Managing Safety Culture Dave Collins Engineering Analyst June 2003.
Dave Wascha - Product Management Culture
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Dave Wascha, Chief Product Officer at Moo, discusses the breaking the barriers to creating a great product culture.
Transcript of Dave Wascha - Product Management Culture
What are the characteristics of a product or service that will compel users to choose my product over alternatives?
An effect in which incompetent people fail to realise they are
incompetent because they lack the skill to distinguish between competence and incompetence.
Dunning–Kruger Effect
Quack!
Quack!
Woof?
Woof Quack
???
Product Management = FAIL
The Tyranny Of Inertia
60
60 = 3 X 20
20
Culture Objective #1
Why are we doing this?
Propinquity
PropinquityCustomer
You
Customer
You
Culture Objective #2
Who is our customer?
N = 1
Business Card Purchasers
Online PurchasersMOO Customers
MOO FB Followers
MOO customers who follow us on Facebook and have time to fill out a survey
Culture Objective #3
What data are we basing our decisions
on?
Signals
