Dakar 2012 Project Presentation
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Transcript of Dakar 2012 Project Presentation
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Project 2012
Supported by
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Life is made up of many challenges to overcome
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It’s made of tough goals to achieve
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Courage is the only engine to get to the end without regrets.
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But sometimes it is not enough
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You need some luck
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and some money.
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This is the story of a young 23 yr old boy
that wants to become a hero.
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The best part is that he is already
at a good point:5th Overall at the FIM World Cross Country Rallies Championship 2011European FIM Cross Country Champion 2011 class E37 times European Rallies Champion
4 times Italian Rallies Champion
1 Race victory in the FIM World Cross Country Rallies Championship
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His name is
Manuel Lucchese
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Manuel LuccheseOfficial bike tester for the magazine “Endurista”, Pro Rally rider and university student, all the time around the world searching for the best and toughest event in which to challenge himself.
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This year the toughest event of the planet:
The Dakar14 days and over 9000km
of pure adrenaline
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Manuel is already officially registered for the next
Dakar with the support of Team Husaberg R-Factory.
Dakar Media Info:
6 billions spectators in the world during the race250 million daily Tv spectators
5 millions of spectators on the course
190 the countries in which the Dakar is shown
700 hours of total Tv reports
250 Tv channels that officially follow the Dakar(Info produced by the Dakar on the official website)
Dakar 2012 project Husaberg Official Team
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Manuel’s Media Info for the Dakar 2012
Magazine cover on the Italian offroad magazine ENDURISTA of January 2012.
Special Guest in television and radio shows.
Articles and interviews published on many offroad magazines and extra-sector Italian gossip magazines.
A big selection of motorbike websites that will follow directly Manuel in his adventure publishing regulare reports.
Special Guest at EICMA (The biggest European bike fair) with 2 bikes exposed in different areas for all the duration of the fair
Special Guest in 5 Italian discoteques
Articles published on the daily newspaper “Il Messaggero” (Italian most sold daily newspaper)
Personal Diary published on 16-24 pages on the magazine ENDURISTA
Special Guest in many extra-sector events
Daily news on the blog www.ladakar.com
Dakar 2012 project Husaberg Official Team
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Sardinia 2011FIM World Cross Country Rallies
Championship
Dakar 2012 project Husaberg Official Team
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Abu Dhabi 2011FIM World Cross Country Rallies Championship
Dakar 2012 project Husaberg Official Team
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Dakar 2012 project Husaberg Official Team
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Dakar 2012 project Husaberg Official Team
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Dakar 2012 project Husaberg Official Team
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ContactsManuel Lucchese
Mobile: +39.3470351245Mail: [email protected]: www.manuellucchese.comBlog: www.ladakar.com
Life is racing.
Everything else is
just waiting.
©2011 Graphic Design Alessio Corradini / Qualsiasi riproduzione, anche parziale, è vietata.