Product Roadmap Update Amanda Turvill, Product Manager Andrew Credland, Product Development Manager.
Day in the life of product manager
-
Upload
carlos-gonzalez-de-villaumbrosia -
Category
Business
-
view
121 -
download
1
Transcript of Day in the life of product manager
![Page 1: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/1.jpg)
Day in the Life of Product Manager
/Productschool @ProdSchool /ProductmanagementNY
Venue Sponsored by
![Page 2: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/2.jpg)
NARavi Patel
• Lead Instructor at Product School
• VP of Product & Strategy at AD/FIN
www.productschool.com
Day in the Life of Product Manager
PHOTO
![Page 3: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/3.jpg)
Day in the Life of A PM
Ravi Patel – VP Product @ AD/FIN
![Page 4: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/4.jpg)
Products I’ve Worked On
![Page 5: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/5.jpg)
What doesn’t a PM Do?
• Write Code (Engineering)
• Create mock-ups (Design)
• Sign deals (Business Development)
• Plan PR (Marketing)
![Page 6: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/6.jpg)
What does a PM DO?
![Page 7: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/7.jpg)
![Page 8: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/8.jpg)
PM’s Role on the Team
• You are a team leader– Set the Cadence and Vision
– Brainstorm Effectively
– Manage Product Operations
![Page 9: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/9.jpg)
Product Manager
• Definition: A PM helps their team (and company) ship the right products to their users
Credit to Josh Elman
![Page 10: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/10.jpg)
1: Help your team
• Coordination – ensuring that the team is planning, making decisions, and working together effectively
• Communication – making sure everyone understands what is happening, when, and why, especially as things change
• Company Focus is Your Focus• Understand and communicate the company’s overall
goals and objectives
![Page 11: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/11.jpg)
2: Help your company
• SHIPPING > PERFECTION
• Understand company’s overall goals and objectives and how your team fits in the broader vision – founders vision
• Align goals and metrics with company strategy
• Prioritize Ruthlessly
![Page 12: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/12.jpg)
3: Ship
• Delivering products to users
• Always be testing, trying out the products, and listening to early feedback
• Clear goals and objectives can help final tradeoffs
![Page 13: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/13.jpg)
4: the right product• PMs must understand the tricky balance between getting it right and
getting it out the door
• Novel solutions that feel like the right product and solves the right user needs.
• Getting a sense from the founders and other leaders to make sure the product feels right
• Listening to early feedback from users
• Measure whether the product shipped is the right one
![Page 14: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/14.jpg)
5: for your users• Articulating core use case – really telling the story of who
should use the product and why
• PMs are advocates for their users and represent users in nearly every conversation when making decisions
• Understand target users, what their challenges and issues are, and how the product should deliver the value and delight
• A good product today is better than a perfect one tomorrow
![Page 15: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/15.jpg)
What is a typical day?
![Page 16: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/16.jpg)
“Special Days”
• Big-picture thinking.
• Product & Feature Ideas.
• Customer feedback & relationships.
• Demos & training sessions.
![Page 17: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/17.jpg)
What Was my last Full Week LikE?
![Page 18: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/18.jpg)
Daily Basis
• Strategic Planning• Tactical/execution – Project Management• Communicating with senior leaders• Talking to Customers • User Testing• Data Analysis• Internal Meetings
• EVERYDAY IS SOMETHING DIFFERENT
![Page 19: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/19.jpg)
Daily Challenges
• Lack of Resources
• Internal Processes
• Iterating Complications
• Prioritization
![Page 20: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/20.jpg)
Small vs Big Company
![Page 21: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/21.jpg)
WHAT MAKES A GREAT PM?
• Technically Capable
• Strategically Oriented
• Constantly Communicating
• Marketing Aware
• Problem Solving
![Page 22: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/22.jpg)
QUESTIONS
![Page 23: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/23.jpg)
Upcoming Courses
www.productschool.com
APPLY AT
Weekdays: June 7th Weekends: June 4th
![Page 24: Day in the life of product manager](https://reader035.fdocuments.net/reader035/viewer/2022062522/58aa21ad1a28abff6b8b5dd1/html5/thumbnails/24.jpg)
Product Management Info Session with JP Park – May 18th
UPCOMING WORKSHOP
www.productschool.com
RSVP ON EVENTBRITE