Denmark on Kickstarter 2009-2014

14
Denmark on Kickstarter 2009-2014 *based on all (149 ) danish campaigns from 2009-14

Transcript of Denmark on Kickstarter 2009-2014

Page 1: Denmark on Kickstarter 2009-2014

Denmark onKickstarter

2009-2014

*based on all (149 ) danish campaigns from 2009-14

Page 2: Denmark on Kickstarter 2009-2014

*based on all (149 ) danish campaigns from 2013-14

Overall sucess rate

36% success

64% fail

*campaigns from 2009-2014

Page 3: Denmark on Kickstarter 2009-2014

Apps Documentaries Hardware Product Design Games Web

14% 0% 43% 61% 59% 0%

Success rate by 6 largest project categories

*campaigns from 2009-2014

Page 4: Denmark on Kickstarter 2009-2014

149 campaigns analysed

Amount raised by Category

Other (music, art, etc.)

Product Design

GamesHardware

*campaigns from 2009-2014

Page 5: Denmark on Kickstarter 2009-2014

0-29 days 30-40 days 41-59 days 60 days +

17% 64% 11% 8%

Campaign duration for successful campaigns

*campaigns from 2009-2014

Page 6: Denmark on Kickstarter 2009-2014

149 campaigns analysed

less than 3 min 3-4 min 4-5 min more than 5 min

60% 17% 11% 13%

Video length for successful campaigns

*campaigns from 2009-2014

Page 7: Denmark on Kickstarter 2009-2014

149 campaigns analysed

Successful campaigns by launch date

Monday Wednesday Thursday Friday Saturday Sunday

2%

Tuesday

19% 21% 26% 13% 8% 9%

*campaigns from 2009-2014

Page 8: Denmark on Kickstarter 2009-2014

2013 stats

Total 24 campaigns

14 SuccessfulSuccess Rate

58%

Total amount raised 9.5 million DKK

Average 676.000DKK raised per campaign

$

Page 9: Denmark on Kickstarter 2009-2014

31 days to go

676,000dkkpledged out of 380,000 goal

Wednesdaylaunch date

Video length 2:27 min

The Average Succesful Campaign of 2013by Heartreacher

catergory:

Games

Page 10: Denmark on Kickstarter 2009-2014

2014 stats

Total 89 campaigns

17 SuccessfulSuccess Rate

19%

Total amount raised 5.1 million DKK

Average 340.000 raised per campaign

$

Page 11: Denmark on Kickstarter 2009-2014

149 campaigns analysed

32 days to go

340,000dkkpledged out of 143,000 goal

Tuesdaylaunch date

Video length 3:10 min

The Average Successful Campaign of 2014by Heartreacher

catergory:

Product Development

149 campaigns analysed

Page 12: Denmark on Kickstarter 2009-2014

Top 4 Funded Projects 2013 vs 2014

1st 2nd 3rd 4th

2.5m

2m

1.5m

1m

0.m

Page 13: Denmark on Kickstarter 2009-2014

Top Categories 2013 vs 2014

Product Design Games Hardware Other

4.5m

3.5m

2.5m

1.5m

0.5m

Page 14: Denmark on Kickstarter 2009-2014

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www.heartreacher.com