Daddy’s Tool BagProgram

Dads at WIC

FormulaFor

Understanding

“The Dad”

#1 Make Dads FeelLike They Are Equals

In The ParentingEquation

=

“When Moms Talk,

We Listen”

“HuggiesInsultsDads With NewAd Campaign”

“Ad Supported Old Stereotypes Of DadsBeing Inexperienced and Uninvolved…”

#2 Explain Benefits Of Breastfeeding

> Health

< Cost

><

#3 Build ConfidenceWith The Basics

Complement Education With Easy To Digest

Topics

+

Essential Training for the Dad!

“Learn to use a new set of power tools”

Tips and Tricks for taking care of a Babyfor the new Dad or even second time Dad

who could use a refresher course.

GET INVOLVED EARLY AND OFTEN !!!

Daddy’s Tool BagDVD

Home Improvement Theme Instructional DVD

Car Seat Safety

Swaddling

Diaper Changing

Breastfeeding

How To Burp A Baby

Administering Medicine

Packing For An Outing

Breastfeeding SegmentBreastfeeding Segment

Hands-On Training

Learn How to Soothe a Crying Baby -Create a S.T.O.P.S Plan to

Avoid Unintended Injury

Learn How to Recognize Signsof Postpartum Depression

Importance of Father’s Role in Breastfeeding

Community Events

Get Dads Involved

Daddy Diaper Toss !

S.T.O.P. Sign

*Normalizes Fatherhood

*Builds Community

*Provides visual and real hands-on training

*Removes barriers to bonding

Daddy’s Tool BagProgram

Dads at WIC

Dads + Education + Support = Success