DATA CENTER ADVISORY SERVICES

Panduit Data Center Advisory Services

Ready for Today.Optimized for the Future.

SA-CPCB75 (Data Center Services).qxp 2/9/2011 4:19 PM

visit www.panduit.com/advisoryservices2

As an IT professional charged with maintaining efficient Data Center operations to

achieve business objectives, poor integration between physical and logical layer

elements can generate unacceptable business risk in the form of unsatisfactory

network performance and availability, and increased operating costs. A physical

infrastructure design optimized for parameters that affect network performance

and availability enables you to mitigate risk and improve network performance.

Panduit Data Center Advisory Services harnesses our physical infrastructure

expertise to help you audit, assess, design, and deploy a cost-effective physical

infrastructure that supports today’s business challenges with the flexibility to meet

the rapidly changing needs of tomorrow.

Panduit’s Unified PhysicalInfrastructure (UPI): a Guiding VisionA unified approach to physical and logical

systems architecture is imperative for

solutions to fully address the need for

availability, agility, integration, and security.

Panduit has developed the industry’s most

comprehensive and holistic approach

to a Unified Physical Infrastructure and can

help enterprises align, converge, and

optimize critical systems – communication,

computing, control, power, and security – to

build a smarter, unified business foundation.

Mitigate Risk – Efficient physical infrastructure management enables seamless integration to reducerisks that can occur throughout core systems.

Lower Cost – Panduit physical infrastructure solutions drive financial advantages to reduce energy and occupancy costs, and help secure competitive advantage.

Increase Agility – A high level of integration withinthe physical infrastructure enables flexibility andimproved business agility.

Enhance Sustainability – UPI-based solution offerings enable organizations to meet sustainabilitygoals by driving resource and energy efficienciesacross the physical infrastructure.

Our MethodologyThe Panduit Unified Physical InfrastructureSM (UPI) approach considers the

physical infrastructure as a distinct, absolute foundation that integrates critical

systems and supporting platforms. By integrating the physical and logical

infrastructures, this approach minimizes risk, increases flexibility, and delivers

maximum performance throughout your data center.

As a result, a sophisticated, scalable, integrated and well-planned physical

infrastructure will allow quick deployment of technologies that enable

consolidation, virtualization, and automation. Whether it’s more effective data

center cooling techniques, improved energy efficiency, High Speed Data

Transport (HSDT), or smart cabinets, a superior physical infrastructure is

key to improved IT infrastructure performance and business success.

Panduit is well versed in the benefits and challenges of implementing new

technologies, maximizing performance, and optimizing data centers. Our

professionals can help you identify and mitigate potential risks that exist with

respect to the physical infrastructure for an optimized, high-performing network.


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UPI-Based Technical Reference Architecture CapabilitiesPanduit Advisory Services offerings begin with a deep understanding of the logical

network design and the customer’s overall infrastructure objectives. The next step is

to develop a physical reference architecture which aligns with the logical infrastructure

and includes a set of tested and validated design and implementation best practices.

This becomes the framework for optimizing your data center’s physical infrastructure

design, seamlessly merging the physical systems – power, cooling, racking, pathways,

cabling, bonding, identification – with the IT equipment they support – servers,

switches, storage, and monitoring.

Our reference architecture approach consists of methodology, recommendations,

documented reference designs, and best practices developed against tested and

validated architectures. These architectures allow for optimizing around the following

parameters – power, cooling, speed, space and capacity utilization, and performance.

We leverage our UPI foundation and reference architecture methodology to intelligently

link physical infrastructure systems to logical architectures, enabling consistent and

optimized deployments of sustainable IT infrastructures.

Strategic Technology Alliance PartnersPanduit collaborates with leading technology providers to optimize emerging

technologies for our clients. These partnerships ensure the rapid, correct, and secure

deployment of a truly Unified Physical Infrastructure ready to handle the latest

technologies, applications, and systems.

Our integrated, pre-tested solutions developed in conjunction with our industry-leading

strategic alliance partners increases application availability, improves SLA response

quality, and reduces time to implement solutions.

Panduit Business Partner NetworkYour data center needs are unique. As a physical infrastructure expert, Panduit

works with key business partners to deliver results that meet your business goals.

Through Panduit’s Advisory Services, we are able to assemble the right team

including subject-matter experts (SMEs) and partners and the appropriate solutions

and products to ensure that the logical architecture and physical infrastructure work

together to deliver a state-of-the-art, scalable data center.


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Improving PerformanceDoes your data center keep you up at night?Managing a sub-par physical infrastructure can jeopardize the operation of your

entire network, especially if the physical layer was designed and deployed in an

ad hoc manner. Panduit can help you improve your network performance by

understanding the mission critical requirements of your data center operations

to generate a physical infrastructure design that will optimize performance.

Reducing Operating CostsDo you have trouble convincing leadership of thebenefits of data center investments?Most organizations spend on average 75% of their IT budget on operating costs.

When it comes to making IT investments, the remaining 25% of a budget is less

than optimal.

As a trusted partner, we will equip you with the intelligence to make smarter,

well-informed business decisions that will reduce your operating costs. Panduit

can help you re-allocate and better utilize your budget by:

• Maximizing efficiencies by assessing your power and cooling

systems, data center layout, and physical infrastructure

arrangement practices

• Making recommendation on space consolidation and utilization

• Providing real-time management solutions, such as our

Physical Infrastructure Management™ (PIM™) system


We have helpedclients achieve:

• 250% faster line speed by deploying HighSpeed Data Transport (HSDT) systems

• 75% space savings in horizontal cablingby using a single 10GbE network versusmultiple 1 GbE networks


• 36% annual savings in CRACoperating expenses

• 7% increase in usable RU space withno added cabinet cost


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Increasing Flexibilityand ResponsivenessDo you find yourself cutting back on ambitiousbusiness plans due to limited IT resources?We understand that with competing resource demands, limited budget, and

ever-changing technologies, you need to make each IT investment count – to

support not only the business of today, but also the unknown ones in the future.

Whether it is moving to a new platform such as Cloud computing, undertaking

deployment of virtualization, or integrating automation controls into your data

center, we arm you with the intelligence to guide your business leadership in the

successful completion of new initiatives that will produce favorable results.

We will stand alongside you, providing additional insight and technical expertise

as your business demands evolve.

Improving SustainabilityAre you looking for ways to improveenergy efficiency?Increasingly, business is being asked by clients, partners, regulatory agencies

and employees what measures are being taken to lessen their impact on the

environment. The assumption that recycling outdated hardware is as about as

environmentally friendly as an IT department can get no longer holds true.

Panduit can help you achieve your corporate social responsibility goals by

identifying ways to reduce space, decrease energy consumption and minimize

reactive maintenance.


• 70% additional growth in thermal loadwith a new data center layout, avoidingnew cooling system capital expenditure

• 80% potential growth in IT thermal loadwith two more CRAC units while maintainingN+1 level redundancy


• 33% reduction in overall CRAC unitannual energy usage, resulting in51,500 kw/hr saved



Better Information;Stronger Return on InvestmentAs you look to implement virtualization, consolidation, and automation initiatives,

Panduit brings solutions to better leverage the value of these technologies.

Physical Infrastructure Virtualization OfferingPanduit will work with you to ensure your enterprise infrastructure is virtualization

ready. We will analyze your needs and requirements to create a comprehensive

map that aligns the physical infrastructure to your specific logical architecture.

This process of mapping and alignment positions your enterprise for successful

deployment of virtualization and consolidation initiatives.

This offering includes:

• A complete gap analysis and Layer 1 physical infrastructure

technology review (power, cooling, cabinet space planning,

pathways, cabling systems, bonding, ID) that collects device,

system, and administrative data across the network for

inclusion in a configured management database

• Development of an actionable deployment strategy that

incorporates a customized physical infrastructure roadmap

that visually documents the relationships between key

physical and logical layer elements, including switches,

servers, power, thermal management, racks/cabinets,

cabling media, and cable management

• Delivery of a scalable, integrated, high-performing physical

infrastructure design that considers your top challenges,

including performance, footprint optimization, thermal

management, and security


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Panduit Physical Infrastructure Consolidation OfferingIf you are considering consolidating your data center facilities, Panduit will work with you to complete a

comprehensive current state assessment of your entire data center operations. Pre-consolidation assessments

are valuable planning tools that can identify systems performing optimally, while revealing gaps that could lead

to network failures and downtime.

This offering includes:

• A comprehensive physical infrastructure evaluation covering all major systems, including

servers, storage, switching, and related infrastructure, which provides a roadmap for

eliminating redundant systems and applications

• An inclusive review of the network design to optimize the use of current resources and ensure all

necessary physical infrastructure elements are incorporated for you to deliver on mission-critical

business requirements

• Based on all assessment results, Panduit creates an Optimized Physical Infrastructure Design

for your unique network, IT, or data center challenges. This design enables you to make the

most efficient use of the available power and cooling, optimizing overall space layout and

capacity utilization, and ensuring that performance and transport speed expectations are met

Having a complete design before consolidation begins not only simplifies deployment, but also reduces potential

installation errors that could hinder performance weeks, months, or years into the future.


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Physical Infrastructure Manager™ (PIM™) Software Platform Automation OfferingPanduit’s Physical Infrastructure Manager (PIM™) Software works with PanView iQ™ (PViQ™) System Hardware to

extend real-time intelligence through the network, providing visibility of connectivity within the network’s physical and

logical layers.

PIM™ Software provides continuous monitoring and visibility into connectivity, power usage and environmental changes

and automated asset tracking to enhance system reliability, security, and capacity management. PIM™ Software

integrates with IBM Tivoli, Microsoft SCOM and other network management systems.

By automating data center management your IT organization can deliver cost-efficiency, quality and compliance in the

most complex environments. Panduit can assist you at all stages – initial analysis and planning, throughout the design

phase and actual deployment, or post-go-live automation upgrades – to help you plan, design, and implement an

effective automation strategy that is best suited for your enterprise.

Automation Assessment – Panduit will work with you to establish pre-automation metrics that can be used to justify

value and benefits of physical infrastructure automation initiatives. This is accomplished through:

• A comprehensive Infrastructure review that captures current-state performance metrics of manual

operations and processes for use as benchmarks

• A Gap Analysis Review that evaluates current state of the infrastructure and its ability to support

automation technologies

• A Panduit-hosted Proof of Technology workshop to demonstrate the value that our PIM™ Software

Platform will deliver to your enterprise

Solution Deployment – Panduit will work with you to ensure quick and problem-free deployment based on your

specific infrastructure design, project goals, and installation timeline. This offering enables you to more quickly achieve

automation deployment objectives and realize full benefit on your software investments. This service includes:

• Installation, Configuration, and Testing to ensure successful software adoption

• Accelerated time-to-delivery by leveraging Panduit expert resources

Maintenance and Upgrades – After deployment, Panduit is available for periodic reviews and policy audits to ensure

that you are receiving the full benefit of a UPI-based automation solution, from software performance and personnel

training to project management assistance. As your needs grow and your data center evolves to meet new business

requirements, the Panduit team will work alongside you to guarantee fast and efficient integration of new PIM™

Software Platform features and capabilities on your data center automation platform.


Proven Experience.Proven Results.Today’s business faces a changing landscape that requires the data center to

move beyond a support role to a strategic one that supports operational efficiencies,

business growth, and innovation. Without an optimized physical infrastructure, you do

not capture the full value from your IT investments.

Panduit Advisory Services can help your company take those steps to optimize

the physical infrastructure for your data center. We apply proven methodologies,

best practices, and collaborate with leading-edge technology companies to:

• Effectively manage risk to your physical infrastructure layer by

eliminating the complexities associated with convergence,

integration, and system interdependencies

• Mitigate problems in physical infrastructure systems and help

reduce infrastructure downtime and failure by providing total

solutions for availability and reliability, integration, and safety

and security

• Reduce costs of ownership by improved scalability and better

service management

• Support today’s business needs while priming your physical

infrastructure for the demands of tomorrow

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Real-World Solutions to Ensure the Success of Our CustomersPanduit is a world-class service advisor and developer of leading-edge

solutions that help clients optimize their physical infrastructure through

simplification, agility, and operational efficiency.

Innovative Technology LeadershipPanduit is an industry leader in developing innovative technology solutions

that meet the rapidly evolving needs of our customers around the world.

Our commitment to continued leadership is supported by significant ongoing

investment, dedicated manufacturing facilities, strategic technology alliances,

and collaborative R&D with other industry leaders.

Global Business & CommitmentPanduit’s ongoing commitment to excellence and our technology alliances with

key industry leaders such as Cisco Systems, EMC, Emerson, IBM, etc., enables

our highly skilled and knowledgeable global sales, systems engineering, and

technical support teams to engage with critical customer challenges that range

from initial problem determination all the way to resolution. Local specialists,

trained to global standards and competencies, provide consistent regional

support that brings value to local business. Our global value chain, which

combines manufacturing, distribution, and service, provides prompt responses

to customer-related issues, and streamlines procurement and delivery to any

global destination.

Best-in-Class Partner EcosystemPanduit employs a consultative approach to identify customer needs and engage

appropriate partners in a collaborative fashion to serve our customers. Panduit’s

robust ecosystem of architects, consultants, engineers, designers, systems

integrators, contractors, and distributors offer a full portfolio of lifecycle services.

Our partners are trained on relevant services to Plan & Design, Build & Deploy,

and Maintain & Operate to deliver predictable and measurable results.

Worldwide AlliancesPanduit has established long-term strategic alliances with top global industry

leaders such as Cisco Systems, EMC, IBM, Liebert, and Rockwell Automation

to develop and integrate innovative, holistic solutions for our customers. We

continually invest in relationships and resources for solving our customers’

greatest business challenges.

Eco-Sustainability & Global CitizenshipWith a long-standing commitment to environmental excellence, Panduit

continually develops and implements solutions designed to protect, replenish,

and restore the world in which we live and operate. This commitment is

demonstrated by Panduit’s LEED-certified new world headquarters and

future sustainable building plans using its own revolutionary Unified Physical

Infrastructure SM vision to enable convergence of critical systems to

drive energy efficiency.

©2011 Panduit Corp. ALL RIGHTS RESERVED. Printed in the U.S.A. SA-CPCB75 1/2011

Optimize your data center

physical infrastructure.

Call or visit us online,

we can show you how.

Panduit Corp.

Worldwide Headquarters

Tinley Park, IL 60487

[email protected]

US and Canada: 800.777.3300

Europe, Middle East, and Africa:

44.208.601.7200

Latin America: 52.33.3777.6000

Asia Pacific: 65.6305.7575

www.panduit.com/advisoryservices


DATA CENTER ADVISORY SERVICES

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