRESULTS

PRODUCT LINE PRODUCT LINE RESULTSRESULTS

SHOWS

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HUMAN RESOURCES ABLE TO REACH ECONOMICAL TARGETS

RESULTSRESULTS TOTALTOTAL COMPANYCOMPANY

SALES

•SELLING

•PRODUCTION

MANAGERSMANAGERS

SALES MANAGER

FACTORY MANAGER

VARIABLEVARIABLECOSTSCOSTS

GROSS MARGIN

•RESEARCH & DEVELOPMENT

•SELLING

•ADMINISTRATIVE

AND GENERAL

SELLIN AND ADMINISTRATIVE

MANAGERS

FIXEDFIXEDCOSTSCOSTS

EBIT

SALES MANAGER

GENERAL MANAGER

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INCOME STATEMENT

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THE INCOME STATEMENT FOR MANAGEMENT ACCOUNTING

THE PRINCIPAL AIMSTHE PRINCIPAL AIMS

OF INCOME STATEMENT FOR MANAGEMENT ACCOUNTING ARE

TO GIVE A SYNTHETICAL VISION OF ECONOMICAL RESULTS TO SUPPORT DECISIONS1

TO GIVE EVIDENCE TO :- OPERATING RESULTS- NOT OPERATING RESULTS

2

4

TO ANALYSE MARGING OF DIFFERENT PRODUCT LINES OR BUSINESS AREAS3

TO DEFINE DIFFERENT LEVELS OF MARGINS TO EVALUATE :- CONTRIBUTION MARGIN- MANUFACTURING MARGIN AND EBIT- CASH FLOW (OPERATING AND FINAL)

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DIFFERENT MARGINS AND RESULTS

CONTRIBUTION MARGIN

GROSS MARGIN/PROFIT

OPERATING PROFIT (EBIT)

GENERAL EXPENCES

DEPENDS BY VARIABLE AND FIX COSTS

IT DEPENDS BY ALL MANUFACTURING COSTS

IT DEPENDS BY ALL THE OPERATING COSTS

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NOT OPERATING COSTS

FINANCIAL

EXTRAORDINARY

FISCAL

TYPE CONTENTS

BANK INTEREST AND CHARGES

NON RECURRENT INCOMES OR COSTS

TAXES ON PROFITS

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DIFFERENT METHODS FOR “COSTING”

COSTING METHODCOSTING METHODCOSTING METHODCOSTING METHOD

THE COICE OF

IT’ S BASED ON

RECEIVERS AND USE

MANUFACTURING

PROCESS

COMPANY

ORGANIZATION

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DIFFERENT METHODS FOR “COSTING”

THE DIFFERENT METHODS WE CAN USE FOR

CAN BE SINTHETYZED IN

FULLFULLCOSTINGCOSTING

MANUFACTURING MANUFACTURING COSTINGCOSTING

DIRECT DIRECT COSTINGCOSTING

EVALUATE COSTSEVALUATE COSTS

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COST CALSSIFICATION

ACCORDING TO WHAT YOU HAVE TO

EVALUATE:

• PRODUCT

• COST CENTRE

DIRECT COSTSDIRECT COSTS

OBJECTIVELY IMPUTABLE TO PRODUCT OR COST CENTRE

I.E.: RAW MATERIALS, DIRECT LABOUR COST

INDIRECT COSTSINDIRECT COSTS

SUBJECTIVELY IMPUTABLE WITH “LOGICAL METHODS”

I.E.: GENERAL EXPENSES, FINANCIAL COSTS

ACCORDING TO THE RELATION WITH VOLUMES

•PRODUCTION

•SALES

VARIABLE COSTSVARIABLE COSTS

THEY CHANGE PROPORTIONALLY, IN RELATION WITH VOLUMES

I.E.:RAW MATERIALS, DIRECT LABOUR COST, COMMISSIONS

FIXED COSTSFIXED COSTS

THEY DO NOT CHANGE IN RELATION WITH VOLUMES, BUT THEY ARE LINKED TO TIME

I.E.:EMPLOYEES LABOUR COST., AMMORTISATION, SHOWS AND EXIBITION, …..

COSTS CLASSIFICATIONCOSTS CLASSIFICATION DESCRIPTIONDESCRIPTION

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FULL COSTING

FULL COSTINGFULL COSTINGFULL COSTINGFULL COSTING

CAN BE DONE ON TWO LEVELS

MANUFACTURING

COSTTOTAL COST

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MANUFACTURING COSTS

MANUFACTURING COSTMANUFACTURING COSTMANUFACTURING COSTMANUFACTURING COST

THE METHOD OF

IS BASED ON THE PRODUCT EVALUTION WITH ALL

COSTS CONCERNED WITHCOSTS CONCERNED WITH

MANUFACTURING PROCESSMANUFACTURING PROCESS

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TOTAL COSTS

TOTAL COSTTOTAL COSTTOTAL COSTTOTAL COST

THE METHOD OF

IS BASED ON THE PRODUCT EVALUTION WITH

MANUFACTURING COSTSMANUFACTURING COSTS GENERAL EXPENSESGENERAL EXPENSES

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DIRECT COSING

VARIABLE COSTVARIABLE COSTVARIABLE COSTVARIABLE COST

THE METHOD

IS BASED ON THE PRODUCT EVALUATION WITH

DEPENDING ONDEPENDING ON

SALESSALESDEPENDING ONDEPENDING ON

PRODUCTIONPRODUCTION

VARIABLE COSTSVARIABLE COSTS

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DIRECT COSTING

VARIABLE COSTS

DIRECT COSTING METHODDIRECT COSTING METHOD

THE PRODUCT IS EVALUATED WIYH ONLY

LIMITS:LIMITS:

1. POSSIBLE DIFFICULTIES IN DIVIDING COSTS INTO VARIABLE AND FIXED

2. PRODUCT IS EVALUATED WITH ONLY “FEW” COSTS

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DIRECT COSTING

VARIABLE COSTS

DIRECT COSTING METHODDIRECT COSTING METHOD

THE PRODUCT IS EVALUATED WIYH ONLY

ADVANTAGES:ADVANTAGES:

1. THE VARIABLE COST IS THE “MINIMUM LEVEL” TO ACCEPT A SALES PRICE

2. DIRECT COSTING CORRECTLY SUPPORT STRATEGIES FOR INCREASING SALES VOLUMES

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FULL COSTING

ALL THE COMPANY COSTS

FULL COSTINGFULL COSTING

THE PRODUCT IS EVALUATED WITH

LIMITS:LIMITS:

THE ATTRIBUTION OF GENERAL EXPENSES TO THE SINGLE PRODUCTS IS NEVER OBJECTIVE

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FULL COSTING

ALL THE COMPANY COSTS

FULL COSTINGFULL COSTING

THE PRODUCT IS EVALUATED WITH

ADVANTAGES:ADVANTAGES:

THE “THOUGHT” THAT A PRICE THAT WILL COVER ALL COSTS, GIVES YOU SURE EARNINGS

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COST CENTER AND RESPONSABILITY

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COST CENTER

COMPANY “ENTITY”COMPANY “ENTITY”COMPANY “ENTITY”COMPANY “ENTITY”

TO WHICH CAN BE ATTRIBUTED

COST CENTERCOST CENTER

A

COSTSCOSTS

IS A

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COST CENTER AIMS

COST CENTER AIMSCOST CENTER AIMSCOST CENTER AIMSCOST CENTER AIMS

THE PRICIPAL

CAN BE CONSIDERED

TO DEFINE

COST

DESTINATION

TO ATTRIBUTE

INDIRECT COSTS TO

PRODUCT

TO LINK RESPONSABILITY

AND COSTS

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COST CENTER CLASSIFICATION

COST CENTERSCOST CENTERS

IT CAN BE DEVIDED

BASING ON ACTIVITY:

PRODUCTION COST CENTER

OVERHEAD COST CENTER

AUXILIAR COST CENTER

1

2

3

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PRODUCTION COST CENTER

ALL THE

WHICH ARE DIRECTLY INVOLVED IN THE

PRODUCTION COST CENTERPRODUCTION COST CENTER

IT’S POSSIBLE TO CLASSIFY AS

MANUFACTURING PROCESSMANUFACTURING PROCESS

COMPANY ENTITIESCOMPANY ENTITIES

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OVERHEAD COST CENTERS

OVERHEAD COST CENTERSOVERHEAD COST CENTERSOVERHEAD COST CENTERSOVERHEAD COST CENTERS

IT’S POSSIBE TO CLASSIFY AS

WHICH ARE INVOLVED IN

GENERAL ACTIVITY MANAGEMENT:

COMPANY ENTITIESCOMPANY ENTITIES

ALL THE

SALES, PURCHASES, PRODUCTION MANAGEMENT,

RESEARCH AND DEVELOPMENT, FINANCE

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PRODUCT COSTS

PRODUCT COST PRODUCT COST

RAW MATERIAL

EXTERNAL SERVICES/PRODUCTION

INTERNAL MANUFACTURING COSTS

1

2

3

HAS TO BE COMPOSED BY

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PRODUCT COSTS

PRODUCT COST PRODUCT COST

RAW MATERIAL

EXTERNAL SERVICES/PRODUCTION

INTERNAL MANUFACTURING COSTS

1

2

3

HAS TO BE COMPOSED BY

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PRODUCT COSTS

EXTERNAL SERVICESEXTERNAL SERVICES

THE NUMBER OF “OPERATIONS” EXTERNALLY MADE

PURCHASE PRICE OF EVERY OPERATION

EXTERNAL SERVICES COSTS

1

2

DEPENDS ON

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PRODUCT COSTS

MANUFACTURING COSTSMANUFACTURING COSTS

THE NUMBER OF “OPERATIONS” INTERNALLY MADE

MANUFACTURING COST CENTER RATES

INTERNAL MANUFACTURING COSTS

1

2

DEPENDS ON

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PRODUCT COSTS

PRODUCT COSTSPRODUCT COSTS

DEPENDS ON THE SYSTEM WE HAVE CHOSEN, AND THE IMPACT OF THE DIFFERENT SYSTEM

WILL CHANGE ONLY THE MANUFACTURING COST, SO WE WILL HAVE:

VARIABLE MANUFACTURING COST AND VARIABLE PRODUCT COST

TOTAL MANUFACTURING COST AND FULL PRODUCT COST

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4. BUSINESS PLAN

Preparing a business plan

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What is a business plan? Writen resume of

past, present and futureactivities of your business.

Business itinerer of how to get from present position to one which is projected in future.

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Goal of preparing business plan?

Document which is used as a standard for: checking your planed business ideas

and projects tracking realisation of your elementary

planed business activities with current realised results

evaluation of projects at insurance additional needed capital for its realisationu

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Parametars of business plan (1)

Start-up Development of existing firm New project > new firm

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Parametars of business plan(2)

Structure of owner Caracter of program / action Owner’s capital

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Parametars of business plan (3)

Time dimension of business plan Aiming additional sources and

level of capital It is optimal to prepare chronological

Business plan based on term which shows investment term of repayment of capital.

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Elemens of Business plan Basic elements of business plan are: Cover page Resume Description of firm (company profile) Market analysis (branch analysis, activity) Production programme and production plan Human recources plan Selling plan Marketing plan Financial plan Plan of future development Addition

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On cover page it is shown:- firm- title of business plan- relate period - author(s)

Cover page

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Resume (1) This part of Business plan is compiled in

the end of its preparing, and it is placing on its beginning.It represent “window” of Business plan.It should be concise, descriptive and comprehensible, with size of one or two pages.It illuminate only the most important and key results which are obtained during preparing all other elements of business plan.

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Resume (2)

It is especially important to point up key details linked to:

programme/activity, technology, equipment and production

process, concurrent in product/service, market, and especially financial construction which

should give concise ilustration of level and dynamics of necessary investment, and also flow of assets repayment.

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Description of firmHere are given basic information about firm, which should demonstrate its business profile, and it includes data like:- business place,- type of ownership, level and sources of capital,- authority team (CV of management),- form of organisation,- available assets and liabilities, - business propaganda,- positional capital of firm, good will, and other.

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Market analysis (branch analysis, activity) In this part you shoud give answers on theese questions:

How large is production in country? How large is growth? Which are the most important regions? How large is volume of selling? Which are the basic trends? How is economy and loyal environment? Who is concurrent? What are the advantages og concurrent? What are the main barriers in entering the

market?

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Production programme and production plan (1)

This part of Business plan should give answers on next questions:

Identifying production programme (merit of product and assortment).

What are the main features of production process?

Choice of technology and necessary equipment.

Who are productors and delivers of equipment?

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Production programme and production plan (2) Which are and how are solved technical

demands (electrical energy, water i canalization and other) for using selected technology?

What kind of objects and location are needed?

Identifying of raw material and delivers for realisation of production programme.

Is all proces of production performed substantively and who are other under-performers?

How big are costs of production? What are future investments in

equipment?

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Human recources plan

Here is necessary to define next elements:

What are the tasks and works? What functions are officiated? Who are performers? How big are refunds and

obligations?

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Selling plan

In this part you should make analysis of selling which is believed to be accomplished on market. To do that next is necessary:

Create calculation of costs and form prices of products.

Forecast selling with more scenarios. Setup organisation of selling. Make buyers analysis.

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Marketing planThis part is most important for succesful realisation of Business plan. According to that it is necessary to do market analysis with answers to next questions:

What is aim group, apropos who are potential buyers of product?

What are like prices on market? How to do product promotion? Which are distribution chanels? What kind of advertising to use? How big are advertising expences?

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Financial planThis is together the most important and most complexed part of business plan. It shows financial adequacy of entering in business. To do it on valid way you shoul analyse next:

Initial and operative capital Income statement Balance sheet Cash flow analysis Break-even point Summary of amortization and credits.

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Plan of future development

This part of business plan should indicate on main directions and goals in next period.

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Addition

In this part is content all necessary materials and documentation which are important for realisation of whole business and Business plan.

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Realisation of business plan

It is necessary, as especially important for realisation of Business plan, to notice that in process of animation and attraction of potential partners or/and external buyers for realisation of Business plan, and during of process of negotiation with them, you should:

approach pheasantly and proceed selectively.

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CLASIFICATION OF BUSINESS PLAN

It is shown that you do not ought to give completed Business plan to all potential partners, but it is suggested its clasification on three parts, which are:

Resume with letter of purpose, Business plan without addition, and Addition. This three parts should be dimensioned

on that way to stop possible unauthorized malversation!

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RESUME of Business plan

RESUME of Business plan should show that the project is:

Attractive for market, Reliable fof investment, Mutualy profitable for potential

partner and investitor.

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Business plan

Business plan should give arguments from Resume and show that project is in:

management, organization, technology, production, market and marketing, cadre, optimaly quantitively and qualitively

dimensionised.

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Addition

Addition, with special details and clasified business data which are related on:

business politics (know-how), positional capital (good will) firm potential (who are buyers and

providers) should affirm that the project is

objectively efficient.

Page 89: Desa Petrovic - Financial management

Phases of realisation

Realisation process sholud be guided in next three phases:

Resume with letter of purpose, Business plan without addition,

and Addition.

Page 90: Desa Petrovic - Financial management

First phase First phase is delivery of Resume with letter of

purpose to all potential business addresses, like: business banks and institutional development

funds, public economy chambers and other business

and profession associations, private investment funds and “business angels”, existing business partners (buyers and

providers), potential business partners (producers and

sellers of equipment, tools and raw material), and all other informal contacts (relatives, friends

and similar).

Page 91: Desa Petrovic - Financial management

Second phase

Second phase is delivery of Business plan to selectively interested potential partners and/or creditors, by negotiations for:

affirmig grade of their interest, and outline limit under which they are

ready for business cooperation.

Page 92: Desa Petrovic - Financial management

Third phase

Third phase is showing Addition to selected external subjects with whom is entered in final phase of negotiation and their direct decision of willing for product realisation, where are defined final modes of relation in project realisation.

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5. SOURCES OF FINANCING

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SOURCES OF FINANCING

Business banks Republic fund for development Regional guarantee fund Investment funds

Page 95: Desa Petrovic - Financial management

FINANCIAL MANAGEMENT

Second day

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2. RATIO ANALYSIS

Page 97: Desa Petrovic - Financial management

RATIO ANALYSIS

Liquidity ratios Solvency ratios Efficency ratios Profitability ratios Productivity ratios Net capital turnover analysis

Page 98: Desa Petrovic - Financial management

RATIO ANALYSIS

BALANCE SHEET

ASSETS LIABILITIES

Fixed assets 60.000Own sources (owner’s equity)

102.000

Current assets:- reserve- requirement- cash

96.00046.50034.50015.000

Long-term credits

12.000

Short-term credits

42.000

TOTAL 156.000 TOTAL 156.000

Page 99: Desa Petrovic - Financial management

LIQUIDITY RATIOS

Measure the ability of a firm to meet its short-term financial obligations. It is used:

Current ratio Quick ratio (Acid Test ratio) Cash ratio

Page 100: Desa Petrovic - Financial management

Current ratio

CURRENT ASSETSCR = ------------------------------------ SHORT-TERM OBLIGATIONS

96.000CR = ------------------- = 2,29 1

42.000

Page 101: Desa Petrovic - Financial management

Quick ratio (Acid Test ratio)

CASH + REQUIREMENTQR = -------------------------------------

SHORT-TERM OBLIGATIONS

15.000+34.500QR = --------------------- = 1,21

42.000

Page 102: Desa Petrovic - Financial management

Cash ratio

CASHCR = ------------------------------------ SHORT-TERM OBLIGATIONS

15.000CR = ------------------ = 0,351

42.000

Page 103: Desa Petrovic - Financial management

SOLVENCY RATIO

Sources structure of financing ratio shows real abilities of business

Debt ratio shows the level of owing

Page 104: Desa Petrovic - Financial management

Sources structure of financing ratio

OWNER’S EQUITYSSFR = -----------------------------

BORROWED EQITY

102. 000SSFR = ------------ = 1,891 54. 000

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Debt ratio

BORROWED FINANCING SOURCES DR = ------------------------------------------

TOTAL BUSINESS ASSETS

54.000 DR = ------------ x 100 = 34,6 % 156. 000

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EFFICENCY RATIO

Usually it is used:Reserve turnover ratioRequirement ratio (from buyers)Obligation ratio (toward provider)

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Reserve turnover ratio

PRICE OF REALISED PRODUCTSRTR = ----------------------------------------------- AVERAGE TOTAL RESERVE

150.000RTR = ------------------------------ = 3,2

1/2 ( 46.500 + 47.400)

360 DAYS

AVERAGE PERIOD OF RESERVE KEEPING = ----------------------------------

RESERVE TURNOVER RATIO

Page 108: Desa Petrovic - Financial management

Requirement ratio

INCOME OF REALISED PRODUCTS

TURNOVER BUYERS RATIO = -------------------------------------------------------- AVERAGE TOTAL BUYERS

360 DAYSAVERAGE PERIOD OF PAYMENT = --------------------------------- TURNOVER BYERS RATIO

Page 109: Desa Petrovic - Financial management

Obligation ratio

PRICE OF REALISED PRODUCTSTURNOVER PROVIDERS RATIO = --------------------------------------------------

---------- AVERAGE TOTAL PROVIDERS

360 DAYSAVERAGE PERIOD OF RECONCILE OBLIGATIONS =

-------------------------------------- TURNOVER PROVIDERS

RATIO

Page 110: Desa Petrovic - Financial management

PROFITABILITY RATIO

It is used:Meter of net gainReturn on total assets

Page 111: Desa Petrovic - Financial management

Meter of net gain

NET GAIN MNG = ------------------------------------------------- INCOME OF PRODUCT REALISATION

45.000MNG = --------------- = 15%

300.000

Page 112: Desa Petrovic - Financial management

Return on total assets

NET GAIN RETURN ON TOTAL ASSETS =

----------------------- . . AVERAGE ASSETS

45.000 RETURN ON TOTAL ASSETS= -------------------- =

29% . 156.000

Page 113: Desa Petrovic - Financial management

NET CAPITAL TURNOVER ANALYSIS

NCT = ( R + RE + C ) – STO R - reserve RE - requirement C - cash STO - short-term obligations

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Break-even point

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Break-even point can be shown by following formula: TFC BEP = ------------- U – VC/Uwhere is: TFC – total fixed costs, U – unit selling price, VC/U variable costs per unit

total profit (TP) = total costs (TC)

TP = unit selling price (U) x quantity of product (P) and TC = total fixed costs (TFC) + total variable costs (TVC) U x P = TFC + TVC TVC = VC/U x U U x P = TFC + ( VC/U x U) P ( U - VC/U) = TFC TFC P = -------------- U - VC/U

Page 116: Desa Petrovic - Financial management

FINANCIAL MANAGEMENT

Third day

Page 117: Desa Petrovic - Financial management

3. ACCOUNTING CONTROL

Page 118: Desa Petrovic - Financial management

TARGETS

RELEVANT ASPECTS OF COST MANAGEMENT

WHAT’S THE TARGET OF: MANAGEMENT CONTROL

MANAGEMENT CONTROL TARGETS

WHAT’S MANAGEMENT CONTROL?

IT’S A DEFINED SYSTEM WITH:

* PROCEDURES* RESULTS

IT HAS NOT TO BE CONSIDERED A “UNA TANTUM ANALYSIS” OR A SUBPRODUCT OF GENERAL LEDGER

PRINCIPAL FEATURES OF MANAGEMENT CONTROL

HOW CAN YOU PROJECT A MANAGEMENT CONTROL SYSTEM

IT HAS TO BE DEFINED AS “SPECIFIC” SYSTEM FOR EACH COMPANY IT HAS TO BE DEFINED ACCORDING TO THE DECISONS

COSTS CLASSIFICATION WE WILL HAVE TO KNOW THE DIFFERENT WAYS TO CLASSIFY COSTS

Page 119: Desa Petrovic - Financial management

RELEVANT ASPECTS FOR COMPANY MANAGEMENT

AN EFFICIENT COMPANY MANAGEMENT

NEEDS

1.1. SKILLS TO MANAGE THE DIFFERENT “AREAS” IN SKILLS TO MANAGE THE DIFFERENT “AREAS” IN THE COMPANYTHE COMPANY

2.2. AN INFORMATION SYSTEMAN INFORMATION SYSTEM

3.3. HUMAN RESOURCES ABLE TO REACH ECONOMICAL HUMAN RESOURCES ABLE TO REACH ECONOMICAL TARGETSTARGETS

Page 120: Desa Petrovic - Financial management

SKILLS TO MANAGE THE DIFFERENT “AREAS” IN THE COMPANY

SALESSALES

NOT ONLY SALES, BUT

MARGINS

OPTIMIZE PRODUCTION COSTS :

* MAKE OR BUY* MANUFACTURING DEVELOPMENTPRODUCTIONPRODUCTION

ANALYSE GENERAL EXPENSES AND DECIDE

WHO WILL BE RESPONSABLE OF THEMGENERAL GENERAL EXPENSESEXPENSES

Page 121: Desa Petrovic - Financial management

INFORMATION SYSTEM (IS)THE FAST EVOLUTION OF MARKET

ASK FOR

INFORMATION SYSTEMINFORMATION SYSTEM

WHICH GIVES THE POSSIBILITY OF

ANALYSE

RESULTSSUPPORT DECISIONS

Page 122: Desa Petrovic - Financial management

INFORMATION SYSTEMINFORMATION SYSTEMINFORMATION SYSTEM

GENERAL LEDGERGENERAL LEDGER MANAGEMENT MANAGEMENT CONTROLCONTROL

•IT’S FOR LAW

•ONLY AMOUNTS

•IT’S FOR INTERNAL MANAGEMENT

* AMOUNTS AND QUANTITY UNIT SALESUNITS PRODUCTION

OVERHEADSEFFICIENCY AND PRODUCTIVITYAND SO ON ………

Page 123: Desa Petrovic - Financial management

INFORMATION SYSTEM

ECONOMICS RESULTS ANALYSISECONOMICS RESULTS ANALYSISECONOMICS RESULTS ANALYSISECONOMICS RESULTS ANALYSIS

CAN BE DONE WITH

GENERAL GENERAL LEDGERLEDGER

MANAGEMENT MANAGEMENT CONTROLCONTROL

INCOME STATEMENT

IN UE FORMAT

INCOME STATEMENT

IN

COST OF SALES

FORMAT

ECONOMICS REPORTS

Page 124: Desa Petrovic - Financial management

INCOME STATEMENT

SHOWS

GENERAL GENERAL LEDGERLEDGER

ACCOUNTING ACCOUNTING CONTROLCONTROL

GLOBAL GLOBAL RESULTSRESULTS

PRODUCT LINE PRODUCT LINE RESULTSRESULTS

SHOWS

Page 125: Desa Petrovic - Financial management

HUMAN RESOURCES ABLE TO REACH ECONOMICAL TARGETS

RESULTSRESULTS TOTALTOTAL COMPANYCOMPANY

SALES

•SELLING

•PRODUCTION

MANAGERSMANAGERS

SALES MANAGER

FACTORY MANAGER

VARIABLEVARIABLECOSTSCOSTS

GROSS MARGIN

•RESEARCH & DEVELOPMENT

•SELLING

•ADMINISTRATIVE

AND GENERAL

SELLIN AND ADMINISTRATIVE

MANAGERS

FIXEDFIXEDCOSTSCOSTS

EBIT

SALES MANAGER

GENERAL MANAGER

Page 126: Desa Petrovic - Financial management

INCOME STATEMENT

Page 127: Desa Petrovic - Financial management

THE INCOME STATEMENT FOR MANAGEMENT ACCOUNTING

THE PRINCIPAL AIMSTHE PRINCIPAL AIMS

OF INCOME STATEMENT FOR MANAGEMENT ACCOUNTING ARE

TO GIVE A SYNTHETICAL VISION OF ECONOMICAL RESULTS TO SUPPORT DECISIONS1

TO GIVE EVIDENCE TO :- OPERATING RESULTS- NOT OPERATING RESULTS

2

4

TO ANALYSE MARGING OF DIFFERENT PRODUCT LINES OR BUSINESS AREAS3

TO DEFINE DIFFERENT LEVELS OF MARGINS TO EVALUATE :- CONTRIBUTION MARGIN- MANUFACTURING MARGIN AND EBIT- CASH FLOW (OPERATING AND FINAL)

Page 128: Desa Petrovic - Financial management

DIFFERENT MARGINS AND RESULTS

CONTRIBUTION MARGIN

GROSS MARGIN/PROFIT

OPERATING PROFIT (EBIT)

GENERAL EXPENCES

DEPENDS BY VARIABLE AND FIX COSTS

IT DEPENDS BY ALL MANUFACTURING COSTS

IT DEPENDS BY ALL THE OPERATING COSTS

Page 129: Desa Petrovic - Financial management

NOT OPERATING COSTS

FINANCIAL

EXTRAORDINARY

FISCAL

TYPE CONTENTS

BANK INTEREST AND CHARGES

NON RECURRENT INCOMES OR COSTS

TAXES ON PROFITS

Page 130: Desa Petrovic - Financial management

DIFFERENT METHODS FOR “COSTING”

COSTING METHODCOSTING METHODCOSTING METHODCOSTING METHOD

THE COICE OF

IT’ S BASED ON

RECEIVERS AND USE

MANUFACTURING

PROCESS

COMPANY

ORGANIZATION

Page 131: Desa Petrovic - Financial management

DIFFERENT METHODS FOR “COSTING”

THE DIFFERENT METHODS WE CAN USE FOR

CAN BE SINTHETYZED IN

FULLFULLCOSTINGCOSTING

MANUFACTURING MANUFACTURING COSTINGCOSTING

DIRECT DIRECT COSTINGCOSTING

EVALUATE COSTSEVALUATE COSTS

Page 132: Desa Petrovic - Financial management

COST CALSSIFICATION

ACCORDING TO WHAT YOU HAVE TO

EVALUATE:

• PRODUCT

• COST CENTRE

DIRECT COSTSDIRECT COSTS

OBJECTIVELY IMPUTABLE TO PRODUCT OR COST CENTRE

I.E.: RAW MATERIALS, DIRECT LABOUR COST

INDIRECT COSTSINDIRECT COSTS

SUBJECTIVELY IMPUTABLE WITH “LOGICAL METHODS”

I.E.: GENERAL EXPENSES, FINANCIAL COSTS

ACCORDING TO THE RELATION WITH VOLUMES

•PRODUCTION

•SALES

VARIABLE COSTSVARIABLE COSTS

THEY CHANGE PROPORTIONALLY, IN RELATION WITH VOLUMES

I.E.:RAW MATERIALS, DIRECT LABOUR COST, COMMISSIONS

FIXED COSTSFIXED COSTS

THEY DO NOT CHANGE IN RELATION WITH VOLUMES, BUT THEY ARE LINKED TO TIME

I.E.:EMPLOYEES LABOUR COST., AMMORTISATION, SHOWS AND EXIBITION, …..

COSTS CLASSIFICATIONCOSTS CLASSIFICATION DESCRIPTIONDESCRIPTION

Page 133: Desa Petrovic - Financial management

FULL COSTING

FULL COSTINGFULL COSTINGFULL COSTINGFULL COSTING

CAN BE DONE ON TWO LEVELS

MANUFACTURING

COSTTOTAL COST

Page 134: Desa Petrovic - Financial management

MANUFACTURING COSTS

MANUFACTURING COSTMANUFACTURING COSTMANUFACTURING COSTMANUFACTURING COST

THE METHOD OF

IS BASED ON THE PRODUCT EVALUTION WITH ALL

COSTS CONCERNED WITHCOSTS CONCERNED WITH

MANUFACTURING PROCESSMANUFACTURING PROCESS

Page 135: Desa Petrovic - Financial management

TOTAL COSTS

TOTAL COSTTOTAL COSTTOTAL COSTTOTAL COST

THE METHOD OF

IS BASED ON THE PRODUCT EVALUTION WITH

MANUFACTURING COSTSMANUFACTURING COSTS GENERAL EXPENSESGENERAL EXPENSES

Page 136: Desa Petrovic - Financial management

DIRECT COSING

VARIABLE COSTVARIABLE COSTVARIABLE COSTVARIABLE COST

THE METHOD

IS BASED ON THE PRODUCT EVALUATION WITH

DEPENDING ONDEPENDING ON

SALESSALESDEPENDING ONDEPENDING ON

PRODUCTIONPRODUCTION

VARIABLE COSTSVARIABLE COSTS

Page 137: Desa Petrovic - Financial management

DIRECT COSTING

VARIABLE COSTS

DIRECT COSTING METHODDIRECT COSTING METHOD

THE PRODUCT IS EVALUATED WIYH ONLY

LIMITS:LIMITS:

1. POSSIBLE DIFFICULTIES IN DIVIDING COSTS INTO VARIABLE AND FIXED

2. PRODUCT IS EVALUATED WITH ONLY “FEW” COSTS

Page 138: Desa Petrovic - Financial management

DIRECT COSTING

VARIABLE COSTS

DIRECT COSTING METHODDIRECT COSTING METHOD

THE PRODUCT IS EVALUATED WIYH ONLY

ADVANTAGES:ADVANTAGES:

1. THE VARIABLE COST IS THE “MINIMUM LEVEL” TO ACCEPT A SALES PRICE

2. DIRECT COSTING CORRECTLY SUPPORT STRATEGIES FOR INCREASING SALES VOLUMES

Page 139: Desa Petrovic - Financial management

FULL COSTING

ALL THE COMPANY COSTS

FULL COSTINGFULL COSTING

THE PRODUCT IS EVALUATED WITH

LIMITS:LIMITS:

THE ATTRIBUTION OF GENERAL EXPENSES TO THE SINGLE PRODUCTS IS NEVER OBJECTIVE

Page 140: Desa Petrovic - Financial management

FULL COSTING

ALL THE COMPANY COSTS

FULL COSTINGFULL COSTING

THE PRODUCT IS EVALUATED WITH

ADVANTAGES:ADVANTAGES:

THE “THOUGHT” THAT A PRICE THAT WILL COVER ALL COSTS, GIVES YOU SURE EARNINGS

Page 141: Desa Petrovic - Financial management

COST CENTER AND RESPONSABILITY

Page 142: Desa Petrovic - Financial management

COST CENTER

COMPANY “ENTITY”COMPANY “ENTITY”COMPANY “ENTITY”COMPANY “ENTITY”

TO WHICH CAN BE ATTRIBUTED

COST CENTERCOST CENTER

A

COSTSCOSTS

IS A

Page 143: Desa Petrovic - Financial management

COST CENTER AIMS

COST CENTER AIMSCOST CENTER AIMSCOST CENTER AIMSCOST CENTER AIMS

THE PRICIPAL

CAN BE CONSIDERED

TO DEFINE

COST

DESTINATION

TO ATTRIBUTE

INDIRECT COSTS TO

PRODUCT

TO LINK RESPONSABILITY

AND COSTS

Page 144: Desa Petrovic - Financial management

COST CENTER CLASSIFICATION

COST CENTERSCOST CENTERS

IT CAN BE DEVIDED

BASING ON ACTIVITY:

PRODUCTION COST CENTER

OVERHEAD COST CENTER

AUXILIAR COST CENTER

1

2

3

Page 145: Desa Petrovic - Financial management

PRODUCTION COST CENTER

ALL THE

WHICH ARE DIRECTLY INVOLVED IN THE

PRODUCTION COST CENTERPRODUCTION COST CENTER

IT’S POSSIBLE TO CLASSIFY AS

MANUFACTURING PROCESSMANUFACTURING PROCESS

COMPANY ENTITIESCOMPANY ENTITIES

Page 146: Desa Petrovic - Financial management

OVERHEAD COST CENTERS

OVERHEAD COST CENTERSOVERHEAD COST CENTERSOVERHEAD COST CENTERSOVERHEAD COST CENTERS

IT’S POSSIBE TO CLASSIFY AS

WHICH ARE INVOLVED IN

GENERAL ACTIVITY MANAGEMENT:

COMPANY ENTITIESCOMPANY ENTITIES

ALL THE

SALES, PURCHASES, PRODUCTION MANAGEMENT,

RESEARCH AND DEVELOPMENT, FINANCE

Page 147: Desa Petrovic - Financial management

PRODUCT COSTS

PRODUCT COST PRODUCT COST

RAW MATERIAL

EXTERNAL SERVICES/PRODUCTION

INTERNAL MANUFACTURING COSTS

1

2

3

HAS TO BE COMPOSED BY

Page 148: Desa Petrovic - Financial management

PRODUCT COSTS

PRODUCT COST PRODUCT COST

RAW MATERIAL

EXTERNAL SERVICES/PRODUCTION

INTERNAL MANUFACTURING COSTS

1

2

3

HAS TO BE COMPOSED BY

Page 149: Desa Petrovic - Financial management

PRODUCT COSTS

EXTERNAL SERVICESEXTERNAL SERVICES

THE NUMBER OF “OPERATIONS” EXTERNALLY MADE

PURCHASE PRICE OF EVERY OPERATION

EXTERNAL SERVICES COSTS

1

2

DEPENDS ON

Page 150: Desa Petrovic - Financial management

PRODUCT COSTS

MANUFACTURING COSTSMANUFACTURING COSTS

THE NUMBER OF “OPERATIONS” INTERNALLY MADE

MANUFACTURING COST CENTER RATES

INTERNAL MANUFACTURING COSTS

1

2

DEPENDS ON

Page 151: Desa Petrovic - Financial management

PRODUCT COSTS

PRODUCT COSTSPRODUCT COSTS

DEPENDS ON THE SYSTEM WE HAVE CHOSEN, AND THE IMPACT OF THE DIFFERENT SYSTEM

WILL CHANGE ONLY THE MANUFACTURING COST, SO WE WILL HAVE:

VARIABLE MANUFACTURING COST AND VARIABLE PRODUCT COST

TOTAL MANUFACTURING COST AND FULL PRODUCT COST

Page 152: Desa Petrovic - Financial management

FINANCIAL MANAGEMENT

Fourth day

Page 153: Desa Petrovic - Financial management

4. BUSINESS PLAN

Preparing a business plan

Page 154: Desa Petrovic - Financial management

What is a business plan? Writen resume of

past, present and futureactivities of your business.

Business itinerer of how to get from present position to one which is projected in future.

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Goal of preparing business plan?

Document which is used as a standard for: checking your planed business ideas

and projects tracking realisation of your elementary

planed business activities with current realised results

evaluation of projects at insurance additional needed capital for its realisationu

Page 156: Desa Petrovic - Financial management

Parametars of business plan (1)

Start-up Development of existing firm New project > new firm

Page 157: Desa Petrovic - Financial management

Parametars of business plan(2)

Structure of owner Caracter of program / action Owner’s capital

Page 158: Desa Petrovic - Financial management

Parametars of business plan (3)

Time dimension of business plan Aiming additional sources and

level of capital It is optimal to prepare chronological

Business plan based on term which shows investment term of repayment of capital.

Page 159: Desa Petrovic - Financial management

Elemens of Business plan Basic elements of business plan are: Cover page Resume Description of firm (company profile) Market analysis (branch analysis, activity) Production programme and production plan Human recources plan Selling plan Marketing plan Financial plan Plan of future development Addition

Page 160: Desa Petrovic - Financial management

On cover page it is shown:- firm- title of business plan- relate period - author(s)

Cover page

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Resume (1) This part of Business plan is compiled in

the end of its preparing, and it is placing on its beginning.It represent “window” of Business plan.It should be concise, descriptive and comprehensible, with size of one or two pages.It illuminate only the most important and key results which are obtained during preparing all other elements of business plan.

Page 162: Desa Petrovic - Financial management

Resume (2) It is especially important to point up key details

linked to: programme/activity, technology, equipment and production

process, concurrent in product/service, market, and especially financial construction which

should give concise ilustration of level and dynamics of necessary investment, and also flow of assets repayment.

Page 163: Desa Petrovic - Financial management

Description of firmHere are given basic information about firm, which should demonstrate its business profile, and includes data like:- business place,- type of ownership, level and sources of capital,- authority team (CV of management),- form of organisation,- available assets and liabilities, - business propaganda,- positional capital of firm, good will, and other.

Page 164: Desa Petrovic - Financial management

Market analysis (branch analysis, activity) In this part you shoud give answers on theese questions:

How large is production in country? How big is growth? Which are the most important regions? How big is volume of selling? Which are the basic trends? How is economy and loyal environment? Who is concurrent? What are the advantages og concurrent? What are the main barriers in entering the

market?

Page 165: Desa Petrovic - Financial management

Production programme and production plan (1)

This part of business plan should give answers on next questions:

Identifying production programme (merit of product and assortment).

What are the main features of production process?

Choice of technology and necessary equipment.

Who are productors and delivers of equipment?

Page 166: Desa Petrovic - Financial management

Production programme and production plan (2) Which are and how are solved technical

demands (electrical energy, water i canalization and other) for using selected technology?

What kind of objects and location are needed?

Identifying of raw material and delivers for realisation of production programme.

Is all proces of production performed substantively and who are other under-performers?

How big are costs of production? What are future investments in

equipment?

Page 167: Desa Petrovic - Financial management

Human recources plan

Here is necessary to define next elements:

What are the tasks and works? What functions are officiated? Who are performers? How big are refunds and

obligations?

Page 168: Desa Petrovic - Financial management

Selling plan

In this part you should make analysis of selling which is believed to be accomplished on market. To do that next is necessary:

Create calculation of costs and form prices of products.

Forecast selling with more scenarios. Setup organisation of selling. Make buyers analysis.

Page 169: Desa Petrovic - Financial management

Marketing planThis part is most important for succesful realisation of Business plan. According to that it is necessary to do market analysis with answers to next questions:

What is aim group, apropos who are potential buyers of product?

What are like prices on market? How to do product promotion? Which are distribution chanels? What kind of advertising to use? How big are advertising expences?

Page 170: Desa Petrovic - Financial management

Financial planThis is together the most important and most complexed part of business plan. It shows financial adequacy of entering in business. To do it on valid way you shoul analyse next:

Initial and operative capital Income statement Balance sheet Cash flow analysis Break-even point Summary of amortization and credits.

Page 171: Desa Petrovic - Financial management

Plan of future development

This part of business plan should indicate on main directions and goals in next period.

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Addition

In this part is content all necessary materials and documentation which are important for realisation of whole business and Business plan.

Page 173: Desa Petrovic - Financial management

Realisation of business plan

It is necessary, as especially important for realisation of Business plan, to notice that in process of animation and attraction of potential partners or/and external buyers for realisation of Business plan, and during of process of negotiation with them, you should:

approach pheasantly and proceed selectively.

Page 174: Desa Petrovic - Financial management

CLASIFICATION OF BUSINESS PLAN

It is shown that you do not ought to give completed Business plan to all potential partners, but it is suggested its clasification on three parts, which are:

Resume with letter of purpose, Business plan without addition, and Addition. This three parts should be dimensioned

on that way to stop possible unauthorized malversation!

Page 175: Desa Petrovic - Financial management

RESUME of Business plan

RESUME of Business plan should show that the project is:

Attractive for market, Reliable fof investment, Mutualy profitable for potential

partner and investitor.

Page 176: Desa Petrovic - Financial management

Business plan

Business plan should give arguments from Resume and show that project is in:

management, organization, technology, production, market and marketing, cadre, optimaly quantitively and qualitively

dimensionised.

Page 177: Desa Petrovic - Financial management

Addition

Addition, with special details and clasified business data which are related on:

business politics (know-how), positional capital (good will) firm potential (who are buyers and

providers) should affirm that the project is

objectively efficient.

Page 178: Desa Petrovic - Financial management

Phases of realisation

Realisation process sholud be guided in next three phases:

Resume with letter of purpose, Business plan without addition,

and Addition.

Page 179: Desa Petrovic - Financial management

First phase First phase is delivery of Resume with letter of

purpose to all potential business addresses, like: business banks and institutional development

funds, public economy chambers and other business

and profession associations, private investment funds and “business angels”, existing business partners (buyers and

providers), potential business partners (producers and

sellers of equipment, tools and raw material), and all other informal contacts (relatives, friends

and similar).

Page 180: Desa Petrovic - Financial management

Second phase

Second phase is delivery of Business plan to selectively interested potential partners and/or creditors, by negotiations for:

affirmig grade of their interest, and outline limit under which they are

ready for business cooperation.

Page 181: Desa Petrovic - Financial management

Third phase

Third phase is showing Addition to selected external subjects with whom is entered in final phase of negotiation and their direct decision of willing for product realisation, where are defined final modes of relation in project realisation.

Page 182: Desa Petrovic - Financial management

FINANCIAL MANAGEMENT

Fifth day

Page 183: Desa Petrovic - Financial management

5. SOURCES OF FINANCING

Page 184: Desa Petrovic - Financial management

SOURCES OF FINANCING

Business banks Republic fund for development Regional guarantee fund Investment funds