DC ENTERTAINMENT - Welcome to DC - DC DC...DC Entertainment – 4000 Warner...

DC ENTERTAINMENT - Welcome to DC - DC DC...DC Entertainment – 4000 Warner Boulevard, Burbank, CA 91522. ... Batman Unlimited: Animal Games – DC Comics Legends Mobile
DC ENTERTAINMENT - Welcome to DC - DC DC...DC Entertainment – 4000 Warner Boulevard, Burbank, CA 91522. ... Batman Unlimited: Animal Games – DC Comics Legends Mobile
DC ENTERTAINMENT - Welcome to DC - DC DC...DC Entertainment – 4000 Warner Boulevard, Burbank, CA 91522. ... Batman Unlimited: Animal Games – DC Comics Legends Mobile
DC ENTERTAINMENT - Welcome to DC - DC DC...DC Entertainment – 4000 Warner Boulevard, Burbank, CA 91522. ... Batman Unlimited: Animal Games – DC Comics Legends Mobile
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Transcript of DC ENTERTAINMENT - Welcome to DC - DC DC...DC Entertainment – 4000 Warner...

  • DC ENTERTAINMENT2015

    Art by Bryan Hitch

  • PRINT DIGITAL SOCIAL CUSTOM SOLUTIONS

    EVENTS& RETAIL

    Reach core 18-34 millennial consumer audience of DC Comics, Vertigo Imprint and MAD Magazine on a rate base of 2.5MM. Place ads alongside the worlds most iconic superheroes in periodicals like Batman, Superman, Wonder Woman, The Flash, Green Arrow and Justice League. Find young consumers reading the pages of Batgirl and Teen Titans. Popular kids titles include Looney Tunes and Scooby-Doo! Where Are You?

    Secure prime placement amongst DC Entertainments ever-growing digital family of websites, mobile apps, online video programming and newsletters. Brick ads and interstitials pop on the DC Comics and DC Events smartphone and tablet apps. Sponsored segments, product placement and video pre-roll reach the 1MM+ monthly viewers of DC All Access, the webs premier superhero newsmag. High impact sponsorships hit more than 1MM email subscribers.

    Leverage 30MM+ social media reach across various prominent channels (in-cluding Facebook, Twitter, Instagram and Google+) with custom posts inte-grating sponsorships with-in DC Entertainment and popular character feeds. Utilize resources of DC Entertainment to include ideal images, sketches, photos or video clips.

    Tap into the industrys best artist, editorial, creative and project management resources to develop the perfect print and digital solution for any brands needs. DC Entertainment will craft a series of programs and assets to achieve key campaign objectives. Including access to the wealth of DC Entertainments characters, solutions include custom comic books, digital motion comics, print ads, premiums, and sweepstakes & contests.

    Become part of the biggest exhibition floor presence at major pop culture conventions, such as San Diego Comic-Con and New York Comic Con. Expand reach via promotional materials, product giveaways, street teams and talent panels. Plus, take advantage of DC Entertainments 2,500+ direct sales store network, connecting with our top consumers with retail opportunities across the country.

    Art by Jim Lee

  • SCHEDULE

    RATES

    SPECS

    CONTACT

    DC & VERTIGO Closing Dates

    COVER ON SALE I/O MATERIALSJuly 5/6/15* 11-Mar 25-MarAug 6/3/15 1-Apr 29-AprSept 7/1/15* 6-May 27-MayOct 8/5/15 3-Jun 24-JunNov 9/2/15 1-Jul 29-JulDec 10/7/15* 29-Jul 26-AugJan 11/4/15 2-Sep 23-SepFeb 12/2/15 7-Oct 28-Oct

    MAD MAGAZINE Closing Dates

    COVER ON SALE I/O MATERIALSAug June 1-Apr 29-AprOct Aug 27-May 24-JunDec Oct 29-Jul 26-AugFeb Dec 30-Sep 28-Oct

    DC Entertainment NetworkRate Base 2,500,000 Open 2-4x 5-8x 9-12xFull Page $95,900 $76,720 $73,843 $70,966CPM $38.36 $30.69 $29.54 $28.39Cover 2,3 $106,650 $85,320 $82,121 $78,921CPM $42.66 $34.13 $32.85 $31.57Cover 4 $111,225 $88,980 $85,643 $82,307CPM $44.49 $35.59 $34.26 $32.92

    Rates effective as of April 1, 2015.

    DC and VERTIGO Print Specs

    Page Trim Size: 6 5/8 x 10 3/16 (6.625 x 10.1875)

    Spread Trim Size: 13 x 10 3/16 (13.25 x 10.1875)

    Bleed: Allow 1/8 on all outside edges.

    Final Page Size: 6 7/8 x 10 7/16 (6.875 x 10.4375)

    Live area: 6 1/8 x 9 11/16 (6.125 x 9.6875)Live matter not intended to bleed must be inside trim.

    Spread Live area: 12 x 9 11/16 (12.75 x 9.6875)

    Printing: Web, heat-set, lithographic (offset) 4-color presses.

    The density of ink coverage should be no greater than 280% for all 4-color ads on coated stock. Ink rotation is black, cyan, magenta, yellow. Please allow for 20% dot gain for coated stock. Type reproduction is guaranteed only if type is over 6 point. Reverse type of smaller than 6 pt. is discouraged.

    MAD Print Specs available on request.

    All deadlines, rates and specs subject to change.

    For General Inquiries, please contact dccomicsadvertising@dcentertainment.com

    For Purchase Opportunities, please contact:Henry Crouch, Ad Sales Representative henry.crouch@dcentertainment.comChristopher Lastrapes, Business Solutions christopher.lastrapes@dcentertainment.com

    DC Entertainment 4000 Warner Boulevard, Burbank, CA 91522

  • DC ENTERTAINMENT2015 CALENDAR

    Second QuarterComics - Convergence Crossover Event

    Television - Arrow Season 3 FinaleTelevision - The Flash Season 1 Finale

    Television - Gotham Season 1 FinaleTelevision iZombie Season 1 Finale

    Home Entertainment - Batman vs. Robin ReleaseHome Entertainment Teen Titans Go! Season 2, Part 1 Release

    Home Entertainment - Batman Unlimited: Animal Games DC Comics Legends MobileGames Arkham Underworld Mobile

    Games - Batman: Arkham Knight Next Gen ReleaseOnline - Justice League: Gods and Monsters Chronicles Releases

    Online Batman Unlimited Digital Short Releases Instinct ReleaseSix Flags - Justice League: Battle for Metropolis Dark Ride Opens

    Third QuarterComics - Villains Month

    Events - San Diego Comic-ConTelevision - Gotham Season 2 PremiereTelevision - Supergirl Series Premiere

    Television Teen Titans Go! Season 3 PremiereHome Entertainment - Justice League: Gods and Monsters Release

    Home Entertainment - Batman Unlimited: Monster Mayhem ReleaseHome Entertainment - Gotham Season 1 Release

    Home Entertainment - Constantine Season 1 ReleaseHome Entertainment - Arrow Season 3 Release

    Home Entertainment - The Flash Season 1 ReleaseHome Entertainment - Teen Titans Go! Season 2, Part 2 Release

    Fourth QuarterEvents - New York Comic-Con

    Television - Arrow Season 4 PremiereTelevision - The Flash Season 2 Premiere

    Television - Arrow/The Flash Crossover Episodes Games - Batman: Arkham Knight Legacy Release

    Online - Vixen Animated Series Release

    Schedule also includes:Weekly print and digital comic periodical releases

    Monthly merchandise releasesMonthly print and digital trade periodical releases