10 Pitfalls to Avoid When Replatforming to Shopify

Plus

Replatforming & Optimizing Shopify Plus Mini Series: Day 1

Your presenter

Andrew PizulaDirector of eCommerce Solutions

I. About BVAccel

II. About Shopify Plus

III. 10 Pitfalls

IV. Q&A

V. Wrap Up

Summary

BVAccelFastest growing Shopify Agency in the the world and the only agency who is an official top partner with:

We’ve Transformed over 50 brands:

About Shopify Plus

A cloud based, fully hosted enterprise ecommerce platform for high volume

merchants.

Fully Hosted

Unlimited Bandwidth

0% Transaction Fees

99.99% Server Uptime

Dedicated Account Manager

Migrate from Magento offer

Shopify Scripts

Editing the checkout look and feel

Discount and Giftcard API

Dedicated EV cert

10 Pitfalls to AvoidHow to recognize the most common pitfalls with examples

#1 “I need a platform that will let me develop anything I want.”

Do you want to be a technology company or focus on selling your products?

Pick an ecommerce platform that enables your marketing team to scale the business

#2

“I need to be on the platform that my largest competitors are on.”

Shopify can now do things that the big players can do at a fraction of the cost.

#3Shiny Object Syndrome

Don’t re-platform with the intention of implementing every bell and whistle you’ve

ever imagined

#4“I want the most unique looking site out there.”

There needs to balance between Design + Conversion

#5“We must preserve all features!”

Define the features are critical to your business and what brings the most value.

#6“It has to be perfect when it launches!”

Don’t extend your timeline for features that may not be critical. Outline an MVP, launch it, and build

features over time.

#7“We can just rely on the newer system to handle it.”

Yes, you are implementing a new ecommerce system, but make sure it

supports your operations.

#8When you build it they will come!

Don’t forget about the top of the funnel! Focus on attracting the right customers!

#9Don’t sweat the small stuff

80% of your revenue will come from 20% of your feature list.

#10Thinking that features will work

Don’t think it, prove it with data. Become data driven.

Additional Questions for Andrew?

andrew@bvaccel.com@BVAccel

To learn more about BVAccel, visit:

www.bvaccel.com

Join us tomorrow at 2pm EDT for Day 2 of our Replatforming & Optimizing Shopify Plus

Mini Series!

Be prepared for more actionable insights from another BVAccel expert, along with AddShoppers Director of Growth, Peter

Messmer.