Denise Anderton – Head of Social Business and Engagement Kim Minshall –
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Transcript of Denise Anderton – Head of Social Business and Engagement Kim Minshall –
Denise Anderton – Head of Social Business and Engagement
Kim Minshall – Marketing and Communication Officer
Why we chose to subscribe to Patient Opinion?
PROPOSED COMMMUNITY ENGAGEMENT STRUCTURE
WIDER COMMUNITY ENVIRONMENT (Relationship to our customer patient demographics/OR where patient services are to be provided)
BUSINESS UNIT X 2 BUSINESS UNIT X 2 (PCTMS)
BUSINESS UNIT CORPORATE
COMMUNITY CHAMPIONS
PRACTICE BASED FOCUS GROUP
CARE PROVIDER PATHWAYS
FOCUS GROUP
BOARD Interface Advisory Board
MONTHLY SURGERIES TALK SHOPS
CONTRACT QUESTIONNAIRES SOCIAL MARKETING REAL TIME SURVEY PATIENT OPINION Interviews SOCIAL AUDITING CITIZEN’S PANEL
TH
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HO
LE
CIR
CL
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How we are promoting Patient Opinion…
Marketing and PR plan/Calendar of eventsAreas identified & contact detailsPromotional pack Launch & PR
Follow up and next stage……
Cultural Developments
CHCP a New Social Enterprise
Future Developments
Thank you.Any Questions?