David Jones - Multi Brand Rollout

13
DAVID JONES 38 STORES / FIXTURE MANUFACTURE / INSTALLATION & DISTRIBUTION / AUSTRALIA

description

We recently completed a successful rollout of 7 brands across 38 stores in Australia, developing, manufacturing and installing a diverse range of retail fixtures and equipment.

Transcript of David Jones - Multi Brand Rollout

Page 1: David Jones - Multi Brand Rollout

DAVID JONES

38 STORES / FIXTURE MANUFACTURE / INSTALLATION & DISTRIBUTION / AUSTRALIA

Page 2: David Jones - Multi Brand Rollout

DISCOVERDAVID JONESThe StoryAustralia

David Jones is an Australian based, world-class department store retailer offering a wide-range of high quality merchandise to its customer for over 175 years with 38 stores nationwide.

Having recently been purchased by the South African Woolworths group, a host of new brands were launched into the Australian market for the first time within the David Jones retail stores.

Manufactured and implemented over just a 3 month period, the 7 brands were rolled out across the full store portfolio resulting in a successful launch for this new venture.

38 STORES / 7 BRANDS12000 INDIVIDUAL ITEMS130 CONTAINERS3 MONTHS

Page 3: David Jones - Multi Brand Rollout

DEVELOPDAVID JONESProject DevelopmentSouth Africa, UK, Far East, Australia

Combining design, manufacture and implementation across 4 continents with multiple operational teams were just some of the key challenges which this project successfully overcame.

Designed in South Africa, with development in the UK, manufacture was undertaken in the Far East with delivery and installation completed onsite in Australia.

The project featured over 300 unique items across metalwork, joinery, upholstery and acrylic manufactured to the high quality essential to contemporary retail interiors.

Page 4: David Jones - Multi Brand Rollout

WOMENS FASHION

Page 5: David Jones - Multi Brand Rollout

STUDIO WDavid JonesAustralia

A modern solution for young, urban consumers the range of on-trend fashionable attire defines Studio W as a brand.

Featuring sleek, contemporary fixtures and furniture, with combinations of rich material textures - timber and felt contrasting with the sharp linear grey structural forms.

Page 6: David Jones - Multi Brand Rollout

WOMENS LINGERIE

Page 7: David Jones - Multi Brand Rollout

JT ONEDavid JonesAustralia

This brand is youthful, fun and sassy with bright eye popping colours and a range that includes everything from lingerie to slippers.

The energetic spirit of the brand is captured in this retail concept with neon colour detailing, that contrasts with the warming timber and fabric poufs.

Large format graphics shout out to the target market, whilst neon lighting completes the visual feast.

Page 8: David Jones - Multi Brand Rollout

DISTRACTIONDavid JonesAustralia

An enticing, elegant lingerie brand, sophisticated and stylish with an elevated premium outlook.

The furniture within this scheme is conceived to echo the fine lines and details of the lingerie, to be as light and effortless as possible. The curved elements soften the environment reflecting the feminine personality of the brand.

Page 9: David Jones - Multi Brand Rollout

STUDIO W LINGERIEDavid JonesAustralia

A modern solution for young, urban consumers the range of on-trend fashionable attire defines Studio W as a brand.

Featuring sleek, contemporary fixtures and furniture, with combinations of rich material textures - timber and felt contrasting with the sharp linear grey structural forms.

Page 10: David Jones - Multi Brand Rollout

MENS FASHION

Page 11: David Jones - Multi Brand Rollout

RE DENIMDavid JonesAustralia

An authentic Denim brand, with an eco heart (utilising natural dyes and sustainable manufacturing techniques).

This unique and stand out interior concept echos the natural ethos of the brand, featuring generous use of spruce throughout, and particularly in the structured backwall which identifies and delineates this brands location.

Complimenting the retail concept are innovative ECO Mannequins, developed and designed by Global Display.

Page 12: David Jones - Multi Brand Rollout

STUDIO WDavid JonesAustralia

A modern solution for young, urban consumers the range of on-trend fashionable attire defines Studio W as a brand.

Featuring sleek, contemporary fixtures and furniture, with combinations of rich material textures - timber and felt contrasting with the sharp linear grey structural forms.

Page 13: David Jones - Multi Brand Rollout

WHO WE AREGLOBAL DISPLAYRetail ExpertiseInternational

We are leaders in creating contemporary retail interiors, with a cohesive approach incorporating retail design, fixtures & fittings, mannequins and visual merchandising.

Locations in the UK, South Africa, Australia and China ensure a truly global approach to providing award winning retail supply solutions for brand led retailers.

STORE DEVELOPMENT & FIXTURESRETAIL INTERIOR DESIGNVM & WINDOW DISPLAYSMANNEQUINS

Discover more at global-display.coGet in touch [email protected]