Deck up2 party English

Organize – control – plan e Marry!

Gone! #MyWedding

• Difficulties/Needs to get married• Web sites, Tools, available apps– iCasei, Casamentos, Zankyou, the knot, ...

• Wedding planner – gets 10% of total spent• Market– 20Bi billing 2014 ( 25%)– Potencial 1.9M weddings in 2015

Why Up2Party?!

• Proposal–Mobile solution for organization and better

control– Target audience: Class B and C

• Purpose– Bring benefits, right tools, centralization of

contents and people integration• Best organization experience• Vision, Top-of-mind app for parties

Business Model

• Monetize throught the wedding planning cycle.• Add-value funcionalities, full-filling user demands

(based on actual brides/grooms surveys)– Change lay-out focus to “To-Do”– To-Do list (Our specialty, best experience)– Supplier registration system $ (self-service for

products/services registration)– Market place $: impulsive products, payment options– Gift list $

$ = monetizing areas

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• Stress, emotional side, knowledge, time and expenses

• Content, tools/funcionalities

• Social network photos download $• Gamefication benefits $• Travel/hotel packages $ • Plataform customization $ (app and website)

$ = monetizing areas

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Business ModelNext developments

Investiment

• Round of US$ 75,000.00 for 15% equity• Used for:– App improvement (programming)– Lawyer expenses– Team–Operation

• Operational by June 2015

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dec/14

jan/15

feb/15

mar/15

apr/15

may/15

jun/15

jul/15

aug/15

sep/15

oct/15

nov/15

dec/15

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Users/Month

170K Active User/Year



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Lay-outTo-do

Supplier

Gift list

Market Place

Road Map

• Improvements• Operation• Income start

2015 2016 2017 2019• Consolidation• Expantion to

enforce market barrier

• Platform base growth• Web Site• Market expansion to

debutant, bodas and children party

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Supporters

• Virtvs Group• FbStart.com• Founders Institute

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Congrats, be happy!

www.up2party.com

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I do!

Deck up2 party English

Technology

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