Deep Green Style Guidembkb
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Transcript of Deep Green Style Guidembkb
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1 deep green style guide
Style Guide The Deep Green logo identi es Deep Green Design. It should be reproducedaccording to the guidelines explained in this document.
There are ve approved versions o the logo:
regular
boxed
alternate
reversed
black and white
Whenever possible, the regular version should be used against a whitebackground.
The boxed version is provided or use against any other background toensure that the logo remains readable.
The reversed version o the logo may be used against black, or PMS 369.
The bleed version may be used only when the logo bleeds of the bottomand le t edges o the page. Typically its usage is limited to business cards orinvitations. Be sure the bounds o the logo overlap the edges o the page by3mm (1/8 inch)this space is incorporated into the logo design.
The black and white version is to be used in one color print jobs.
regular
bleed
boxed
reversed black and white
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Minimum SizeIt is important to reproduce the logo at a size that can be easily read.
minimum 30mm / 1.2 inches
Deep Green Logo ColorsWhenever possible, the logo should be reproduced in Black and PMS 369against a white background. I you are printing in CMYK inks, then the PMScolor should be converted to its process color equivalents. I printing in black ink only, used the black and white version.
Pantone 369
Clear Space To give the logo the greatest possible visual impact, it is important to alwaysallow or the minimum amount o clear space around the logo. Avoidpositioning text, photos, or other elements within the clear space zone.
Clear space 10mm / 0.4 inch
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Incorrect UsageChoose the correct version or your project rom the art les provided. Donot change the colors, onts, or proportions o the logo. Use only approvedcolor backgrounds with the appropriate version o the logo. Below are somecommon mistakes to avoid in implementing the logo.
Distorted
Too small
Against color background
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Online UsageVersions o the Deep Green logo have been provided in the .GIF le ormat oronline usage. These versions are available in a large and small size. To avoidreadability problems, do not use the logo online at any size other than thetwo provided. The ideal background color or the logo is white, but a boxedversion has also been provided in two sizes or use against backgrounds otherthan white.
regular 100 px
boxed 100 px
regular 200 px
boxed 200 px
Files Provided on the Disk The screen capture below shows the les provided.