Demographics
-
Upload
courtneychapmanx -
Category
Education
-
view
182 -
download
0
Transcript of Demographics
![Page 1: Demographics](https://reader036.fdocuments.net/reader036/viewer/2022091122/5883d5131a28abb7308b7303/html5/thumbnails/1.jpg)
Demographics and RadioBy Courtney Chapman
![Page 2: Demographics](https://reader036.fdocuments.net/reader036/viewer/2022091122/5883d5131a28abb7308b7303/html5/thumbnails/2.jpg)
Demographics are based on factors such as gender, psychographics, age, education, subcultures, geographical location and lifestyle. Demographics help organisations learn more about a population's characteristics for many purposes - in this case, I am using demographics for market research; to help me produce a music video. It is important to understand demographics when producing a product as it helps identify the ideal consumer. Therefore, by carrying out my audience research in depth it will allow me to make conscious decisions that will have a positive impact on the music video I produce.
![Page 3: Demographics](https://reader036.fdocuments.net/reader036/viewer/2022091122/5883d5131a28abb7308b7303/html5/thumbnails/3.jpg)
![Page 4: Demographics](https://reader036.fdocuments.net/reader036/viewer/2022091122/5883d5131a28abb7308b7303/html5/thumbnails/4.jpg)
The following table shows the genres of music that generally appeal or relate to the Social Demographic Table from the last slide:
![Page 5: Demographics](https://reader036.fdocuments.net/reader036/viewer/2022091122/5883d5131a28abb7308b7303/html5/thumbnails/5.jpg)