Data for Development – D4DFebruary 2014

2

Data 4 Development – an Open Innovation Data Challenge

from Orange, to help the development of Côte d’Ivoire

� Data 4 Development is an Open Innovation Data challenge from Orange to the

world research community, to help the development of Côte d’Ivoire

─ Exploit mobile network signalling statistics, form Orange Mobile in Côte d’Ivoire, to

find new insights who could influence public policies or create new services to help

the local populations and the development of the country

─ Address poverty, medical help, food and water distribution, spread of diseases,

traffic congestions, early signals of crisis, new statistics, …

� A project in collaboration with the University of Louvain (UCL) and the MIT for

the evaluation of the results with the support of Global Pulse (United Nations),

the World Economic Forum, the A Ouattara (Bouake) University and the GSMA

� Launched in June 2012, the results were announced at the NetMob conference

at MIT on 1st of May 2013

─ A “world premiere” by Orange…

3

The Préfectures and antenna locations of Orange - Côte d’Ivoire

4

4 large anonymous data sets, were made accessible to the

research teams, after a project submission process

� 4 anonymous data sets were prepared , based on 5 months of network

activity, from Dec 2011 to April 2012

─ Dynamic Population densities by volumes of calls per hour between antennas

─ Two types of geographic mobility of small random client samples

─ 2nd degrees social communication graphs of micro small client samples

� We ran pre-release tests with friendly-teams to further minimize privacy risks

─ Universities of Pierre & Marie curie in Paris and Cambridge UK, tried to “Hack” the

sets, and provided recommendations to further secure the data before release

� Controlled access to the data set, ensured an alignment with the project goals

─ Release of data sets to researcher teams, required a project submission to the

D4D Challenge and the signature of Terms & Condition’s controlling the access to

and the use of data as well as the publication of results

12

54

3

23

28

2

…

14 13 8

a123a124a…

a223 a224 a225 …Illustration: Number of call between antennas12/03/2012 from 18-19hr

5

More than 260 teams applied to the challenge,

resulting in 83 submissions in a wide variety of domains

� Emergency responses

� City and Transport planning

� Tourism and event analysis

� Population statistics

� Communities understanding

� Health improvements

� Epidemic models

� Economic indicators

� Alerting/preventing violence

� Countries comparison

� …

Following T&C’s All papers are today in the public domain.

6

Modeling and prevention campaigns against diseasesAIDS Cholera, Malaria,…

Modeling to improve transport andurbanism

Katarina Gavric et. al. Eva Enns et. al.

examples

Fine granularity of povertyindex (by prefecture)

Cities comparison, andurbanization index potential

Transports Crowdsourcingfor low cost delivery of aid

Christopher Smith et . al. J. McInerney et al.

Andrew S. Azman et al.

7

The D4D Committee offered 4 awards(see orange.com/D4D)

8

D4D First prize

Exploiting cellular data for disease containment and information campaigns strategies in country-wide epidemics

� A. Lima� M De Domenico� V. Pejovic� M. Musolesi

School of Computer Science, University of Birmingham, UK

9

D4D Best development prize

AllAboard : a system for exploring urban mobility and optimizing public transport using cellphone data

� Michele Berlingerio� Francesco Calabrese� Giusy Di Lorenzo� Rahul Nair� Fabio Pinelli� Marco Luca Sbodio

IBM Research, Dublin

10

D4D Best scientific - Prize

Analyzing social divisions using cell phone data

� Orest Bucicovschi� Rex W. Douglass� David A. Meyer� Megha Ram� David Rideout� Dongjin Song

University of California/San DiegoLa Jolla, CA

11

D4D Best visualization

Exploration and analysis of massive mobile phone data : a layered visual analytics approach

� Stef van den Elzen� Jorik Blaas� Danny Holten� Jan-Kees Buenen� Jarke J. van Wijk� Robert Spousta� Anna Miao� Simone Sala� Steve Chan– Eindhoven University of Technology – SynerScope BV– Prince of Wales Fellowship at MIT

12

Twitter #data4d

The Wall Street Journal

La Republica

The Times

WIRED magazine

…

and conferences:

Fondation d’Avignon, IIC,

IGF, DCPC, EDD…

…

A white paper on D4D has been writen by E Letouze and C Vink, of HHI, with the support of MIT, Harvard HHI,

GSMA, Global Pulse and Orange

The press has been unanimously positive, recognising the

innovative approach and practical benefits for the populations

13

Learning so far…

� Telco Data can make a difference to people’s life and help improve public policies

─ D4D Côte d’Ivoire continues with implementation projects starting in the country

� Strong anonymisation competencies, business ethics and operational rigour in

handling sensitive data are essential

� Benefits of this type of approach are clear from a social responsibility perspective as

well as on its positive business consequences, and should be advertised to

motivate other institutions in the private sector to invest in the domain.

� Much still need to be done to reap the benefits of data for development potential

─ Policies: Close collaboration with local authorities for the development of code of

conduct, charter and policies to enable Development type of work should be encouraged

─ Knowledge capital: multiply projects and collate Use-Cases to spread best practices

─ Data availability: More Data should be made “accessible” to research

─ Going from Research to Execution is essential, by engaging local authorities and players

─ Motivating the use of BigData for Development in areas where it can have a leverage

effect

14

D4D in Sénégal

� The Sonatel, on its CSR board of 6 Jan 2014, has decided to initiate a

D4D Sénégal Project

� 4 guidances have been suggested

─ Involve the relevant local autorities early on in the process

─ Focus on a few themes and deepen the efforts on key development

questions

─ (1) Health, (2) Agri-Food, (3) Transport/Urban, (4) Energy, (5) National

Statistics

─ Improve the link between research and implementation after D4D

─ Involve the local ecosystem to help develop Big-Data and Anonymisation

skills and services

� The project should be run in 2014, by a join team Sonatel and Orange

Group

15CONFIDENTIAL -

contact:

Orange Group Marketing: nicolas.decordes@orange.com

Thank you - Merci