Deanna Bayley Power Point Presentation
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Transcript of Deanna Bayley Power Point Presentation
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Young Professional Car Report for Bridget B
Presented by:
Deanna BayleyIndependent Car Reviewer
Writ3562W December 2008
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Introduction
Recently, Bridget B. decided that she needs a new car
I conducted an interview of Bridget B. to determine her car requirements
The purpose of the report is to recommend the most suitable car for Bridget B.
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Overview
Client Bridget B. Purpose of the Report Problem Statement Research Methods Findings Conclusion Recommendations
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Client
Bridget B. Needs a new car to travel primarily
to work Is a young professional, so she needs a
relatively inexpensive, reliable car Wants the car with the best combination
of features in her price range
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Bridget B. Car Preferences1
Top Preferences Premium Safety
Features Fuel Efficiency Performance Small Vehicle Size Low Cost
Convenience Features Cruise Control CD Player Foldable Back Seat Power Window Power Locks
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Purpose of Report
Evaluate the current car market within the Twin Cities area
Research cars best suited to the needs of Bridget B.
Recommend a car to best with the best combination of features in the price range of Bridget B.
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Problem Statement
Find and research new cars that has the best combination of… Low cost Desired features Small size Fuel efficiency
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Research Methods
The report required several methods to provide quality information Internet research
Government Websites2
Independent safety reviews3
Manufacturer brochures Car dealer interviews4
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Determining the Autos
Researching small autos on the internet determined the following cars as best suited to Bridget B’s needs Honda Civic Honda Fit Toyota Yaris
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Findings Honda Civic5
Basic Equipped Price: $16,075 Safety Rating: Good Safety Features: Tire Pressure Monitor, side impact door
beams Standard Instrumentation: Tachometer, Power Windows,
Power Outlet Body Style: 4 door sedan Standard Comfort: Fold Down Rear Seats, Flat Rear Floor 5 Year Average Maintenance and Repair Costs$1,843 Gas Mileage: 26 City / 34 Highway / 29 Combined Test Drive: Ergonomically Designed, Distracting Two Tiered
Dashboard, Difficult to Shift Into Third Gear, Feels True to Exterior Size, Low Cabin Height
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Findings Honda Fit6
Basic Equipped price: $16,070 Safety Rating: Good Safety Features: Tire pressure monitor, Tachometer, Power
Windows, Power Door Locks, Cruise Control Body Style: 4 door hatchback Standard Comfort: Fold Down Rear Seats, Flat Rear Floor,
CD Player Five Year Average Repair Costs: $1,652 Gas Mileage: 28 City/ 34 Highway/ 31 Combined Test Drive: Ergonomically Designed, Strong Yet Quiet
Engine, Feels More Spacious Than Exterior Size, Exhilarating to Drive, Comfortable Interior
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Findings Toyota Yaris7
Basic Equipped Price: $16,520 Safety Rating: Good Safety Features: Tire pressure monitor, high tensile
strength steel body panels, Tachometer, Power Outlet Body Style: 4 door sedan No Standard Comfort: Some available as options Five Year Average Maintenance Costs: $2,049 Gas Mileage: 29 City/ 36 Highway/ 32 Combined Test Drive: Clutch Release is High Making It Difficult
to Shift, Feels Smaller Than Exterior Size, Distracting Strange Center Mounted Dashboard Instruments, Small Rear Window, Low Cabin Height
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Findings ComparisonHonda Civic5 Honda Fit6 Toyota
Yaris7
Price $16,075 $16,070 $16,520
Gas Mileage 29 Combined 31 Combined 32 Combined
Standard Comfort
Fold Down Rear Seats, Flat Rear Floor
Fold Down Rear Seats, Flat Rear Floor, CD Player
None
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Conclusion
Honda Civic5
Unremarkable during test drive Short Cabin Height Least mileage per gallon
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Conclusion
Honda Fit6
Agile handling with responsive steering wheel
Large interior unexpected from exterior view
Many features come standard
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Conclusion
Toyota Yaris7
Low initial Price Few standard features Very low cabin height Distracting center instrument panel
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Recommendation
After comparing the three cars, the Honda Fit combines the qualities Bridget B is looking for in a car.
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Resources1B, Bridget. Personal Interview. 26 October. 2008 2“Mazda 3 Fuel Efficency.” United States Department of Energy. 28 October. 2008
<http://www.fueleconomy.gov/feg/findacar.htm> 3
“Top Ranked Cars.” Us News and World Report: Ranking And Reviews. 27 October. 2008 <http://usnews.rankingsandreviews.com/cars-trucks/rankings/>
“Top Safety Picks for 2009.” CNN Money. 27 October. 2008 <http://money.cnn.com/galleries/2008/autos/0811/gallery.safety_picks/4.html
“2009 Crash Reports.” Insurance Institute for Highway Safety. 28 October. 2008 http://www.iihs.org/ratings/default.aspx
“Car Reviews and Ratings 2009.” Consumer Reports. 27 October. 2008 http://www.consumerreports.org/cro/cars/index.htm?EXTKEY=SG72C00&CMP=KNC-CROCARSG&HBX_OU=50&HBX_PK=Car_Reports
4
Castle, Don. Personal Interview. 7 November. 2008 Stafford, John. Personal Interview. 8 November. 2008 Haertzen, Ben. Personal Interview. 11 November. 2008 5“2009 Honda Civic.” The Official Honda Website. 28 October. 2008
<http://automobiles.honda.com/civic/> 6“2009 Honda Fit.” The Official Honda Website. 28 October. 2008 <
http://automobiles.honda.com/fit/> 7“ 2009 Toyota Yaris.” The Official Toyota Website. 28 October. 2008
<http://www.toyota.com/yaris/>